Under Armour, Inc. (UA)

US — Consumer Cyclical Sector
Peers: AIN  WWW  HBI  MCW  KSS  PHIN  ZGN  BLBD  GOOS  GT 

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Key Metrics & Ratings

  • symbol UA
  • Rev/Share 11.712
  • Book/Share 3.3778
  • PB 2.173
  • Debt/Equity 1.5655
  • CurrentRatio 1.4305
  • ROIC -0.0386

 

  • MktCap 3137116837.0
  • FreeCF/Share -0.1081
  • PFCF -68.3289
  • PE -6.0002
  • Debt/Assets 0.4852
  • DivYield 0
  • ROE -0.2946

 

  • Rating C
  • Score 2
  • Recommendation Sell
  • P/E Score 1
  • DCF Score 2
  • P/B Score 3
  • D/E Score 2

Recent Analyst Ratings

Type Ticker Analyst Firm Previous Rating Current Rating Previous Price Target Current Price Target Date
No ratings available.

News

Insiders Buy 3 High-Risk Stocks—Here's What's Driving the Moves
GME, UA, USAR
Published: February 09, 2026 by: MarketBeat
Sentiment: Negative

When it comes to analyzing insider trades, investors should keep several important nuances in mind. For example, insider sales can often appear alarming until one realizes that they were made under a predetermined Rule 10b5-1 plan.

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image for news Insiders Buy 3 High-Risk Stocks—Here's What's Driving the Moves
Under Armour, Inc. (UAA) Q3 2026 Earnings Call Transcript
UA, UAA
Published: February 06, 2026 by: Seeking Alpha
Sentiment: Neutral

Under Armour, Inc. (UAA) Q3 2026 Earnings Call Transcript

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image for news Under Armour, Inc. (UAA) Q3 2026 Earnings Call Transcript
Berger Montague PC Investigates Under Armour, Inc's Board of Directors for Breach of Fiduciary Duty (NYSE: UA)
UA
Published: February 04, 2026 by: PRNewsWire
Sentiment: Neutral

PHILADELPHIA, Feb. 4, 2026 /PRNewswire/ -- National plaintiffs' law firm Berger Montague PC advises shareholders of Under Armour, Inc. (NYSE: UA) ("Under Armour" or the "Company") about an investigation into the Company's Board of Directors (the "Board") for potential breaches of fiduciary duties owed to the Company and its shareholders in connection with reported cybersecurity events involving the Company's data systems. Shareholders of Under Armour may learn more about this investigation by contacting Berger Montague: Andrew Abramowitz at [email protected] or (215) 875-3015 or Caitlin Adorni at [email protected] or (267)764-4865.

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image for news Berger Montague PC Investigates Under Armour, Inc's Board of Directors for Breach of Fiduciary Duty (NYSE: UA)
Under Armour says it's ‘aware' of data breach claims after 72M customer records were posted online
UA, UAA
Published: January 22, 2026 by: TechCrunch
Sentiment: Negative

Clothing and fitness data company Under Armour said it is investigating claims of a data breach after a cybercriminal posted millions of customer records to a hacker forum.

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image for news Under Armour says it's ‘aware' of data breach claims after 72M customer records were posted online
UNDER ARMOUR ANNOUNCES EXECUTIVE LEADERSHIP CHANGES TO ACCELERATE TRANSFORMATION
UA, UAA
Published: January 15, 2026 by: PRNewsWire
Sentiment: Neutral

Kara Trent Named Chief Merchandising Officer; Adam Peake Named President, Americas BALTIMORE, Jan. 15, 2026 /PRNewswire/ -- Under Armour, Inc. (NYSE: UAA) (NYSE: UA) announced a series of senior leadership changes to further strengthen its global product, brand, and marketplace engines. Effective Feb. 2, these moves accelerate the company's transformation by sharpening execution, reinforcing operational discipline, and aligning product, brand, and go-to-market leadership under a unified operating model to drive sustainable growth and improved financial performance.

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image for news UNDER ARMOUR ANNOUNCES EXECUTIVE LEADERSHIP CHANGES TO ACCELERATE TRANSFORMATION
Under Armour Stock Rises After Fairfax Boosts Stake
UA, UAA
Published: January 06, 2026 by: Schaeffers Research
Sentiment: Positive

Under Armour Inc (NYSE:UAA) shares were last seen up 0.5% to trade at $5.45, after news that Fairfax Financial Holdings (FRFHF) increased its ownership stake after the sportswear makers' difficult year.

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image for news Under Armour Stock Rises After Fairfax Boosts Stake
Fairfax Financial increases holdings in Under Armour
UA, UAA
Published: January 06, 2026 by: Proactive Investors
Sentiment: Positive

Under Armour Inc (NYSE:UA) shares rose as much as 7% before trading flat at about $5.40 after Fairfax Financial Holdings expanded its position in the sports apparel company. Regulatory filings show that as of December 30, Canada-based Fairfax, already a 10% owner, had acquired nearly 42 million Under Armour shares, representing an estimated 22% stake.

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image for news Fairfax Financial increases holdings in Under Armour
Why Under Armour Stock Jumped 9% Yesterday?
UA
Published: December 31, 2025 by: Forbes
Sentiment: Positive

Under Armour (UA) surged +8.6% after it was disclosed that value investor Fairfax Financial aggressively increased its stake to 16.1%. The action was quick, starting strong at the market open and continuing to rise, coinciding with what seems to be a notable spike in trading volume and an increase in call options buying.

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image for news Why Under Armour Stock Jumped 9% Yesterday?
Under Armour Posts Strong Q3: Reinstated FY26 Guidance Suggest 'Ongoing Challenges,' Analysts Say
UA, UAA
Published: November 07, 2025 by: Benzinga
Sentiment: Neutral

Under Armour Inc (NYSE:UAA) shares inched higher in early trading on Friday, after the company on Thursday reported its fiscal second-quarter results.

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image for news Under Armour Posts Strong Q3: Reinstated FY26 Guidance Suggest 'Ongoing Challenges,' Analysts Say
Under Armour, Inc. (UAA) Q2 2026 Earnings Call Transcript
UA, UAA
Published: November 06, 2025 by: Seeking Alpha
Sentiment: Neutral

Under Armour, Inc. ( UAA ) Q2 2026 Earnings Call November 6, 2025 8:30 AM EST Company Participants Lance Allega - Senior Vice President of Investor Relations & Corporate Development Kevin Plank - Founder, President, CEO & Director David Bergman - Chief Financial Officer Conference Call Participants Jay Sole - UBS Investment Bank, Research Division Samuel Poser - Williams Trading, LLC, Research Division Robert Drbul - BTIG, LLC, Research Division Laurent Vasilescu - BNP Paribas, Research Division Peter McGoldrick - Stifel, Nicolaus & Company, Incorporated, Research Division Brooke Roach - Goldman Sachs Group, Inc., Research Division Kelly Crago - Citigroup …

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image for news Under Armour, Inc. (UAA) Q2 2026 Earnings Call Transcript
US retailers split on holiday prospects amid consumer caution
ADDYY, HD, LEVI, LOW, TGT, TJX, UA, UAA
Published: August 20, 2025 by: Reuters
Sentiment: Neutral

Mixed sales and profit forecasts from major U.S. retailers such as Target and Home Depot have prompted investors to question if this year's crucial holiday season will yield the windfall typically associated with a year-end shopping surge.

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image for news US retailers split on holiday prospects amid consumer caution
Under Armour's Q2 Sales Could Be Weakest Of 2025: BofA Securities Explains
UA, UAA
Published: August 11, 2025 by: Benzinga
Sentiment: Negative

While Under Armour Inc UAA has the potential for a turnaround in the longer term, it could face margin pressure from tariffs and wholesale uncertainty in the near term, according to BofA Securities.

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image for news Under Armour's Q2 Sales Could Be Weakest Of 2025: BofA Securities Explains
Under Armour Q1 Earnings: No Brand Turnaround In Sight Yet
UA, UAA
Published: August 11, 2025 by: Seeking Alpha
Sentiment: Negative

Under Armour has continued to report concerning revenue trends. Despite strength in EMEA, the brand turnaround is on uncertain grounds. Profitability has shown some progress, but tariffs now look to cause significant pressure from Q2 forward. Under Armour's tariff mitigation will only be reflected gradually. Under Amrour stock doesn't provide an attractive risk-to-reward entry point in my opinion; investors should likely wait for better turnaround signals.

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image for news Under Armour Q1 Earnings: No Brand Turnaround In Sight Yet
Under Armour, Inc. (UAA) Q1 2026 Earnings Call Transcript
UA, UAA
Published: August 08, 2025 by: Seeking Alpha
Sentiment: Neutral

Under Armour, Inc. (NYSE:UAA ) Q1 2026 Earnings Conference Call August 8, 2025 8:30 AM ET Company Participants David E. Bergman - Chief Financial Officer Kevin A.

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image for news Under Armour, Inc. (UAA) Q1 2026 Earnings Call Transcript
Under Armour shares tumble on earnings miss
UA, UAA
Published: August 08, 2025 by: Proactive Investors
Sentiment: Negative

Under Armour Inc (NYSE:UA) shares plunged more than 18% as its fiscal first quarter earnings fell short of expectations and weak guidance disappointed. For Q2, the athletic apparel brand expects revenue to decline 6% to 7% while gross margins are expected to decline 340 to 360 basis points, attributed to expected supply chain headwinds from tariffs.

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image for news Under Armour shares tumble on earnings miss
How Under Armour lured Steph Curry from Nike
NKE, UA, UAA
Published: June 03, 2025 by: CNBC Television
Sentiment: Positive

In 2013, Stephen Curry shocked the sneaker world by signing with then-upstart apparel company Under Armour over basketball powerhouse Nike, a defining moment in Curry's business career. In 2023, Under Armour signed a long-term extension with Curry and made him president of the newly formed Curry Brand, housed under the company's banner.

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image for news How Under Armour lured Steph Curry from Nike
How Under Armour signed Stephen Curry away from Nike
NKE, UA, UAA
Published: June 02, 2025 by: CNBC
Sentiment: Positive

In 2013, Stephen Curry shocked the sneaker world by signing with then-upstart apparel company Under Armour over basketball powerhouse Nike. The deal was considered a defining moment in Curry's business career.

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image for news How Under Armour signed Stephen Curry away from Nike
Under Armour: Positioned For A Turnaround
UA, UAA
Published: May 21, 2025 by: Seeking Alpha
Sentiment: Positive

Under Armour: Positioned For A Turnaround

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image for news Under Armour: Positioned For A Turnaround
Under Armour, Inc. (UAA) Q4 2025 Earnings Call Transcript
UA, UAA
Published: May 13, 2025 by: Seeking Alpha
Sentiment: Neutral

Under Armour, Inc. (NYSE:UAA ) Q4 2025 Earnings Conference Call May 13, 2025 8:30 AM ET Company Participants Lance Allega - SVP, Finance and Capital Markets Kevin Plank - President and CEO Dave Bergman - CFO Conference Call Participants Jay Sole - UBS Simeon Siegel - BMO Capital Markets Sam Poser - Williams Trading Laurent Vasilescu - BNP Paribas Peter McGoldrick - Stifel Krista Jiranek - TD Cowen Operator Good day, and welcome to the Fourth Quarter 2025 Earnings Conference Call. All participants will be in listen-only mode.

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image for news Under Armour, Inc. (UAA) Q4 2025 Earnings Call Transcript
Under Armour Stock Impresses With Revenue Beat
UA, UAA
Published: May 13, 2025 by: Schaeffers Research
Sentiment: Positive

Shares of athletic wear name Under Armour Inc (NYSE:UAA) are up 0.8% to trade at $6.26 this morning, enjoying a post-earnings lift on the charts.

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image for news Under Armour Stock Impresses With Revenue Beat

About Under Armour, Inc. (UA)

  • IPO Date 2016-03-23
  • Website https://www.underarmour.com
  • Industry Apparel - Manufacturers
  • CEO Kevin A. Plank
  • Employees 6800

Under Armour, Inc., together with its subsidiaries, engages in the developing, marketing, and distributing performance apparel, footwear, and accessories for men, women, and youth. The company offers its apparel in compression, fitted, and loose fit types. It also provides footwear products for running, training, basketball, cleated sports, recovery, and outdoor applications. In addition, the company offers accessories, which include gloves, bags, headwear, and sports masks; and digital subscription and advertising services under the MapMyRun and MapMyRide platforms. It primarily offers its products under the UNDER ARMOUR, UA, HEATGEAR, COLDGEAR, HOVR, PROTECT THIS HOUSE, I WILL, UA Logo, ARMOUR FLEECE, and ARMOUR BRA brands. The company sells its products through wholesale channels, including national and regional sporting goods chains, independent and specialty retailers, department store chains, mono-branded Under Armour retail stores, institutional athletic departments, and leagues and teams, as well as independent distributors; and directly to consumers through a network of 422 brand and factory house stores, as well as through e-commerce websites. It operates in the United States, Canada, Europe, the Middle East, Africa, the Asia-Pacific, and Latin America. Under Armour, Inc. was incorporated in 1996 and is headquartered in Baltimore, Maryland.