Alphabet Inc. (GOOG)

US — Technology Sector
Peers: MSFT  META  AAPL  TSM  NVDA  AVGO  CSCO  GRMN  FLEX  EXLS 

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Key Metrics & Ratings

  • symbol GOOG
  • Rev/Share 33.3723
  • Book/Share 34.3962
  • PB 9.429
  • Debt/Equity 0.1735
  • CurrentRatio 2.0053
  • ROIC 0.2181

 

  • MktCap 3923298938164.0
  • FreeCF/Share 6.0686
  • PFCF 53.5487
  • PE 29.6248
  • Debt/Assets 0.121
  • DivYield 0.0026
  • ROE 0.35

 

  • Rating B+
  • Score 3
  • Recommendation Neutral
  • P/E Score 2
  • DCF Score 3
  • P/B Score 1
  • D/E Score 3

Recent Analyst Ratings

Type Ticker Analyst Firm Previous Rating Current Rating Previous Price Target Current Price Target Date
Reiterated GOOG Pivotal Research Group -- Buy $400 $420 Feb. 5, 2026
Upgrade GOOG Raymond James Outperform Strong Buy -- $400 Jan. 22, 2026
Reiterated GOOG TD Cowen -- Buy $350 $355 Jan. 13, 2026
Reiterated GOOG Canaccord Genuity -- Buy $330 $390 Jan. 7, 2026
Reiterated GOOG Pivotal Research Group -- Buy $350 $400 Dec. 5, 2025
Reiterated GOOG Piper Sandler -- Overweight $285 $330 Oct. 30, 2025
Reiterated GOOG Jefferies -- Buy $285 $320 Oct. 30, 2025
Reiterated GOOG JP Morgan -- Overweight $300 $340 Oct. 30, 2025
Reiterated GOOG Wolfe Research -- Outperform $290 $350 Oct. 30, 2025
Reiterated GOOG BofA Securities -- Buy $280 $335 Oct. 30, 2025

News

This Billionare Has Bought $442 Million Worth of Nvidia Stock This Year. Does He Know Something We Don't?
GOOG, NVDA
Published: September 16, 2025 by: The Motley Fool
Sentiment: Positive

Nvidia (NVDA -1.55%) has been at the top of the list of best artificial intelligence (AI) stocks to buy over the past few years. Anyone who has bought shares at nearly any time since 2023 has made money, but after the incredible run it has been on, it would be logical to think that there isn't much gas left in the tank.

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image for news This Billionare Has Bought $442 Million Worth of Nvidia Stock This Year. Does He Know Something We Don't?
Apple Vs. Alphabet: Valuation And Growth Make Alphabet The Superior Choice
AAPL, GOOG, GOOGL
Published: September 16, 2025 by: Seeking Alpha
Sentiment: Neutral

Alphabet Inc. offers a superior risk-reward profile over Apple Inc. due to its lower valuation and stronger growth metrics, despite AAPL's wider economic moat. GOOG's P/E and Price/Sales Ratios are significantly lower than Apple's, while its EPS and EBIT growth rates outpace AAPL's. Both companies have strong profitability and competitive advantages, but GOOG's financial health and lower debt make it a slightly less risky investment.

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image for news Apple Vs. Alphabet: Valuation And Growth Make Alphabet The Superior Choice
Google's Gemini tops Apple's App Store, snagging lead spot from ChatGPT
AAPL, GOOG, GOOGL
Published: September 16, 2025 by: CNBC
Sentiment: Positive

Google's Gemini app is now the top-ranked free app in Apple's App Store, taking the lead spot from OpenAI's ChatGPT. Gemini's recent updates include a viral photo editing tool called Nano Banana, and Google saw peak traffic to the app over the weekend.

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image for news Google's Gemini tops Apple's App Store, snagging lead spot from ChatGPT
YouTube Unveils New AI Tools for Creators at Event
GOOG, GOOGL
Published: September 16, 2025 by: Bloomberg Technology
Sentiment: Positive

YouTube introduced a suite of AI-powered tools designed to help video creators streamline production and boost creativity. Mark Rober, a former NASA engineer who now has over 71 million YouTube subscribers, says the platform is staying ahead of the curve when it comes to helping creators.

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image for news YouTube Unveils New AI Tools for Creators at Event
Waymo obtains permit to test robotaxis at San Francisco International Airport
GOOG, GOOGL
Published: September 16, 2025 by: CNBC
Sentiment: Positive

Alphabet-owned Waymo obtained a permit to start testing its robotaxis at San Francisco International Airport, San Francisco Mayor Daniel Lurie and the company announced on Tuesday. Waymo is already operating its service in San Mateo County, where the airport is based, and in nearby San Francisco, but it did not have permission to ferry passengers to or from the airport.

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image for news Waymo obtains permit to test robotaxis at San Francisco International Airport
Waymo approved to start testing autonomous vehicles at San Francisco International Airport
GOOG, GOOGL
Published: September 16, 2025 by: TechCrunch
Sentiment: Positive

Waymo has been granted a permit to start testing its autonomous vehicles at San Francisco International Airport, ahead of the launch of a commercial service.

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image for news Waymo approved to start testing autonomous vehicles at San Francisco International Airport
Alphabet's Next Growth Cycle
GOOG, GOOGL
Published: September 16, 2025 by: Seeking Alpha
Sentiment: Positive

Google Cloud revenue reached $13.6 billion in Q2 2025, up 32% year-over-year, with operating margin expanding from 11.3% to 20.7%. Proprietary TPU systems deliver 2x efficiency and 50% performance gains, enabling nine of the world's largest AI labs to run on Google Cloud. Q2 CapEx surged to $22.4 billion, with 2025 guidance raised to $85 billion, two-thirds directed to servers, compressing near-term free cash flow.

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image for news Alphabet's Next Growth Cycle
Google Puts Its Popular AI Video Generator Into YouTube Shorts
GOOG, GOOGL
Published: September 16, 2025 by: WSJ
Sentiment: Positive

A free simplified version of Veo 3 is available to app users to make quick vertical videos using just a text prompt.

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image for news Google Puts Its Popular AI Video Generator Into YouTube Shorts
GOOGL Stock Vs. AMZN, MSFT & META
GOOG, GOOGL
Published: September 16, 2025 by: Forbes
Sentiment: Positive

Alphabet's stock (NASDAQ: GOOGL) has increased by 24% in one month, driven by a favorable ruling in its antitrust case and the rising popularity of Google's Gemini app. This recent surge raises a key question: How does Alphabet's stock now compare to its peers in terms of size, valuation, growth, and profit margins?

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image for news GOOGL Stock Vs. AMZN, MSFT & META
Building "A.I. Economy:" GOOGL, MSFT & Other "Stage 2" Winners
GOOG, GOOGL, MSFT
Published: September 15, 2025 by: Schwab Network
Sentiment: Positive

Kim Forrest believes A.I. investors had their expectations set too high when it came to the evolving tech.

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image for news Building "A.I. Economy:" GOOGL, MSFT & Other "Stage 2" Winners
Google Parent Alphabet Becomes $3T Company Amid AI Enthusiasm
GOOG, GOOGL
Published: September 15, 2025 by: PYMNTS
Sentiment: Positive

Google parent Alphabet saw its market capitalization reach $3 trillion Monday (Sept. 15) for the first time.

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image for news Google Parent Alphabet Becomes $3T Company Amid AI Enthusiasm
Google Parent Alphabet's Market Cap Hits $3 Trillion for First Time
GOOG, GOOGL
Published: September 15, 2025 by: Investopedia
Sentiment: Positive

Google parent Alphabet's market value just reached a major milestone.

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image for news Google Parent Alphabet's Market Cap Hits $3 Trillion for First Time
Robotaxi Showdown: GOOGL, TSLA and AMZN Accelerate Driverless Race
AMZN, GOOG, GOOGL, TSLA
Published: September 15, 2025 by: Zacks Investment Research
Sentiment: Neutral

The race to deploy robotaxis is entering a new phase, with Amazon, Tesla and Alphabet all making fresh moves.

Read More
image for news Robotaxi Showdown: GOOGL, TSLA and AMZN Accelerate Driverless Race
Google Parent Alphabet's Market Cap Hits $3 Trillion for First Time
GOOG, GOOGL
Published: September 15, 2025 by: Investopedia
Sentiment: Positive

Google parent Alphabet's market value just reached a major milestone.

Read More
image for news Google Parent Alphabet's Market Cap Hits $3 Trillion for First Time
Alphabet stock higher as Google parent joins $3T market cap club
GOOG, GOOGL
Published: September 15, 2025 by: Proactive Investors
Sentiment: Positive

Alphabet Inc (NASDAQ:GOOGL)'s Class A shares gained more than 3% to $248.27 in late-morning trading on Monday as the parent company of Google became the fourth company to achieve a market capitalization of at least $3 trillion. Apple and Microsoft have already hit a market valuation of $3 trillion, while Nvidia has surpassed the $4 trillion mark.

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image for news Alphabet stock higher as Google parent joins $3T market cap club
Dan Niles: Google will have the best AI app in the longterm
GOOG, GOOGL
Published: September 15, 2025 by: CNBC Television
Sentiment: Positive

Dan Niles, Niles Investment Management founder and portfolio manager, joins CNBC's 'Squawk on the Street' to discuss outlooks on Alphabet as the company reaches a $3 trillion market cap.

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image for news Dan Niles: Google will have the best AI app in the longterm
Alphabet becomes fourth company to reach $3 trillion market cap
GOOG, GOOGL
Published: September 15, 2025 by: CNBC Television
Sentiment: Positive

Alphabet has joined the $3 trillion club, joining the company into territory occupied only by Nvidia, Microsoft and Apple. The stock has gotten a big lift in early September from an antitrust ruling by a judge, whose penalties came in lighter than shareholders feared.

Read More
image for news Alphabet becomes fourth company to reach $3 trillion market cap
Alphabet hits $3T market cap as antitrust ruling and cloud growth boost shares
GOOG, GOOGL
Published: September 15, 2025 by: Invezz
Sentiment: Positive

Alphabet, the parent company of Google, hit a market capitalization of $3 trillion for the first time on Monday, joining a select group of US technology giants that have crossed the threshold. Shares of the company surged more than 4% in New York trading, with Class A stock climbing 4.6% to $251.

Read More
image for news Alphabet hits $3T market cap as antitrust ruling and cloud growth boost shares
Google's Gemini now tops the App Store on Nano Banana frenzy. Is ChatGPT in trouble?
GOOG, GOOGL
Published: September 15, 2025 by: Market Watch
Sentiment: Positive

Gemini's Nano Banana image-editing feature has sparked fresh interest in Google's generative-AI chatbot, signaling intensifying competition for ChatGPT.

Read More
image for news Google's Gemini now tops the App Store on Nano Banana frenzy. Is ChatGPT in trouble?
Alphabet becomes fourth company to reach $3 trillion market cap
GOOG, GOOGL
Published: September 15, 2025 by: CNBC
Sentiment: Positive

Google parent Alphabet reached a market cap of $3 trillion. The company added billions of dollars in value in September following a favorable antitrust ruling.

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image for news Alphabet becomes fourth company to reach $3 trillion market cap
Alphabet hits $3 trillion in market capitalization for the first time
GOOG, GOOGL
Published: September 15, 2025 by: Reuters
Sentiment: Positive

Google-parent Alphabet hit a market capitalization of $3 trillion for the first time on Monday.

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image for news Alphabet hits $3 trillion in market capitalization for the first time
Alphabet Inc. (GOOG) Is a Trending Stock: Facts to Know Before Betting on It
GOOG, GOOGL
Published: September 15, 2025 by: Zacks Investment Research
Sentiment: Positive

Recently, Zacks.com users have been paying close attention to Alphabet (GOOG). This makes it worthwhile to examine what the stock has in store.

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image for news Alphabet Inc. (GOOG) Is a Trending Stock: Facts to Know Before Betting on It
Alphabet Inc. (GOOGL) is Attracting Investor Attention: Here is What You Should Know
GOOG, GOOGL
Published: September 15, 2025 by: Zacks Investment Research
Sentiment: Positive

Recently, Zacks.com users have been paying close attention to Alphabet (GOOGL). This makes it worthwhile to examine what the stock has in store.

Read More
image for news Alphabet Inc. (GOOGL) is Attracting Investor Attention: Here is What You Should Know
Amazon, Google Probed by FTC Over Search Ad Practices
AMZN, GOOG, GOOGL
Published: September 12, 2025 by: Bloomberg Technology
Sentiment: Negative

The US FTC is investigating whether Amazon and Google misled advertisers about the terms and pricing for ads on their websites. Bloomberg's Mike Shepard joins Caroline Hyde on "Bloomberg Tech.

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image for news Amazon, Google Probed by FTC Over Search Ad Practices
Google is a ‘bad actor' says People CEO, accusing the company of stealing content
GOOG, GOOGL
Published: September 12, 2025 by: TechCrunch
Sentiment: Negative

The CEO of the largest digital and print publisher in the U.S. has accused Google of being a bad actor for crawling its websites to support the search giant's AI products.

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image for news Google is a ‘bad actor' says People CEO, accusing the company of stealing content
FTC probes Google, Amazon for allegedly misleading advertisers
AMZN, GOOG, GOOGL
Published: September 12, 2025 by: New York Post
Sentiment: Negative

Google and Amazon reportedly face a Federal Trade Commission probe over whether they are misleading advertisers who buy ads on their websites.

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image for news FTC probes Google, Amazon for allegedly misleading advertisers
Amazon and Google face FTC probe over search advertising practices
AMZN, GOOG, GOOGL
Published: September 12, 2025 by: Proactive Investors
Sentiment: Negative

Amazon.com Inc (NASDAQ:AMZN) and Alphabet Inc (NASDAQ:GOOG)'s Google have become the subject of a probe launched by the US Federal Trade Commission (FTC) into whether both companies misled those who place advertisements on their websites, Bloomberg reported on Friday. The probe is being conducted by the FTC's consumer protection unit, with focus on whether both the companies properly disclosed the terms and pricing for advertisements.

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image for news Amazon and Google face FTC probe over search advertising practices
4 Cloud Computing Stocks to Watch as Markets Hit Record High on a Trot
ANET, GOOG, GOOGL, IBM, MSFT
Published: September 12, 2025 by: Zacks Investment Research
Sentiment: Positive

MSFT, GOOGL, IBM and ANET are indispensable cloud stocks for any investment portfolio.

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image for news 4 Cloud Computing Stocks to Watch as Markets Hit Record High on a Trot
Earnings Growth & Price Strength Make Alphabet (GOOGL) a Stock to Watch
GOOG, GOOGL
Published: September 12, 2025 by: Zacks Investment Research
Sentiment: Positive

Finding strong, market-beating stocks with a positive earnings outlook becomes easier with the Focus List, a top feature of the Zacks Premium portfolio service.

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image for news Earnings Growth & Price Strength Make Alphabet (GOOGL) a Stock to Watch
Alphabet, Meta, OpenAI, xAI and Snap face FTC probe over AI chatbot safety for kids
GOOG, GOOGL, META
Published: September 11, 2025 by: CNBC
Sentiment: Negative

Alphabet, Meta, OpenAI, xAI and Snap face FTC probe over AI chatbot safety for kids

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image for news Alphabet, Meta, OpenAI, xAI and Snap face FTC probe over AI chatbot safety for kids

About Alphabet Inc. (GOOG)

  • IPO Date 2004-08-19
  • Website https://abc.xyz
  • Industry Internet Content & Information
  • CEO Sundar Pichai
  • Employees 185719

Alphabet Inc. offers various products and platforms in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment provides products and services, including ads, Android, Chrome, devices, Gmail, Google Drive, Google Maps, Google Photos, Google Play, Search, and YouTube. It is also involved in the sale of apps and in-app purchases and digital content in the Google Play and YouTube; and devices, as well as in the provision of YouTube consumer subscription services. The Google Cloud segment offers infrastructure, cybersecurity, databases, analytics, AI, and other services; Google Workspace that include cloud-based communication and collaboration tools for enterprises, such as Gmail, Docs, Drive, Calendar, and Meet; and other services for enterprise customers. The Other Bets segment sells healthcare-related and internet services. The company was incorporated in 1998 and is headquartered in Mountain View, California.