Boston Beer Uses Innovation, Pricing & Brand Investments for Growth
SAM's innovation, brand investments and productivity efforts aim to drive growth and margin expansion as demand remains challenging.
Zacks Investment Research9/24/2026Positive
SAM
Boston Beer Company IncNYSECONSUMER DEFENSIVEBEVERAGES - BREWERS
Key Statistics
Market Cap
$1.69B
P/E Ratio
—
EPS
$-6.68
Beta
0.83
52W High
$264.46
52W Low
$158.68
50-Day MA
$178.54
200-Day MA
$201.78
Dividend Yield
—
Profit Margin
-3.64%
Forward P/E
16.45
PEG Ratio
0.78
About Boston Beer Company Inc
The Boston Beer Company, Inc. produces and sells alcoholic beverages primarily in the United States. The company is headquartered in Boston, Massachusetts.
Fundamentals
| Revenue (TTM) | $1.93B |
| Gross Profit (TTM) | $941.13M |
| EBITDA | $197.42M |
| Operating Margin | 9.33% |
| Return on Equity | -8.61% |
| Return on Assets | 5.43% |
| Revenue/Share (TTM) | $182.49 |
| Book Value | $70.88 |
| Price-to-Book | 2.42 |
| Price-to-Sales (TTM) | 0.89 |
| EV/Revenue | 0.775 |
| EV/EBITDA | 7.77 |
| Quarterly Earnings Growth (YoY) | -9.00% |
| Quarterly Revenue Growth (YoY) | -3.30% |
| Shares Outstanding | $8.22M |
| Float | $6.78M |
| % Insiders | 9.34% |
| % Institutions | 110.06% |
Historical Volatility
HV 10-Day
12.74%
HV 20-Day
28.16%
HV 30-Day
30.96%
HV 60-Day
35.00%
HV Rank
16.7%
Volatility is currently contracting
Analyst Ratings
Consensus ($199.00 target)
1
Buy11
Hold1
SellLatest News
Angry Orchard® Hard Cider and Scream Bring the Video Store Era Back to Life With a Scream-Inspired Pop-Up Experience
At Angry Orchard Video in New York City, fans can step inside a nostalgic video store featuring hard cider tastings, themed merchandise, iconic photo moments and a special appearance from original Ghost Face Skeet Ulrich. At Angry Orchard Video in New York City, fans can step inside a nostalgic video store featuring hard cider tastings, themed merchandise, iconic photo moments and a special appearance from original Ghost Face Skeet Ulrich.
GlobeNewsWire9/17/2026Neutral
Dogfish Head Announces Lineup of Fall-Favorite Beverages
From autumnal beers to limited-edition spirits, brewery's fall-flavored tipples add off-centered twist to classic seasonal offerings. From autumnal beers to limited-edition spirits, brewery's fall-flavored tipples add off-centered twist to classic seasonal offerings.
GlobeNewsWire9/10/2026Neutral
BOSTON BEER APPOINTS ALLISON STRANSKY CHIEF MARKETING OFFICER EFFECTIVE OCTOBER 12
Stransky brings more than two decades of brand-building experience and expertise in data-driven marketing and AI-powered solutions Stransky brings more than two decades of brand-building experience and expertise in data-driven marketing and AI-powered solutions
GlobeNewsWire9/8/2026Neutral
Boston Beer: It Doesn't Need Another Hard Seltzer Boom To Win
The Boston Beer Company is rated Strong Buy, supported by an attractive valuation, debt-free balance sheet, and robust cash flow. SAM's Q2 showed mixed results: volume declines and higher costs offset by supply chain improvements and gross margin resilience. Guidance reflects modest price increases, gross margin improvement to 48.5–50%, and reduced advertising spending, with litigation expenses still impacting EPS.
Seeking Alpha9/4/2026Positive
Samuel Adams Delivers the Ultimate Oktoberfest Experience with Legendary Seasonal Brews and Inflatable Beer Halls
The brewer is celebrating the return of Octoberfest and debut of Non-Alcoholic Octoberfest and Apple Spice Ale The brewer is celebrating the return of Octoberfest and debut of Non-Alcoholic Octoberfest and Apple Spice Ale
GlobeNewsWire9/1/2026Neutral
Sinless Vodka Cocktails Finds Gen Z May Be the Thirstiest Generation Yet
New "Modern Dating Sindex" finds Gen Z experiences more double texting, love bombing, breadcrumbing and ghosting than Millennials New "Modern Dating Sindex" finds Gen Z experiences more double texting, love bombing, breadcrumbing and ghosting than Millennials
GlobeNewsWire8/27/2026Neutral
Boston Beer Drops 17% in 6 Months: Buy the Dip or Sell the Stock?
SAM faces broad-based volume declines and cost pressures, but brand investments and newer products offer potential growth avenues.
Zacks Investment Research8/21/2026Neutral
The Boston Beer Company Announces CFO Transition
Matt Murphy Named Interim CFO as the Company Undertakes a Formal Executive Search Matt Murphy Named Interim CFO as the Company Undertakes a Formal Executive Search
GlobeNewsWire8/20/2026Neutral
Bear of the Day: Boston Beer Company (SAM)
With American alcohol consumption near historic lows, Boston Beer Company is fighting an uphill battle.
Zacks Investment Research8/18/2026Negative
Turn research into an automated options-selling system
Tiblio connects your broker and runs your put-and-call-writing strategy for you — on SAM and any ticker you trade — then tracks every position and per-strategy win rate.
More CONSUMER DEFENSIVE Stocks
Data last updated: 9/26/2026