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Start Your Free Trial NowKey Metrics & Ratings
- symbol ROKU
- Rev/Share 29.0847
- Book/Share 17.2761
- PB 5.4503
- Debt/Equity 0.1964
- CurrentRatio 2.8631
- ROIC -0.0581
- MktCap 13809836855.0
- FreeCF/Share 2.0778
- PFCF 45.4609
- PE -129.9136
- Debt/Assets 0.1187
- DivYield 0
- ROE -0.0429
- Rating
- Score
- Recommendation
- P/E Score
- DCF Score
- P/B Score
- D/E Score
Recent Analyst Ratings
| Type | Ticker | Analyst Firm | Previous Rating | Current Rating | Previous Price Target | Current Price Target | Date |
|---|---|---|---|---|---|---|---|
| Reiterated | ROKU | Pivotal Research Group | -- | Buy | $100 | $120 | Aug. 1, 2025 |
| Upgrade | ROKU | KeyBanc Capital Markets | Sector Weight | Overweight | -- | $115 | July 10, 2025 |
| Upgrade | ROKU | Loop Capital | Hold | Buy | -- | $100 | June 17, 2025 |
| Reiterated | ROKU | Pivotal Research Group | -- | Buy | $125 | $100 | May 2, 2025 |
| Resumed | ROKU | Piper Sandler | -- | Neutral | -- | $65 | April 17, 2025 |
| Upgrade | ROKU | Redburn Atlantic | Neutral | Buy | -- | $100 | April 7, 2025 |
| Initiation | ROKU | FBN Securities | -- | Outperform | -- | $93 | March 28, 2025 |
| Resumed | ROKU | BofA Securities | -- | Buy | -- | $100 | March 27, 2025 |
| Upgrade | ROKU | MoffettNathanson | Sell | Neutral | -- | $70 | March 4, 2025 |
| Upgrade | ROKU | Jefferies | Underperform | Hold | $55 | $100 | Feb. 20, 2025 |
News
Roku's Lumpy Platform Margins Trigger A Much Needed Correction - Reiterate Buy
Published: August 01, 2025 by: Seeking Alpha
Sentiment: Negative
The market has decided to sell first and ask questions later, as observed in Roku, Inc. stock's steep double-digit selloff after the poorly received FQ2 '25 earnings call. Part of the headwinds are naturally attributed to the deteriorating platform gross margins, as the tariff/ macro headwinds trigger changes in advertisers' media buying patterns. For now, we welcome the meltdown, since it brings ROKU closer to our fair value estimates while offering interested investors with richer capital appreciation prospects.
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Roku Earnings: Profit and Guidance Bump
Published: August 01, 2025 by: The Motley Fool
Sentiment: Neutral
Here's our initial take on Roku's financial report.
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PCE Comes in Warmer Than Expected
Published: July 31, 2025 by: Zacks Investment Research
Sentiment: Neutral
PCE Comes in Warmer Than Expected.
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Economy Heating Up on PCE for June
Published: July 31, 2025 by: Zacks Investment Research
Sentiment: Neutral
Pre-market and bond yield numbers appear to be in reaction to this morning's economic posts.
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Roku Stock Rallying Ahead of Q2 Earnings
Published: July 30, 2025 by: Schaeffers Research
Sentiment: Positive
Streaming name Roku Inc (NASDAQ:ROKU) is gearing up for its second-quarter report, due out after the close tomorrow, July 31.
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Must-Watch Streaming Stocks Powering Digital Content Wave
Published: July 30, 2025 by: Zacks Investment Research
Sentiment: Positive
NFLX, DIS and ROKU capitalize on streaming's global surge with content strength, platform growth and user engagement.
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Scoop Up These 4 Top-Ranked Liquid Stocks to Augment Portfolio Returns
Published: July 30, 2025 by: Zacks Investment Research
Sentiment: Positive
ROKU, DASH, META and PGY make the cut as top liquid stocks, with each boasting strong liquidity, growth attributes and operational efficiency.
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This Top Consumer Discretionary Stock is a #1 (Strong Buy): Why It Should Be on Your Radar
Published: July 30, 2025 by: Zacks Investment Research
Sentiment: Positive
Wondering how to pick strong, market-beating stocks for your investment portfolio? Look no further than the Zacks Rank.
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New Strong Buy Stocks for July 30th
Published: July 30, 2025 by: Zacks Investment Research
Sentiment: Positive
BYD, ROKU, OTLK, E and PII have been added to the Zacks Rank #1 (Strong Buy) List on July 30, 2025.
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Roku: Lingering Profitability Concerns
Published: July 29, 2025 by: Seeking Alpha
Sentiment: Neutral
Roku: Lingering Profitability Concerns
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Should You Buy, Sell or Hold Roku Stock Ahead of Q2 Earnings?
Published: July 28, 2025 by: Zacks Investment Research
Sentiment: Positive
Expected platform revenue growth, strong ad gains and rising subs in Q2 signal upside potential for ROKU, suggesting an attractive entry point for investors.
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Federal Court Dismisses Roku Lawsuit Against Access Advance, Declines to Set Global Patent Pool Pricing
Published: July 28, 2025 by: Business Wire
Sentiment: Neutral
BOSTON--(BUSINESS WIRE)--The US District Court for the District of Massachusetts has dismissed a lawsuit filed by Roku Inc. seeking a FRAND royalty rate for HEVC Advance.
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Here is What to Know Beyond Why Roku, Inc. (ROKU) is a Trending Stock
Published: July 25, 2025 by: Zacks Investment Research
Sentiment: Positive
Recently, Zacks.com users have been paying close attention to Roku (ROKU). This makes it worthwhile to examine what the stock has in store.
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How To Trade Roku Stock Ahead Of Q2 Earnings?
Published: July 23, 2025 by: Forbes
Sentiment: Neutral
Roku (NASDAQ:ROKU) is expected to announce its Q2 2025 earnings in early August. We anticipate that the company will report a net loss of approximately $0.16 per share, with revenue projected at $1.07 billion, reflecting an increase of about 11% compared to the previous year.
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3 Streaming Stocks to Watch as Subscribers Drive Growth
Published: July 20, 2025 by: MarketBeat
Sentiment: Positive
The retail sales report for June showed a slight increase in consumer discretionary spending. One month doesn't make a pattern, but it's at least a temporary relief for companies that rely on consumers willing to stretch their budgets for their products and services.
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Brokers Suggest Investing in Roku (ROKU): Read This Before Placing a Bet
Published: July 18, 2025 by: Zacks Investment Research
Sentiment: Neutral
Investors often turn to recommendations made by Wall Street analysts before making a Buy, Sell, or Hold decision about a stock. While media reports about rating changes by these brokerage-firm employed (or sell-side) analysts often affect a stock's price, do they really matter?
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Roku Trades at a P/CF of 42.86X: Should You Still Buy the Stock?
Published: July 17, 2025 by: Zacks Investment Research
Sentiment: Neutral
ROKU trades at a P/CF of 42.86X. but its growing subs, ad reach, and tech moves may justify the premium valuation.
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Best Momentum Stocks to Buy for July 17th
Published: July 17, 2025 by: Zacks Investment Research
Sentiment: Positive
PROK, ROKU and PHAR made it to the Zacks Rank #1 (Strong Buy) momentum stocks list on July 17, 2025.
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New Strong Buy Stocks for July 17th
Published: July 17, 2025 by: Zacks Investment Research
Sentiment: Positive
PHAR, ROKU, PROK, MAG and KRP have been added to the Zacks Rank #1 (Strong Buy) List on July 17, 2025.
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Roku (ROKU) Rises Higher Than Market: Key Facts
Published: July 16, 2025 by: Zacks Investment Research
Sentiment: Neutral
Roku (ROKU) closed at $90.9 in the latest trading session, marking a +1.81% move from the prior day.
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3 Broadcast Radio & TV Stocks to Buy From a Challenging Industry
Published: July 16, 2025 by: Zacks Investment Research
Sentiment: Positive
Radio and television broadcast companies like NFLX, ROKU and BILI benefit from higher content consumption and steady digital viewing despite intense competition for ad revenues.
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Roku (ROKU) is a Great Momentum Stock: Should You Buy?
Published: July 16, 2025 by: Zacks Investment Research
Sentiment: Positive
Does Roku (ROKU) have what it takes to be a top stock pick for momentum investors? Let's find out.
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Analysts Upgrade Roku Stock: Can It Deliver and Go Beyond?
Published: July 15, 2025 by: MarketBeat
Sentiment: Positive
When it comes to finding upside in the stock market, investors are often better off doing their own homework and analysis. However, in markets like today's, with technology stock valuations near all-time highs and a lot of ongoing narratives around economic and political developments, it can be useful to grab a helping hand from the people who find investment ideas for a living.
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Shoppable Test Drive Live Channel Launches on FreeCast and Roku
Published: July 14, 2025 by: Business Wire
Sentiment: Neutral
ORLANDO, Fla.--(BUSINESS WIRE)--FreeCast is announcing the launch of a next-gen shoppable FAST channel, Test Drive Live. The channel will be launching on Roku and FreeCast's own service, before coming to additional FAST channel platforms in the following weeks. Through FreeCast, the channel will be immediately available on Amazon Fire TV, Google TV, Apple TV, Xbox, iOS, Android, Windows, Mac, and most streaming devices. Test Drive Live redefines shopping channels and leverages the latest in str.
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Roku Called 'Self-Help' Turnaround, Citing Profit Focus And New Ad Partners
Published: July 10, 2025 by: Benzinga
Sentiment: Positive
Keybanc analyst Justin Patterson upgraded Roku ROKU from Sector Weight to Overweight with a $115 price target on Wednesday.
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2 Bull Notes for Rallying Roku Stock
Published: July 10, 2025 by: Schaeffers Research
Sentiment: Positive
Streaming name and Schaeffer's Top 2025 Stock Pick Roku Inc (NASDAQ:ROKU) is up 0.8% to trade at $89.33, after landing an upgrade out of Keybanc to "overweight" from "sector weight" to go with a $115 price target.
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Undercovered Dozen: Roku, Merck, Chevron And More
Published: July 09, 2025 by: Seeking Alpha
Sentiment: Positive
The Undercovered Dozen series highlights 12 lesser-covered stocks weekly, providing investment ideas and sparking community discussion on their potential. Roku, Serve Robotics, Merck, Aeva, Chevron, INMune Bio, Nutex Health, LyondellBasell, Shopify, IBIT:CA and BITO are rated Strong Buy or Buy. MSTY is rated Hold.
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Can Roku's Subscription Push Power Its Revenue Growth in 2025?
Published: July 09, 2025 by: Zacks Investment Research
Sentiment: Positive
ROKU leans into AI-driven merchandising and new content deals to boost subscription-led platform growth in 2025.
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ROKU vs. DIS: Which Ad-Supported Streaming Stock is the Better Pick?
Published: July 03, 2025 by: Zacks Investment Research
Sentiment: Positive
DIS leverages ESPN, Hulu and rising engagement to outshine ROKU's ad-tech gains in the race for streaming ad dollars.
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META Upgrade to Hold, FDX Double Upgrade, ROKU Price Target Hike
Published: July 03, 2025 by: Schwab Network
Sentiment: Neutral
Needham upgraded Meta Platforms (META) but still remains on the sidelines with a hold rating. Diane King Hall talks about the firm's concerns with Meta's A.I.
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About Roku, Inc. (ROKU)
- IPO Date 2017-09-28
- Website https://www.roku.com
- Industry Entertainment
- CEO Anthony J. Wood
- Employees 3340