HubSpot, Inc. (HUBS)

US — Technology Sector
Peers: ZM  TTD  PTC  GRAB  FIG  MSTR  CYBR  SSNC  BR  TYL 

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Key Metrics & Ratings

  • symbol HUBS
  • Rev/Share 59.6841
  • Book/Share 39.3893
  • PB 5.928
  • Debt/Equity 0.2347
  • CurrentRatio 1.5152
  • ROIC 0.0021

 

  • MktCap 12314906750.0
  • FreeCF/Share 12.9113
  • PFCF 18.1827
  • PE 266.7925
  • Debt/Assets 0.1258
  • DivYield 0
  • ROE 0.023

 

  • Rating C+
  • Score 2
  • Recommendation Sell
  • P/E Score 1
  • DCF Score 4
  • P/B Score 1
  • D/E Score 2

Recent Analyst Ratings

Type Ticker Analyst Firm Previous Rating Current Rating Previous Price Target Current Price Target Date
Reiterated HUBS BMO Capital Markets -- Outperform $465 $385 Jan. 29, 2026
Resumed HUBS BTIG Research -- Buy -- $500 Jan. 5, 2026
Initiation HUBS BTIG Research -- Buy -- $500 Dec. 17, 2025
Downgrade HUBS Rothschild & Co Redburn Buy Neutral -- $450 Nov. 10, 2025
Reiterated HUBS BMO Capital Markets -- Outperform $600 $550 Oct. 24, 2025
Initiation HUBS Wells Fargo -- Overweight -- $685 Oct. 1, 2025
Upgrade HUBS Bernstein Market Perform Outperform -- $606 Sept. 3, 2025
Reiterated HUBS BMO Capital Markets -- Outperform $650 $600 Aug. 7, 2025
Upgrade HUBS Piper Sandler Neutral Overweight -- $675 Aug. 7, 2025
Reiterated HUBS BMO Capital Markets -- Outperform $735 $650 July 18, 2025

News

'Dramatic downside' risk in some software stocks still, says VantageRock's Avery Sheffield
ADBE, ASAN, CRM, DDOG, HUBS, IGV, INTU, MDB, MSFT, NOW, ORCL, SNOW, TEAM
Published: February 20, 2026 by: CNBC Television
Sentiment: Negative

AverySheffield, Vantage Rock, joins 'Closing Bell' to talk the state of software stocks and the impact of today's tariff ruling.

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image for news 'Dramatic downside' risk in some software stocks still, says VantageRock's Avery Sheffield
Beaten-down software stocks RingCentral and Five9 rally as earnings quell some AI concerns
ADBE, ASAN, CRM, DDOG, FIVN, HUBS, IGV, INTU, MDB, MSFT, NOW, ORCL, RNG, SNOW, TEAM
Published: February 20, 2026 by: CNBC
Sentiment: Positive

RingCentral and Five9 rallied on the back of strong fourth-quarter results, bucking the recent downtrend in software stocks. Both customer service software firms said AI has helped their businesses and boosted bookings and revenues.

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image for news Beaten-down software stocks RingCentral and Five9 rally as earnings quell some AI concerns
Palo Alto shares sink 8%, CEO defends cybersecurity's position as AI hits software stocks
ADBE, ASAN, CRM, DDOG, HUBS, IGV, INTU, MDB, MSFT, NOW, ORCL, PANW, SNOW, TEAM
Published: February 18, 2026 by: CNBC
Sentiment: Negative

Palo Alto Networks CEO Nikesh Arora defended the company's strategy and tried to differentiate itself from the AI threat facing software stocks. The cybersecurity company topped Wall Street's fiscal second-quarter estimates but issued lackluster earnings guidance for the current period.

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image for news Palo Alto shares sink 8%, CEO defends cybersecurity's position as AI hits software stocks
Why HubSpot (HUBS) is a Top Growth Stock for the Long-Term
HUBS
Published: February 17, 2026 by: Zacks Investment Research
Sentiment: Positive

Whether you're a value, growth, or momentum investor, finding strong stocks becomes easier with the Zacks Style Scores, a top feature of the Zacks Premium research service.

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image for news Why HubSpot (HUBS) is a Top Growth Stock for the Long-Term
10 Cheapest S&P 500 Software Stocks Ranked After The Recent Repricing
ADBE, ASAN, CRM, DDOG, HUBS, IGV, INTU, IVV, MDB, MSFT, NOW, ORCL, SNOW, SPLG, SPXL, SPY, SSO, TEAM, UPRO, VOO
Published: February 13, 2026 by: Seeking Alpha
Sentiment: Neutral

SaaS stocks near 52-week lows may present selective opportunities for disciplined, long-term investors. A quality screen highlights large-cap names with strong ROA and improving valuation metrics. Adobe and FICO rank highest under a modified Magic Formula framework.

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image for news 10 Cheapest S&P 500 Software Stocks Ranked After The Recent Repricing
HubSpot: Panic Selling Is Senseless, Buy The Dip
HUBS
Published: February 12, 2026 by: Seeking Alpha
Sentiment: Positive

HubSpot trades at historically low multiples after a 70%+ drawdown, despite strong fundamentals and resilient growth. HUBS guides for FY26 revenue of $3.69–$3.70 billion (+18% y/y), 20% pro forma margins, and $740 million FCF, positioning it near Rule of 40 standards. Q4 revenue grew 20% y/y, billings matched revenue growth, and net revenue retention reached 105%, signaling robust customer stickiness.

Read More
image for news HubSpot: Panic Selling Is Senseless, Buy The Dip
Beaten-Down Software Stocks Are Still Good Buys, Despite Investors' AI Fears
ADBE, ASAN, CRM, DDOG, HUBS, IGV, INTU, MDB, MSFT, NOW, ORCL, SNOW, TEAM
Published: February 12, 2026 by: Morningstar
Sentiment: Neutral

#Softwarestocks #AITrade #StockPicks Two top picks from Morningstar analysts. Watch the full episode on Investing Insights: Beyond AI: Are Quantum Stocks the Next Big Thing in Tech Investing?

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image for news Beaten-Down Software Stocks Are Still Good Buys, Despite Investors' AI Fears
HubSpot shares jump as Q4 earnings beat estimates
HUBS
Published: February 12, 2026 by: Proactive Investors
Sentiment: Positive

HubSpot Inc (NYSE:HUBS) shares surged more than 9% on Thursday after the customer relationship management software company reported stronger-than-expected fourth-quarter results and approved a $1 billion share buyback program. The company reported Q4 earnings per share of $3.09, exceeding analysts' estimate of $2.99, while revenue rose 20% year-over-year to $846.7 million, surpassing the $830.8 million consensus.

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image for news HubSpot shares jump as Q4 earnings beat estimates
HubSpot Q4 Earnings Beat Estimates on Strong Revenue Growth
HUBS
Published: February 12, 2026 by: Zacks Investment Research
Sentiment: Positive

HUBS posts Q4 earnings and revenue beat as AI-powered tools and customer growth drive 19% annual sales surge and upbeat 2026 outlook.

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image for news HubSpot Q4 Earnings Beat Estimates on Strong Revenue Growth
Software Stocks Look Primed for a Short Squeeze
ADBE, ASAN, CRM, DDOG, HUBS, IGV, INTU, MDB, MSFT, NOW, ORCL, SNOW, TEAM
Published: February 11, 2026 by: Barrons
Sentiment: Positive

Heavy short interest and stabilizing prices could spark a near-term rally—even as long-term AI fears linger.

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image for news Software Stocks Look Primed for a Short Squeeze
AI disruption fears create buying chance in US software stocks, strategists say
ADBE, ASAN, CRM, DDOG, HUBS, IGV, INTU, MDB, MSFT, NOW, ORCL, SNOW, TEAM
Published: February 10, 2026 by: Reuters
Sentiment: Positive

The severity of the pullback in software stocks in recent days, driven by fears of advances in artificial intelligence disrupting the industry, has created opportunities for investors to position for a rebound in higher-quality stocks, strategists at JP Morgan said.

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image for news AI disruption fears create buying chance in US software stocks, strategists say
Why there are 'real concerns' for some software stocks
ADBE, ASAN, CRM, DDOG, HUBS, IGV, INTU, MDB, MSFT, NOW, ORCL, SNOW, TEAM
Published: February 10, 2026 by: Yahoo Finance
Sentiment: Negative

Catalyst Funds chief investment officer and senior portfolio manager David Miller and Marketgauge.com chief strategist Michele Schneider join Morning Brief host Julie Hyman to share some of their top stock picks in the healthcare sector. To watch more expert insights and analysis on the latest market action, check out more Morning Brief here: https://finance.yahoo.com/videos/series/morning-brief/ #youtube #tech #ai #stocks About Yahoo Finance: Yahoo Finance provides free stock ticker data, up-to-date news, portfolio management resources, comprehensive market data, advanced tools, and more information to help you manage your financial life.

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image for news Why there are 'real concerns' for some software stocks
Countdown to HubSpot (HUBS) Q4 Earnings: A Look at Estimates Beyond Revenue and EPS
HUBS
Published: February 09, 2026 by: Zacks Investment Research
Sentiment: Neutral

Evaluate the expected performance of HubSpot (HUBS) for the quarter ended December 2025, looking beyond the conventional Wall Street top-and-bottom-line estimates and examining some of its key metrics for better insight.

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image for news Countdown to HubSpot (HUBS) Q4 Earnings: A Look at Estimates Beyond Revenue and EPS
Why Software Is Facing A Market Sell-Off
ADBE, CRM, HUBS, INTU, ORCL, TEAM
Published: February 04, 2026 by: CNBC
Sentiment: Negative

CNBC's Michael Santoli breaks down why software stocks are facing a sell-off, what Anthropic's Claude may be capable of and how this can impact the broader tech sector.

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image for news Why Software Is Facing A Market Sell-Off
Global Software Stock Selloff—Oracle, Adobe, More—Fueled By Anthropic's New AI Tools
ADBE, CRM, EFX, HUBS, INTU, LZ, ORCL, TEAM, TRI
Published: February 04, 2026 by: Forbes
Sentiment: Negative

Anthropic released plugins for its Claude Cowork AI agent the company claims can automate dozens of tasks, including plugins for customer service, product management, marketing, legal and data analysis, among others. Anthropic said the tools can generate financial statements, research sales prospects, prep for sales calls, draft customer support responses and assess non-disclosure agreements, as well as review contracts, legal briefings and build financial models.

Read More
image for news Global Software Stock Selloff—Oracle, Adobe, More—Fueled By Anthropic's New AI Tools
HubSpot: Out Of Favor, But Staying Bullish
HUBS
Published: January 30, 2026 by: Seeking Alpha
Sentiment: Positive

HubSpot (HUBS) has suffered a 65% stock decline amid AI disruption fears, despite maintaining strong growth and margins. HUBS trades at all-time low multiples (~4.3x forward revenue), with the market heavily discounting its growth profile and pricing in significant AI risk. Management remains confident in long-term growth, positioning AI as a complementary tailwind and aiming to deliver value beyond LLM capabilities.

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image for news HubSpot: Out Of Favor, But Staying Bullish
HubSpot, Inc. (HUBS) Presents at Barclays 23rd Annual Global Technology Conference Transcript
HUBS
Published: December 10, 2025 by: Seeking Alpha
Sentiment: Neutral

HubSpot, Inc. (HUBS) Presents at Barclays 23rd Annual Global Technology Conference Transcript

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image for news HubSpot, Inc. (HUBS) Presents at Barclays 23rd Annual Global Technology Conference Transcript
Why Is HubSpot (HUBS) Down 4.5% Since Last Earnings Report?
HUBS
Published: December 05, 2025 by: Zacks Investment Research
Sentiment: Negative

HubSpot (HUBS) reported earnings 30 days ago. What's next for the stock?

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image for news Why Is HubSpot (HUBS) Down 4.5% Since Last Earnings Report?
HubSpot Stock Could Plunge Another 35% To $260
HUBS
Published: December 03, 2025 by: Forbes
Sentiment: Negative

HubSpot (HUBS) stock has dropped by 24.5% in under a month, decreasing from $494.58 on 3rd Nov, 2025 to $373.32 currently. What's next?

Read More
image for news HubSpot Stock Could Plunge Another 35% To $260
HubSpot Stock To Fall To $260?
HUBS
Published: December 03, 2025 by: Forbes
Sentiment: Negative

HubSpot (HUBS) stock has dropped by 24.5% in under a month, decreasing from $494.58 on 3rd Nov, 2025 to $373.32 currently. What's next?

Read More
image for news HubSpot Stock To Fall To $260?
These Analysts Cut Their Forecasts On HubSpot Following Q3 Results
HUBS
Published: November 06, 2025 by: Benzinga
Sentiment: Neutral

HubSpot Inc. (NYSE:HUBS) posted better-than-expected fiscal third-quarter 2025 results on Wednesday.

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image for news These Analysts Cut Their Forecasts On HubSpot Following Q3 Results
Why HubSpot (HUBS) is Poised to Beat Earnings Estimates Again
HUBS
Published: November 04, 2025 by: Zacks Investment Research
Sentiment: Positive

HubSpot (HUBS) has an impressive earnings surprise history and currently possesses the right combination of the two key ingredients for a likely beat in its next quarterly report.

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image for news Why HubSpot (HUBS) is Poised to Beat Earnings Estimates Again
Stay Ahead of the Game With HubSpot (HUBS) Q3 Earnings: Wall Street's Insights on Key Metrics
HUBS
Published: November 04, 2025 by: Zacks Investment Research
Sentiment: Positive

Looking beyond Wall Street's top-and-bottom-line estimate forecasts for HubSpot (HUBS), delve into some of its key metrics to gain a deeper insight into the company's potential performance for the quarter ended September 2025.

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image for news Stay Ahead of the Game With HubSpot (HUBS) Q3 Earnings: Wall Street's Insights on Key Metrics
HubSpot Introduces the Loop: A New Playbook for Growth in the AI Era
HUBS
Published: September 03, 2025 by: Business Wire
Sentiment: Neutral

SAN FRANCISCO--(BUSINESS WIRE)--Here's the hard truth for marketers: the funnel isn't flowing. Today, 60% of Google searches end without a click.* Brands are losing website traffic as buyers get answers right in search from AI Overviews, or LLMs like ChatGPT or Perplexity. Not to mention, customer attention is scattered across YouTube, TikTok, Reddit, podcasts, and platforms that didn't exist five years ago. What used to come down to SEO and blog content is now much more complicated. As the pio.

Read More
image for news HubSpot Introduces the Loop: A New Playbook for Growth in the AI Era
HubSpot unveils blueprint to building hybrid human-AI teams with 200+ product updates at INBOUND 2025
HUBS
Published: September 03, 2025 by: Business Wire
Sentiment: Neutral

SAN FRANCISCO--(BUSINESS WIRE)--While many businesses are experimenting with AI, most are still treating it like a side-project. At HubSpot, we believe the future belongs to businesses that build hybrid human-AI teams where smart people plus smart systems create exponential growth. “We're at a pivotal moment,” said Karen Ng, EVP of Product at HubSpot. “AI transformation is happening whether we're ready or not. The question isn't if AI will change your business—it's whether you'll lead that chan.

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image for news HubSpot unveils blueprint to building hybrid human-AI teams with 200+ product updates at INBOUND 2025
Can HUBS' AI Innovation Boost its Competitive Edge in the CRM Space?
HUBS
Published: August 28, 2025 by: Zacks Investment Research
Sentiment: Positive

HubSpot is gaining ground in the CRM space, backed by strong AI integration across its entire product suite.

Read More
image for news Can HUBS' AI Innovation Boost its Competitive Edge in the CRM Space?
HubSpot: Remains Attractively Valued
HUBS
Published: August 27, 2025 by: Seeking Alpha
Sentiment: Positive

Based on the Q2 2025 update, HubSpot added 9.7K new customers at the high end of the range, grew multi-hub adoption to 42% of ARR across all 3 core hubs, and improved the NRR to 103%, demonstrating good execution in a difficult macro environment. Early adoption of HubSpot's AI “agents” (Customer, Prospecting, Content) shows strong traction and potential for major efficiency gains and future monetization, positioning AI as a key long-term growth catalyst. The HUBS stock looks more attractively valued after a sector-wide de-rating, though macroeconomic weakness (especially SMB sensitivity) remains the biggest risk to the investment thesis.

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image for news HubSpot: Remains Attractively Valued
HUBS' Subscription Revenues Rise: Will the Momentum Continue?
HUBS
Published: August 25, 2025 by: Zacks Investment Research
Sentiment: Positive

HubSpot's subscription revenues jumped 16% in Q2, fueled by new customers, AI-driven upgrades, and strong adoption of pro products.

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image for news HUBS' Subscription Revenues Rise: Will the Momentum Continue?
Wendt Partners Becomes First HubSpot Elite Partner to Join Profoundly (www.profound.ly)
HUBS
Published: August 22, 2025 by: Newsfile Corp
Sentiment: Neutral

New York, New York--(Newsfile Corp. - August 22, 2025) - Wendt Partners, an award-winning HubSpot Elite Solutions Partner headquartered in New York City, announced today that the firm has become the first elite-tier partner in the global HubSpot community to join Profoundly, the world's first online talent marketplace specifically designed to connect customers and providers in the HubSpot ecosystem. To view the full announcement, including downloadable images, bios, and more, click here.

Read More
image for news Wendt Partners Becomes First HubSpot Elite Partner to Join Profoundly (www.profound.ly)
Intel vs. HubSpot: Which AI-Driven Tech Stock Has More Upside?
HUBS, INTC
Published: August 21, 2025 by: Zacks Investment Research
Sentiment: Neutral

Intel Corporation INTC and HubSpot, Inc. HUBS are two premier tech firms that are leaning heavily into AI (artificial intelligence) for sustenance. Intel, reportedly the world's largest semiconductor company and primary supplier of microprocessors and chipsets, is gradually reducing its dependence on the PC-centric business by moving into data-centric businesses, such as AI and autonomous driving.

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image for news Intel vs. HubSpot: Which AI-Driven Tech Stock Has More Upside?

About HubSpot, Inc. (HUBS)

  • IPO Date 2014-10-09
  • Website https://www.hubspot.com
  • Industry Software - Application
  • CEO Yamini Rangan
  • Employees 8574

HubSpot, Inc. provides a cloud-based customer relationship management (CRM) platform for businesses in the Americas, Europe, and the Asia Pacific. The company's CRM platform includes marketing, sales, service, and content management systems, as well as integrated applications, such as search engine optimization, blogging, website content management, messaging, chatbots, social media, marketing automation, email, predictive lead scoring, sales productivity, knowledge base, commerce, conversation routing, video hosting, ticketing and helpdesk tools, customer NPS surveys, analytics, and reporting. It also offers professional services to educate and train customers on how to leverage its CRM platform, as well as phone and/or email and chat-based support services. The company serves mid-market business-to-business companies. HubSpot, Inc. was incorporated in 2005 and is headquartered in Cambridge, Massachusetts.