Apple Inc. (AAPL)
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- symbol AAPL
- Rev/Share 27.4192
- Book/Share 4.4173
- PB 58.4208
- Debt/Equity 1.5449
- CurrentRatio 0.868
- ROIC 0.476
- MktCap 3829711043400.0
- FreeCF/Share 6.4541
- PFCF 39.8165
- PE 38.7373
- Debt/Assets 0.3068
- DivYield 0.004
- ROE 1.5492
- Rating B
- Score 3
- Recommendation Neutral
- P/E Score 2
- DCF Score 3
- P/B Score 1
- D/E Score 1
Recent Analyst Ratings
| Type | Ticker | Analyst Firm | Previous Rating | Current Rating | Previous Price Target | Current Price Target | Date |
|---|---|---|---|---|---|---|---|
| Downgrade | AAPL | Jefferies | Hold | Underperform | -- | $205.16 | Oct. 3, 2025 |
| Reiterated | AAPL | Morgan Stanley | -- | Overweight | $240 | $298 | Oct. 2, 2025 |
| Initiation | AAPL | Seaport Research Partners | -- | Buy | -- | $310 | Oct. 1, 2025 |
| Reiterated | AAPL | Evercore ISI | -- | Outperform | $260 | $290 | Sept. 26, 2025 |
| Reiterated | AAPL | Wedbush | -- | Outperform | $270 | $310 | Sept. 22, 2025 |
| Reiterated | AAPL | JP Morgan | -- | Overweight | $255 | $280 | Sept. 19, 2025 |
| Initiation | AAPL | Bernstein | -- | Outperform | -- | $290 | Sept. 16, 2025 |
| Downgrade | AAPL | DA Davidson | Buy | Neutral | -- | $250 | Sept. 11, 2025 |
| Upgrade | AAPL | MoffettNathanson | Sell | Neutral | -- | $225 | Sept. 4, 2025 |
| Reiterated | AAPL | Loop Capital | -- | Hold | $230 | $226 | Aug. 21, 2025 |
News
FTSE Russell releases preliminary 2025 US Indexes Reconstitution list
Published: May 26, 2025 by: Proactive Investors
Sentiment: Neutral
FTSE Russell has released the preliminary list of additions and deletions for its 2025 Russell US Indexes Reconstitution, marking the beginning of an annual process that updates the composition of its widely followed benchmarks. The reconstitution, based on April 30 market data, reflects shifts in company size, sector composition, and style classifications.
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Apple is back in Trump's crosshairs over where iPhones are made
Published: May 26, 2025 by: TechXplore
Sentiment: Negative
Apple Chief Executive Tim Cook can't seem to catch a break.
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Trump threatens to slap Apple with a 25% tariff on iPhones manufactured abroad
Published: May 26, 2025 by: CNBC International TV
Sentiment: Negative
Karen Tso takes a deep dive into how tech analysts and investment banks are reacting to President Trump's latest tariff threat against Apple.
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S&P 500 Earnings: Q2, Q3 '25 EPS Revisions, And A Look At Apple And UnitedHealth's Revisions
Published: May 26, 2025 by: Seeking Alpha
Sentiment: Neutral
Jamie Dimon said this week he is expecting a 0% S&P 500 expected EPS growth rate for Q2 '25 by the time reporting starts in July '25. He may not be wrong, but the way the “tariff” discussion has evolved, for the expected +10% S&P 500 EPS growth rate for Q2 '25 to fall all the way to 0% by early July '25 would be pretty extreme indeed. The second quarter has seen more severe revisions than the third quarter, but some of that “severity” is partially due to the Q2 '25 quarter being next to report, and historically, the …
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Tech's Trump Whisperer, Tim Cook, Goes Quiet as His Influence Fades
Published: May 26, 2025 by: NYTimes
Sentiment: Negative
Apple's chief executive has gone from winning President Trump's praise to drawing his ire, deepening the company's woes in a very bad year.
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Largest U.S. Pension Sells Apple Stock, Buys Meta, AMD, and McDonald's
Published: May 26, 2025 by: Barrons
Sentiment: Neutral
Apple is shifting production of iPhones it will sell in the U.S. away from China.
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Major China-listed Apple suppliers including Luxshare, Goertek fall after Trump's tariff threats
Published: May 25, 2025 by: Reuters
Sentiment: Negative
Major China-listed Apple suppliers including Luxshare , Goertek and Lens Tech opened sharply lower on Monday after U.S. President Donald Trump threatened tariffs on imported iPhones.
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Warren Buffett-led Berkshire Hathaway Has 21% of Its $276 Billion Portfolio in 1 Stock That's Up 644% in 9 Years
Published: May 25, 2025 by: The Motley Fool
Sentiment: Neutral
In the past 60 years, Berkshire Hathaway has compounded shareholder capital at an unbelievable 19.9% annualized rate. Thanks to Warren Buffett's direction of the conglomerate, he has become an investing legend whose moves are watched very closely by the average investor out there.
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26.4% of Warren Buffett's $258 Billion Portfolio Is Invested in 2 Leading Artificial Intelligence Stocks
Published: May 25, 2025 by: The Motley Fool
Sentiment: Positive
Four times every year, we get a fantastic opportunity to take a peek inside top investor Warren Buffett's portfolio to see which stocks he's recently bought or sold. At the same time, we can examine which stocks have been around for a while and could be considered key positions for the billionaire.
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Tim Cook's Bad Year Keeps Getting Worse
Published: May 23, 2025 by: WSJ
Sentiment: Negative
Trump, judges, regulators, lawmakers and even an old Apple all-star threaten the company.
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Jim Cramer talks Pres. Trumps tariff threat aimed at Apple
Published: May 23, 2025 by: CNBC Television
Sentiment: Neutral
'Mad Money' host Jim Cramer looks back on this week's decisions out of the White House and how they have been impacting markets.
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Final Trade: AAPL, NVO, TLT, X
Published: May 23, 2025 by: CNBC Television
Sentiment: Neutral
The final trades of the day with CNBC's Melissa Lee and the Fast Money traders.
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Moving Apple iPhone production to the U.S. is a 'fairy tale', says Wedbush's Dan Ives
Published: May 23, 2025 by: CNBC Television
Sentiment: Negative
Dan Ives, Wedbush, joins 'Fast Money' to talk President Trump's tariff threat toward Apple.
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'Fast Money' traders talk Apple's eight-day losing streak
Published: May 23, 2025 by: CNBC Television
Sentiment: Negative
The 'Fast Money' traders talk Apple's 8-day losing streak.
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Apple's Ecosystem Is Eating Hardware
Published: May 23, 2025 by: Seeking Alpha
Sentiment: Negative
Apple's Services revenue hit $26.6B in Q2-FY25, up 12% YoY, with a 75.7% gross margin, driving profit expansion. Over one billion paid subscriptions support recurring revenue growth, reducing reliance on slowing iPhone sales and hardware cycles. iPhone revenue grew just 2% YoY, while wearables declined 5%, reflecting hardware saturation and competitive pressure, especially in China.
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Apple Under Fire: The 25% Tariff Threat That Could Break The Stock
Published: May 23, 2025 by: Seeking Alpha
Sentiment: Negative
Apple Inc. faces a potential 25% tariff on iPhones made outside the U.S., directly threatened by President Trump. The company's shift to India and Vietnam was meant to reduce China risk, but it's now clashing with U.S. political pressure. Building iPhones in the U.S. is economically unviable in the short term, and absorbing tariffs or raising prices would severely hurt margins or demand.
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Trump: Apple should be able to make an economically competitive iPhone in the U.S.
Published: May 23, 2025 by: CNBC Television
Sentiment: Neutral
CNBC's Eamon Javers reports on the latest conversations from inside the Oval Office.
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Sold out of our entire Apple position as tariffs are no-win scenario, says Clockwise's James Cakmak
Published: May 23, 2025 by: CNBC Television
Sentiment: Negative
Daniel Newman, The Futurum Group CEO, and James Cakmak, Clockwise Capital CIO, join 'Power Lunch' to discuss Trump's tariff threats on Apple, if the market reaction is overdone and much more.
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Dagen McDowell advises Apple's Tim Cook to ‘play better ball' with Trump amid threat
Published: May 23, 2025 by: Fox Business
Sentiment: Negative
'The Big Money Show' panel discusses President Donald Trump's tariff threat directed at Apple and European Union trade talks.
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The Investment Committee weigh in on whether Apple shares are bruised or broken
Published: May 23, 2025 by: CNBC Television
Sentiment: Negative
The Investment Committee debate what to do with Apple stock after President Trump threatens the company with a 25% tariff if they don't make iPhones in America. CNBC's Steve Kovach joins ‘Halftime Report' with the latest.
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Matrix's David Katz: Can't 'MAGA' by destroying America's greatest company, Apple
Published: May 23, 2025 by: CNBC Television
Sentiment: Negative
David Katz, Matrix Asset Advisors chief investment officer, joins 'The Exchange' to discuss Apple as the company's shares dip on tariff threat.
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Top Stock Movers Now: Apple, Deckers Outdoor, Intuit, and More
Published: May 23, 2025 by: Investopedia
Sentiment: Negative
U.S. equities slumped at midday after President Donald Trump threatened tariffs on Apple (AAPL) iPhones and European Union (EU) products. The Nasdaq slipped 1%, and the Dow Jones Industrial Average and S&P 500 were down as well.
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U.S. Stock Futures Plunge on Trump Tariff Concerns
Published: May 23, 2025 by: Zacks Investment Research
Sentiment: Negative
U.S. Stock Futures Plunge on Trump Tariff Concerns.
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Trump Threatens to Raise Tariffs on Apple and European Union
Published: May 23, 2025 by: PYMNTS
Sentiment: Negative
President Donald Trump threatened to raise tariffs on Apple and the European Union in Friday (May 23) posts on Truth Social.
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Tariff Trade: AAPL & TSLA Example Options Strategies
Published: May 23, 2025 by: Schwab Network
Sentiment: Neutral
As investors react to the latest tariff headlines coming out of the White House, Kevin Hincks looks at example options trades in Apple (AAPL) and Tesla (TSLA). For Apple, Kevin demonstrates a short put vertical strategy with a neutral-to-bullish tilt.
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Apple is still a good play long-term, despite tariff threats, says T. Rowe Price's Tony Wang
Published: May 23, 2025 by: CNBC Television
Sentiment: Neutral
T. Rowe Price's Tony Wang and Big Technology's Alex Kantrowitz, join 'Money Movers' to discuss Apple shares being under pressure on Trump threatening to impose more tariffs.
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Magnificent 7 check-in: Nvidia earnings expectations, Trump takes aim at Apple
Published: May 23, 2025 by: Yahoo Finance
Sentiment: Negative
While also threatening 50% tariffs against the European Union, President Trump also hinted that he could hit Apple with a 25% tariff if it doesn't begin manufacturing iPhones within the US. Laffer Tengler Investments CEO and CIO Nancy Tengler weighs in on these headlines and her outlook on investing in Apple and Nvidia ahead of the chipmaker's earnings release.
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Trump to Apple: Build iPhones in the US or Face 25% Tariffs
Published: May 23, 2025 by: CNET
Sentiment: Negative
The president is putting pressure on the world's biggest tech company to move manufacturing stateside.
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Apple Stock Slides as Trump Floats 25% iPhone Tariff
Published: May 23, 2025 by: Schaeffers Research
Sentiment: Negative
Apple Inc (NASDAQ:AAPL) stock is down 2.3% to trade at $196.80 at last glance, after President Donald Trump threatened to slap 25% tariffs on iPhones made outside of the U.S. Trump also noted he wants the tech behemoth to produce the devices nationally, which would raise prices substantially.
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President Trump threatens EU, Apple tariff
Published: May 23, 2025 by: CNBC Television
Sentiment: Negative
CNBC's Eamon Javers joins 'Squawk on the Street' to discuss details about President Trump's social media post threatening tariffs on the European Union and Apple, following stalled trade talks.
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About Apple Inc. (AAPL)
- IPO Date 1980-12-12
- Website https://www.apple.com
- Industry Consumer Electronics
- CEO Timothy D. Cook
- Employees 164000