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- symbol AAPL
- Rev/Share 27.8396
- Book/Share 4.9325
- PB 55.1833
- Debt/Equity 1.5241
- CurrentRatio 0.8933
- ROIC 0.5197
- MktCap 4021975523070.0
- FreeCF/Share 6.6072
- PFCF 40.7219
- PE 36.3256
- Debt/Assets 0.3128
- DivYield 0.0038
- ROE 1.6405
- Rating B
- Score 3
- Recommendation Neutral
- P/E Score 2
- DCF Score 3
- P/B Score 1
- D/E Score 1
Recent Analyst Ratings
| Type | Ticker | Analyst Firm | Previous Rating | Current Rating | Previous Price Target | Current Price Target | Date |
|---|---|---|---|---|---|---|---|
| Reiterated | AAPL | Citigroup | -- | Buy | $315 | $330 | Dec. 9, 2025 |
| Reiterated | AAPL | Evercore ISI | -- | Outperform | $300 | $325 | Dec. 8, 2025 |
| Reiterated | AAPL | Wedbush | -- | Outperform | $320 | $350 | Dec. 8, 2025 |
| Reiterated | AAPL | CLSA | -- | Outperform | $265 | $330 | Dec. 5, 2025 |
| Reiterated | AAPL | Loop Capital | -- | Buy | $315 | $325 | Dec. 2, 2025 |
| Upgrade | AAPL | DZ Bank | Hold | Buy | -- | $300 | Nov. 4, 2025 |
| Reiterated | AAPL | Barclays | -- | Underweight | $180 | $230 | Nov. 3, 2025 |
| Reiterated | AAPL | Wells Fargo | -- | Overweight | $290 | $300 | Oct. 31, 2025 |
| Reiterated | AAPL | Melius | -- | Buy | $290 | $345 | Oct. 31, 2025 |
| Reiterated | AAPL | Robert W. Baird | -- | Outperform | $280 | $300 | Oct. 31, 2025 |
News
WWDC 2025: Did AAPL Plant Enough Roots to Grow A.I. Buildout?
Published: June 10, 2025 by: Schwab Network
Sentiment: Neutral
Ben Bajarin says expectations have shifted on Apple's (AAPL) Worldwide Developers Conference. He notes A.I.
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The 'Halftime' Investment Committee sizes up the runway for Big Tech
Published: June 10, 2025 by: CNBC Television
Sentiment: Neutral
The Investment Committee debate the resurgence in Big Tech and the fight for AI leadership.
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Apple Polishes Its Core: Analyst Sees Strength In AI, UI And App Store
Published: June 10, 2025 by: Benzinga
Sentiment: Positive
Apple Inc AAPL presented a substantive UI refresh and developer-focused artificial intelligence strategy at Monday's Worldwide Developers Conference (WWDC ) 2025 on Monday, according to Bank of America Securities analyst Wamsi Mohan.
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Apple is always on the offense when people write it off, says Keith Fitz-Gerald
Published: June 10, 2025 by: CNBC Television
Sentiment: Positive
Keith Fitz-Gerald, Fitz-Gerald Group principal, joins 'The Exchange' to discuss Apple's stock, market animal spirits and more.
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Apple Expands OpenAI Partnership Amid Rising AI Pressures
Published: June 10, 2025 by: PYMNTS
Sentiment: Positive
Apple is reportedly deepening its relationship with OpenAI while also rolling out new artificial intelligence capabilities. [contact-form-7] The expanded partnership with the ChatGPT maker was one of several AI-related announcements from the tech giant at its 2025 Worldwide Developers Conference (WWDC), Bloomberg reported Monday (June 9).
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Apple's WWDC Was ‘Underwhelming.' There's Still Optimism Out There.
Published: June 10, 2025 by: Barrons
Sentiment: Neutral
“Apple delivered its most underwhelming WWDC in recent years,” Oppenheimer says.
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Apple's AI rollout, US-China trade deal outlook, CDC vaccine panel shake-up
Published: June 10, 2025 by: Yahoo Finance
Sentiment: Positive
On today's Morning Brief, hosts Brad Smith and Madison Mills cover market reaction to Apple's latest artificial intelligence (AI) announcements and the ongoing US-China trade talks. Shehzad Qazi, managing director at China Beige Book International, joins the show to weigh in on the potential for a fragile short-term deal.
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At WWDC 2025, Apple sang developers' praises amid AI letdowns and App Store battles
Published: June 10, 2025 by: TechCrunch
Sentiment: Neutral
At the end of the WWDC 2025 keynote address on Monday, the company literally sang its praises to app developers, as singer-songwriter Allen White humorously turned customers' positive App Store reviews into song lyrics for a tune titled “6 out of 5 stars.”
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Apple unveils a big makeover at WWDC
Published: June 10, 2025 by: The Street
Sentiment: Positive
iOS is getting its biggest redesign in more than a decade. Transcript: Apple's annual World Wide Developers Conference has officially kicked off and while nothing jaw-dropping has been unveiled - the company did make a few waves.
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Russia fines Apple for violating 'LGBT propaganda' law, TASS reports
Published: June 10, 2025 by: Reuters
Sentiment: Neutral
A Russian court on Tuesday fined U.S. tech giant Apple six million roubles ($76,510) for violating Russian rules on what Moscow calls "LGBT propaganda," the state TASS news agency reported.
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Apple can dominate in AI but it is taking longer than expected, says Bank of America's Wamsi Mohan
Published: June 10, 2025 by: CNBC Television
Sentiment: Positive
Wamsi Mohan, Bank of America Securities analyst, joins 'Squawk on the Street' to discuss if BofA's $235 price target on Apple is becoming harder to defend, how Apple dominates the AI story and much more.
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Apple's WWDC Was a 'Yawner,' Wedbush Says, But Analysts Are Still Bullish
Published: June 10, 2025 by: Investopedia
Sentiment: Positive
Apple (AAPL) is late to the artificial intelligence party. That's what Wedbush analysts said after the company's Worldwide Developers Conference keynote didn't include a specific timeline for AI-enhanced Siri features that investors had been waiting for.
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Apple's WWDC was a ‘dud.' What's next for the stock?
Published: June 10, 2025 by: Market Watch
Sentiment: Negative
Apple didn't deliver any major AI announcements at its annual developers conference, but some analysts see other ways for the company to win in AI and drive iPhone sales.
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What Apple didn't unveil at WWDC is just as important as what the iPhone maker did
Published: June 10, 2025 by: Yahoo Finance
Sentiment: Neutral
Apple (AAPL) unveiled the new Liquid Glass software redesign, its sweeping updates to its operating systems across devices, at WWDC 2025. IDC Research director of mobile devices and AR/VR, Ramon Llamas, joins Morning Brief to discuss the significance of the software refresh and the lack of AI-related announcements, as well as what they signal about the iPhone maker's strategy.
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Apple Unveils Big UI Overhaul at WWDC: ETFs in Focus
Published: June 10, 2025 by: Zacks Investment Research
Sentiment: Negative
Apple's major UI overhaul fails to impress investors, putting top tech ETFs with heavy AAPL stakes under the lens.
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Apple Fails at Developer's Gathering
Published: June 10, 2025 by: 24/7 Wall Street
Sentiment: Negative
WWDC was Apple Inc.'s (NASDAQ: AAPL) chance to give the world an early look at its artificial intelligence (AI) products. Yet, attendees dubbed the developers conference a failure.
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Key takeaways from Apple WWDC: Here's what to know
Published: June 10, 2025 by: CNBC Television
Sentiment: Neutral
CNBC's Steve Kovach joins 'Squawk Box' with the latest news from Apple.
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Apple Has to Fix Small Business Program Pricing: Hudson
Published: June 09, 2025 by: Bloomberg Technology
Sentiment: Negative
Paul Hudson, creator of "Hacking with Swift", says he'd like to see Apple fix its pricing "scheme" in its Small Business Program. He joins Ed Ludlow on “Bloomberg Tech.
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Allowing Access to Apple's AI
Published: June 09, 2025 by: Bloomberg Technology
Sentiment: Positive
Carolina Milanesi, president and principal analyst at Creative Strategies, says Apple opening up its AI to developers allows for the company to prep for the future. She speaks with Ed Ludlow on “Bloomberg Tech.
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Apple Unveils Liquid Glass Operating System at WWDC
Published: June 09, 2025 by: Bloomberg Markets and Finance
Sentiment: Positive
Apple Inc. unveiled a new operating system interface called Liquid Glass at its annual Worldwide Developers Conference, an event that focused heavily on aesthetics and design elements rather than software breakthroughs. Bloomberg's Ed Ludlow was there and reports.
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Here is everything Apple announced at its annual developer conference
Published: June 09, 2025 by: Reuters
Sentiment: Positive
Apple unveiled upgrades to operating systems across its devices on Monday, including overhauled visual elements, a fresh naming system for software updates and new features in its Apple Intelligence suite.
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Apple plays it safe at WWDC 2025
Published: June 09, 2025 by: Proactive Investors
Sentiment: Positive
Apple Inc (NASDAQ:AAPL, ETR:APC) unveiled a sweeping redesign of its mobile operating system and a range of software updates at its annual Worldwide Developers Conference (WWDC) on Monday, where the tech giant showed no signs of deviating from its cautious push into artificial intelligence. The highlight of the event was the introduction of a new visual interface dubbed “Liquid Glass,” Apple's most significant design overhaul since iOS 7 in 2013.
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Why Apple's stock suddenly dropped a few minutes into its WWDC keynote
Published: June 09, 2025 by: Business Insider
Sentiment: Negative
Apple's stock dropped suddenly on Monday, shedding roughly $75 billion in market value. The company's big entry into the generative AI race is still a work in progress.
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WWDC 2025: Everything Revealed in 10 Minutes
Published: June 09, 2025 by: CNET
Sentiment: Neutral
WWDC25 unified Apple's ecosystem with a new naming system, a shared design language called Liquid Glass and more. We bring you the highlights in this video.
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Apple WWDC didn't change my thesis on the stock, says MoffettNathanson's Craig Moffett
Published: June 09, 2025 by: CNBC Television
Sentiment: Neutral
Craig Moffett, MoffettNathanson partner and senior analyst, joins 'Power Lunch' to discuss Moffett's thoughts on Apple's WWDC.
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Apple supercharges its tools and technologies for developers to foster creativity, innovation, and design
Published: June 09, 2025 by: Business Wire
Sentiment: Neutral
CUPERTINO, Calif.--(BUSINESS WIRE)--Apple® today announced new technologies and enhancements to its developer tools to help developers create more beautiful, intelligent, and engaging app experiences across Apple platforms. A beautiful new software design brings more focus to content, and delivers more expressive and delightful experiences across iOS 26, iPadOS® 26, macOS® Tahoe 26, watchOS® 26, and tvOS® 26,1 while keeping them all instantly familiar. The Foundation Models framework joins a su.
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iPadOS 26 introduces powerful new features that push the capabilities and versatility of iPad even further
Published: June 09, 2025 by: Business Wire
Sentiment: Neutral
CUPERTINO, Calif.--(BUSINESS WIRE)--Apple® today previewed iPadOS® 26, the biggest iPadOS release ever, taking a huge leap forward and pushing the unique capabilities and versatility of iPad even further. A beautiful design brings a new look to iPad®, making the experience even more expressive and delightful. While maintaining the simplicity of iPad, iPadOS 26 introduces an entirely new powerful and intuitive windowing system with new features that help users control, organize, and switch betwe.
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Apple introduces a delightful and elegant new software design
Published: June 09, 2025 by: Business Wire
Sentiment: Neutral
CUPERTINO, Calif.--(BUSINESS WIRE)--Apple® today previewed a beautiful new software design that makes apps and system experiences more expressive and delightful while being instantly familiar. It's crafted with a new material called Liquid Glass. This translucent material reflects and refracts its surroundings, while dynamically transforming to help bring greater focus to content, delivering a new level of vitality across controls, navigation, app icons, widgets, and more. For the very first ti.
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Apple Intelligence gets even more powerful with new capabilities across Apple devices
Published: June 09, 2025 by: Business Wire
Sentiment: Neutral
CUPERTINO, Calif.--(BUSINESS WIRE)--Apple® today announced new Apple Intelligence™ features that elevate the user experience across iPhone®, iPad®, Mac®, Apple Watch®, and Apple Vision Pro™. Apple Intelligence unlocks new ways for users to communicate with features like Live Translation; do more with what's on their screen with updates to visual intelligence; and express themselves with enhancements to Image Playground™ and Genmoji™.1 Additionally, Shortcuts can now tap into Apple Intelligence.
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Apple unveils 'liquid glass' technology and other new features
Published: June 09, 2025 by: CNBC Television
Sentiment: Positive
CNBC's Steve Kovach, Rosenblatt's Barton Crockett and Deepwater Asset's Gene Munster, join 'The Exchange' to discuss the takeaways from Apple's WWDC event.
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About Apple Inc. (AAPL)
- IPO Date 1980-12-12
- Website https://www.apple.com
- Industry Consumer Electronics
- CEO Timothy D. Cook
- Employees 164000