Alphabet Inc. (GOOG)

US — Technology Sector
Peers: MSFT  META  AAPL  TSM  NVDA  AVGO  CSCO  GRMN  FLEX  EXLS 

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Key Metrics & Ratings

  • symbol GOOG
  • Rev/Share 33.3667
  • Book/Share 34.3962
  • PB 9.3865
  • Debt/Equity 0.1428
  • CurrentRatio 2.0053
  • ROIC 0.218

 

  • MktCap 3905637318622.0
  • FreeCF/Share 6.0686
  • PFCF 53.3076
  • PE 29.4915
  • Debt/Assets 0.0996
  • DivYield 0.0026
  • ROE 0.35

 

  • Rating B+
  • Score 3
  • Recommendation Neutral
  • P/E Score 2
  • DCF Score 3
  • P/B Score 1
  • D/E Score 3

Recent Analyst Ratings

Type Ticker Analyst Firm Previous Rating Current Rating Previous Price Target Current Price Target Date
Reiterated GOOG Pivotal Research Group -- Buy $400 $420 Feb. 5, 2026
Upgrade GOOG Raymond James Outperform Strong Buy -- $400 Jan. 22, 2026
Reiterated GOOG TD Cowen -- Buy $350 $355 Jan. 13, 2026
Reiterated GOOG Canaccord Genuity -- Buy $330 $390 Jan. 7, 2026
Reiterated GOOG Pivotal Research Group -- Buy $350 $400 Dec. 5, 2025
Reiterated GOOG Piper Sandler -- Overweight $285 $330 Oct. 30, 2025
Reiterated GOOG Jefferies -- Buy $285 $320 Oct. 30, 2025
Reiterated GOOG JP Morgan -- Overweight $300 $340 Oct. 30, 2025
Reiterated GOOG Wolfe Research -- Outperform $290 $350 Oct. 30, 2025
Reiterated GOOG BofA Securities -- Buy $280 $335 Oct. 30, 2025

News

Alphabet's YouTube Is A Behemoth That Stands On Its Own
GOOG, GOOGL
Published: February 02, 2026 by: Seeking Alpha
Sentiment: Positive

Alphabet Inc. remains a compelling Buy as YouTube's scale and growth reinforce the parent's value proposition. YouTube commands leading U.S. video market share, with ad revenue up 12.9% YoY and paid subscribers reaching 125 million. Estimated YouTube annual revenue ranges $52.8–$61.8 billion, potentially implying a standalone valuation up to $490 billion.

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image for news Alphabet's YouTube Is A Behemoth That Stands On Its Own
Google Cloud, Liberty Global strike five-year AI partnership
GOOG, GOOGL, LBTYA, LBTYB, LBTYK
Published: February 02, 2026 by: Reuters
Sentiment: Positive

Google Cloud, one of Alphabet's fastest-growing businesses, and Liberty Global have agreed a five-year strategic partnership to deploy Google's Gemini AI models and other cloud tools across the cable group's European operations.

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image for news Google Cloud, Liberty Global strike five-year AI partnership
Waymo announces $16 billion fundraising round
GOOG, GOOGL
Published: February 02, 2026 by: CNBC
Sentiment: Positive

Alphabet's self-driving car unit Waymo on Monday said it raised a $16 billion funding round that values the company at $126 billion "post-money." The new infusion of cash, which doubles the last fundraising round, includes several new investors, the company said.

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image for news Waymo announces $16 billion fundraising round
Waymo valued at $126 billion in latest financing
GOOG, GOOGL
Published: February 02, 2026 by: Reuters
Sentiment: Positive

Alphabet unit Waymo has raised $16 billion in its latest fundraising round, valuing the self-driving car startup at $126 billion.

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image for news Waymo valued at $126 billion in latest financing
Here's How Much Alphabet Stock Is Expected to Move After Earnings on Wednesday
GOOG, GOOGL
Published: February 02, 2026 by: Investopedia
Sentiment: Positive

Alphabet (GOOGL) is scheduled to report fourth-quarter results after the market closes on Wednesday. Traders expect a substantial move in the shares after the report, potentially to new highs.

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image for news Here's How Much Alphabet Stock Is Expected to Move After Earnings on Wednesday
Mag 7's "Commitment" to Data Centers & GOOGL "Existential Crisis"
GOOG, GOOGL
Published: February 02, 2026 by: Schwab Network
Sentiment: Negative

Alphabet (GOOGL) "can be displaced entirely" if advertising revenue slows down quickly, says Kim Forrest. She explains her case for the "existential crisis" AI brings to it and other Big Tech firms.

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image for news Mag 7's "Commitment" to Data Centers & GOOGL "Existential Crisis"
Should You Buy, Sell, or Hold GOOGL Stock Before Q4 Earnings Release?
GOOG, GOOGL
Published: February 02, 2026 by: Zacks Investment Research
Sentiment: Neutral

Alphabet's fourth-quarter results are expected to benefit from AI-powered Search and Cloud growth, but rising costs and stiff competition pose risks.

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image for news Should You Buy, Sell, or Hold GOOGL Stock Before Q4 Earnings Release?
Alphabet: Personalization Is A Distinct AI Game Changer
GOOG, GOOGL
Published: February 02, 2026 by: Seeking Alpha
Sentiment: Positive

Alphabet: Personalization Is A Distinct AI Game Changer

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image for news Alphabet: Personalization Is A Distinct AI Game Changer
Oracle and Meta Took a ‘Give It to Me Straight' Tack on AI Spending. Google and Amazon Should Too.
AMZN, GOOG, GOOGL, META, ORCL
Published: February 02, 2026 by: Barrons
Sentiment: Positive

Markets are punishing ambiguity and rewarding candor as tech giants spell out the true cost—and confidence—behind their AI investment plans.

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image for news Oracle and Meta Took a ‘Give It to Me Straight' Tack on AI Spending. Google and Amazon Should Too.
Alphabet (GOOGL) Boasts Earnings & Price Momentum: Should You Buy?
GOOG, GOOGL
Published: February 02, 2026 by: Zacks Investment Research
Sentiment: Positive

Finding strong, market-beating stocks with a positive earnings outlook becomes easier with the Focus List, a top feature of the Zacks Premium portfolio service.

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image for news Alphabet (GOOGL) Boasts Earnings & Price Momentum: Should You Buy?
AI Demand Picture: What GOOGL, AMZN Earnings Mean This Week
AMZN, GOOG, GOOGL
Published: February 02, 2026 by: Schwab Network
Sentiment: Positive

This week's tech earnings feature names like Palantir (PLTR), Alphabet (GOOGL) and Amazon (AMZN) among many others. Steven Dickens stops by the Morning Movers NYSE desk to underline his focal points for these companies as they adapt to ongoing AI adoption.

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image for news AI Demand Picture: What GOOGL, AMZN Earnings Mean This Week
Former Google engineer found guilty of espionage and theft of AI tech
GOOG, GOOGL
Published: January 30, 2026 by: CNBC
Sentiment: Negative

A federal jury found former Google engineer Linwei Ding guilty of stealing trade secretes for Chinese tech companies The Department of Justice accused Ding of uploading internal materials related to Google AI technology to his personal cloud.

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image for news Former Google engineer found guilty of espionage and theft of AI tech
Unity's stock becomes the latest victim of Google's AI ambitions
GOOG, GOOGL, U
Published: January 30, 2026 by: Market Watch
Sentiment: Negative

Google's new Project Genie prototype, which lets users simulate virtual worlds, has gaming investors very worried. But one analyst says their fears are overblown.

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image for news Unity's stock becomes the latest victim of Google's AI ambitions
Videogame stocks slide on Google's AI model that turns prompts into playable worlds
GOOG, GOOGL
Published: January 30, 2026 by: Reuters
Sentiment: Negative

Shares of videogame companies fell sharply in afternoon trading on Friday after Alphabet's Google rolled out its artificial intelligence model capable of creating ​interactive digital worlds with simple prompts.

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image for news Videogame stocks slide on Google's AI model that turns prompts into playable worlds
Google's Project Genie Hammers Gaming Stocks. Unity Software and Roblox Sink.
GOOG, GOOGL, RBLX, U
Published: January 30, 2026 by: Barrons
Sentiment: Negative

Google's Project Genie allows users to create fully rendered three-dimensional worlds as well as controllable characters in those worlds.

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image for news Google's Project Genie Hammers Gaming Stocks. Unity Software and Roblox Sink.
Apple 'Selling Its Soul To The Devil'? Analyst Says Partnering With Alphabet Limits AI Upside
AAPL, GOOG, GOOGL
Published: January 30, 2026 by: Benzinga
Sentiment: Negative

• Apple stock is under selling pressure. Why are AAPL shares declining?

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image for news Apple 'Selling Its Soul To The Devil'? Analyst Says Partnering With Alphabet Limits AI Upside
Ahead of Alphabet (GOOGL) Q4 Earnings: Get Ready With Wall Street Estimates for Key Metrics
GOOG, GOOGL
Published: January 30, 2026 by: Zacks Investment Research
Sentiment: Neutral

Get a deeper insight into the potential performance of Alphabet (GOOGL) for the quarter ended December 2025 by going beyond Wall Street's top-and-bottom-line estimates and examining the estimates for some of its key metrics.

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image for news Ahead of Alphabet (GOOGL) Q4 Earnings: Get Ready With Wall Street Estimates for Key Metrics
Alphabet Q4 Preview: Dark Horse Quantum Leader (Rating Upgrade)
GOOG, GOOGL
Published: January 30, 2026 by: Seeking Alpha
Sentiment: Positive

Alphabet Q4 Preview: Dark Horse Quantum Leader (Rating Upgrade)

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image for news Alphabet Q4 Preview: Dark Horse Quantum Leader (Rating Upgrade)
Waymo will start offering rides to San Francisco airport
GOOG, GOOGL
Published: January 29, 2026 by: CNBC
Sentiment: Positive

Waymo said it will begin taking some passengers to the San Francisco International Airport. The driverless ride-hailing service will gradually be open to more riders in the coming months.

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image for news Waymo will start offering rides to San Francisco airport
The Big 3: PLTR, XOM, GOOGL
GOOG, GOOGL, PLTR, XOM
Published: January 29, 2026 by: Schwab Network
Sentiment: Neutral

Joe Tigay tells investors to stay nimble amid Thursday's market downslide. As for his Big 3, his attention turns to Big Tech and big oil for trading opportunities.

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image for news The Big 3: PLTR, XOM, GOOGL
Waymo Robotaxi Hits Child Near Elementary School, Prompting NHTSA Investigation
GOOG, GOOGL
Published: January 29, 2026 by: WSJ
Sentiment: Negative

The National Highway Traffic Safety Administration said that the child ran across the street from behind a double-parked SUV before being struck by the autonomous vehicle, sustaining minor injuries.

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image for news Waymo Robotaxi Hits Child Near Elementary School, Prompting NHTSA Investigation
A Waymo hit a child near an elementary school. The NHTSA is investigating
GOOG, GOOGL
Published: January 29, 2026 by: CNBC
Sentiment: Negative

A Waymo driverless vehicle struck a child near an elementary school in Santa Monica, California. The company voluntarily reported the incident to federal auto safety regulators on the same day, and the National Highway Traffic Safety Administration is now investigating.

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image for news A Waymo hit a child near an elementary school. The NHTSA is investigating
iPhone Sales, Siri & Google Gemini: AAPL Earnings Preview & Options Trade
AAPL, GOOG, GOOGL
Published: January 29, 2026 by: Schwab Network
Sentiment: Positive

Apple's (AAPL) "bar is high because Tim Cook put it up there" for earnings, says Marley Kayden. She explains how Apple is setting the stage for its report after the close on Thursday for a widely expected beat.

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image for news iPhone Sales, Siri & Google Gemini: AAPL Earnings Preview & Options Trade
CRVW vs. GOOGL: Which Stock Wins the AI Infrastructure Race?
CRWV, GOOG, GOOGL
Published: January 29, 2026 by: Zacks Investment Research
Sentiment: Positive

CoreWeave and Alphabet are racing to dominate AI infrastructure, each with unique strategies, risks and growth prospects.

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image for news CRVW vs. GOOGL: Which Stock Wins the AI Infrastructure Race?
Amazon and Google Eat Into Nvidia's A.I. Chip Supremacy
AMZN, GOOG, GOOGL, NVDA
Published: January 29, 2026 by: NYTimes
Sentiment: Negative

The rivals made billions of dollars in the business over the past year, showing other companies that Nvidia isn't the only game in town.

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image for news Amazon and Google Eat Into Nvidia's A.I. Chip Supremacy
Decoding Google Stock's Recent Volatility
GOOG, GOOGL
Published: January 29, 2026 by: Forbes
Sentiment: Positive

Alphabet (GOOG)'s stock soared 77% in the last six months, driven not only by slight increases in revenue and margins but also by heightened investor enthusiasm.

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image for news Decoding Google Stock's Recent Volatility
Should You Forget BigBear.ai and Buy These 2 Artificial Intelligence (AI) Stocks Instead?
BBAI, GOOG, MU
Published: January 29, 2026 by: The Motley Fool
Sentiment: Positive

BigBear.ai's share price performance has been impressive, but its falling sales and lack of profitability are red flags. AI-driven demand for Micron's memory chips is off the charts and fueling impressive earnings growth.

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image for news Should You Forget BigBear.ai and Buy These 2 Artificial Intelligence (AI) Stocks Instead?
Google May Offer Publishers More Options to Control AI's Use of Content
GOOG, GOOGL
Published: January 28, 2026 by: PYMNTS
Sentiment: Neutral

Google faces potential new regulations covering its search services in the United Kingdom and, in separate news, reportedly agreed to settle a proposed class action lawsuit in the United States involving its operating system for smartphones. Potential measures announced Wednesday (Jan 28) would see the U.K.'s Competition and Markets Authority (CMA) impose new rules covering Google's search services.

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image for news Google May Offer Publishers More Options to Control AI's Use of Content
Google to Pay $135 Million to Settle Lawsuit Over Handling of Cellular Data
GOOG, GOOGL
Published: January 28, 2026 by: WSJ
Sentiment: Negative

The settlement requires Google to change its Google Play terms of service and the setup screens for new Android mobile devices.

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image for news Google to Pay $135 Million to Settle Lawsuit Over Handling of Cellular Data
Google adds AI image generation to Chrome browser, side panel option for virtual assistant
GOOG, GOOGL
Published: January 28, 2026 by: TechXplore
Sentiment: Positive

Google is empowering its Chrome browser with the ability to alter imagery and a virtual assistant to help with online tasks as part of its push to turbocharge its digital services with more artificial intelligence technology.

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image for news Google adds AI image generation to Chrome browser, side panel option for virtual assistant

About Alphabet Inc. (GOOG)

  • IPO Date 2004-08-19
  • Website https://abc.xyz
  • Industry Internet Content & Information
  • CEO Sundar Pichai
  • Employees 185719

Alphabet Inc. offers various products and platforms in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment provides products and services, including ads, Android, Chrome, devices, Gmail, Google Drive, Google Maps, Google Photos, Google Play, Search, and YouTube. It is also involved in the sale of apps and in-app purchases and digital content in the Google Play and YouTube; and devices, as well as in the provision of YouTube consumer subscription services. The Google Cloud segment offers infrastructure, cybersecurity, databases, analytics, AI, and other services; Google Workspace that include cloud-based communication and collaboration tools for enterprises, such as Gmail, Docs, Drive, Calendar, and Meet; and other services for enterprise customers. The Other Bets segment sells healthcare-related and internet services. The company was incorporated in 1998 and is headquartered in Mountain View, California.