MAT

Gilmore Girls fans can now revisit Stars Hollow and Little People versions of four characters from the beloved coming-of-age comedy-drama series.

New dolls of Jenna Ortega's Wednesday Addams and Evie Templeton's Agnes DeMille from Tim Burton's blockbuster Netflix series Wednesday are coming soon to Mattel's Monster High line.

Hasbro, Mattel and JAKKS Pacific could benefit from licensed franchises, STEM demand and emerging markets, but tariffs and cost pressures remain key risks.

Toy-based films and adult collectors helped drive Mattel's growth in the second quarter, Mattel Chairman and CEO Ynon Kreiz said during a Tuesday (Aug. 4) earnings call. Mattel's net sales were 10% year over year in the second quarter, the global play and family entertainment company reported in a Tuesday press release.

MAT's Q2 sales rise 10% as Vehicles and games gain, but higher costs and margin pressure drive a sharp earnings decline.

The new Masters of the Universe movie wasn't the box office hit Mattel executives were hoping for, but it is proving to be a winner in the toy aisles, boosting sales of action figures and related items, the company reported in announcing its second-quarter results.

Mattel, Inc. (MAT) Q2 2026 Earnings Call Transcript

The toymaker posted a loss of $18.2 million, which it attributed to higher advertising costs and selling, general and administrative expenses.

MAT heads into Q2 earnings with Hot Wheels, digital gaming and retailer recovery in focus as investors watch for revenue growth and margin pressures.

EL SEGUNDO, Calif.--(BUSINESS WIRE)--Mattel, Inc. (NASDAQ: MAT) today announced the promotion of Roberto Stanichi to President, Chief Marketing and Brand Officer. Ynon Kreiz, Chairman and Chief Executive Officer of Mattel, said: “Roberto has made significant progress establishing Mattel's brand-centric organization and operating model. We have further aligned our brands, marketing, and demand creation capabilities to manage our portfolio more holistically and advance our strategy to grow our IP.