Alphabet Inc. (GOOG)

US — Technology Sector
Peers: MSFT  META  AAPL  TSM  NVDA  AVGO  CSCO  GRMN  FLEX  EXLS 

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Key Metrics & Ratings

  • symbol GOOG
  • Rev/Share 33.3667
  • Book/Share 34.3962
  • PB 9.3865
  • Debt/Equity 0.1428
  • CurrentRatio 2.0053
  • ROIC 0.218

 

  • MktCap 3905637318622.0
  • FreeCF/Share 6.0686
  • PFCF 53.3076
  • PE 29.4915
  • Debt/Assets 0.0996
  • DivYield 0.0026
  • ROE 0.35

 

  • Rating B+
  • Score 3
  • Recommendation Neutral
  • P/E Score 2
  • DCF Score 3
  • P/B Score 1
  • D/E Score 3

Recent Analyst Ratings

Type Ticker Analyst Firm Previous Rating Current Rating Previous Price Target Current Price Target Date
Reiterated GOOG Pivotal Research Group -- Buy $400 $420 Feb. 5, 2026
Upgrade GOOG Raymond James Outperform Strong Buy -- $400 Jan. 22, 2026
Reiterated GOOG TD Cowen -- Buy $350 $355 Jan. 13, 2026
Reiterated GOOG Canaccord Genuity -- Buy $330 $390 Jan. 7, 2026
Reiterated GOOG Pivotal Research Group -- Buy $350 $400 Dec. 5, 2025
Reiterated GOOG Piper Sandler -- Overweight $285 $330 Oct. 30, 2025
Reiterated GOOG Jefferies -- Buy $285 $320 Oct. 30, 2025
Reiterated GOOG JP Morgan -- Overweight $300 $340 Oct. 30, 2025
Reiterated GOOG Wolfe Research -- Outperform $290 $350 Oct. 30, 2025
Reiterated GOOG BofA Securities -- Buy $280 $335 Oct. 30, 2025

News

Alphabet, Google's parent company, is now worth $4 trillion
GOOG, GOOGL
Published: January 14, 2026 by: Yahoo Finance
Sentiment: Positive

Alphabet's market capitalization has hit the $4 trillion mark. Yahoo Finance Senior Reporter Ines Ferré and B.

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image for news Alphabet, Google's parent company, is now worth $4 trillion
Alphabet is now worth $4 trillion, gold eyes new high, Saks Fifth Avenue parent files for bankruptcy
GOOG, GOOGL
Published: January 14, 2026 by: Yahoo Finance
Sentiment: Positive

Yahoo Finance Executive Editor Brian Sozzi breaks down the latest market news. Google's parent company, Alphabet, has seen its market cap top $4 trillion.

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image for news Alphabet is now worth $4 trillion, gold eyes new high, Saks Fifth Avenue parent files for bankruptcy
Oakmark Equity And Income Fund Q4 2025 Portfolio Review
AMRZ, FISV, GOOG, IT, MDLZ
Published: January 14, 2026 by: Seeking Alpha
Sentiment: Positive

Alphabet was the top contributor during the quarter. Its stock price jumped after it delivered impressive third-quarter earnings. Fiserv was the top detractor during the quarter. Its stock price declined sharply after reporting disappointing third-quarter earnings. Amrize is a leading producer of building materials and construction solutions, established following Holcim's spin-off of its North American operations in June.

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image for news Oakmark Equity And Income Fund Q4 2025 Portfolio Review
Dan Ives on GOOGL & AAPL, NVDA AI Dominance, TSLA Robotaxi Rollout & IVES ETF
AAPL, GOOG, GOOGL, NVDA, TSLA
Published: January 13, 2026 by: Schwab Network
Sentiment: Positive

Dan Ives believes we're still in stage three of ten when it comes to the AI revolution. He talks about why Apple (AAPL) will "continue to bet on Google" to power its AI as Alphabet (GOOGL) hits all-time highs and a $4 trillion market cap.

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image for news Dan Ives on GOOGL & AAPL, NVDA AI Dominance, TSLA Robotaxi Rollout & IVES ETF
Apple Picks Gemini AI in Win for Google's Tensor Chip
AAPL, GOOG, GOOGL
Published: January 13, 2026 by: Bloomberg Technology
Sentiment: Positive

Apple chooses Google AI in a multiyear deal that highlights the cost advantage of Google's tensor processing unit chips and Apple's need to improve AI offerings. Dan Ives, managing director and senior equity analyst at Wedbush, discusses the deal with Caroline Hyde and Ed Ludlow on "Bloomberg Tech.

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image for news Apple Picks Gemini AI in Win for Google's Tensor Chip
Why Apple Chose Google to Power the Future of AI
AAPL, GOOG, GOOGL
Published: January 13, 2026 by: MarketBeat
Sentiment: Negative

In the middle of January 2026, the two largest forces in mobile computing effectively called a truce in the war for artificial intelligence (AI) dominance. After months of speculation and market volatility, Apple Inc. NASDAQ: AAPL and Alphabet Inc. NASDAQ: GOOG formalized a strategic partnership to integrate Google's Gemini models into the Apple ecosystem.

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image for news Why Apple Chose Google to Power the Future of AI
"No Doubt" GOOGL Will Grow: AAPL Partnership, Cloud & Search Offer Wide AI Runway
AAPL, GOOG, GOOGL
Published: January 13, 2026 by: Schwab Network
Sentiment: Positive

Alphabet (GOOGL) still has room to run, says Ali Mogharabi. When it comes to its new partnership with Apple (AAPL), Ali expects Alphabet will hold a treasure chest of data which its Gemini AI models can largely benefit from.

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image for news "No Doubt" GOOGL Will Grow: AAPL Partnership, Cloud & Search Offer Wide AI Runway
A Google-backed space stock is up 600% in a year. Here's why it could go even higher.
GOOG, GOOGL
Published: January 13, 2026 by: Market Watch
Sentiment: Positive

Planet Labs just racked up a new deal, and Wedbush's Dan Ives thinks its stock is poised to benefit from the “intersection of space and AI.”

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image for news A Google-backed space stock is up 600% in a year. Here's why it could go even higher.
Alphabet: 3 Fresh Catalysts From The Landmark Apple Gemini Deal
AAPL, GOOG, GOOGL
Published: January 13, 2026 by: Seeking Alpha
Sentiment: Positive

Alphabet Inc.'s market cap has surpassed $4 trillion, as consistent execution across Gemini, TPUs and broader Google Cloud Platform has reinforced its positioning as a durable beneficiary of the AI supercycle. The newly announced multi-year deal to power Apple's AI stack with Gemini and Google Cloud technology is also a material game changer. Not only will the partnership deepen Gemini's edge AI distribution across iOS, but it'll also reinforce conversion to paid subscriptions and drive adjacent demand to Google's broader compute stack.

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image for news Alphabet: 3 Fresh Catalysts From The Landmark Apple Gemini Deal
Best Growth Stocks to Buy in 2026
AVGO, GOOG, GOOGL, MELI
Published: January 13, 2026 by: 24/7 Wall Street
Sentiment: Positive

2026 is on a fresh start, and January is nearly halfway over. While we cannot slow the hands of time, we can look at it as an opportunity to make money.

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image for news Best Growth Stocks to Buy in 2026
Options Corner: GOOGL Joins $4T Club
GOOG, GOOGL
Published: January 13, 2026 by: Schwab Network
Sentiment: Positive

For the first time on Monday, Alphabet (GOOGL) tapped $4 trillion in market cap and is currently the second-highest valued company in the world. After a "choppy" 2024 and 2025, Tom White turns to the key levels to watch in 2026.

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image for news Options Corner: GOOGL Joins $4T Club
Alphabet: Reviewing My 2025 Top Pick, Downgrade To Buy On Less Attractive Setup
GOOG, GOOGL
Published: January 12, 2026 by: Seeking Alpha
Sentiment: Neutral

Alphabet delivered a 66% return in 2025, outperforming all Magnificent-7 peers and driving S&P 500 gains. I downgrade GOOG from strong buy to buy, citing stretched valuation—forward P/E expanded from 20x to 30x, limiting upside potential. Gemini 3.0's technical superiority and TPUs' strategic value reinforce GOOG's innovation edge, yet major positive catalysts seem priced in.

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image for news Alphabet: Reviewing My 2025 Top Pick, Downgrade To Buy On Less Attractive Setup
Apple Teams Up With Google for A.I. in Its Products
AAPL, GOOG, GOOGL
Published: January 12, 2026 by: NYTimes
Sentiment: Positive

Apple was facing increasing questions about its plans for artificial intelligence as other big tech companies invested tens of billions in the technology.

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image for news Apple Teams Up With Google for A.I. in Its Products
Google Parent Company's Market Cap Hits $4 Trillion Amid AI Gains
GOOG, GOOGL
Published: January 12, 2026 by: PYMNTS
Sentiment: Positive

Google parent company Alphabet's market capitalization reached $4 trillion Monday (Jan. 12), driven by its recent successes in artificial intelligence (AI). The company's shares reached a record $334.04 in intraday trading, lifting its market cap to $4.03 trillion for the first time, The Wall Street Journal reported Monday.

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image for news Google Parent Company's Market Cap Hits $4 Trillion Amid AI Gains
Pete Najarian's Bull Cases for Big Banks, Silver, Gold & GOOGL
GOOG, GOOGL
Published: January 12, 2026 by: Schwab Network
Sentiment: Positive

@MarketRebellion's Pete Najarian returns to Trading 360 and offers his bullish takes for 2026. He begins with the upcoming earnings season and big banks, which he expects to show "very, very solid" growth in 2026 even if it's not as strong throughout this year.

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image for news Pete Najarian's Bull Cases for Big Banks, Silver, Gold & GOOGL
Apple taps Google AI to power Siri in multi-year deal
AAPL, GOOG, GOOGL
Published: January 12, 2026 by: Proactive Investors
Sentiment: Positive

Alphabet Inc (NASDAQ:GOOG)'s Google confirmed on Monday that it has entered a multi-year agreement with Apple Inc (NASDAQ:AAPL, XETRA:APC) to power the iPhone-maker's artificial intelligence technology, including its Siri voice assistant. “After careful evaluation, Apple determined that Google's AI technology provides the most capable foundation for Apple Foundation Models and is excited about the innovative new experiences it will unlock for Apple users,” Google said in a post on X, the social media platform formerly known as Twitter.

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image for news Apple taps Google AI to power Siri in multi-year deal
Alphabet stock joins $4 trillion club as AI momentum, Apple deal lift sentiment
GOOG, GOOGL
Published: January 12, 2026 by: Invezz
Sentiment: Positive

Alphabet became the fourth company to reach a $4 trillion market valuation on Monday, underscoring the scale of investor enthusiasm surrounding artificial intelligence and the dominance of mega-cap technology firms in global equity markets.

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image for news Alphabet stock joins $4 trillion club as AI momentum, Apple deal lift sentiment
Alphabet: Great Opportunities, But Let's Cool The Hype (Rating Downgrade)
GOOG, GOOGL
Published: January 12, 2026 by: Seeking Alpha
Sentiment: Neutral

Alphabet Inc. is downgraded from Strong Buy to Buy after a 19.7% rally compresses near-term upside. GOOGL's AI initiatives, especially Gemini and new retail partnerships, are rapidly translating optionality into tangible revenue streams. Recent advances in Google Cloud and the launch of Ironwood TPU reinforce efficiency and long-term growth drivers.

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image for news Alphabet: Great Opportunities, But Let's Cool The Hype (Rating Downgrade)
Apple Turns to Google's Gemini to Power AI in Siri
AAPL, GOOG, GOOGL
Published: January 12, 2026 by: PYMNTS
Sentiment: Positive

Apple has tapped Google to power a new artificial intelligence (AI)-centric version of Siri. The two tech giants announced a partnership Monday (Jan. 12), saying the next iteration of Apple's Foundational Models will be based on Google's Gemini models and cloud tech.

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image for news Apple Turns to Google's Gemini to Power AI in Siri
Google's Gemini to power Apple's AI features like Siri
AAPL, GOOG, GOOGL
Published: January 12, 2026 by: TechCrunch
Sentiment: Positive

It's official. Apple has chosen to work with Google, a longtime partner, to power AI features like Siri.

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image for news Google's Gemini to power Apple's AI features like Siri
Apple strikes deal with Google's Gemini to power Siri's AI capabilities
AAPL, GOOG, GOOGL
Published: January 12, 2026 by: Business Insider
Sentiment: Positive

Apple and Alphabet have reached a deal to allow Google Gemini to power Siri's AI. The companies said the deal would power features coming this year.

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image for news Apple strikes deal with Google's Gemini to power Siri's AI capabilities
Google and Apple enter into multi-year AI deal for Gemini models
AAPL, GOOG, GOOGL
Published: January 12, 2026 by: Reuters
Sentiment: Positive

Alphabet has entered into a multi-year deal with Apple where the next generation of the iPhone maker's AI models will be based on Google's Gemini models, Alphabet said on Monday.

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image for news Google and Apple enter into multi-year AI deal for Gemini models
Alphabet Becomes Newest $4 Trillion Company, Joining Nvidia and Apple
AAPL, GOOG, GOOGL, NVDA
Published: January 12, 2026 by: WSJ
Sentiment: Positive

Optimism about its growing AI business gave the Google parent entry to a rarefied club.

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image for news Alphabet Becomes Newest $4 Trillion Company, Joining Nvidia and Apple
Alphabet hits $4 trillion market capitalization
GOOG, GOOGL
Published: January 12, 2026 by: CNBC
Sentiment: Positive

Google parent company Alphabet has become the fourth member of the $4 trillion club Alphabet's stock climbed to record highs after investment firms said they see more upside for Google in 2026.

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image for news Alphabet hits $4 trillion market capitalization
Is Trending Stock Alphabet Inc. (GOOG) a Buy Now?
GOOG, GOOGL
Published: January 12, 2026 by: Zacks Investment Research
Sentiment: Positive

Recently, Zacks.com users have been paying close attention to Alphabet (GOOG). This makes it worthwhile to examine what the stock has in store.

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image for news Is Trending Stock Alphabet Inc. (GOOG) a Buy Now?
Is Trending Stock Alphabet Inc. (GOOGL) a Buy Now?
GOOG, GOOGL
Published: January 12, 2026 by: Zacks Investment Research
Sentiment: Positive

Alphabet (GOOGL) has been one of the stocks most watched by Zacks.com users lately. So, it is worth exploring what lies ahead for the stock.

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image for news Is Trending Stock Alphabet Inc. (GOOGL) a Buy Now?
Google Stock Surged 65% In 2025— Can It Continue In 2026?
GOOG, GOOGL
Published: January 12, 2026 by: Forbes
Sentiment: Positive

With a 65% increase in 2025, Google stock (NASDAQ: GOOGL) emerged as the highest-performing MAG 7 stock, significantly outperforming the S&P 500's 16% increase. Looking back to early 2024 reveals an even more impressive scenario: the stock has soared 135% since that time.

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image for news Google Stock Surged 65% In 2025— Can It Continue In 2026?
Analysts update Google stock price target for 2026
GOOG, GOOGL
Published: January 12, 2026 by: Finbold
Sentiment: Positive

Alphabet (NASDAQ: GOOGL) opened 2026 on a strong note, rising to a new all-time high of $330 on January 8, a day after being dubbed the king of all AI stocks by Cantor Fitzgerald. Now, yet another analyst is hyping GOOGL stock up.

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image for news Analysts update Google stock price target for 2026
5 Things to Know Before the Stock Market Opens
GOOG, GOOGL, WMT
Published: January 12, 2026 by: Investopedia
Sentiment: Negative

Stock futures are losing ground this morning as investors digest news the Trump administration is investigating Federal Reserve Chair Jerome Powell; the Fed Chair said in a video statement late Sunday that the Justice Department has subpoenaed the Fed and is threatening criminal charges over his Senate testimony regarding the renovation of the Fed building; the uncertainty around potential threats to the Fed's independence is helping to drive gold prices to new record highs; shares of financial services companies are falling after a proposal from President Trump to cap credit card interest rates; and Walmart stock is rising after the …

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image for news 5 Things to Know Before the Stock Market Opens
2 Tech Stocks That Beat the Mag Seven By a Mile in 2025—Can They Repeat?
GOOG, GOOGL, LRCX
Published: January 12, 2026 by: 24/7 Wall Street
Sentiment: Neutral

With the S&P 500 closing in on the 7,000 mark to start 2026 on the right footing, now seems like a good time to reflect on the big winners from 2025 and ponder whether there's more gas left in the tank.

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image for news 2 Tech Stocks That Beat the Mag Seven By a Mile in 2025—Can They Repeat?

About Alphabet Inc. (GOOG)

  • IPO Date 2004-08-19
  • Website https://abc.xyz
  • Industry Internet Content & Information
  • CEO Sundar Pichai
  • Employees 185719

Alphabet Inc. offers various products and platforms in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment provides products and services, including ads, Android, Chrome, devices, Gmail, Google Drive, Google Maps, Google Photos, Google Play, Search, and YouTube. It is also involved in the sale of apps and in-app purchases and digital content in the Google Play and YouTube; and devices, as well as in the provision of YouTube consumer subscription services. The Google Cloud segment offers infrastructure, cybersecurity, databases, analytics, AI, and other services; Google Workspace that include cloud-based communication and collaboration tools for enterprises, such as Gmail, Docs, Drive, Calendar, and Meet; and other services for enterprise customers. The Other Bets segment sells healthcare-related and internet services. The company was incorporated in 1998 and is headquartered in Mountain View, California.