Hasbro, Inc. is an American multinational conglomerate with toy, board game, and media assets, headquartered in Pawtucket, Rhode Island.
| Revenue (TTM) | $4.97B |
| Gross Profit (TTM) | $3.17B |
| EBITDA | $1.30B |
| Operating Margin | 22.20% |
| Return on Equity | 159.60% |
| Return on Assets | 13.00% |
| Revenue/Share (TTM) | $35.32 |
| Book Value | $4.58 |
| Price-to-Book | 17.56 |
| Price-to-Sales (TTM) | 2.58 |
| EV/Revenue | 3.012 |
| EV/EBITDA | 11.89 |
| Quarterly Earnings Growth (YoY) | 98.60% |
| Quarterly Revenue Growth (YoY) | 16.20% |
| Shares Outstanding | $141.49M |
| Float | $140.92M |
| % Insiders | 0.64% |
| % Institutions | 97.21% |
Volatility is currently expanding
Hasbro TodayHASHasbro$95.52 +4.91 (+5.41%) As of 02:25 PM Eastern This is a fair market value price provided by Massive. Learn more.52-Week Range$69.50▼$106.98Dividend Yield2.93%P/E Ratio17.18Price Target$109.07Add to WatchlistHasbro Inc. NASDAQ: HAS is up about 4.6% in the days after the company reported its Q2 2026 earnings report on July 21.
PAWTUCKET, R.I.--(BUSINESS WIRE)--Hasbro, a leading games, IP and toy company, today unveiled My Little Pony: Forever Friendship, a brand-new YouTube animated series introducing the next generation of pony adventures premiering on YouTube in early 2027. A feelings-first fantasy adventure, My Little Pony: Forever Friendship follows Twilight Sparkle, Pinkie Pie, Rainbow Dash and Fluttershy as they embark on a new journey of friendship, magic and self-discovery. Building on the legacy of My Little.
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Hasbro's stronger 2026 growth and earnings momentum support the bull case, but mixed valuation and uneven margins keep the buy call measured.
HAS' 2026 outlook rests on Magic-led growth, while tariffs, royalties and digital execution risks keep the turnaround story balanced.
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Hasbro's strongest growth in the second quarter came from an audience most toy companies chase last: adult collectors, hobby gamers and longtime fans. For example, revenue in the Wizards of the Coast and Digital Gaming segment increased 27%, led by the Magic: The Gathering trading card franchise.
Hasbro, Inc. (HAS) Q2 2026 Earnings Call Transcript
Hasbro CEO Chris Cocks spent much of today's earnings call explaining to Wall Street analysts why the company's most profitable brand, Magic: The Gathering, has staying power, and why it is a safe bet for future earnings.
Hasbro, Inc. has been a nostalgic presence but has underperformed as an investment over the years. Despite initial Buy coverage, I have maintained a Hold rating due to HAS consistently lacking compelling growth catalysts. Recent Q2 2026 results prompted a fresh review, but credible reasons to own HAS remain elusive.
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