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- symbol AAPL
- Rev/Share 29.537
- Book/Share 5.9797
- PB 45.9252
- Debt/Equity 1.0263
- CurrentRatio 0.9737
- ROIC 0.5101
- MktCap 4036344151966.0
- FreeCF/Share 8.362
- PFCF 32.7296
- PE 34.3882
- Debt/Assets 0.2386
- DivYield 0.0038
- ROE 1.5994
- Rating B
- Score 3
- Recommendation Neutral
- P/E Score 2
- DCF Score 3
- P/B Score 1
- D/E Score 1
Recent Analyst Ratings
| Type | Ticker | Analyst Firm | Previous Rating | Current Rating | Previous Price Target | Current Price Target | Date |
|---|---|---|---|---|---|---|---|
| Reiterated | AAPL | Bernstein | -- | Outperform | $325 | $340 | Feb. 10, 2026 |
| Reiterated | AAPL | Barclays | -- | Underweight | $230 | $239 | Jan. 30, 2026 |
| Upgrade | AAPL | Maxim Group | Hold | Buy | -- | $300 | Jan. 30, 2026 |
| Reiterated | AAPL | Monness Crespi & Hardt | -- | Buy | $300 | $315 | Jan. 30, 2026 |
| Reiterated | AAPL | JP Morgan | -- | Overweight | $315 | $325 | Jan. 30, 2026 |
| Reiterated | AAPL | Rosenblatt | -- | Neutral | $250 | $267 | Jan. 30, 2026 |
| Reiterated | AAPL | JP Morgan | -- | Overweight | $305 | $315 | Jan. 26, 2026 |
| Reiterated | AAPL | Evercore ISI | -- | Outperform | $325 | $330 | Jan. 9, 2026 |
| Resumed | AAPL | Raymond James | -- | Market Perform | -- | -- | Jan. 2, 2026 |
| Reiterated | AAPL | Citigroup | -- | Buy | $315 | $330 | Dec. 9, 2025 |
News
Apple Investors Lobbying for Big Acquisition Amid AI Troubles
Published: July 14, 2025 by: PYMNTS
Sentiment: Negative
Apple is reportedly facing pressure to make a major acquisition amid its AI troubles. As Bloomberg News reported Monday (July 14), investors are concerned by a slump in share prices that has wiped out more than $630 billion in Apple's market value this year and frustrated with the company's delays in introducing artificial intelligence (AI) features.
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AAPL CLASS ACTION FILED: Kessler Topaz Meltzer & Check, LLP Reminds Investors - a Securities Fraud Class Action Lawsuit Has Been Filed Against Apple Inc. (AAPL)
Published: July 14, 2025 by: PRNewsWire
Sentiment: Neutral
RADNOR, Pa. , July 14, 2025 /PRNewswire/ -- The law firm of Kessler Topaz Meltzer & Check, LLP (www.ktmc.com) informs investors that a securities class action lawsuit has been filed in the United States District Court for the Northern District of California against Apple Inc. ("Apple") (NASDAQ: AAPL) on behalf of those who purchased or otherwise acquired Apple securities between June 10, 2024, and June 9, 2025, inclusive (the "Class Period").
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AAPL Investors Have Opportunity to Lead Apple Inc. Securities Fraud Lawsuit with the Schall Law Firm
Published: July 14, 2025 by: PRNewsWire
Sentiment: Neutral
LOS ANGELES , July 14, 2025 /PRNewswire/ -- The Schall Law Firm , a national shareholder rights litigation firm, reminds investors of a class action lawsuit against Apple Inc. ("Apple" or "the Company") (NASDAQ: AAPL) for violations of §§10(b) and 20(a) of the Securities Exchange Act of 1934 and Rule 10b-5 promulgated thereunder by the U.S. Securities and Exchange Commission. Investors who purchased the Company's securities between June 10, 2024 and June 9, 2025, inclusive (the "Class Period"), are encouraged to contact the firm before August 19, 2025.
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Even with Apple's stock slump, Tim Cook is the right leader for the AI era
Published: July 14, 2025 by: Market Watch
Sentiment: Neutral
A rising Wall Street chorus believes Apple needs new leadership. Why that's tone deaf.
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APPLE INC. (NASDAQ: AAPL) SHAREHOLDER ALERT Bernstein Liebhard LLP Reminds Apple Inc. Investors of Upcoming Deadline
Published: July 14, 2025 by: GlobeNewsWire
Sentiment: Neutral
NEW YORK, July 14, 2025 (GLOBE NEWSWIRE) -- Bernstein Liebhard LLP, a nationally acclaimed investor rights law firm, reminds Apple Inc. (“Apple” or the “Company”) (NASDAQ: AAPL) investors of an upcoming deadline involving a securities fraud class action lawsuit commenced against the Company. Should You Join This Class Action Lawsuit?
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AAPL FRAUD CLASS ACTION: Apple Inc. Investors may have been Affected by Fraud –Contact BFA Law by August 19 Legal Deadline (NASDAQ:AAPL)
Published: July 14, 2025 by: GlobeNewsWire
Sentiment: Neutral
NEW YORK, July 14, 2025 (GLOBE NEWSWIRE) -- Leading securities law firm Bleichmar Fonti & Auld LLP announces that a lawsuit has been filed against Apple Inc. (NASDAQ: AAPL) and certain of the Company's senior executives for potential violations of the federal securities laws. If you invested in Apple, you are encouraged to obtain additional information by visiting: https://www.bfalaw.com/cases-investigations/apple-inc-class-action-lawsuit.
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Lawsuit DEADLINE: Investors who purchased over $250,000 worth of shares of Apple Inc. (NASDAQ: AAPL) between June 2024 and June 2025 should contact the Shareholders Foundation
Published: July 14, 2025 by: PRNewsWire
Sentiment: Neutral
SAN DIEGO , July 14, 2025 /PRNewswire/ -- The Shareholders Foundation, Inc. announces that a deadline is coming up in the lawsuit for certain investors in shares of Apple Inc. (NASDAQ: AAPL). Investors who purchased in excess of $250,000 in shares of Apple Inc. (NASDAQ: AAPL) between June 10, 2024 and June 9, 2025, have certain options and there are short and strict deadlines running.
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MEXQuick Unveils Mystery Box Campaign Featuring $50,000 Cash Prizes, Apple Products, and $100,000 Weekly Prize Pool
Published: July 14, 2025 by: GlobeNewsWire
Sentiment: Neutral
New York, USA, July 14, 2025 (GLOBE NEWSWIRE) -- MEXQuick, the innovative global trading platform renowned for its Rhythm Contracts and transparent pricing model, today announced the launch of its Mystery Box Challenge — an exciting gamified campaign where successful market predictions unlock real prizes, including rewards up to $50,000 and Apple products. Free Credits, Real Rewards New users receive $100 in prediction credits at no cost upon registration. These credits can be used to participate in short-term market predictions on the platform. Each successful prediction earns points, which can be redeemed to unlock Mystery Boxes containing genuine prizes — …
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AAPL Securities Lawsuit Filed Against Apple Inc. Contact the DJS Law Group to Discuss Your Rights
Published: July 14, 2025 by: PRNewsWire
Sentiment: Neutral
LOS ANGELES , July 14, 2025 /PRNewswire/ -- The DJS Law Group reminds investors of a class action lawsuit against Apple Inc. ("Apple" or "the Company") (NASDAQ: AAPL) for violations of securities laws. Shareholders who purchased the Company's securities between June 10, 2024, and June 9, 2025, inclusive (the "Class Period"), are encouraged to contact the firm before August 19, 2025.
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ROSEN, TOP RANKED INVESTOR COUNSEL, Encourages Apple Inc. Investors to Secure Counsel Before Important Deadline in Securities Class Action – AAPL
Published: July 13, 2025 by: GlobeNewsWire
Sentiment: Neutral
NEW YORK, July 13, 2025 (GLOBE NEWSWIRE) -- WHY: Rosen Law Firm, a global investor rights law firm, reminds purchasers of securities of Apple Inc. (NASDAQ: AAPL) between June 10, 2024 and June 9, 2025, both dates inclusive (the “Class Period”), of the important August 19, 2025 lead plaintiff deadline.
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These 2 Magnificent 7 Stocks are Top Picks for the Second Half of 2025 According to Wall Street Pro
Published: July 13, 2025 by: 24/7 Wall Street
Sentiment: Positive
The Magnificent Seven are magnificent again. But, as always, some of the members have been doing more of the lifting than others.
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Apple's 2026 Product Pipeline
Published: July 11, 2025 by: Bloomberg Technology
Sentiment: Positive
Bloomberg's Mark Gurman breaks down the new hardware set to be released by Apple in 2026 including new Macs, iPads, an iPhone 17E and a brand new external Mac Monitor. He joins Romaine Bostick on “Bloomberg Tech” to discuss.
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2 Stocks to Watch From the Prospering Computer Industry
Published: July 11, 2025 by: Zacks Investment Research
Sentiment: Positive
The Computer - Micro Computers industry participants like AAPL and DELL are benefiting from the strong demand for enterprise devices amid stiff macroeconomic challenges globally.
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Mar Vista U.S. Quality Q2 2025 Top Contributors And Detractors
Published: July 11, 2025 by: Seeking Alpha
Sentiment: Positive
Microsoft, Broadcom, and Oracle were among the portfolio's top contributors for the quarter. Alternatively, Apple, Johnson & Johnson, and Berkshire Hathaway detracted from performance. Microsoft shares rebounded in calendar Q2 following a strong fiscal Q3 2025 (March quarter), driven by accelerating demand for AI-related Azure services.
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Yale's Jeffrey Sonnenfeld: Tim Cook's leadership still warranted at Apple
Published: July 11, 2025 by: CNBC Television
Sentiment: Positive
Jeffrey Sonnenfeld, Yale School of Management senior associate dean, joins CNBC's 'Squawk on the Street' to discuss whether Apple should consider replacing Apple CEO Tim Cook, Elon Musk's potential ambitions for a new political party, and more.
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Apple To Release iPhone 17 Early Next Year
Published: July 11, 2025 by: 24/7 Wall Street
Sentiment: Neutral
According to Bloomberg, Apple (NASDAQ: AAPL) will release a number of new products in the first half of next year.
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Apple's answer is not to get a new CEO, says Craig Moffett
Published: July 11, 2025 by: CNBC Television
Sentiment: Neutral
Craig Moffett, Moffett Nathanson founder and Dominic Rizzo, T. Rowe Price Global Technology Fund portfolio manager, joins 'Squawk Box' to discuss the challenging times for Apple CEO Tim Cook, the threats Apple faces and much more.
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Apple, Visa and Mastercard Antitrust Lawsuit Tossed by Federal Judge
Published: July 10, 2025 by: PYMNTS
Sentiment: Positive
Apple, Visa and Mastercard reportedly won a legal victory in an antitrust lawsuit. The tech giant and the two payment firms convinced a federal judge to dismiss the lawsuit accusing them of colluding to stifle competition, Reuters reported Thursday (July 10).
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How to play Apple shares and big bank earnings as the stock market hits another record
Published: July 10, 2025 by: Market Watch
Sentiment: Neutral
U.S. stocks are overbought — but overbought does not mean sell.
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Here's who could replace Tim Cook as Apple's CEO
Published: July 10, 2025 by: CNBC Television
Sentiment: Neutral
CNBC's Steve Kovach joins the "Power Lunch" team to discuss Apple CEO Tim Cook's future with the company, Apple's AI struggles and more.
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Nvidia, Microsoft, Apple Smash $10 Trillion—Is This Peak Tech?
Published: July 10, 2025 by: Benzinga
Sentiment: Positive
Tech's Big Three just hit a mind-bending milestone: Nvidia Corp NVDA, Microsoft Corp MSFT and Apple Inc AAPL are now worth a combined $10.87 trillion – more than triple their $3.49 trillion combined value just five years ago.
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Pomerantz Law Firm Announces the Filing of a Class Action Against Apple Inc.and Certain Officers – AAPL
Published: July 10, 2025 by: GlobeNewsWire
Sentiment: Neutral
NEW YORK, July 10, 2025 (GLOBE NEWSWIRE) -- Pomerantz LLP announces that a class action lawsuit has been filed against Apple Inc. (“Apple” or the “Company”) (NASDAQ: AAPL) and certain officers. The class action, filed in the United States District Court for the Northern District of California, and docketed under 25-cv-05197, is on behalf of a class consisting of all persons and entities other than Defendants that purchased or otherwise acquired Apple securities between June 10, 2024 and June 9, 2025, both dates inclusive (the “Class Period”), seeking to recover damages caused by Defendants' violations of the federal securities laws …
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Apple faces pressure to accelerate AI strategy with potential Perplexity acquisition
Published: July 09, 2025 by: Proactive Investors
Sentiment: Negative
Apple Inc (NASDAQ:AAPL, ETR:APC) risks falling behind in the fast-moving artificial intelligence race unless it acts quickly, Wedbush analysts said on Wednesday, urging the tech giant to acquire AI search engine Perplexity to bolster its AI platform. Despite boasting the world's largest consumer installed base with 2.4 billion iOS devices and 1.5 billion iPhones, Apple has lagged behind AI leaders such as Nvidia, Microsoft, Alphabet, Amazon, Meta, OpenAI and Oracle, the firm said in a note.
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AAPL Investor Notice: Robbins LLP Reminds Stockholders of the Class Action Lawsuit Against Apple, Inc.
Published: July 09, 2025 by: GlobeNewsWire
Sentiment: Neutral
SAN DIEGO, July 09, 2025 (GLOBE NEWSWIRE) -- Robbins LLP reminds stockholders that a class action was filed on behalf of all investors who purchased or acquired Apple, Inc. (NASDAQ: AAPL) securities between June 10, 2024 and June 9, 2025. Apple is a multinational technology company that engages primarily in the business of smart-device and computer design and manufacturing, entertainment and artificial intelligence ("AI").
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Should Apple replace Tim Cook as CEO? These analysts want a dramatic change.
Published: July 09, 2025 by: Market Watch
Sentiment: Negative
Analysts at LightShed think Apple would benefit from a CEO more focused on the product side of the business — or it risks missing out on the AI boom.
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Apple in talks to acquire US Formula 1 broadcast rights, potentially replacing ESPN: report
Published: July 09, 2025 by: Proactive Investors
Sentiment: Positive
Apple Inc (NASDAQ:AAPL, ETR:APC) is in discussions to acquire the US broadcast rights for Formula 1, potentially replacing ESPN as the current rights holder when its contract expires after the 2025 season, according to a report from The Financial Times on Wednesday. Per the report, which cited sources familiar with the matter, Apple's interest in Formula 1 is part of a broader push to expand its presence in live sports broadcasting.
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iPhone Recovering Ground in China: Buy, Sell or Hold the AAPL Stock?
Published: July 09, 2025 by: Zacks Investment Research
Sentiment: Neutral
Although Apple iPhone recovers some ground in China, stiff competition and stretched valuation make the stock a risky bet for investors.
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Apple looks to bid on becoming US home for Formula 1
Published: July 09, 2025 by: TechCrunch
Sentiment: Positive
Formula 1 could have a new U.S. streaming service home soon. Apple is in talks to purchase the rights as it looks to further invest in live sports, the Financial Times reports.
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Samsung's Latest Foldables Aim for Mainstream Appeal Ahead of Apple's Debut
Published: July 09, 2025 by: Bloomberg Technology
Sentiment: Positive
Samsung introduced three new foldable smartphones in an effort to cement its grip on the category before Apple enters the chat next year. Samantha Kelly explains the new lineup and what to expect -------- Like this video?
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Apple's AI Lag Is Coming To An End
Published: July 09, 2025 by: Seeking Alpha
Sentiment: Positive
Apple Inc. is lagging in AI, but I think the negatives are priced in and see the company moving in the right direction. Technical setup suggests consolidation or a pullback, with strong support at $204. I see this as a compelling re-entry point before sentiment improves. Recent sales growth in China, driven by promotions and new models, signals potential for a broader recovery if momentum is sustained.
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About Apple Inc. (AAPL)
- IPO Date 1980-12-12
- Website https://www.apple.com
- Industry Consumer Electronics
- CEO Timothy D. Cook
- Employees 164000