ServiceNow, Inc. (NOW)

US — Technology Sector
Peers: SHOP  APP  INTU  UBER  CRM  ANET  LRCX  AMAT  ARM  PANW 

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Key Metrics & Ratings

  • symbol NOW
  • Rev/Share 58.2003
  • Book/Share 52.7698
  • PB 17.7736
  • Debt/Equity 0.2204
  • CurrentRatio 1.027
  • ROIC 0.0971

 

  • MktCap 194634805579.0
  • FreeCF/Share 18.5795
  • PFCF 50.5676
  • PE 116.9784
  • Debt/Assets 0.1092
  • DivYield 0
  • ROE 0.1662

 

  • Rating B
  • Score 3
  • Recommendation Neutral
  • P/E Score 1
  • DCF Score 4
  • P/B Score 1
  • D/E Score 2

Recent Analyst Ratings

Type Ticker Analyst Firm Previous Rating Current Rating Previous Price Target Current Price Target Date
Upgrade NOW Morgan Stanley Equal Weight Overweight -- $1250 Sept. 24, 2025
Reiterated NOW BMO Capital Markets -- Outperform $1150 $1160 July 24, 2025
Downgrade NOW Erste Group Buy Hold -- -- July 23, 2025
Initiation NOW DA Davidson -- Buy -- $1150 June 25, 2025
Reiterated NOW BMO Capital Markets -- Outperform $1025 $1150 May 14, 2025
Upgrade NOW Truist Hold Buy -- $1200 May 1, 2025
Reiterated NOW BMO Capital Markets -- Outperform $990 $950 April 22, 2025
Reiterated NOW BMO Capital Markets -- Outperform $1185 $990 April 4, 2025
Initiation NOW Redburn Atlantic -- Buy -- -- Feb. 19, 2025
Initiation NOW Cantor Fitzgerald -- Overweight -- $1332 Jan. 17, 2025

News

Live Earnings: Can ServiceNow (NOW) Push Toward $1,000 After Earnings?
NOW
Published: October 29, 2025 by: 24/7 Wall Street
Sentiment: Neutral

ServiceNow estimates for Q3 EPS of 4.27 on revenue of 3.36 billion, with FY 2025 EPS 16.89.

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image for news Live Earnings: Can ServiceNow (NOW) Push Toward $1,000 After Earnings?
The setup on earnings beyond tech
KLAC, MRK, NOW, SPGI
Published: October 29, 2025 by: CNBC Television
Sentiment: Neutral

The Investment Committee debate some non-mega cap names reporting in the next 24 hours.

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image for news The setup on earnings beyond tech
Markets Await Fed's Decision on Interest Rate Cut
BA, CAT, FOMC, GOOGL, META, MSFT, NOW, NVDA, SBUX, VZ
Published: October 29, 2025 by: Zacks Investment Research
Sentiment: Positive

Pre-markets are picking up where they left off as of Tuesday's closing bell: three major indexes advancing to all-time highs, with only the small-cap Russell 2000 slightly off this morning. The Dow is +79 points at this hour, +0.16%, the S&P 500 +13 points, +0.19%, the Nasdaq +88 points, +0.34% and the Russell 2000 is -2 points at this hour.

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image for news Markets Await Fed's Decision on Interest Rate Cut
Moody Lynn & Lieberson Dumps 2,900 ServiceNow Shares Worth $2.8 Million
NOW
Published: October 28, 2025 by: The Motley Fool
Sentiment: Negative

Moody Lynn & Lieberson reduced its ServiceNow holding by 2,954 shares, an estimated transaction value of $2.8 million. After the sale, the fund held 30,135 shares of ServiceNow, valued at $28 million as of September 30, 2025.

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image for news Moody Lynn & Lieberson Dumps 2,900 ServiceNow Shares Worth $2.8 Million
ServiceNow vs. Figma: Which Enterprise Software Stock Leads Now?
FIG, NOW
Published: October 28, 2025 by: Zacks Investment Research
Sentiment: Positive

NOW's AI-powered workflows, strong partnerships and steady growth give it an edge over FIG's newer design tools.

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image for news ServiceNow vs. Figma: Which Enterprise Software Stock Leads Now?
ServiceNow Unites Intelligent Workflows and Open Models with NVIDIA Technologies to Scale Trusted AI Across Industries
NOW
Published: October 28, 2025 by: Business Wire
Sentiment: Neutral

WASHINGTON--(BUSINESS WIRE)--ServiceNow announced an expanded partnership with NVIDIA to unite intelligent workflows and open models to scale trusted AI across industries.

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image for news ServiceNow Unites Intelligent Workflows and Open Models with NVIDIA Technologies to Scale Trusted AI Across Industries
TestGrid Launches First Ever Testing for ServiceNow Modules. Powered by CoTester!
NOW
Published: October 28, 2025 by: GlobeNewsWire
Sentiment: Neutral

ATLANTA, Oct. 28, 2025 (GLOBE NEWSWIRE) -- AI testing and SaaS leader TestGrid today announced the launch of the first ever testing agent purpose-built for the ServiceNow ecosystem for ServiceNow modules, powered by CoTester. The new solution enables enterprises to test complex ServiceNow modules end-to-end with adaptive AI, self-healing automation, and zero-maintenance execution without requiring specialized ServiceNow scripting or setup.

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image for news TestGrid Launches First Ever Testing for ServiceNow Modules. Powered by CoTester!
ServiceNow Set to Report Q3 Earnings: Buy, Sell or Hold the Stock?
NOW
Published: October 27, 2025 by: Zacks Investment Research
Sentiment: Neutral

NOW's Q3 results are set to showcase strong subscription revenue growth, powered by AI innovation and major tech partnerships.

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image for news ServiceNow Set to Report Q3 Earnings: Buy, Sell or Hold the Stock?
G vs. NOW: Which Stock Is the Better Value Option?
G, NOW
Published: October 24, 2025 by: Zacks Investment Research
Sentiment: Neutral

Investors interested in Computers - IT Services stocks are likely familiar with Genpact (G) and ServiceNow (NOW). But which of these two stocks offers value investors a better bang for their buck right now?

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image for news G vs. NOW: Which Stock Is the Better Value Option?
ServiceNow (NOW) Q3 Earnings Preview: What You Should Know Beyond the Headline Estimates
NOW
Published: October 24, 2025 by: Zacks Investment Research
Sentiment: Positive

Looking beyond Wall Street's top-and-bottom-line estimate forecasts for ServiceNow (NOW), delve into some of its key metrics to gain a deeper insight into the company's potential performance for the quarter ended September 2025.

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image for news ServiceNow (NOW) Q3 Earnings Preview: What You Should Know Beyond the Headline Estimates
Is Most-Watched Stock ServiceNow, Inc. (NOW) Worth Betting on Now?
NOW
Published: October 22, 2025 by: Zacks Investment Research
Sentiment: Positive

Recently, Zacks.com users have been paying close attention to ServiceNow (NOW). This makes it worthwhile to examine what the stock has in store.

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image for news Is Most-Watched Stock ServiceNow, Inc. (NOW) Worth Betting on Now?
NOW's AI Offerings Boost Enterprise Footprint: What Lies Ahead?
NOW
Published: October 16, 2025 by: Zacks Investment Research
Sentiment: Positive

ServiceNow expands its AI footprint with strong enterprise adoption of Now Assist, Pro Plus, and Workflow Data Fabric despite mounting competition.

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image for news NOW's AI Offerings Boost Enterprise Footprint: What Lies Ahead?
ServiceNow Drops 16% Year to Date: Should You Still Buy the Stock?
NOW
Published: October 13, 2025 by: Zacks Investment Research
Sentiment: Negative

NOW's workflow momentum, AI-driven partnerships and upbeat earnings outlook could offset the stock's steep YTD decline.

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image for news ServiceNow Drops 16% Year to Date: Should You Still Buy the Stock?
ServiceNow, Inc. (NOW) is Attracting Investor Attention: Here is What You Should Know
NOW
Published: October 10, 2025 by: Zacks Investment Research
Sentiment: Positive

Recently, Zacks.com users have been paying close attention to ServiceNow (NOW). This makes it worthwhile to examine what the stock has in store.

Read More
image for news ServiceNow, Inc. (NOW) is Attracting Investor Attention: Here is What You Should Know
G or NOW: Which Is the Better Value Stock Right Now?
G, NOW
Published: October 08, 2025 by: Zacks Investment Research
Sentiment: Neutral

Investors interested in Computers - IT Services stocks are likely familiar with Genpact (G) and ServiceNow (NOW). But which of these two stocks offers value investors a better bang for their buck right now?

Read More
image for news G or NOW: Which Is the Better Value Stock Right Now?
ServiceNow to Announce Third Quarter 2025 Financial Results on October 29
NOW
Published: October 08, 2025 by: Business Wire
Sentiment: Neutral

SANTA CLARA, Calif.--(BUSINESS WIRE)--ServiceNow to Announce Third Quarter 2025 Financial Results on October 29.

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image for news ServiceNow to Announce Third Quarter 2025 Financial Results on October 29
Fortune And ServiceNow Reveal the 2025 Fortune AIQ 50 List, Sponsored by ServiceNow
NOW
Published: September 30, 2025 by: PRNewsWire
Sentiment: Neutral

First-ever list spotlights Fortune 500 companies leading the way with measurable impact from artificial intelligence Alphabet is No. 1 Visa, JPMorgan Chase, NVIDIA, and Mastercard are in the Top 5 Female CEOs lead 9 out of 50 companies NEW YORK and SANTA CLARA, Calif.

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image for news Fortune And ServiceNow Reveal the 2025 Fortune AIQ 50 List, Sponsored by ServiceNow
ServiceNow, Inc. (NOW) Is a Trending Stock: Facts to Know Before Betting on It
NOW
Published: September 29, 2025 by: Zacks Investment Research
Sentiment: Positive

Zacks.com users have recently been watching ServiceNow (NOW) quite a bit. Thus, it is worth knowing the facts that could determine the stock's prospects.

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image for news ServiceNow, Inc. (NOW) Is a Trending Stock: Facts to Know Before Betting on It
ServiceNow Stock and 4 More AI Losers to Consider Buying Now
NOW
Published: September 26, 2025 by: Barrons
Sentiment: Positive

It may be time to start making some contrarian bets in software, services, and other areas of the market.

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image for news ServiceNow Stock and 4 More AI Losers to Consider Buying Now
G vs. NOW: Which Stock Is the Better Value Option?
G, NOW
Published: September 22, 2025 by: Zacks Investment Research
Sentiment: Positive

Investors interested in stocks from the Computers - IT Services sector have probably already heard of Genpact (G) and ServiceNow (NOW). But which of these two stocks presents investors with the better value opportunity right now?

Read More
image for news G vs. NOW: Which Stock Is the Better Value Option?
CORRECTING and REPLACING Vectice Announces Integration with ServiceNow to Accelerate AI Governance for Financial Services
NOW
Published: September 19, 2025 by: Business Wire
Sentiment: Neutral

SAN FRANCISCO--(BUSINESS WIRE)--Vectice, the Regulatory MLOps platform, announced a partnership with ServiceNow to transform how business, especially banks, deliver audit-ready AI.

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image for news CORRECTING and REPLACING Vectice Announces Integration with ServiceNow to Accelerate AI Governance for Financial Services
NOW's New Zurich Release to Boost AI Adoption: A Sign of More Upside?
NOW
Published: September 18, 2025 by: Zacks Investment Research
Sentiment: Positive

ServiceNow boosts guidance as the Zurich platform drives AI-powered workflows, million-dollar deals and rising subscription revenue.

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image for news NOW's New Zurich Release to Boost AI Adoption: A Sign of More Upside?
Investors Heavily Search ServiceNow, Inc. (NOW): Here is What You Need to Know
NOW
Published: September 17, 2025 by: Zacks Investment Research
Sentiment: Positive

Recently, Zacks.com users have been paying close attention to ServiceNow (NOW). This makes it worthwhile to examine what the stock has in store.

Read More
image for news Investors Heavily Search ServiceNow, Inc. (NOW): Here is What You Need to Know
Soul Machines Launches Workforce Connect App to Humanize Automated Enterprise Workflows on the ServiceNow AI Platform
NOW
Published: September 15, 2025 by: Business Wire
Sentiment: Neutral

SANTA CLARA, Calif.--(BUSINESS WIRE)-- #AI--Soul Machines Launches Workforce Connect App to Humanize Automated Enterprise Workflows on the ServiceNow AI Platform.

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image for news Soul Machines Launches Workforce Connect App to Humanize Automated Enterprise Workflows on the ServiceNow AI Platform
Brokers Suggest Investing in ServiceNow (NOW): Read This Before Placing a Bet
NOW
Published: September 12, 2025 by: Zacks Investment Research
Sentiment: Neutral

Investors often turn to recommendations made by Wall Street analysts before making a Buy, Sell, or Hold decision about a stock. While media reports about rating changes by these brokerage-firm employed (or sell-side) analysts often affect a stock's price, do they really matter?

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image for news Brokers Suggest Investing in ServiceNow (NOW): Read This Before Placing a Bet
ServiceNow CEO on AI impact and business strategy
NOW
Published: September 10, 2025 by: CNBC Television
Sentiment: Neutral

Bill McDermott, ServiceNow CEO, joins 'Power Lunch' to discuss how Oracle's blowout quarter impacts ServiceNow, how AI continues to drive the company's business and much more.

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image for news ServiceNow CEO on AI impact and business strategy
ServiceNow Wins Vs Salesforce In Enterprise
CRM, NOW
Published: September 10, 2025 by: Seeking Alpha
Sentiment: Positive

ServiceNow's superior revenue and AI momentum, especially with Now Assist, position it for stronger long-term growth than Salesforce. Despite Salesforce's higher margins, its revenue growth and AI adoption lag behind ServiceNow, limiting its upside potential. Valuation models suggest ServiceNow offers 30% upside versus Salesforce's 16%, justifying a higher premium for ServiceNow shares.

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image for news ServiceNow Wins Vs Salesforce In Enterprise
Can ServiceNow's Expanding Federal Footprint Push the Share Higher?
NOW
Published: September 08, 2025 by: Zacks Investment Research
Sentiment: Positive

NOW expands with a GSA deal offering federal agencies up to 70% discounts as workflow adoption drives subscription growth.

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image for news Can ServiceNow's Expanding Federal Footprint Push the Share Higher?
Gabb Music, world's largest Kid-Safe Music Streaming™ service—now available for any phone
NOW
Published: September 03, 2025 by: GlobeNewsWire
Sentiment: Neutral

LEHI, Utah, Sept. 03, 2025 (GLOBE NEWSWIRE) -- Parents can now give their kids the freedom to explore music safely—on any phone or tablet.

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image for news Gabb Music, world's largest Kid-Safe Music Streaming™ service—now available for any phone
LDOS vs. NOW: Which Stock Is the Better Value Option?
LDOS, NOW
Published: September 03, 2025 by: Zacks Investment Research
Sentiment: Positive

Investors interested in stocks from the Computers - IT Services sector have probably already heard of Leidos (LDOS) and ServiceNow (NOW). But which of these two companies is the best option for those looking for undervalued stocks?

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image for news LDOS vs. NOW: Which Stock Is the Better Value Option?

About ServiceNow, Inc. (NOW)

  • IPO Date 2012-06-29
  • Website https://www.servicenow.com
  • Industry Software - Application
  • CEO William R. McDermott
  • Employees 26293

ServiceNow, Inc. provides enterprise cloud computing solutions that defines, structures, consolidates, manages, and automates services for enterprises worldwide. It operates the Now platform for workflow automation, artificial intelligence, machine learning, robotic process automation, performance analytics, electronic service catalogs and portals, configuration management systems, data benchmarking, encryption, and collaboration and development tools. The company also provides information technology (IT) service management applications; IT service management product suite for enterprise's employees, customers, and partners; IT business management product suite; IT operations management product that connects a customer's physical and cloud-based IT infrastructure; IT Asset Management to automate IT asset lifecycles; and security operations that connects with internal and third party. In addition, it offers governance, risk, and compliance product to manage risk and resilience; human resources, legal, and workplace service delivery products; safe workplace applications; customer service management product; and field service management applications. Further, it provides App Engine product; IntegrationHub enables application to extend workflows; and professional, industry solutions, and customer support services. It serves government, financial services, healthcare, telecommunications, manufacturing, IT services, technology, oil and gas, education, and consumer products through direct sales team and resale partners. It has a strategic partnership with Celonis to help customers identify and prioritize processes that are suitable for automation. The company was formerly known as Service-now.com and changed its name to ServiceNow, Inc. in May 2012. The company was founded in 2004 and is headquartered in Santa Clara, California.