
EL, ULTA and ELF capitalize on premiumization, product innovation and digital engagement as the beauty and cosmetics industry continues to evolve.
Ulta Beauty, Inc., formerly known as Ulta Salon, Cosmetics & Fragrance Inc., is an American chain of beauty stores headquartered in Bolingbrook, Illinois. Ulta Beauty carries cosmetics and skincare brands, men's and women's fragrances, nail products, bath and body products, beauty tools and haircare products.
| Revenue (TTM) | $12.71B |
| Gross Profit (TTM) | $5.49B |
| EBITDA | $1.89B |
| Operating Margin | 14.20% |
| Return on Equity | 47.40% |
| Return on Assets | 15.30% |
| Revenue/Share (TTM) | $285.92 |
| Book Value | $63.48 |
| Price-to-Book | 7.68 |
| Price-to-Sales (TTM) | 1.54 |
| EV/Revenue | 1.724 |
| EV/EBITDA | 11.48 |
| Quarterly Earnings Growth (YoY) | 15.50% |
| Quarterly Revenue Growth (YoY) | 11.10% |
| Shares Outstanding | $42.99M |
| Float | $42.85M |
| % Insiders | 0.24% |
| % Institutions | 101.67% |
Volatility is currently expanding

EL, ULTA and ELF capitalize on premiumization, product innovation and digital engagement as the beauty and cosmetics industry continues to evolve.

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Ulta Beauty remains a buy as risk/reward improves amid investor concerns about beauty demand and margin durability. ULTA's core business is robust, with 5.3% Q1 comp sales growth and broad-based category strength supported by a 46.9M-member loyalty program. Gross margin expanded to 40.1% on better inventory control and merchandise margin, though SG&A investments temporarily pressure operating leverage.

ULTA is expanding internationally through new stores and growing overseas businesses to support long-term growth.

Ulta Beauty (ULTA) concluded the recent trading session at $452.49, signifying a -1.92% move from its prior day's close.

FIVE sees higher spending per customer visit, boosting sales growth as value-focused merchandising and new stores openings drive momentum.

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Ulta (ULTA) reported earnings 30 days ago. What's next for the stock?

ULTA is using AI and loyalty data to personalize shopping, deepen customer engagement and strengthen its digital experience.

"Over 95% of all of our sales are coming from our members," she said. "The trick is how do we leverage that information to power the experiences that become very meaningful to our customers, in a way that resonates with their lives.