
AUSTIN, Texas, Aug. 17, 2026 (GLOBE NEWSWIRE) -- TTEC, a leading global consulting, technology, and managed services company delivering solutions at the intersection of data, AI, and customer experience (CX), today released new research by TTEC Digital showing that despite widespread enterprise AI adoption, many organizations are struggling to realize noticeable financial returns due to outdated operating models, fragmented data, and weak governance. The report, “ The great CX reset: Why outdated operating models are stalling AI's payoff ,” was conducted in partnership with CX Dive.










