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- symbol SO
- Rev/Share 25.3209
- Book/Share 33.8391
- PB 2.8811
- Debt/Equity 2.0722
- CurrentRatio 0.8582
- ROIC 0.0426
- MktCap 97409687800.0
- FreeCF/Share -0.0355
- PFCF -2497.6843
- PE 21.1665
- Debt/Assets 0.4734
- DivYield 0.0327
- ROE 0.1387
- Rating B
- Score 3
- Recommendation Neutral
- P/E Score 2
- DCF Score 4
- P/B Score 1
- D/E Score 1
Recent Analyst Ratings
| Type | Ticker | Analyst Firm | Previous Rating | Current Rating | Previous Price Target | Current Price Target | Date |
|---|---|---|---|---|---|---|---|
| Initiation | SO | Raymond James | -- | Outperform | -- | $98 | June 13, 2025 |
| Upgrade | SO | Jefferies | Hold | Buy | -- | $100 | June 5, 2025 |
| Downgrade | SO | KeyBanc Capital Markets | Sector Weight | Underweight | -- | $78 | May 14, 2025 |
| Upgrade | SO | JP Morgan | Underweight | Neutral | -- | $94 | April 8, 2025 |
| Downgrade | SO | Guggenheim | Buy | Neutral | -- | -- | Jan. 23, 2025 |
| Initiation | SO | Jefferies | -- | Hold | -- | $94 | Sept. 20, 2024 |
| Downgrade | SO | Mizuho | Outperform | Neutral | -- | $90 | Sept. 16, 2024 |
News
A Pair Trade Opportunity By The Southern Company Baby Bonds
Published: June 20, 2025 by: Seeking Alpha
Sentiment: Positive
Rising global tensions make defensive, low-credit-risk pair trades attractive; Southern Company's baby bonds, SOJE and SOJF, present such an opportunity. Southern Company's strong regulated business, stable credit rating, and consistent dividend growth make its baby bonds attractive for pair trading. SOJE offers better upside potential and less downside risk than SOJF; current pricing creates a credit risk-free opportunity for savvy investors.
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Georgia Power offers energy efficiency resources to beat the summer heat
Published: June 19, 2025 by: PRNewsWire
Sentiment: Neutral
As summer officially begins, available programs and tips can lower energy bills ATLANTA , June 19, 2025 /PRNewswire/ -- As temperatures and humidity again rise following recent rains, Georgia Power is committed to helping customers stay cool and manage their energy bills with practical energy efficiency tips and resources. The official start of summer this week marks the perfect time for customers to take advantage of tools and programs designed to optimize energy usage and reduce costs now.
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Final Trades: Southern Company, Uber, the IEO and the IYM
Published: June 17, 2025 by: CNBC Television
Sentiment: Neutral
The Investment Committee give you their top stocks to watch for the second half.
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Southern's Unit Achieves 50% Hydrogen Blend in Natural Gas Turbine
Published: June 17, 2025 by: Zacks Investment Research
Sentiment: Positive
SO's unit, Georgia Power, in partnership with Mitsubishi Power, hits a milestone with the world's largest 50% hydrogen blend test on a gas turbine.
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Georgia Power names Arthur Tripp as vice president of Economic Development
Published: June 09, 2025 by: PRNewsWire
Sentiment: Neutral
Company builds on longstanding national reputation as a top utility for economic development ATLANTA , June 9, 2025 /PRNewswire/ -- Georgia Power, the state's leading electric utility serving 2.8 million customers, has named Arthur Tripp as the vice president of Economic Development. Tripp replaces Walt Farrell, who was recently named president and CEO of Atlanta Gas Light and Chattanooga Gas.
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Southern Company's Georgia Power Prepares for a Storm-Heavy 2025
Published: June 09, 2025 by: Zacks Investment Research
Sentiment: Positive
SO's Georgia Power boosts grid resilience and urges customer safety as NOAA predicts a severe hurricane season in 2025.
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Southern's Subsidiary Backs Edged to Expand Green Data Centers
Published: June 06, 2025 by: Zacks Investment Research
Sentiment: Positive
SO's PowerSecure expands its alliance with Edged to deliver ultra-efficient, AI-ready data centers across key U.S. markets.
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Georgia Power prepared for 2025 Hurricane Season
Published: June 06, 2025 by: PRNewsWire
Sentiment: Neutral
Company encourages customers to take time to prepare for above-average Atlantic Hurricane season; Hurricane Helene response underscores importance of preparation and readiness ATLANTA , June 6, 2025 /PRNewswire/ -- With June 1 marking the official start of the 2025 Atlantic Hurricane Season, and the National Oceanic and Atmospheric Administration (NOAA) predicting an above-average season (read more), Georgia Power is committed to safely and reliably serving all customers, and prepared to respond to any hurricane or tropical storm which may impact Georgia. Georgia Power continues to invest in the state's power grid, adding resiliency through advanced technologies and infrastructure upgrades.
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PowerSecure collaborates with Edged to promote sustainable data centers nationwide
Published: June 05, 2025 by: PRNewsWire
Sentiment: Neutral
DURHAM, N.C. , June 5, 2025 /PRNewswire/ -- PowerSecure, a subsidiary of Southern Company and a leading provider of innovative energy solutions, today announced its alliance with Edged, a premier developer of ultra-efficient, sustainable data centers and next-generation digital infrastructure, to supply advanced power distribution solutions to Edged data centers across the United States.
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Southern's Unit Tests Full Supply Chain Emissions Tracking Tool
Published: June 05, 2025 by: Zacks Investment Research
Sentiment: Positive
SO's subsidiary SouthStar becomes the first U.S. retail energy marketer to pilot MethaneScout, boosting emissions transparency.
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SouthStar Energy Services Piloting Full Supply Chain Emissions Tracking with MiQ's MethaneScout™ Platform
Published: June 04, 2025 by: PRNewsWire
Sentiment: Neutral
ATLANTA and NEW YORK , June 4, 2025 /PRNewswire/ -- SouthStar Energy Services, one of the nation's leading natural gas marketing companies, today announced that it has become the first retail energy marketer in the U.S. and one of the first companies in the energy industry to pilot a new methane and greenhouse gas emissions tracking tool called MiQ's MethaneScout™. Developed by a global leader in methane emissions certification, MiQ, the platform can help SouthStar assess the emissions of its delivered natural gas supply chains using data sources qualified by MiQ's Supply Chain Emissions Protocol, expanding on SouthStar's transparent energy …
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10 Dividend Stocks With Yields Increasing Today
Published: May 28, 2025 by: 24/7 Wall Street
Sentiment: Neutral
Dividend yields are rising on these 10 stocks. Dividend yields tend to on one of two occasions: the company is raising the dividend payout or the share price is sinking.
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Here's Why Hold Strategy Is Apt for Southern Company Stock Now
Published: May 22, 2025 by: Zacks Investment Research
Sentiment: Positive
SO is well-positioned for growth with its innovative strategies and dividends, but regulatory factors, including natural gas price volatility, could impact performance.
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Southern Company announces upsize and pricing of $1.45 billion in aggregate principal amount of Series 2025A 3.25% Convertible Senior Notes due June 15, 2028
Published: May 20, 2025 by: PRNewsWire
Sentiment: Neutral
ATLANTA , May 20, 2025 /PRNewswire/ -- Southern Company (NYSE: SO) today announced the pricing of $1.45 billion in aggregate principal amount of its Series 2025A 3.25% Convertible Senior Notes due June 15, 2028 (the "Convertible Notes") in a private placement to qualified institutional buyers pursuant to Rule 144A under the Securities Act of 1933, as amended (the "Securities Act"), reflecting an upsize of $200 million over the previously announced offering size. In addition, Southern Company granted the initial purchasers of the Convertible Notes an option to purchase, for settlement within a period of 13 days from, and including, the …
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Southern Company (The) (SO) is Attracting Investor Attention: Here is What You Should Know
Published: May 08, 2025 by: Zacks Investment Research
Sentiment: Positive
Southern Co. (SO) has been one of the stocks most watched by Zacks.com users lately. So, it is worth exploring what lies ahead for the stock.
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Construction now underway on 765 MW of new battery energy storage systems across Georgia
Published: May 07, 2025 by: PRNewsWire
Sentiment: Neutral
Georgia Power advancing projects in Bibb, Lowndes, Floyd and Cherokee counties to enhance reliability, resiliency for a growing state ATLANTA , May 7, 2025 /PRNewswire/ -- Georgia Power announced today that construction is underway on 765-megawatts (MW) of new battery energy storage systems (BESS) strategically located across Georgia in Bibb, Lowndes, Floyd and Cherokee counties. The BESS projects were authorized by the Georgia Public Service Commission (PSC) through the Integrated Resource Plan (IRP) process and provide quickly dispatchable capacity for customers.
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Southern Company's Valuations Not Enticing Now, And Stock Approaching Key Resistance Level
Published: May 06, 2025 by: Seeking Alpha
Sentiment: Positive
I initially rated Southern Company (SO) a buy due to strong regional growth and compelling valuations, but now downgrade it to hold due to expensive valuations. SO posted strong Q1 results, with Non-GAAP EPS of $1.23 and revenue of $7.78 billion, driven by state-regulated utility investments and weather-related factors. While the company witnessed a degrowth in retail demand, it was more than offset by the commercial and industrial demand.
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Southern Company Q1 Earnings Beat as Power Demand Grows
Published: May 06, 2025 by: Zacks Investment Research
Sentiment: Positive
SO has guided earnings per share of $4.20-$4.30 for 2025.
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Southern Co. (SO) Beats Q1 Earnings and Revenue Estimates
Published: May 01, 2025 by: Zacks Investment Research
Sentiment: Positive
Southern Co. (SO) came out with quarterly earnings of $1.23 per share, beating the Zacks Consensus Estimate of $1.20 per share. This compares to earnings of $1.03 per share a year ago.
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Southern Company reports first-quarter 2025 earnings
Published: May 01, 2025 by: PRNewsWire
Sentiment: Neutral
ATLANTA , May 1, 2025 /PRNewswire/ -- Southern Company today reported first-quarter earnings of $1.3 billion, or $1.21 per share, in 2025 compared with earnings of $1.1 billion, or $1.03 per share, in the first quarter of 2024. Excluding the items described under "Net Income – Excluding Items" in the table below, Southern Company earned $1.4 billion, or $1.23 per share, during the first quarter of 2025, compared with $1.1 billion, or $1.03 per share, during the first quarter of 2024.
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Georgia Power names Audrey King & Cleve Fann to key leadership roles
Published: April 30, 2025 by: PRNewsWire
Sentiment: Neutral
Strategic moves support company's commitment to citizenship, continued investments in the grid across the state ATLANTA , April 30, 2025 /PRNewswire/ -- Georgia Power, the state's leading electric utility serving 2.8 million customers, has named Audrey King as senior vice president of Corporate Responsibility, and president and CEO of the Georgia Power Foundation, a non-profit 501(c)(3) and Georgia's third-largest corporate giving foundation which provided support for more than 400 organizations statewide in 2024 alone. In her new role, she will lead efforts to advance corporate responsibility, philanthropy, community engagement and volunteerism across the state, focusing on education, the environment and …
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Better Dividend Stock: Dominion Energy (D) Vs. Southern Co. (SO)
Published: April 30, 2025 by: 24/7 Wall Street
Sentiment: Neutral
Having to choose between dividend paying stocks is one of those good problems to have.
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3 Boring Stocks Outperforming the Market This Year
Published: April 25, 2025 by: MarketBeat
Sentiment: Neutral
While much of the market has been on shaky ground in 2025, rattled by global uncertainties, trade tensions, and economic fears, a few boring but reliable companies have quietly delivered solid returns. Unlike the hype surrounding high-growth tech stocks or the once-mighty Magnificent Seven, these less flashy names have offered investors both safety and firm performance.
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Venessa Harrison elected to Southern Company Gas Board of Directors
Published: April 24, 2025 by: PRNewsWire
Sentiment: Neutral
ATLANTA , April 24, 2025 /PRNewswire/ -- Southern Company Gas today announced that Venessa Harrison, former president of AT&T's Southeast Coastal States, has been elected to the company's board of directors, effective April 24. As president of AT&T's South Coastal States, Harrison led transformational wireless and wireline deployment efforts for the company's critical infrastructure across Georgia, North Carolina and South Carolina, including the strategic direction of AT&T's network investment, public policy, economic development and community engagement activities throughout the region.
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Southern Company increases dividend for 24th consecutive year; annualized rate rises to $2.96 per share
Published: April 21, 2025 by: PRNewsWire
Sentiment: Neutral
ATLANTA , April 21, 2025 /PRNewswire/ -- Southern Company today announced it is increasing its dividend by 8 cents per share on an annualized basis to a rate of $2.96 per share. This marks the 77th consecutive year that Southern Company has paid a dividend on its common stock that is equal to or greater than the previous quarter.
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Georgia Natural Gas invites community to recycle electronics FREE at Lenox Square in honor of Earth Day, Saturday, April 26th
Published: April 15, 2025 by: PRNewsWire
Sentiment: Neutral
The company is celebrating 15 years of Earth Day leadership ATLANTA , April 15, 2025 /PRNewswire/ -- This Earth Day, Atlanta residents and businesses can be environmental stewards by joining Georgia Natural Gas at Lenox Square to dispose of unwanted electronics responsibly. Georgia Natural Gas, Georgia's leading natural gas provider, along with partners Lenox Square, eWaste/ePlanet and 11Alive, invites the community to bring electronic waste in need of recycling to Lenox Square (outside of the Dining Pavilion), located at 3393 Peachtree Road NE in Atlanta, on Saturday, April 26, from 9 a.m.
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CDLU Calls on Southern Company to Stop Wasting Millions on Attacking Latinos and Smearing Families
Published: April 10, 2025 by: GlobeNewsWire
Sentiment: Neutral
MIAMI, April 10, 2025 (GLOBE NEWSWIRE) -- Ernesto Pichardo, the Chairman of the Board of Directors of the CDLU (Consejo de Latinos Unidos), a national advocacy group and public charity, called on Southern Company to “forever cease and courageously desist the million-dollar waste of attacking Latinos and smearing families that has no corporate purpose whatsoever.” Pichardo's comments come on the heels of an investigative report by columnist Rob Holbert in the Lagniappe Mobile who summarizes a smear website allegedly paid for by Southern Company and run by their operatives at Matrix, LLC: “It looks like something a mentally disturbed high …
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Local Georgia Power crews recognized with Emergency Response Award during Lineworker Appreciation Month
Published: April 08, 2025 by: PRNewsWire
Sentiment: Neutral
National industry recognition from Edison Electric Institute highlights exceptional response to Hurricane Helene in 2024; Georgia Power hiring hundreds of new lineworkers in coming years as Georgia grows ATLANTA , April 8, 2025 /PRNewswire/ -- Georgia Power, the state's leading electric utility serving 2.8 million customers, is joining other utilities across the country in marking April as Lineworker Appreciation Month. This April, the company is highlighting the work of local power crews during Hurricane Helene in 2024 and celebrating the recent recognition by Edison Electric Institute (EEI) with its Emergency Recovery Award, commending the company's exceptional efforts to swiftly restore …
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The Georgia Power Foundation marks milestone, awards new grants through Workforce for Georgia program
Published: April 02, 2025 by: PRNewsWire
Sentiment: Neutral
Funding for twenty-one new programs focused on ensuring Georgia has workforce needed for growing economy ATLANTA , April 2, 2025 /PRNewswire/ -- The Georgia Power Foundation announced today that it has reached a milestone, awarding over $2.25 million through 65 grants to support workforce development needs through educational programs across the state since 2020. The Georgia Power Foundation's Workforce for Georgia signature grant program, administered by The Georgia Foundation for Public Education, provides support to school districts that offer Career, Technical, and Agricultural Education (CTAE) through traditional high school programs or through College and Career Academies (CCA).
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Why Investors Need to Take Advantage of These 2 Utilities Stocks Now
Published: April 01, 2025 by: Zacks Investment Research
Sentiment: Positive
The Zacks Earnings ESP is a great way to find potential earnings surprises. Why investors should take advantage now.
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About The Southern Company (SO)
- IPO Date 1981-12-31
- Website https://www.southerncompany.com
- Industry Regulated Electric
- CEO Mr. Christopher C. Womack
- Employees 28314