NIKE, Inc. (NKE)

US — Consumer Cyclical Sector
Peers: DECK  ONON  SKX  SHOO  CROX  DBI  ADDDF 

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Key Metrics & Ratings

  • symbol NKE
  • Rev/Share 31.4072
  • Book/Share 8.9477
  • PB 8.514
  • Debt/Equity 0.8339
  • CurrentRatio 2.2111
  • ROIC 0.112

 

  • MktCap 112511805290.0
  • FreeCF/Share 2.213
  • PFCF 34.4283
  • PE 34.9472
  • Debt/Assets 0.3012
  • DivYield 0.0206
  • ROE 0.2333

 

  • Rating B+
  • Score 3
  • Recommendation Neutral
  • P/E Score 2
  • DCF Score 3
  • P/B Score 1
  • D/E Score 2

Recent Analyst Ratings

Type Ticker Analyst Firm Previous Rating Current Rating Previous Price Target Current Price Target Date
Upgrade NKE JP Morgan Neutral Overweight -- $93 July 28, 2025
Downgrade NKE DZ Bank Buy Hold -- $76 July 10, 2025
Upgrade NKE Argus Hold Buy -- $85 July 1, 2025
Upgrade NKE HSBC Securities Hold Buy -- $80 June 27, 2025
Reiterated NKE Needham -- Buy $66 $78 June 27, 2025
Reiterated NKE Needham -- Buy $75 $66 June 18, 2025
Reiterated NKE Telsey Advisory Group -- Market Perform $80 $70 May 6, 2025
Downgrade NKE Wells Fargo Overweight Equal Weight -- $55 April 30, 2025
Initiation NKE Berenberg -- Hold -- $58 April 15, 2025
Reiterated NKE Needham -- Buy $80 $75 March 21, 2025

News

NIKE vs. Deckers: Which Athletic Footwear Stock Holds More Promise?
DECK, NKE
Published: August 22, 2025 by: Zacks Investment Research
Sentiment: Neutral

DECK builds momentum with HOKA and UGG growth and global expansion, while NKE faces revenue pressure and China weakness.

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image for news NIKE vs. Deckers: Which Athletic Footwear Stock Holds More Promise?
Nike Defying The Sellside's Bearish Outlook, Eyeing A Breakout Into Earnings
NKE
Published: August 22, 2025 by: Seeking Alpha
Sentiment: Positive

Nike is rebounding with a new CEO, improved tariff clarity, and a focus on core strengths, despite mixed retail sector earnings. Q4 earnings beat expectations, and technical indicators point to a bullish setup, with a potential breakout target near $108 per share. Valuation remains attractive, as shares trade below historical averages, offering about 10% upside to normalized fair value.

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image for news Nike Defying The Sellside's Bearish Outlook, Eyeing A Breakout Into Earnings
NIKE's Classic Franchises Fade: Can Fresh Launches Drive Recovery?
NKE
Published: August 21, 2025 by: Zacks Investment Research
Sentiment: Positive

NKE faces a $1B hit from fading classics but bets on fresh launches and sport-led innovation to spark recovery.

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image for news NIKE's Classic Franchises Fade: Can Fresh Launches Drive Recovery?
NIKE vs. Skechers: Which Player is Ahead in the Global Footwear Race?
NKE, SKX
Published: August 19, 2025 by: Zacks Investment Research
Sentiment: Positive

NKE emphasizes innovation and cultural scale, while SKX expands globally with comfort and value-driven growth.

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image for news NIKE vs. Skechers: Which Player is Ahead in the Global Footwear Race?
“What do you say when somebody says they want to give you $2 billion?” Nike co-founder Phil Knight makes a record donation.
NKE
Published: August 14, 2025 by: WSJ
Sentiment: Positive

Knight and his wife are making a record private gift to Oregon Health & Science University amid broader battles over public funding for higher education.

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image for news “What do you say when somebody says they want to give you $2 billion?” Nike co-founder Phil Knight makes a record donation.
Nike co-founder Phil Knight to donate $2 billion to OHSU cancer institute
NKE
Published: August 14, 2025 by: CNBC
Sentiment: Positive

The Knight Foundation said the gift that will be used to shift the scientific approach to cancer treatment, research and patient care outcomes.

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image for news Nike co-founder Phil Knight to donate $2 billion to OHSU cancer institute
Nike co-founder Phil Knight to donate $2 billion to University of Oregon's Cancer Institute
NKE
Published: August 14, 2025 by: CNBC
Sentiment: Neutral

Nike co-founder Phil Knight is donating $2 billion to the Oregon Health and Science University's Cancer Institute. The Knight Foundation says it's the single largest donation ever to a U.S. university, college or health institution.

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image for news Nike co-founder Phil Knight to donate $2 billion to University of Oregon's Cancer Institute
Here is What to Know Beyond Why NIKE, Inc. (NKE) is a Trending Stock
NKE
Published: August 14, 2025 by: Zacks Investment Research
Sentiment: Positive

Recently, Zacks.com users have been paying close attention to Nike (NKE). This makes it worthwhile to examine what the stock has in store.

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image for news Here is What to Know Beyond Why NIKE, Inc. (NKE) is a Trending Stock
NIKE Bets on EMEA Growth: Can This Strategy Pay Off in FY26?
NKE
Published: August 13, 2025 by: Zacks Investment Research
Sentiment: Positive

NKE's EMEA strategy drives growth by building on marketplace streamlining and boosting NIKE Digital through an integrated channel approach.

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image for news NIKE Bets on EMEA Growth: Can This Strategy Pay Off in FY26?
4 Stocks to Buy From a Top-Performing Fund Manager
AMZN, CRM, NKE, ZBH
Published: August 12, 2025 by: Morningstar
Sentiment: Positive

Bill Nygren's Oakmark Fund recently took new positions in these undervalued stocks.

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image for news 4 Stocks to Buy From a Top-Performing Fund Manager
NIKE's E-Commerce Momentum Builds: Is it Enough to Offset Retail Woes?
NKE
Published: August 08, 2025 by: Zacks Investment Research
Sentiment: Positive

NKE's digital push gains pace with premium online strategies, but retail softness and China recovery remain hurdles.

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image for news NIKE's E-Commerce Momentum Builds: Is it Enough to Offset Retail Woes?
Top 50 High-Quality Dividend Stocks For August 2025
AAPL, ACN, ALLE, AMAT, APH, CTAS, DHI, DKS, DPZ, EOG, FAST, FDS, GGG, GRMN, GWW, HCA, HD, HSY, JKHY, KLAC, LECO, LLY, LRCX, MA, MKTX, MLI, MPWR, MSCI, MSFT, NKE, NTES, NXPI, ODFL, PAYX, POOL, QCOM, RACE, RMD, ROL, ROST, SBUX, SCHD, SPY, TJX, TSCO, TT, TTC, V, WSM, WSO, WST, ZTS
Published: August 06, 2025 by: Seeking Alpha
Sentiment: Positive

My investable universe of 50 high-quality dividend growth stocks aims to identify attractive opportunities based on valuation and future return potential. Currently, 20 stocks offer an estimated future return of at least 10%, with 10 of these also appearing potentially undervalued by my Free Cash Flow model. Top highlighted stocks like MKTX, RACE, RMD, MSCI, and TTC combine strong free cash flow growth, attractive valuations, and double-digit return estimates.

Read More
image for news Top 50 High-Quality Dividend Stocks For August 2025
An options trade that bets on Deckers gaining market share on Nike
DECK, NKE
Published: August 04, 2025 by: CNBC
Sentiment: Positive

Options trader Michael Khouw breaks down this Deckers-Nike "pair" trade.

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image for news An options trade that bets on Deckers gaining market share on Nike
Nike Offers A Step Up In Value From Here
NKE
Published: August 01, 2025 by: Seeking Alpha
Sentiment: Positive

Nike's fundamentals have deteriorated, but recent management changes and innovation efforts offer a path to recovery and renewed growth. Despite significant stock appreciation, I see further, though more modest, upside potential, justifying my continued soft "buy" rating. Valuation is elevated versus peers, but only modest profit and cash flow improvements are needed for fair value based on historical norms.

Read More
image for news Nike Offers A Step Up In Value From Here
Wholesale Recovery Spurs at NIKE: Early Signs or Short-Lived Lift?
NKE
Published: July 31, 2025 by: Zacks Investment Research
Sentiment: Positive

NKE sees early signs of wholesale recovery as it revamps strategies and deepens retail partnerships. However, challenges linger.

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image for news Wholesale Recovery Spurs at NIKE: Early Signs or Short-Lived Lift?
ADDYY vs. NKE: Which Stock Is the Better Value Option?
ADDYY, NKE
Published: July 31, 2025 by: Zacks Investment Research
Sentiment: Neutral

Investors looking for stocks in the Shoes and Retail Apparel sector might want to consider either Adidas AG (ADDYY) or Nike (NKE). But which of these two stocks presents investors with the better value opportunity right now?

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image for news ADDYY vs. NKE: Which Stock Is the Better Value Option?
Higher Consumer Confidence Could Benefit These 3 Retail Stocks
NKE, ONON, ROST
Published: July 31, 2025 by: MarketBeat
Sentiment: Positive

As the market stays near its all-time highs, understanding and breaking down the fundamental data becomes more important than ever for investors. With this in mind, there are typically two sets of data that truly drive the view and performance of the different sectors of the economy: first, the business data, and then the consumer data to balance the supply and demand equation.

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image for news Higher Consumer Confidence Could Benefit These 3 Retail Stocks
The Big 3: NFLX, C, NKE
NFLX, NKE
Published: July 30, 2025 by: Schwab Network
Sentiment: Neutral

"The decline has begun" for Netflix (NFLX), says @Theotrade's Don Kaufman, offering his bearish perspective on the streaming giant after its more than 10% fall off all-time highs. He sees "no place to go" but down for Citigroup (C) as it rallies over 70% off April lows, while offering a bullish take on Nike (NKE).

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image for news The Big 3: NFLX, C, NKE
Is Trending Stock NIKE, Inc. (NKE) a Buy Now?
NKE
Published: July 30, 2025 by: Zacks Investment Research
Sentiment: Positive

Nike (NKE) has been one of the stocks most watched by Zacks.com users lately. So, it is worth exploring what lies ahead for the stock.

Read More
image for news Is Trending Stock NIKE, Inc. (NKE) a Buy Now?
Nike loses head of North America women's business to Athleta
NKE
Published: July 29, 2025 by: CNBC
Sentiment: Negative

Athleta poached top Nike executive Maggie Gauger to become its next CEO — its third in two years. Gauger led Nike's women's business in North America and her departure is a blow to the sneaker giant, which is trying to grow its women's segment.

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image for news Nike loses head of North America women's business to Athleta
Gap Replaces Athleta CEO With Nike Exec. It's Another Reset.
NKE
Published: July 29, 2025 by: Barrons
Sentiment: Neutral

Chris Blakeslee will step down on Friday. His successor is Maggie Gauger, who headed Nike's North America Women's business.

Read More
image for news Gap Replaces Athleta CEO With Nike Exec. It's Another Reset.
Top Stock Movers Now: Nike, Cheniere Energy, Revvity, and More
LNG, NKE, RVTY
Published: July 28, 2025 by: Investopedia
Sentiment: Positive

U.S. equities were mhigher at midday after President Donald Trump and European Commission President Ursula von der Leyen announced a new trade agreement between the U.S. and the European Union. The Dow Jones Industrial Average, Nasdaq, and S&P 500 all rose.

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image for news Top Stock Movers Now: Nike, Cheniere Energy, Revvity, and More
Nike Stock At 5-Month Highs After Bull Note
NKE
Published: July 28, 2025 by: Schaeffers Research
Sentiment: Positive

Athletic retail giant Nike Inc (NYSE:NKE) is 2.1% higher to trade at $77.85, after landing an upgrade to "overweight" from "neutral" at J.P.

Read More
image for news Nike Stock At 5-Month Highs After Bull Note
Nike's stock jumps after an analyst says ‘just buy it' ahead of soccer World Cup
NKE
Published: July 28, 2025 by: Market Watch
Sentiment: Positive

Nike's stock extends its recent surge after J.P. Morgan upgraded it to overweight from neutral.

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image for news Nike's stock jumps after an analyst says ‘just buy it' ahead of soccer World Cup
NIKE's Inventory Cleanup Continues: Is it Too Little, Too Late?
NKE
Published: July 22, 2025 by: Zacks Investment Research
Sentiment: Negative

NKE relies heavily on discounting to clear aging inventory. Yet, digital slumps and brand risks cast doubt on its turnaround.

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image for news NIKE's Inventory Cleanup Continues: Is it Too Little, Too Late?
NKE Rallies 19% in a Month: Time to Buy the Hype or Wait for Proof?
NKE
Published: July 21, 2025 by: Zacks Investment Research
Sentiment: Positive

NIKE's sport-focused Win Now reset shows promise, but weak earnings and high valuation cast doubts on near-term upside.

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image for news NKE Rallies 19% in a Month: Time to Buy the Hype or Wait for Proof?
Nike: The Moat Is Fading
NKE
Published: July 21, 2025 by: Seeking Alpha
Sentiment: Neutral

I recommend a hold rating based on falling revenue and headwinds despite a turnaround signaled. Nike has a moat over its competitors, which justifies its high P/E, but the moat is fading and now suggests overvaluation. Next quarter's earnings for Nike are vital to show whether the turnaround will come to fruition.

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image for news Nike: The Moat Is Fading
Can NIKE's International Unit Outrun Global Retail Volatility?
NKE
Published: July 17, 2025 by: Zacks Investment Research
Sentiment: Positive

NKE's global reach faces near-term strain from weak demand and cost pressures, but long-term strategy fuels recovery hopes.

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image for news Can NIKE's International Unit Outrun Global Retail Volatility?
NIKE, Inc. (NKE) is Attracting Investor Attention: Here is What You Should Know
NKE
Published: July 16, 2025 by: Zacks Investment Research
Sentiment: Positive

Nike (NKE) has been one of the stocks most watched by Zacks.com users lately. So, it is worth exploring what lies ahead for the stock.

Read More
image for news NIKE, Inc. (NKE) is Attracting Investor Attention: Here is What You Should Know
Why Nike Stock Dropped on Friday
NKE
Published: July 11, 2025 by: The Motley Fool
Sentiment: Negative

Shares of shoes and sportswear company Nike (NKE -2.49%) gained 1.4% on Thursday before turning tail and losing nearly twice that much Friday. As of 12:45 p.m.

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image for news Why Nike Stock Dropped on Friday

About NIKE, Inc. (NKE)

  • IPO Date 1980-12-02
  • Website https://investors.nike.com
  • Industry Apparel - Footwear & Accessories
  • CEO Elliott J. Hill
  • Employees 79400

NIKE, Inc., together with its subsidiaries, designs, develops, markets, and sells men's, women's, and kids athletic footwear, apparel, equipment, and accessories worldwide. The company provides athletic and casual footwear, apparel, and accessories under the Jumpman trademark; and casual sneakers, apparel, and accessories under the Converse, Chuck Taylor, All Star, One Star, Star Chevron, and Jack Purcell trademarks. In addition, it sells a line of performance equipment and accessories comprising bags, socks, sport balls, eyewear, timepieces, digital devices, bats, gloves, protective equipment, and other equipment for sports activities under the NIKE brand; and various plastic products to other manufacturers. The company markets apparel with licensed college and professional team, and league logos, as well as sells sports apparel. Additionally, it licenses unaffiliated parties to manufacture and sell apparel, digital devices, and applications and other equipment for sports activities under NIKE-owned trademarks. The company sells its products to footwear stores; sporting goods stores; athletic specialty stores; department stores; skate, tennis, and golf shops; and other retail accounts through NIKE-owned retail stores, digital platforms, independent distributors, licensees, and sales representatives. The company was formerly known as Blue Ribbon Sports, Inc. and changed its name to NIKE, Inc. in 1971. NIKE, Inc. was founded in 1964 and is headquartered in Beaverton, Oregon.