
Outdoor Holding Company operates GunBroker.com, the leading US firearms auction platform, now a pure-play e-commerce business after divesting its ammunition unit. POWW is gaining market share, with unit sales up 8.7% YoY and GMV rising 11.8% to $229M, outpacing industry NICS checks. Operational enhancements—FFL transfer integration, universal payments, and AI-driven tools—are expected to drive incremental sales, service revenue, and conversion rates.










