Alphabet Inc. (GOOG)

US — Technology Sector
Peers: MSFT  META  AAPL  TSM  NVDA  AVGO  CSCO  GRMN  FLEX  EXLS 

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Key Metrics & Ratings

  • symbol GOOG
  • Rev/Share 33.3667
  • Book/Share 34.3962
  • PB 9.3865
  • Debt/Equity 0.1428
  • CurrentRatio 2.0053
  • ROIC 0.218

 

  • MktCap 3905637318622.0
  • FreeCF/Share 6.0686
  • PFCF 53.3076
  • PE 29.4915
  • Debt/Assets 0.0996
  • DivYield 0.0026
  • ROE 0.35

 

  • Rating B+
  • Score 3
  • Recommendation Neutral
  • P/E Score 2
  • DCF Score 3
  • P/B Score 1
  • D/E Score 3

Recent Analyst Ratings

Type Ticker Analyst Firm Previous Rating Current Rating Previous Price Target Current Price Target Date
Reiterated GOOG Pivotal Research Group -- Buy $400 $420 Feb. 5, 2026
Upgrade GOOG Raymond James Outperform Strong Buy -- $400 Jan. 22, 2026
Reiterated GOOG TD Cowen -- Buy $350 $355 Jan. 13, 2026
Reiterated GOOG Canaccord Genuity -- Buy $330 $390 Jan. 7, 2026
Reiterated GOOG Pivotal Research Group -- Buy $350 $400 Dec. 5, 2025
Reiterated GOOG Piper Sandler -- Overweight $285 $330 Oct. 30, 2025
Reiterated GOOG Jefferies -- Buy $285 $320 Oct. 30, 2025
Reiterated GOOG JP Morgan -- Overweight $300 $340 Oct. 30, 2025
Reiterated GOOG Wolfe Research -- Outperform $290 $350 Oct. 30, 2025
Reiterated GOOG BofA Securities -- Buy $280 $335 Oct. 30, 2025

News

Meet the Cornerstone Quantum Computing Stock Billionaires Have Piled Into for 2026 (Hint: It's Not IonQ, Rigetti Computing, or D-Wave Quantum)
GOOG, GOOGL
Published: January 02, 2026 by: The Motley Fool
Sentiment: Positive

Quarterly Form 13F filings allow investors to track which stocks Wall Street's billionaire investors have been buying and selling. Headwinds appear to be mounting for quantum computing pure-play stocks IonQ, Rigetti Computing, D-Wave Quantum, and Quantum Computing Inc. Meanwhile, several billionaires have made one of Wall Street's most influential companies a core holding in their portfolios.

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image for news Meet the Cornerstone Quantum Computing Stock Billionaires Have Piled Into for 2026 (Hint: It's Not IonQ, Rigetti Computing, or D-Wave Quantum)
My Most Important Dividend Growth Picks For The Market's Next Phase
APO, ARCC, ARES, BAM, BIZD, BN, BX, GOOG, GOOGL, KKR, MAIN, META, NVDA, OWL, QQQ, SPY, TSLA
Published: January 01, 2026 by: Seeking Alpha
Sentiment: Positive

The market's favorite AI trades may already be priced for perfection. A quieter corner of the AI boom is generating real cash flows. Dividend growth investors may be looking in all the wrong places.

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image for news My Most Important Dividend Growth Picks For The Market's Next Phase
The Best Stocks to Invest $1,000 in to Start the New Year Off Right
ENB, GOOG, GOOGL, VRTX
Published: January 01, 2026 by: The Motley Fool
Sentiment: Positive

Alphabet should continue to benefit from a strong AI tailwind in 2026. Vertex Pharmaceuticals has several growth drivers in the new year.

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image for news The Best Stocks to Invest $1,000 in to Start the New Year Off Right
Home Stocks Go Ape Over Google. Why Zillow and Others Aren't Scared.
GOOG, GOOGL, Z, ZG
Published: January 01, 2026 by: Barrons
Sentiment: Positive

Housing technology companies are offering more than just listings, and their other services are a buffer against disruptions to the way buyers shop and agents advertise.

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image for news Home Stocks Go Ape Over Google. Why Zillow and Others Aren't Scared.
‘YouTube Has Become Television': the Media Shake Up in 2026
GOOG, GOOGL, NFLX, PSKY, WBD
Published: December 31, 2025 by: Schwab Network
Sentiment: Negative

“YouTube has become television.” Stephen Kent thinks the whole media landscape could explode next year as the Street neglects the fact that YouTube is outcompeting streaming services.

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image for news ‘YouTube Has Become Television': the Media Shake Up in 2026
Warren Buffett Added a Big Chunk of This Tech Stock. Should You Add It Too?
GOOG, GOOGL
Published: December 31, 2025 by: 24/7 Wall Street
Sentiment: Positive

A true living legend, Warren Buffett is known as the CEO of Berkshire Hathaway (NYSE:BRK-B) and a brilliant stock picker.

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image for news Warren Buffett Added a Big Chunk of This Tech Stock. Should You Add It Too?
Alphabet Isn't Dead, It's Our Top 2026 Pick
GOOG, GOOGL
Published: December 31, 2025 by: Seeking Alpha
Sentiment: Positive

Alphabet (GOOGL) remains a top pick for 2026, having outperformed the S&P 500 by a wide margin since 2024. GOOGL's core ad business and YouTube are growing double digits, while Cloud revenue surged 34%, driving diversification and resilience. Favorable DOJ resolution and OpenAI's missteps have strengthened GOOGL's competitive position, with AI integration boosting user engagement and monetization.

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image for news Alphabet Isn't Dead, It's Our Top 2026 Pick
Google Gemini & YouTube: GOOGL Digital Fortresses to Fend Off ChatGPT
GOOG, GOOGL
Published: December 30, 2025 by: Schwab Network
Sentiment: Positive

ChatGPT stands as the biggest AI chatbot, but @LikeFolio's data shows a closing gap. Landon Swan says Alphabet's (GOOGL) Gemini grew over 300% year-over-year compared to GPT's 87%.

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image for news Google Gemini & YouTube: GOOGL Digital Fortresses to Fend Off ChatGPT
Google's AI Renaissance (Growth Story is Far from Over)
GOOG, GOOGL
Published: December 30, 2025 by: Zacks Investment Research
Sentiment: Positive

Alphabet remains one of the most strategically positioned companies in technology, combining dominant search economics, accelerating cloud momentum, and expanding AI-driven fundamentals.

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image for news Google's AI Renaissance (Growth Story is Far from Over)
Alphabet Stock is Starting to Get Cheap Again After Dipping in December
GOOG, GOOGL
Published: December 30, 2025 by: 24/7 Wall Street
Sentiment: Positive

Even after slipping mildly to end the year, shares of Alphabet (NASDAQ:GOOGL) are poised to close off 2025 as the most magnificent performer of the Magnificent Seven, with gains of around 65%.

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image for news Alphabet Stock is Starting to Get Cheap Again After Dipping in December
Alphabet Inc. (GOOG) is Attracting Investor Attention: Here is What You Should Know
GOOG, GOOGL
Published: December 30, 2025 by: Zacks Investment Research
Sentiment: Positive

Zacks.com users have recently been watching Alphabet (GOOG) quite a bit. Thus, it is worth knowing the facts that could determine the stock's prospects.

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image for news Alphabet Inc. (GOOG) is Attracting Investor Attention: Here is What You Should Know
Alphabet Inc. (GOOGL) is Attracting Investor Attention: Here is What You Should Know
GOOG, GOOGL
Published: December 30, 2025 by: Zacks Investment Research
Sentiment: Positive

Recently, Zacks.com users have been paying close attention to Alphabet (GOOGL). This makes it worthwhile to examine what the stock has in store.

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image for news Alphabet Inc. (GOOGL) is Attracting Investor Attention: Here is What You Should Know
It's the Final Countdown: 3 Stocks to Buy Before We Wrap Up 2025
GOOG, GOOGL, QSR, TLT
Published: December 30, 2025 by: 24/7 Wall Street
Sentiment: Positive

As we near the end of 2025, plenty of investors will undoubtedly be looking at ways to rebalance or reallocate funds within their portfolios.

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image for news It's the Final Countdown: 3 Stocks to Buy Before We Wrap Up 2025
Alphabet Isn't a Search and Ad Company Anymore. Now It's Valued Like an AI Stock
GOOG, GOOGL
Published: December 29, 2025 by: 24/7 Wall Street
Sentiment: Neutral

Alphabet ( NASDAQ:GOOG )( NASDAQ:GOOGL ) remains the dominant force in search and digital advertising, holding approximately 90% of the global search engine market share and capturing over 85% of search advertising spend worldwide.

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image for news Alphabet Isn't a Search and Ad Company Anymore. Now It's Valued Like an AI Stock
Alphabet pulls ahead as the market reprices AI execution
GOOG, GOOGL
Published: December 29, 2025 by: CNBC Television
Sentiment: Positive

CNBC's MacKenzie Sigalos reports on how a roughly 60-point year-to-date spread inside the Mag 7 is turning into a referendum on AI monetization — rewarding Alphabet and Nvidia while pressuring big spenders like Amazon and Meta.

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image for news Alphabet pulls ahead as the market reprices AI execution
Trump's Justice Department probes Google, Verizon over DEI policies, citing fraud law: report
GOOG, GOOGL, VZ
Published: December 29, 2025 by: New York Post
Sentiment: Negative

Deputy Attorney General Todd Blanche outlined the initiative in a memo sent in May, according to the Wall Street Journal.

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image for news Trump's Justice Department probes Google, Verizon over DEI policies, citing fraud law: report
Chart of the Day: GOOGL "Phenomenal" 2025
GOOG, GOOGL
Published: December 29, 2025 by: Schwab Network
Sentiment: Positive

@CharlesSchwab's Rachel Dashiell turns to the Mag 7 in Alphabet's (GOOGL) "phenomenal run" in 2025. She examines short and long-term price action to show how the recent breakdown doesn't necessarily mean bears are clawing into the stock.

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image for news Chart of the Day: GOOGL "Phenomenal" 2025
ADBE vs. GOOGL: Which AI-Driven Tech Stock Has an Edge Now?
ADBE, GOOG, GOOGL
Published: December 26, 2025 by: Zacks Investment Research
Sentiment: Positive

Alphabet's AI momentum in Search and Cloud gives it an edge, while Adobe faces rising competition despite solid growth targets.

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image for news ADBE vs. GOOGL: Which AI-Driven Tech Stock Has an Edge Now?
Why Nvidia Needs Groq To Win The War Against Google's TPUs
GOOG, GOOGL, NVDA
Published: December 26, 2025 by: Seeking Alpha
Sentiment: Positive

Nvidia Corporation is acquiring Groq via a licensing agreement, targeting Groq's compiler expertise rather than just its AI chip speed. Groq's novel compiler and polyhedral scheduling could help NVDA solve critical scaling issues, potentially matching Alphabet's TPU cluster efficiency. Integrating Groq's software may reduce NVDA's control logic overhead, enhancing GPU utilization and defending margins against AMD and Alphabet.

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image for news Why Nvidia Needs Groq To Win The War Against Google's TPUs
Analyst sets Nvidia's (NVDA) share price after $20B Groq deal
GOOG, NVDA
Published: December 26, 2025 by: Finbold
Sentiment: Positive

Nvidia (NASDAQ: NVDA) is going up today, Friday, December 26, once again trading above $190 following a newly struck deal with Groq, an American artificial intelligence (AI) company. As the partnership is expected to boost the company's growth next year, analysts are already setting new Nvidia stock price targets for 2026.

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image for news Analyst sets Nvidia's (NVDA) share price after $20B Groq deal
3 Cloud Computing Stocks to Buy Before 2026 as Digital Demand Soars
AMZN, GOOG, GOOGL, MSFT
Published: December 26, 2025 by: Zacks Investment Research
Sentiment: Positive

AMZN, MSFT and GOOGL are gearing up for a potential 2026 cloud boom as AI-driven demand lifts cloud growth and spurs massive data center investment.

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image for news 3 Cloud Computing Stocks to Buy Before 2026 as Digital Demand Soars
In a new deal, Nvidia hires Groq's top engineering talent, including its founder, who built AI chips at Google
GOOG, GOOGL, NVDA
Published: December 24, 2025 by: Business Insider
Sentiment: Positive

Nvidia licensed Groq's AI inference technology and hired key engineers. Groq will continue to operate independently after the non-exclusive licensing agreement.

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image for news In a new deal, Nvidia hires Groq's top engineering talent, including its founder, who built AI chips at Google
Alphabet's Pullback After a Big Year—Is This the Dip to Buy?
GOOG, GOOGL
Published: December 24, 2025 by: MarketBeat
Sentiment: Neutral

Shares are up roughly 64% year-to-date, significantly outperforming the broader market and reaffirming the company's status as a core leader within the Magnificent Seven.

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image for news Alphabet's Pullback After a Big Year—Is This the Dip to Buy?
Wall Street Breakfast Podcast: BP Cashes In On Castrol
BP, GOOG, GOOGL, PATH, SNV, VSNTV
Published: December 24, 2025 by: Seeking Alpha
Sentiment: Positive

BP (BP) will sell a 65% stake in Castrol to Stonepeak, valuing the unit at $10.1 billion. Waymo (GOOGL) will update its fleet software and emergency protocols after a San Francisco blackout immobilized vehicles.

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image for news Wall Street Breakfast Podcast: BP Cashes In On Castrol
Billionaires Buy 2 Trillion-Dollar AI Stocks Hand Over Fist Ahead of 2026
GOOG, GOOGL, META
Published: December 24, 2025 by: The Motley Fool
Sentiment: Positive

A few hedge fund managers with impressive track records bought shares of Alphabet and Meta Platforms in the third quarter. Meta Platforms is using artificial intelligence to improve engagement and ad conversion rates across its social media properties.

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image for news Billionaires Buy 2 Trillion-Dollar AI Stocks Hand Over Fist Ahead of 2026
Waymo explains why its robotaxis clogged San Francisco streets during a power outage
GOOG, GOOGL
Published: December 24, 2025 by: Business Insider
Sentiment: Negative

Waymo said on Tuesday that Saturday's power outage in San Francisco overwhelmed its robotaxis. The outage triggered a backlog in its robotaxi system, leading to response delays.

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image for news Waymo explains why its robotaxis clogged San Francisco streets during a power outage
Waymo to Update Software Across Fleet After San Francisco Power Outage
GOOG, GOOGL
Published: December 23, 2025 by: WSJ
Sentiment: Neutral

The self-driving car startup owned by Google parent Alphabet will update its software fleetwide to improve navigation during power outages after vehicles froze in San Francisco.

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image for news Waymo to Update Software Across Fleet After San Francisco Power Outage
Waymo will update driverless fleet after San Francisco blackout to improve navigation during outages
GOOG, GOOGL
Published: December 23, 2025 by: CNBC
Sentiment: Neutral

Waymo said in a blog post that it's implementing changes to its fleet of driverless cars for times when "infrastructure fails." The Alphabet-owned company paused service on Saturday during blackouts in San Francisco.

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image for news Waymo will update driverless fleet after San Francisco blackout to improve navigation during outages
Waymo vows to improve emergency response protocols after San Francisco power outage
GOOG, GOOGL
Published: December 23, 2025 by: Reuters
Sentiment: Neutral

Alphabet unit Waymo said on Tuesday it will expand first responder engagement, improve its emergency response protocols and roll out updates to allow its vehicles to navigate intersections more decisively, following incidents of stalled Waymo robotaxis after a San Francisco power outage.

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image for news Waymo vows to improve emergency response protocols after San Francisco power outage
Texas Age-Verification Law for App Stores Is Blocked, a Win for Apple and Google
AAPL, GOOG, GOOGL
Published: December 23, 2025 by: NYTimes
Sentiment: Positive

A preliminary injunction in federal court cited the First Amendment, handing a win to tech companies like Apple and Google.

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image for news Texas Age-Verification Law for App Stores Is Blocked, a Win for Apple and Google

About Alphabet Inc. (GOOG)

  • IPO Date 2004-08-19
  • Website https://abc.xyz
  • Industry Internet Content & Information
  • CEO Sundar Pichai
  • Employees 185719

Alphabet Inc. offers various products and platforms in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment provides products and services, including ads, Android, Chrome, devices, Gmail, Google Drive, Google Maps, Google Photos, Google Play, Search, and YouTube. It is also involved in the sale of apps and in-app purchases and digital content in the Google Play and YouTube; and devices, as well as in the provision of YouTube consumer subscription services. The Google Cloud segment offers infrastructure, cybersecurity, databases, analytics, AI, and other services; Google Workspace that include cloud-based communication and collaboration tools for enterprises, such as Gmail, Docs, Drive, Calendar, and Meet; and other services for enterprise customers. The Other Bets segment sells healthcare-related and internet services. The company was incorporated in 1998 and is headquartered in Mountain View, California.