The Kroger Co. (KR)

US — Consumer Defensive Sector
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Key Metrics & Ratings

  • symbol KR
  • Rev/Share 212.9132
  • Book/Share 11.9841
  • PB 5.6325
  • Debt/Equity 3.0289
  • CurrentRatio 0.963
  • ROIC 0.0856

 

  • MktCap 44945077500.0
  • FreeCF/Share 2.5876
  • PFCF 25.1371
  • PE 17.5019
  • Debt/Assets 0.4767
  • DivYield 0.019
  • ROE 0.2312

 

  • Rating B
  • Score 3
  • Recommendation Neutral
  • P/E Score 3
  • DCF Score 3
  • P/B Score 1
  • D/E Score 1

Recent Analyst Ratings

Type Ticker Analyst Firm Previous Rating Current Rating Previous Price Target Current Price Target Date
Upgrade KR Melius Sell Hold -- $70 May 20, 2025
Downgrade KR Melius Hold Sell -- $58 April 1, 2025
Resumed KR Goldman -- Buy -- $70 Feb. 4, 2025
Resumed KR Citigroup -- Neutral -- $61 Jan. 24, 2025
Downgrade KR BMO Capital Markets Outperform Market Perform -- $60 Dec. 3, 2024
Upgrade KR Jefferies Hold Buy $54 $73 Dec. 3, 2024
Initiation KR Exane BNP Paribas -- Neutral -- $56 Oct. 18, 2024

News

Kroger Earns Bell Seal for Workplace Mental Health for Fourth Consecutive Year
KR
Published: May 23, 2025 by: PRNewsWire
Sentiment: Neutral

Retailer receives gold distinction for commitment to mental health CINCINNATI , May 23, 2025 /PRNewswire/ -- The Kroger Co. (NYSE: KR), America's grocer, today announced it has been awarded the 2025 Gold Bell Seal for Workplace Mental Health. The Bell Seal program from Mental Health America (MHA) is a first-of-its-kind workplace certification that recognizes employers who strive to create mentally healthy workplaces for their associates.

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image for news Kroger Earns Bell Seal for Workplace Mental Health for Fourth Consecutive Year
Sprouts Farmers vs. Kroger: Which Grocery Stock is a Better Bet Now?
KR, SFM
Published: May 22, 2025 by: Zacks Investment Research
Sentiment: Positive

Grocery retailers have remained resilient amid economic challenges, with consumers prioritizing food purchases even as discretionary spending tightens. In this space, Sprouts Farmers Market Inc. SFM, with a market capitalization of around $16.1 billion, and The Kroger Co. KR, valued at roughly $45.9 billion, have captured investor attention due to solid fundamentals and ongoing strategic initiatives.

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image for news Sprouts Farmers vs. Kroger: Which Grocery Stock is a Better Bet Now?
Dickey's Celebrates BBQ Month with $3.99 Sausages at Kroger
KR
Published: May 21, 2025 by: GlobeNewsWire
Sentiment: Neutral

Celebrate Grilling Season with Authentic, Pit-Smoked Sausages Available at an Unbeatable Price Celebrate Grilling Season with Authentic, Pit-Smoked Sausages Available at an Unbeatable Price

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image for news Dickey's Celebrates BBQ Month with $3.99 Sausages at Kroger
Kroger (KR) Increases Despite Market Slip: Here's What You Need to Know
KR
Published: May 20, 2025 by: Zacks Investment Research
Sentiment: Negative

In the latest trading session, Kroger (KR) closed at $69.50, marking a +0.78% move from the previous day.

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image for news Kroger (KR) Increases Despite Market Slip: Here's What You Need to Know
Axios Harris Poll Names Kroger One of America's Most Visible and Trusted Companies
KR
Published: May 20, 2025 by: PRNewsWire
Sentiment: Neutral

CINCINNATI , May 20, 2025 /PRNewswire/ -- The Kroger Co. (NYSE: KR) today announced its inclusion among the 2025 Axios Harris Poll 100, an annual ranking of the reputations of the most visible companies in the U.S. "As America's grocer, we understand our responsibility to provide fresh, affordable food so families can make the meals they love," said Ron Sargent, Chairman and CEO of Kroger. "Every day, our teams are focused on the customer, keeping prices low and creating meaningful careers.

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image for news Axios Harris Poll Names Kroger One of America's Most Visible and Trusted Companies
Kroger Celebrates Memorial Day with Backyard Grilling Bundle for as Little as $3.50 per Person
KR
Published: May 20, 2025 by: PRNewsWire
Sentiment: Neutral

Retailer expresses gratitude on Memorial Day CINCINNATI , May 20, 2025 /PRNewswire/ -- The Kroger Co. (NYSE: KR), America's grocer, today shared it is celebrating Memorial Day with the ultimate backyard grilling bundle as families gather in a day of remembrance. For as little as $3.50 per person, the mega barbeque bundle includes all the staples to commemorate the holiday and feeds 16 people.

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image for news Kroger Celebrates Memorial Day with Backyard Grilling Bundle for as Little as $3.50 per Person
Kroger Family of Companies Hiring 15,000 Associates for Roles that Enhance the Customer Experience
KR
Published: May 15, 2025 by: PRNewsWire
Sentiment: Neutral

Retailer hiring roles in retail, supply chain, healthcare and delivery CINCINNATI , May 15, 2025 /PRNewswire/ -- The Kroger Co. (NYSE: KR), America's grocer, today announced it is seeking to hire new associates for opportunities that enhance the customer experience in roles such as cashiers, baggers, deli bakery clerks, pharmacy technicians, Kroger delivery drivers and more. "Led by Our Purpose to Feed the Human Spirit, we are hiring dedicated associates who share our commitment to be Fresh for Everyone in delivering fresh, affordable food and exceptional customer experiences," said Tim Massa, executive vice president and chief associate experience officer.

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image for news Kroger Family of Companies Hiring 15,000 Associates for Roles that Enhance the Customer Experience
Does KR Stock's Lower Valuation Present a Smart Buying Opportunity?
KR
Published: May 14, 2025 by: Zacks Investment Research
Sentiment: Positive

Kroger's low valuation and strong strategy look appealing, but macro headwinds and rising costs raise the question of whether you should buy the KR stock now.

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image for news Does KR Stock's Lower Valuation Present a Smart Buying Opportunity?
2 Supermarket Stocks in Focus Amid Robust Industry Trends
KR, WMT
Published: May 09, 2025 by: Zacks Investment Research
Sentiment: Positive

The Zacks Retail - Supermarkets industry is capitalizing on consistent consumer demand and embracing AI-driven omnichannel innovations, positioning WMT and KR for long-term growth.

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image for news 2 Supermarket Stocks in Focus Amid Robust Industry Trends
Here's Why Kroger (KR) is a Strong Momentum Stock
KR
Published: May 08, 2025 by: Zacks Investment Research
Sentiment: Positive

Whether you're a value, growth, or momentum investor, finding strong stocks becomes easier with the Zacks Style Scores, a top feature of the Zacks Premium research service.

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image for news Here's Why Kroger (KR) is a Strong Momentum Stock
Kroger Looks Expensive, But It's Still A Bargain: Here's Why We're Buying
KR
Published: May 07, 2025 by: Seeking Alpha
Sentiment: Positive

Kroger's PEG ratio of 0.83x and forward P/E of 15.4x indicate undervaluation, making it a value play despite its high share price. Strong fundamentals: 23.1% ROE, $2.8 billion free cash flow, and significant growth in digital sales and alternative profit businesses. Robust balance sheet and $7.5 billion share repurchase program enhance EPS, with manageable debt levels and potential interest expense reductions.

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image for news Kroger Looks Expensive, But It's Still A Bargain: Here's Why We're Buying
Kroger (KR) Advances While Market Declines: Some Information for Investors
KR
Published: May 06, 2025 by: Zacks Investment Research
Sentiment: Neutral

The latest trading day saw Kroger (KR) settling at $72.97, representing a +0.12% change from its previous close.

Read More
image for news Kroger (KR) Advances While Market Declines: Some Information for Investors
Spring into Clean with Kroger
KR
Published: May 05, 2025 by: PRNewsWire
Sentiment: Neutral

Retailer shares the Kroger Brand products that clean better for less and #CleanTok hacks for every room CINCINNATI , May 5, 2025 /PRNewswire/ -- The Kroger Co. (NYSE: KR) today shared how customers can get homes clean for spring using Kroger® Brand products, quality guaranteed and promise to get the job done as good or better than national brands. "Kroger® Brand household products are formulated to exceed expectations, come with a satisfaction guarantee and at an affordable price point," said Kate Meyer, Kroger's vice president of Home, Health & Beauty Care Merchandising.

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image for news Spring into Clean with Kroger
Where Will Kroger Stock Be in 1 Year?
KR
Published: May 01, 2025 by: The Motley Fool
Sentiment: Positive

Shares of Kroger (KR 1.29%) rallied nearly 30% over the past 12 months as the S&P 500 advanced less than 10%. The largest supermarket operator in America dazzled the market with its robust sales growth, its resistance to macro headwinds, and its effective digital strategies.

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image for news Where Will Kroger Stock Be in 1 Year?
4 Reasons to Buy Kroger Stock Like There's No Tomorrow
KR
Published: April 24, 2025 by: The Motley Fool
Sentiment: Positive

Investors seeking to generate positive returns through the stock market turbulence should take a close look at Kroger (KR -1.42%). Shares of the grocery store giant are trading at an all-time high price, up 16% year to date, in sharp contrast to the 10% decline in the S&P 500 index over the period.

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image for news 4 Reasons to Buy Kroger Stock Like There's No Tomorrow
Walmart vs. Kroger: Which Retail Giant is the Smarter Buy Today?
KR, WMT
Published: April 22, 2025 by: Zacks Investment Research
Sentiment: Positive

KR offers an attractive investment opportunity, with stronger value, better recent performance and a more favorable earnings outlook.

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image for news Walmart vs. Kroger: Which Retail Giant is the Smarter Buy Today?
Fed Chairman Jerome Powell Warns Trump's Tariffs Could Cause Stagflation: 3 Stocks to Buy and Hold if He's Right
D, KR, VRTX
Published: April 22, 2025 by: The Motley Fool
Sentiment: Negative

President Trump isn't a fan of Fed Chairman Jerome Powell, despite nominating Powell to replace Janet Yellen in 2017. Trump recently called Powell a "major loser" on a social media post and demanded that he lower interest rates immediately.

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image for news Fed Chairman Jerome Powell Warns Trump's Tariffs Could Cause Stagflation: 3 Stocks to Buy and Hold if He's Right
Is Kroger a Stock to Recession-Proof Your Portfolio?
KR
Published: April 18, 2025 by: The Motley Fool
Sentiment: Neutral

In this video, Motley Fool contributors Jason Hall and Tyler Crowe break down why Kroger (KR 3.32%) may be riskier today than in many years, and why investors should consider BBB Foods (TBBB 0.78%) as a better grocery stock to buy.

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image for news Is Kroger a Stock to Recession-Proof Your Portfolio?
Kroger Stock Boasts Technical Support
KR
Published: April 17, 2025 by: Schaeffers Research
Sentiment: Positive

Subscribers to Schaeffer's Weekend Trader options recommendation service received this KR commentary on Sunday night, along with a detailed options trade recommendation -- including complete entry and exit parameters.

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image for news Kroger Stock Boasts Technical Support
4 Prominent Stocks to Buy Now as Consumer Spending Soars in March
BJ, BJRI, KR, SFM
Published: April 17, 2025 by: Zacks Investment Research
Sentiment: Positive

Consumer spending remained strong in March, defying expectations as retail sales rose 1.4% month over month to $734.9 billion, according to the Commerce Department's latest report. The rise in sales follows a modest 0.2% increase in February.

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image for news 4 Prominent Stocks to Buy Now as Consumer Spending Soars in March
5 Stocks to Buy as Retail Sales Jump Despite Lingering Inflation
EBAY, GAP, JD, KR, TPR
Published: April 17, 2025 by: Zacks Investment Research
Sentiment: Positive

Stocks like EBAY, JD, GAP, KR and TPR are poised to gain form the jump in retail sales.

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image for news 5 Stocks to Buy as Retail Sales Jump Despite Lingering Inflation
Why Kroger (KR) is a Top Momentum Stock for the Long-Term
KR
Published: April 16, 2025 by: Zacks Investment Research
Sentiment: Positive

Whether you're a value, growth, or momentum investor, finding strong stocks becomes easier with the Zacks Style Scores, a top feature of the Zacks Premium research service.

Read More
image for news Why Kroger (KR) is a Top Momentum Stock for the Long-Term
What Makes Kroger (KR) a Strong Momentum Stock: Buy Now?
KR
Published: April 15, 2025 by: Zacks Investment Research
Sentiment: Positive

Does Kroger (KR) have what it takes to be a top stock pick for momentum investors? Let's find out.

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image for news What Makes Kroger (KR) a Strong Momentum Stock: Buy Now?
Are Retail-Wholesale Stocks Lagging The Kroger Co. (KR) This Year?
KR
Published: April 15, 2025 by: Zacks Investment Research
Sentiment: Negative

Here is how Kroger (KR) and Zalando (ZLNDY) have performed compared to their sector so far this year.

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image for news Are Retail-Wholesale Stocks Lagging The Kroger Co. (KR) This Year?
Are Investors Undervaluing The Kroger Co. (KR) Right Now?
KR
Published: April 15, 2025 by: Zacks Investment Research
Sentiment: Positive

Here at Zacks, our focus is on the proven Zacks Rank system, which emphasizes earnings estimates and estimate revisions to find great stocks. Nevertheless, we are always paying attention to the latest value, growth, and momentum trends to underscore strong picks.

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image for news Are Investors Undervaluing The Kroger Co. (KR) Right Now?
Get Hopping to Kroger for Easter Meal Essentials Under $6 per person
KR
Published: April 07, 2025 by: PRNewsWire
Sentiment: Neutral

Retailer promises an affordable holiday meal and shares DIY inspiration for the entire family CINCINNATI , April 7, 2025 /PRNewswire/ -- The Kroger Co. (NYSE: KR) today announced it is making Easter more affordable with a holiday meal that includes all the staples for less than $6 per person. Complete with ham, sides and dessert families can enjoy the day without skipping their seasonal favorites.

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image for news Get Hopping to Kroger for Easter Meal Essentials Under $6 per person
Stock Of The Day: Is The Kroger Rally Finally Over?
KR
Published: April 07, 2025 by: Benzinga
Sentiment: Negative

Shares of The Kroger Co. KR are lower Monday. This comes after they traded at an all-time high Friday.

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image for news Stock Of The Day: Is The Kroger Rally Finally Over?
5 S&P 500 Stocks Unscathed by the Market Mayhem
AWK, CNC, FSLR, KR, LW
Published: April 04, 2025 by: Zacks Investment Research
Sentiment: Positive

The S&P 500 shed about $2.4 trillion in market cap in yesterday's trading session. Still, stocks like LW, CNC, KR, FSLR and AWK showed strength.

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image for news 5 S&P 500 Stocks Unscathed by the Market Mayhem
Coca-Cola, General Mills Lift Staples Stocks as Trump Tariffs Weigh on Markets
CL, GIS, KO, KR, LW, MCD, PG
Published: April 03, 2025 by: Investopedia
Sentiment: Positive

Stock-market investors are playing defense today.

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image for news Coca-Cola, General Mills Lift Staples Stocks as Trump Tariffs Weigh on Markets
Five New Must-Try Items from Kroger Our Brands Lineup
KR
Published: March 31, 2025 by: PRNewsWire
Sentiment: Neutral

Retailer on-track to launch more than 900 new items in 2025 CINCINNATI , March 31, 2025 /PRNewswire/ -- The Kroger Co. (NYSE: KR), America's grocer, today shared it is introducing new Our Brands products, sharing five must try items hitting Kroger shelves. Customers can look forward to unique new products from Kroger®, Private Selection® and Simple Truth®, bringing Our Brands' signature quality and affordability to more grocery staples.

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image for news Five New Must-Try Items from Kroger Our Brands Lineup

About The Kroger Co. (KR)

  • IPO Date 1977-01-02
  • Website https://www.thekrogerco.com
  • Industry Grocery Stores
  • CEO Mr. David John Christopher Kennerley
  • Employees 409000

The Kroger Co. operates as a retailer in the United States. The company operates combination food and drug stores, multi-department stores, marketplace stores, and price impact warehouses. Its combination food and drug stores offer natural food and organic sections, pharmacies, general merchandise, pet centers, fresh seafood, and organic produce; and multi-department stores provide apparel, home fashion and furnishings, outdoor living, electronics, automotive products, and toys. The company's marketplace stores offer full-service grocery, pharmacy, health and beauty care, and perishable goods, as well as general merchandise, including apparel, home goods, and toys; and price impact warehouse stores provide grocery, and health and beauty care items, as well as meat, dairy, baked goods, and fresh produce items. It also manufactures and processes food products for sale in its supermarkets and online; and sells fuel through 1,613 fuel centers. As of January 29, 2022, the company operated 2,726 supermarkets under various banner names in 35 states and the District of Columbia. The Kroger Co. was founded in 1883 and is based in Cincinnati, Ohio.