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- symbol AAPL
- Rev/Share 29.537
- Book/Share 5.9797
- PB 45.9252
- Debt/Equity 1.0263
- CurrentRatio 0.9737
- ROIC 0.5101
- MktCap 4036344151966.0
- FreeCF/Share 8.362
- PFCF 32.7296
- PE 34.3882
- Debt/Assets 0.2386
- DivYield 0.0038
- ROE 1.5994
- Rating B
- Score 3
- Recommendation Neutral
- P/E Score 2
- DCF Score 3
- P/B Score 1
- D/E Score 1
Recent Analyst Ratings
| Type | Ticker | Analyst Firm | Previous Rating | Current Rating | Previous Price Target | Current Price Target | Date |
|---|---|---|---|---|---|---|---|
| Reiterated | AAPL | Bernstein | -- | Outperform | $325 | $340 | Feb. 10, 2026 |
| Reiterated | AAPL | Barclays | -- | Underweight | $230 | $239 | Jan. 30, 2026 |
| Upgrade | AAPL | Maxim Group | Hold | Buy | -- | $300 | Jan. 30, 2026 |
| Reiterated | AAPL | Monness Crespi & Hardt | -- | Buy | $300 | $315 | Jan. 30, 2026 |
| Reiterated | AAPL | JP Morgan | -- | Overweight | $315 | $325 | Jan. 30, 2026 |
| Reiterated | AAPL | Rosenblatt | -- | Neutral | $250 | $267 | Jan. 30, 2026 |
| Reiterated | AAPL | JP Morgan | -- | Overweight | $305 | $315 | Jan. 26, 2026 |
| Reiterated | AAPL | Evercore ISI | -- | Outperform | $325 | $330 | Jan. 9, 2026 |
| Resumed | AAPL | Raymond James | -- | Market Perform | -- | -- | Jan. 2, 2026 |
| Reiterated | AAPL | Citigroup | -- | Buy | $315 | $330 | Dec. 9, 2025 |
News
Alibaba: Apple Intelligence Partnership Is A Plus
Published: July 03, 2025 by: Seeking Alpha
Sentiment: Positive
Alibaba's FQ4 results showed strong growth in Ali Cloud and CMR, with AI-related products continuing to drive momentum. The Qwen3 AI model update and Apple partnership are major catalysts, positioning Alibaba as a key player in China's on-device AI space. Despite growth catalysts, profit and revenue missed expectations, and margins remain under pressure.
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Apple iPhone Sales Grow in China for First Time Since 2023 on Promotions
Published: July 03, 2025 by: Investopedia
Sentiment: Neutral
Apple (AAPL) iPhone sales in China rose 8% year-over-year in the second quarter, the first period of quarterly growth in the country since 2023.
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Jefferies upgrades Apple to 'Hold'
Published: July 02, 2025 by: CNBC Television
Sentiment: Neutral
'Fast Money' traders talk Jefferies upgrading Apple.
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AAPL INVESTOR NOTICE: Apple Inc. Investors with Substantial Losses Have Opportunity to Lead Class Action Lawsuit
Published: July 02, 2025 by: PRNewsWire
Sentiment: Neutral
SAN DIEGO , July 2, 2025 /PRNewswire/ -- Robbins Geller Rudman & Dowd LLP announces that purchasers or acquirers of Apple Inc. (NASDAQ: AAPL) securities between June 10, 2024 and June 9, 2025, all dates inclusive (the "Class Period"), have until August 19, 2025 to seek appointment as lead plaintiff of the Apple class action lawsuit. Captioned Tucker v.
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S&P 500 hits a new record close, Jeffries upgrades Apple stock
Published: July 02, 2025 by: Yahoo Finance
Sentiment: Positive
US stocks closed mixed with the S&P 500 hitting a fresh new record. The Nasdaq was also able to notch a record close.
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Apple's bold AI bet may be its only hope
Published: July 02, 2025 by: The Street
Sentiment: Neutral
Here's why partnering with Anthropic or OpenAI might be Apple's saving grace. Transcript: CAROLINE WOODS: We have Apple reportedly weighing using Anthropic or OpenAI to power Siri.
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The 'Halftime' Investment Committee debates whether tide is turning for Apple
Published: July 02, 2025 by: CNBC Television
Sentiment: Neutral
The Investment Committee debate whether the tide is turning for Apple shares as the stock leads the Dow today. Jefferies is upgrading Apple to a Hold from Underperform.
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Bajarin: New AAPL Partnerships Will Open Door to Rich A.I. Cycle
Published: July 02, 2025 by: Schwab Network
Sentiment: Positive
Ben Bajarin considers Apple (AAPL) a "pinnacle of innovation" for hardware. He believes investors want to see that same innovation on the software end, particularly through A.I.
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AAPL Investors Have Opportunity to Lead Apple Inc. Securities Fraud Lawsuit with the Schall Law Firm
Published: July 02, 2025 by: PRNewsWire
Sentiment: Neutral
LOS ANGELES , July 2, 2025 /PRNewswire/ -- The Schall Law Firm, a national shareholder rights litigation firm, reminds investors of a class action lawsuit against Apple Inc. ("Apple" or "the Company") (NASDAQ: AAPL) for violations of §§10(b) and 20(a) of the Securities Exchange Act of 1934 and Rule 10b-5 promulgated thereunder by the U.S. Securities and Exchange Commission. Investors who purchased the Company's securities between June 10, 2024 and June 9, 2025, inclusive (the "Class Period"), are encouraged to contact the firm before August 19, 2025.
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Apple Inc. (AAPL) is Attracting Investor Attention: Here is What You Should Know
Published: July 02, 2025 by: Zacks Investment Research
Sentiment: Positive
Apple (AAPL) has received quite a bit of attention from Zacks.com users lately. Therefore, it is wise to be aware of the facts that can impact the stock's prospects.
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Apple's Hidden Moat Unlocked
Published: July 02, 2025 by: Seeking Alpha
Sentiment: Negative
Apple's Services revenue hit a record $26.6 billion in Q2-FY25, with gross margins topping 75%. The 2.4 billion-device ecosystem drives loyalty and cross-selling, with over 1 billion paid subscriptions globally. Services growth outpaced total revenue, up 12% YoY, despite a 2% Forex headwind last quarter.
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Pomerantz Law Firm Announces the Filing of a Class Action Against Apple Inc. and Certain Officers - AAPL
Published: July 02, 2025 by: PRNewsWire
Sentiment: Neutral
NEW YORK , July 2, 2025 /PRNewswire/ -- Pomerantz LLP announces that a class action lawsuit has been filed against Apple Inc. ("Apple" or the "Company") (NASDAQ: AAPL) and certain officers. The class action, filed in the United States District Court for the Northern District of California, and docketed under 25-cv-05197, is on behalf of a class consisting of all persons and entities other than Defendants that purchased or otherwise acquired Apple securities between June 10, 2024 and June 9, 2025, both dates inclusive (the "Class Period"), seeking to recover damages caused by Defendants' violations of the federal securities laws …
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Apple Considers Major Reversal to Improve Siri
Published: July 01, 2025 by: Bloomberg Technology
Sentiment: Positive
Apple is considering using artificial intelligence technology from Anthropic or OpenAI to power a new version of Siri. Bloomberg's Mark Gurman discusses the reasons why with Caroline Hyde and Ed Ludlow on “Bloomberg Tech.
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Apple's Biggest Bear Isn't Budging. Hear Him Out.
Published: July 01, 2025 by: Barrons
Sentiment: Negative
Craig Moffett is sour on the iPhone maker for a host of reasons, from tariffs to China sales to AI.
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ROSEN, NATIONAL INVESTOR COUNSEL, Encourages Apple Inc. Investors to Secure Counsel Before Important Deadline in Securities Class Action – AAPL
Published: July 01, 2025 by: GlobeNewsWire
Sentiment: Neutral
NEW YORK, July 01, 2025 (GLOBE NEWSWIRE) -- WHY: Rosen Law Firm, a global investor rights law firm, announces the filing of a class action lawsuit on behalf of purchasers of securities of Apple Inc. (NASDAQ: AAPL) between June 10, 2024 and June 9, 2025, both dates inclusive (the “Class Period”). A class action lawsuit has already been filed. If you wish to serve as lead plaintiff, you must move the Court no later than August 19, 2025.
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Apple overpromised and underdelivered with Apple Intelligence, says Maxim's Tom Forte
Published: July 01, 2025 by: CNBC Television
Sentiment: Negative
Tom Forte, Maxim Group senior consumer internet analyst, joins 'Money Movers' to discuss Apple considering using OpenAI or Anthropic to power Siri.
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Apple Is Missing Out on the AI Rally. Why It Has No Good Options.
Published: July 01, 2025 by: Barrons
Sentiment: Negative
While the iPhone maker is seeking to develop its own AI, it is also considering integrating a third party-product or buying an existing start-up in the field.
Read More
Apple: Beaten Down, But Ready To Bounce Back
Published: July 01, 2025 by: Seeking Alpha
Sentiment: Positive
Despite recent underperformance and headwinds, I maintain a Strong Buy rating on Apple Inc. stock due to its resilient financials and undervalued stock price. Apple's ecosystem, brand strength, and stable revenue streams justify AAPL stock's premium valuation versus peers, even as iPhone sales and AI delays weigh on sentiment. Regulatory clarity in Europe and potential AI acquisitions (e.g., Perplexity) could reignite innovation and offset risks from Google search deal uncertainty.
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Apple weighs using Anthropic or OpenAI to power Siri in major reversal
Published: July 01, 2025 by: TechXplore
Sentiment: Positive
Apple Inc. is considering using artificial intelligence technology from Anthropic PBC or OpenAI to power a new version of Siri, sidelining its own in-house models in a potentially blockbuster move aimed at turning around its flailing AI effort.
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Should Apple Build a Smart Ring?
Published: June 30, 2025 by: Bloomberg Technology
Sentiment: Neutral
Bloomberg's Mark Gurman discusses how Apple could expand its wearable offerings with a smart ring. He joins Caroline Hyde and Ed Ludlow on “Bloomberg Tech.
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Apple reportedly considers letting Anthropic and OpenAI power Siri
Published: June 30, 2025 by: TechCrunch
Sentiment: Positive
Apple is considering using AI models from OpenAI and Anthropic to power its updated version of Siri, rather than using technology the company has built in-house, according to a report from Bloomberg on Monday.
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Analyst Says Apple Has Big Vision Pro Plans For 2027, Including Smart Glasses
Published: June 30, 2025 by: CNET
Sentiment: Positive
We could also be getting an updated Apple Vision Pro later this year.
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Apple loses bid to dismiss DOJ's lawsuit alleging iPhone maker operating an illegal monopoly
Published: June 30, 2025 by: New York Post
Sentiment: Negative
This could be a years-long fight for Apple against enforcers' attempt to lower what they say are barriers to competition with Apple's iPhone.
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Apple weighs using Anthropic or OpenAI to power Siri in major reversal, Bloomberg News reports
Published: June 30, 2025 by: Reuters
Sentiment: Neutral
Apple is weighing using artificial intelligence technology from Anthropic or OpenAI to power a new version of Siri, instead of its own in-house models, Bloomberg News reported on Monday, citing people familiar with the discussions.
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Apple loses bid to dismiss US smartphone monopoly case
Published: June 30, 2025 by: Reuters
Sentiment: Negative
Apple must face the U.S. Department of Justice's lawsuit accusing the iPhone maker of unlawfully dominating the U.S. smartphone market, a judge ruled on Monday.
Read More
Class Action Announcement AAPL: A Securities Fraud Class Action Lawsuit Was Filed Against Apple Inc. (AAPL)
Published: June 30, 2025 by: PRNewsWire
Sentiment: Neutral
RADNOR, Pa. , June 30, 2025 /PRNewswire/ -- The law firm of Kessler Topaz Meltzer & Check, LLP (www.ktmc.com) informs investors that a securities class action lawsuit has been filed in the United States District Court for the Northern District of California against Apple Inc. ("Apple") (NASDAQ: AAPL) on behalf of those who purchased or otherwise acquired Apple securities between June 10, 2024, and June 9, 2025, inclusive (the "Class Period").
Read More
Apple's Powerful Macs Gaining Market Share: What's the Path Ahead?
Published: June 30, 2025 by: Zacks Investment Research
Sentiment: Positive
AAPL gains PC market share as MacBook demand rises, driven by M4 chips, new macOS and strong shipment growth.
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APPLE INC. (NASDAQ: AAPL) SHAREHOLDER ALERT Bernstein Liebhard LLP Reminds Apple Inc. Investors of Upcoming Deadline
Published: June 30, 2025 by: GlobeNewsWire
Sentiment: Neutral
NEW YORK, June 30, 2025 (GLOBE NEWSWIRE) -- Bernstein Liebhard LLP, a nationally acclaimed investor rights law firm, reminds Apple Inc. (“Apple” or the “Company”) (NASDAQ: AAPL) investors of an upcoming deadline involving a securities fraud class action lawsuit commenced against the Company. Should You Join This Class Action Lawsuit?
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"Got to Own" MSFT, GOOGL & AAPL Headwinds, "Can't Bet Against" Elon Musk
Published: June 27, 2025 by: Schwab Network
Sentiment: Positive
Rebecca Walser (@walserwealth) sees cloud computing and A.I. adding tailwinds across the Mag 7.
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Will ‘F1' help Apple finally win one in the movie and streaming race?
Published: June 27, 2025 by: Market Watch
Sentiment: Positive
After years of middling success on the big screen, Apple has bet big on the racecar movie starring Brad Pitt with a budget of nearly $250 million.
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About Apple Inc. (AAPL)
- IPO Date 1980-12-12
- Website https://www.apple.com
- Industry Consumer Electronics
- CEO Timothy D. Cook
- Employees 164000