The Boston Beer Company, Inc. (SAM)
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- symbol SAM
- Rev/Share 182.5526
- Book/Share 83.923
- PB 2.6117
- Debt/Equity 0.0449
- CurrentRatio 1.8284
- ROIC 0.0866
- MktCap 2441504760.0
- FreeCF/Share 19.5224
- PFCF 11.5211
- PE 25.7922
- Debt/Assets 0.0328
- DivYield 0
- ROE 0.1015
- Rating B+
- Score 3
- Recommendation Neutral
- P/E Score 2
- DCF Score 3
- P/B Score 2
- D/E Score 4
Recent Analyst Ratings
| Type | Ticker | Analyst Firm | Previous Rating | Current Rating | Previous Price Target | Current Price Target | Date |
|---|---|---|---|---|---|---|---|
| Downgrade | SAM | Citigroup | Buy | Neutral | -- | $235 | Oct. 6, 2025 |
| Initiation | SAM | Berenberg | -- | Hold | -- | $281.1 | April 2, 2025 |
| Upgrade | SAM | Citigroup | Neutral | Buy | $265 | $280 | March 20, 2025 |
| Downgrade | SAM | Piper Sandler | Overweight | Neutral | $370 | $275 | Jan. 23, 2025 |
| Initiation | SAM | Needham | -- | Hold | -- | -- | Dec. 6, 2024 |
News
Samuel Adams Drops Bold New Cherry Bomb to Fuel High-ABV Beer Boom
Published: January 28, 2026 by: GlobeNewsWire
Sentiment: Neutral
A Bold Imperial Wheat Ale with Explosive Black Cherry Flavor at 9% ABV A Bold Imperial Wheat Ale with Explosive Black Cherry Flavor at 9% ABV
Read More
Is Boston Beer's Innovation Pipeline Driving New Category Share?
Published: January 26, 2026 by: Zacks Investment Research
Sentiment: Neutral
SAM depends on its innovation pipeline as demand shifts beyond beer, with new launches driving mix, margins and category participation.
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Can Boston Beer's Margin Surge Compensate for Soft Volume Trends?
Published: January 20, 2026 by: Zacks Investment Research
Sentiment: Positive
SAM offsets falling volumes with record margins, cost cuts and a pivot to higher-margin "Beyond Beer" products.
Read More
TeaPot Introduces New Rosin-Infused Blueberry Chamomile Iced Tea
Published: January 20, 2026 by: GlobeNewsWire
Sentiment: Neutral
Toronto, Jan. 20, 2026 (GLOBE NEWSWIRE) -- TeaPot , the award-winning1 cannabis-infused iced tea brand from The Boston Beer Company's Canadian-based subsidiary (BBCCC, Inc.), announces a new, evening addition to its rosin-infused lineup: TeaPot Blueberry Chamomile with 10mg of rosin THC.
Read More
AB InBev vs. Boston Beer: Which Brewer is a Better Investment Now?
Published: January 16, 2026 by: Zacks Investment Research
Sentiment: Negative
BUD and SAM highlight contrasting growth paths as premiumization, digital scale and category headwinds shape brewer fundamentals.
Read More
Dogfish Head Puts January's Pressures on Ice with “30 Minute Time Bank” Pop-Up
Published: January 06, 2026 by: GlobeNewsWire
Sentiment: Neutral
One-day pop-up declares less hustle and more hops, inviting folks to slow down and discover why the brewery's 30 Minute Light IPA is the perfect beer for resolution season One-day pop-up declares less hustle and more hops, inviting folks to slow down and discover why the brewery's 30 Minute Light IPA is the perfect beer for resolution season
Read More
Twisted Tea Launches Limited-Edition Twistmas Stocking Filled with Hard Iced Tea for the Holidays
Published: December 01, 2025 by: GlobeNewsWire
Sentiment: Neutral
America's favorite hard iced tea has created the gift we really want this holiday season: a festive way to serve and display Twisted Tea America's favorite hard iced tea has created the gift we really want this holiday season: a festive way to serve and display Twisted Tea
Read More
Truly Hard Seltzer Partners with Legendary Designer Jeff Hamilton for Limited-Edition U.S. Soccer Jackets
Published: November 17, 2025 by: GlobeNewsWire
Sentiment: Neutral
Official Hard Seltzer of U.S. Soccer unveils exclusive apparel collection ahead of soccer's biggest year Official Hard Seltzer of U.S. Soccer unveils exclusive apparel collection ahead of soccer's biggest year
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Samuel Adams Unwraps Winter White Ale First New Winter Seasonal in 30 Years
Published: November 05, 2025 by: GlobeNewsWire
Sentiment: Neutral
BOSTON, Nov. 05, 2025 (GLOBE NEWSWIRE) -- Samuel Adams, one of the pioneers of craft beer, is gifting drinkers its first new winter seasonal in 30 years with the release of Winter White Ale. Samuel Adams Winter White Ale-- a festive white ale brewed with orange peel, cinnamon, nutmeg, and clove, perfect for cozy nights, holiday feasts and everything in between -- is now available nationwide through January 2026.
Read More
Boston Beer Q3 Earnings Beat Estimates, Depletions Down 3% Y/Y
Published: October 24, 2025 by: Zacks Investment Research
Sentiment: Positive
SAM posts strong Q3 earnings beat with higher margins, but sales dip on weaker volumes for key brands.
Read More
Celebrated American Craft Brewer Samuel Adams Releases Utopias 2025 with Historic 30% ABV
Published: October 21, 2025 by: GlobeNewsWire
Sentiment: Neutral
Boston, MA, Oct. 21, 2025 (GLOBE NEWSWIRE) -- Samuel Adams, one of the pioneers of craft beer, today unveiled Samuel Adams Utopias 2025, the 14th release of the highly anticipated, barrel-aged extreme beer. Defying convention with a 30% ABV, Utopias 2025 is one of the strongest beers ever brewed, and as a result, is illegal in 15 states.
Read More
Can Boston Beer's Innovation Strategy Offset Industry Headwinds?
Published: October 20, 2025 by: Zacks Investment Research
Sentiment: Neutral
SAM's Beyond Beer strategy drives margin gains and growth in RTD spirits as legacy brands face market pressures.
Read More
Analysts Estimate Boston Beer (SAM) to Report a Decline in Earnings: What to Look Out for
Published: October 16, 2025 by: Zacks Investment Research
Sentiment: Negative
Boston Beer (SAM) doesn't possess the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.
Read More
Can Boston Beer's Innovation Strategy Offset Industry Headwinds?
Published: September 25, 2025 by: Zacks Investment Research
Sentiment: Negative
SAM's Sun Cruiser, Twisted Tea extensions and premium innovations fuel growth despite tough industry headwinds.
Read More
Truly Hard Seltzer and Breakout Reality Star, JaNa Craig, Drop New Limited-Edition Flavor: No Shade, Just Tea
Published: September 17, 2025 by: GlobeNewsWire
Sentiment: Neutral
BOSTON, Sept. 17, 2025 (GLOBE NEWSWIRE) -- The tea is officially spilling, and it tastes like raspberry!
Read More
3 Alcohol Stocks Innovating to Stay Ahead of Industry Headwinds
Published: September 04, 2025 by: Zacks Investment Research
Sentiment: Negative
Alcohol makers face margin pressure from inflation and tariffs, but premiumization and RTD innovation are fueling growth. Leaders like DEO, SAM, and CCU are investing in products and technology to stay ahead in a fast-evolving market.
Read More
Get Paid to Extend Your Summer with Dogfish Head Cocktails
Published: September 02, 2025 by: GlobeNewsWire
Sentiment: Neutral
End-of-summer scaries? Dogfish says, ‘no more!' Brand celebrates new cocktail recipe by awarding a fan $10K and treating them to a monthlong stay in a beachfront bungalow. End-of-summer scaries? Dogfish says, ‘no more!' Brand celebrates new cocktail recipe by awarding a fan $10K and treating them to a monthlong stay in a beachfront bungalow.
Read More
Flyers' Garnet Hathaway Launches Engine 19 IPA with Dogfish Head Craft Brewery to Support Local First Responders
Published: August 27, 2025 by: GlobeNewsWire
Sentiment: Neutral
Flyers Charities and Dogfish Head to host an official launch party open to the public on Wednesday, September 10, at PHS Beer Garden South Street Flyers Charities and Dogfish Head to host an official launch party open to the public on Wednesday, September 10, at PHS Beer Garden South Street
Read More
Dogfish Head Debuts NEW Variety Pack Featuring Crowd-Sourced Fan-Favorites
Published: August 18, 2025 by: GlobeNewsWire
Sentiment: Neutral
Drinkers' votes bring three off-centered ales out of the archives and back to shelves Drinkers' votes bring three off-centered ales out of the archives and back to shelves
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Draft Season is Here: Samuel Adams Celebrates Octoberfest and Fantasy Football's Return
Published: August 13, 2025 by: GlobeNewsWire
Sentiment: Neutral
America's #1 fall seasonal beer [1], teams up with fantasy football fanatic and The Office's Brian Baumgartner for a limited-edition drop that honors the league heroes — the commissioners. America's #1 fall seasonal beer [1], teams up with fantasy football fanatic and The Office's Brian Baumgartner for a limited-edition drop that honors the league heroes — the commissioners.
Read More
Is the Options Market Predicting a Spike in Boston Beer Stock?
Published: July 25, 2025 by: Zacks Investment Research
Sentiment: Neutral
Investors need to pay close attention to SAM stock based on the movements in the options market lately.
Read More
Boston Beer's Q2 Earnings on Horizon: What Surprise Awaits Investors?
Published: July 22, 2025 by: Zacks Investment Research
Sentiment: Negative
SAM leans on pricing, innovation and cost cuts to counter hard seltzer woes and shifting demand trends. This is likely to impact second-quarter 2025 results.
Read More
Analysts Estimate Boston Beer (SAM) to Report a Decline in Earnings: What to Look Out for
Published: July 17, 2025 by: Zacks Investment Research
Sentiment: Negative
Boston Beer (SAM) doesn't possess the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.
Read More
To Celebrate 30 Years, Dogfish Head Turns Back Time with New Cherry Pale Ale, An Off-Centered Reconstruction of Founder's First-Ever Homebrewed Beer
Published: July 16, 2025 by: GlobeNewsWire
Sentiment: Neutral
MILTON, Del., July 16, 2025 (GLOBE NEWSWIRE) -- In honor of its 30th anniversary, Dogfish Head Craft Brewery unveils an off-centered reconstruction of Founder Sam Calagione's first-ever homebrew, Cherry Pale Ale. A liquid time capsule transporting drinkers back to the mid-90s, this limited-edition beer is brewed with Delaware wheat, Maine barley, Cascade hops and boatloads of beautiful cherries for an easy-drinking, summertime sipper with balanced sweet and tart notes of stone fruit.
Read More
Boston Beer Company: Contrarian Idea From A Beaten Down Industry
Published: July 14, 2025 by: Seeking Alpha
Sentiment: Negative
The alcohol industry is currently facing headwinds from weight loss medications, shifting consumer preferences, and outside forces like tariffs. Boston Beer Company has been the worst performing stock this year in the group of Alcohol related companies I examined. Even with the company having the worst performing stock ytd, the company financial performance and management activity has been positive and this dislocation makes the stock an intriguing contrarian idea.
Read More
Samuel Adams and Boston Red Sox Toast to Ten More Years of Partnership
Published: July 11, 2025 by: GlobeNewsWire
Sentiment: Neutral
Boston, MA, July 11, 2025 (GLOBE NEWSWIRE) -- Samuel Adams, the #1 brand known for offering variety and seasonality[1], has renewed its multiyear partnership with the Boston Red Sox, remaining the team's Official Beer for the next decade. This partnership with Boston Beer Company's flagship brand has been a fan favorite since 2018, when Sam Adams became the first American craft brewer to enter a partnership with a big-league franchise for this length of time and at this level.
Read More
Boston Beer (SAM) Soars 4.6%: Is Further Upside Left in the Stock?
Published: July 02, 2025 by: Zacks Investment Research
Sentiment: Positive
Boston Beer (SAM) was a big mover last session on higher-than-average trading volume. The latest trend in earnings estimate revisions might not help the stock continue moving higher in the near term.
Read More
Samuel Adams' Summer Ale Census Uncovers the Truth: Summer = Beer
Published: July 01, 2025 by: GlobeNewsWire
Sentiment: Neutral
Boston, MA, July 01, 2025 (GLOBE NEWSWIRE) -- Samuel Adams, one of the originators of the craft beer movement, releases the Sam Adams Summer Ale Census, providing a unique look at how beer drinkers enjoy drinking a brew during the summer season. According to the Sam Adams Summer Ale Census, 90% of drinkers enjoy beer more frequently in the Summer, and July is the undisputed champ of beer season—nearly half say it's the top month to crack open a cold one.
Read More
AB InBev vs. Boston Beer: Which Stock is Poised to Brew a Better Return?
Published: June 19, 2025 by: Zacks Investment Research
Sentiment: Positive
BUD depends on global scale and digital reach, while SAM banks on product diversity to bolster future growth.
Read More
CCU or SAM: Which Is the Better Value Stock Right Now?
Published: June 18, 2025 by: Zacks Investment Research
Sentiment: Neutral
Investors looking for stocks in the Beverages - Alcohol sector might want to consider either Cervecerias Unidas (CCU) or Boston Beer (SAM). But which of these two stocks presents investors with the better value opportunity right now?
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About The Boston Beer Company, Inc. (SAM)
- IPO Date 1995-11-21
- Website https://www.bostonbeer.com
- Industry Beverages - Alcoholic
- CEO C. James Koch
- Employees 2537