Baozun Inc. (BZUN)
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- symbol BZUN
- Rev/Share 168.9556
- Book/Share 95.51
- PB 0.3089
- Debt/Equity 0.65
- CurrentRatio 1.8736
- ROIC -0.0086
- MktCap 1142810521.5036
- FreeCF/Share 0.0
- PFCF 0.0
- PE -5.5975
- Debt/Assets 0.2455
- DivYield 0
- ROE -0.0535
- Rating B-
- Score 3
- Recommendation Neutral
- P/E Score 1
- DCF Score 5
- P/B Score 5
- D/E Score 2
Recent Analyst Ratings
| Type | Ticker | Analyst Firm | Previous Rating | Current Rating | Previous Price Target | Current Price Target | Date |
|---|---|---|---|---|---|---|---|
| Downgrade | BZUN | CLSA | Outperform | Hold | -- | -- | Aug. 30, 2024 |
News
Baozun: Focus On Q3 Revenue Beat And Potential Profitability Turnaround
Published: December 01, 2025 by: Seeking Alpha
Sentiment: Positive
Baozun is still deserving of a 'Buy' rating, based on my assessment of its performance and prospects. BZUN's Brand Management segment registered a 20% YoY sales growth in 3Q2025, fueled by new outlets and a high-profile celebrity endorsement. BZUN is implementing cost controls and moving towards higher-margin, asset-light business arrangements for its E-Commerce operations; this puts it in a good position to become profitable for the full-year FY25 and FY26.
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Baozun Inc. (BZUN) Q3 2025 Earnings Call Transcript
Published: November 25, 2025 by: Seeking Alpha
Sentiment: Neutral
Baozun Inc. ( BZUN ) Q3 2025 Earnings Call November 25, 2025 6:30 AM EST Company Participants Wendy Sun - Joint Company Secretary and Senior Director of Corporate Development & Investor Relations Wenbin Qiu - Co-Founder, Chairman of the Board & CEO Catherine Yanjie Zhu - Chief Financial Officer Junhua Wu - Co-Founder, Chief Strategy Officer & Director Ken Huang Conference Call Participants Alicis a Yap - Citigroup Inc., Research Division Jiawei Yin - Citic Securities Co., Ltd., Research Division Joanna Ma - CMB International Securities Limited, Research Division Presentation Operator Good morning, ladies and gentlemen, and thank you for …
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Baozun: Look Beyond Headline Losses
Published: September 05, 2025 by: Seeking Alpha
Sentiment: Positive
I continue to award a Buy rating to Baozun, following my evaluation of its recent quarterly results. BZUN's 2Q2025 headline loss was driven by an one-off; it should be profitable for full-year FY25 on the back of positive operating leverage and management's commitment to reduce expenses. Topline grew +7% YoY in 2Q25 which surpassed expectations; new store openings and a major e-commerce festival should act as growth engines for the second half of this year.
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Is Baozun (BZUN) Stock Outpacing Its Computer and Technology Peers This Year?
Published: July 21, 2025 by: Zacks Investment Research
Sentiment: Positive
Here is how Baozun Inc. (BZUN) and Celestica (CLS) have performed compared to their sector so far this year.
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Baozun Inc. (BZUN) Q1 2025 Earnings Call Transcript
Published: May 21, 2025 by: Seeking Alpha
Sentiment: Neutral
Baozun Inc. (NASDAQ:BZUN ) Q1 2025 Earnings Conference Call May 21, 2025 7:30 AM ET Company Participants Wendy Sun - Senior Director, Corporate Development and Investor Relations Vincent Wenbin Qiu - Founder, Chairman and Chief Executive Officer Catherine Yanjie Zhu - Chief Financial Officer Junhua Wu - Director and Chief Strategy Officer Ken Huang - Chief Financial Officer, Baozun Brand Management Conference Call Participants Alicia Yap - Citigroup Operator Good morning, ladies and gentlemen, and thank you for standing by for Baozun's First Quarter 2025 Earnings Conference Call. Currently, all participants are in a listen-only mode.
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Baozun Inc. (BZUN) Q4 2024 Earnings Call Transcript
Published: March 20, 2025 by: Seeking Alpha
Sentiment: Neutral
Baozun Inc. (NASDAQ:BZUN ) Q4 2024 - Earnings Conference Call March 20, 2025 7:30 AM ET Company Participants Wendy Sun - Senior Director of Corporate Development and IR Vincent Qiu - Chairman and CEO Junhua Wu - Director and Chief Strategy Office Catherine Zhu - CFO Arthur Yu - President, Baozun E-Commerce Ken Huang - CFO, Baozun Brand Management Conference Call Participants Alicia Yap - Citigroup Operator Good morning, ladies and gentlemen, and thank you for standing by for Baozun's Fourth Quarter 2024 Earnings Conference Call. [Operator Instructions].
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About Baozun Inc. (BZUN)
- IPO Date 2015-05-20
- Website https://www.baozun.com
- Industry Specialty Retail
- CEO Wenbin Qiu
- Employees 7650