Alphabet Inc. (GOOG)

US — Technology Sector
Peers: MSFT  META  AAPL  TSM  NVDA  AVGO  CSCO  GRMN  FLEX  EXLS 

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Key Metrics & Ratings

  • symbol GOOG
  • Rev/Share 33.3667
  • Book/Share 34.3962
  • PB 9.3865
  • Debt/Equity 0.1428
  • CurrentRatio 2.0053
  • ROIC 0.218

 

  • MktCap 3905637318622.0
  • FreeCF/Share 6.0686
  • PFCF 53.3076
  • PE 29.4915
  • Debt/Assets 0.0996
  • DivYield 0.0026
  • ROE 0.35

 

  • Rating B+
  • Score 3
  • Recommendation Neutral
  • P/E Score 2
  • DCF Score 3
  • P/B Score 1
  • D/E Score 3

Recent Analyst Ratings

Type Ticker Analyst Firm Previous Rating Current Rating Previous Price Target Current Price Target Date
Reiterated GOOG Pivotal Research Group -- Buy $400 $420 Feb. 5, 2026
Upgrade GOOG Raymond James Outperform Strong Buy -- $400 Jan. 22, 2026
Reiterated GOOG TD Cowen -- Buy $350 $355 Jan. 13, 2026
Reiterated GOOG Canaccord Genuity -- Buy $330 $390 Jan. 7, 2026
Reiterated GOOG Pivotal Research Group -- Buy $350 $400 Dec. 5, 2025
Reiterated GOOG Piper Sandler -- Overweight $285 $330 Oct. 30, 2025
Reiterated GOOG Jefferies -- Buy $285 $320 Oct. 30, 2025
Reiterated GOOG JP Morgan -- Overweight $300 $340 Oct. 30, 2025
Reiterated GOOG Wolfe Research -- Outperform $290 $350 Oct. 30, 2025
Reiterated GOOG BofA Securities -- Buy $280 $335 Oct. 30, 2025

News

EU probes Google for possible ‘anticompetitive' use of copyrighted material for AI-generated summaries
GOOG, GOOGL
Published: December 09, 2025 by: New York Post
Sentiment: Negative

Google faces a fresh antitrust investigation in Europe for ripping off copyrighted material to train its artificial intelligence models without proper compensation, the European Commission announced on Tuesday.

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image for news EU probes Google for possible ‘anticompetitive' use of copyrighted material for AI-generated summaries
GOOGL Rises 79% in a Year on AI Push: Will the Rally Continue in 2026?
GOOG, GOOGL
Published: December 09, 2025 by: Zacks Investment Research
Sentiment: Positive

Alphabet's 78.9% stock surge rides its AI momentum, but cloud constraints and rich valuation may test gains ahead.

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image for news GOOGL Rises 79% in a Year on AI Push: Will the Rally Continue in 2026?
Google to launch AI-powered smart glasses in 2026
GOOG, GOOGL
Published: December 09, 2025 by: Proactive Investors
Sentiment: Positive

Google plans to release multiple AI-powered smart glasses in 2026, marking the company's renewed push into augmented reality and wearable technology. The initiative, first announced in May 2025 with a $150 million investment, involves collaborations with eyewear brands including Warby Parker, Samsung, and Gentle Monster.

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image for news Google to launch AI-powered smart glasses in 2026
Here's Why Alphabet (GOOGL) is a Strong Growth Stock
GOOG, GOOGL
Published: December 09, 2025 by: Zacks Investment Research
Sentiment: Positive

Wondering how to pick strong, market-beating stocks for your investment portfolio? Look no further than the Zacks Style Scores.

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image for news Here's Why Alphabet (GOOGL) is a Strong Growth Stock
Warby Parker, Google to launch AI-powered smart glasses in 2026
GOOG, GOOGL, WRBY
Published: December 08, 2025 by: Reuters
Sentiment: Positive

Warby Parker said on Monday it is collaborating with Alphabet's Google to develop lightweight AI-powered glasses, with the first product expected to launch in 2026.

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image for news Warby Parker, Google to launch AI-powered smart glasses in 2026
Google to launch first of its AI glasses in 2026
GOOG, GOOGL
Published: December 08, 2025 by: CNBC
Sentiment: Positive

Google on Monday said it plans to launch the first of its AI-powered glasses in 2026, as the tech company ramps up its efforts to compete against Meta in a heating consumer market for AI devices. The company said it plans to release audio-only glasses with its Gemini AI assistant and glasses that will include an in-lens display.

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image for news Google to launch first of its AI glasses in 2026
OpenAI's ChatGPT Faces "Leap Frogging" Risk from Google Gemini
GOOG, GOOGL
Published: December 08, 2025 by: Schwab Network
Sentiment: Negative

Alphabet's (GOOGL) Gemini 3.0 poses what Shay Boloor considers a real risk to ChatGPT. He points to Google search backing Gemini as a cost-effective and intelligence-heavy moat for the A.I.

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image for news OpenAI's ChatGPT Faces "Leap Frogging" Risk from Google Gemini
Bulls Bet on Alphabet Stock as AI Race Tightens
GOOG, GOOGL
Published: December 08, 2025 by: Schaeffers Research
Sentiment: Positive

Alphabet Inc (NASDAQ:GOOGL) took the AI spotlight in late November, amid reports it's in talks with Meta Platforms (META) to produce custom chips for its data centers.

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image for news Bulls Bet on Alphabet Stock as AI Race Tightens
The Big 3: GOOGL, CRML, SOFI
GOOG, GOOGL, SOFI
Published: December 08, 2025 by: Schwab Network
Sentiment: Positive

Aquiles Larrea makes the case for a 7,400 SPX being in the crosshairs into 2026 with the tech trade bolstering index strength. He highlights Alphabet's (GOOGL) A.I.

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image for news The Big 3: GOOGL, CRML, SOFI
Waymo crosses 450,000 weekly paid rides as Alphabet robotaxi unit widens lead on Tesla
GOOG, GOOGL, TSLA
Published: December 08, 2025 by: CNBC
Sentiment: Positive

Waymo crossed 450,000 weekly paid rides, according to a letter from investor Tiger Global viewed by CNBC. In April, the Alphabet-owned robotaxi unit hit 250,000 weekly rides.

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image for news Waymo crosses 450,000 weekly paid rides as Alphabet robotaxi unit widens lead on Tesla
Tiger Global launches new fund as it takes more disciplined approach
GOOG, GOOGL
Published: December 08, 2025 by: CNBC Television
Sentiment: Positive

CNBC's Deirdre Bosa joins ‘Money Movers' to report on Tiger Global Management as the company announced the launch of its latest venture capital fund, Private Investment Partners 17.

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image for news Tiger Global launches new fund as it takes more disciplined approach
Impax U.S. Sustainable Economy Fund Q3 2025 Contributors And Detractors
AVGO, ELV, GOOG, INTC, ORCL, PGR
Published: December 08, 2025 by: Seeking Alpha
Sentiment: Positive

Intel (INTC) rallied strongly in September as the company announced a partnership with Nvidia on integrating Intel's x86 central processing units (CPUs) with Nvidia GPUs in AI server systems. Oracle (ORCL) (Information Technology, Systems Software) performed strongly on the continued follow-through following strong quarterly results. Elevance Health (ELV) (Health Care, Managed Health Care) has a high Corporate Resilience Score and is aligned to the Health Access and Innovation theme.

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image for news Impax U.S. Sustainable Economy Fund Q3 2025 Contributors And Detractors
Investors Heavily Search Alphabet Inc. (GOOG): Here is What You Need to Know
GOOG, GOOGL
Published: December 08, 2025 by: Zacks Investment Research
Sentiment: Positive

Alphabet (GOOG) has been one of the stocks most watched by Zacks.com users lately. So, it is worth exploring what lies ahead for the stock.

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image for news Investors Heavily Search Alphabet Inc. (GOOG): Here is What You Need to Know
Investors Heavily Search Alphabet Inc. (GOOGL): Here is What You Need to Know
GOOG, GOOGL
Published: December 08, 2025 by: Zacks Investment Research
Sentiment: Positive

Recently, Zacks.com users have been paying close attention to Alphabet (GOOGL). This makes it worthwhile to examine what the stock has in store.

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image for news Investors Heavily Search Alphabet Inc. (GOOGL): Here is What You Need to Know
US lawmakers press Google, Apple to remove apps tracking immigration agents
AAPL, GOOG, GOOGL
Published: December 05, 2025 by: Reuters
Sentiment: Negative

The House Committee on Homeland Security has asked Google and Apple to detail what steps they are taking to remove mobile applications that allow users to track federal immigration officers.

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image for news US lawmakers press Google, Apple to remove apps tracking immigration agents
Alphabet: Expensive For A Reason
GOOG, GOOGL
Published: December 05, 2025 by: Seeking Alpha
Sentiment: Positive

Alphabet Inc. maintains a Strong Buy rating, driven by relentless innovation and robust financial performance despite a 67% YTD rally and elevated valuation. Strategic advances in AI chips called Tensor Processing Units, or TPUs, Gemini 3, and Waymo's robotaxi expansion position GOOGL for sustained long-term growth and earnings surprises. While GOOGL trades at a premium forward P/E versus peers, its business mix and capital allocation support continued aggressive investment and potential P/E contraction.

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image for news Alphabet: Expensive For A Reason
Why Alphabet (GOOGL) is a Top Stock for the Long-Term
GOOG, GOOGL
Published: December 05, 2025 by: Zacks Investment Research
Sentiment: Positive

The Zacks Focus List offers investors a way to easily find top-rated stocks and build a winning investment portfolio. Here's why you should take advantage.

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image for news Why Alphabet (GOOGL) is a Top Stock for the Long-Term
Google executive sees AI search as expansion for web
GOOG, GOOGL
Published: December 04, 2025 by: Reuters
Sentiment: Positive

A Google search executive on Thursday pushed back against fears that its AI-powered search will harm web publishers and its advertising business, calling the technology an “expansionary moment” for the internet.

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image for news Google executive sees AI search as expansion for web
Cue the Bandwagon Investors: Is It Too Late to Follow Warren Buffett Into Alphabet?
GOOG, GOOGL
Published: December 04, 2025 by: 24/7 Wall Street
Sentiment: Positive

I've long touted Alphabet (NASDAQ:GOOG) as one of the top Magnificent 7 tech stocks I think is worth buying and holding for the long-term.

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image for news Cue the Bandwagon Investors: Is It Too Late to Follow Warren Buffett Into Alphabet?
Alphabet's AI chip business could be worth nearly $1T, analyst says
GOOG, GOOGL
Published: December 04, 2025 by: Proactive Investors
Sentiment: Positive

Alphabet Inc (NASDAQ:GOOG), Google's parent company, may be sitting on an almost $1 trillion opportunity with its AI chips, according to Gil Luria, head of technology research at DA Davidson. Luria estimates that if Alphabet expands external sales of its tensor processing units (TPUs), the business could capture roughly 20% of the AI market, valuing it at about $900 billion.

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image for news Alphabet's AI chip business could be worth nearly $1T, analyst says
Have $75,000 to Invest? Nvidia or Alphabet
GOOG, NVDA
Published: December 04, 2025 by: 24/7 Wall Street
Sentiment: Positive

Artificial intelligence (AI) has been the biggest growth driver of the stock market in 2025.

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image for news Have $75,000 to Invest? Nvidia or Alphabet
Google's vibe-coding play
GOOG, GOOGL
Published: December 04, 2025 by: CNBC Television
Sentiment: Positive

CNBC's Deirdre Bosa reports on Google's partnership with vibe-coding startup Replit amid the AI coding boom.

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image for news Google's vibe-coding play
Analysts set Google (GOOGL) stock price target
GOOG, GOOGL
Published: December 04, 2025 by: Finbold
Sentiment: Neutral

Alphabet (NASDAQ: GOOGL) stock has been going through a rough patch this week, despite a number of positive GOOGL stock price forecasts coming from Wall Street.

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image for news Analysts set Google (GOOGL) stock price target
Alphabet: Something Doesn't Add Up
GOOG, GOOGL
Published: December 04, 2025 by: Seeking Alpha
Sentiment: Neutral

Alphabet Inc.'s valuation looks high, but the catalysts suggest shares remain undervalued. Google Cloud's AI-driven backlog signals accelerating multi-year revenue growth for GOOGL. TPUs could evolve into a major new hardware revenue stream.

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image for news Alphabet: Something Doesn't Add Up
Alphabet or Nvidia: Here's Who I Think Will Win the AI Chip War
GOOG, GOOGL, NVDA
Published: December 04, 2025 by: 24/7 Wall Street
Sentiment: Positive

It's the trillion-dollar question that many investors have surely been pondering in the past few weeks.

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image for news Alphabet or Nvidia: Here's Who I Think Will Win the AI Chip War
Google's proposed data center in orbit will face issues with space debris in an already crowded orbit
GOOG, GOOGL
Published: December 03, 2025 by: TechXplore
Sentiment: Negative

The rapid expansion of artificial intelligence and cloud services has led to a massive demand for computing power. The surge has strained data infrastructure, which requires lots of electricity to operate.

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image for news Google's proposed data center in orbit will face issues with space debris in an already crowded orbit
Waymo Adds 4 New Cities to Its Roster. Everything to Know About the Robotaxi Service
GOOG, GOOGL
Published: December 03, 2025 by: CNET
Sentiment: Positive

Self-driving cars are slowly becoming less sci-fi and more real-world as companies like Waymo, the autonomous arm of Google's parent, Alphabet, expand into more areas. On Wednesday, Waymo said it's driving in four new cities: Baltimore, Pittsburgh, St. Louis and Philadelphia.

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image for news Waymo Adds 4 New Cities to Its Roster. Everything to Know About the Robotaxi Service
Google Stock Up 66%. $GOOGL May Pop If Its AI Chip Wins 25% Share
GOOG, GOOGL
Published: December 03, 2025 by: Forbes
Sentiment: Positive

Shares of Alphabet are up 66% in 2025.

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image for news Google Stock Up 66%. $GOOGL May Pop If Its AI Chip Wins 25% Share
Waymo expanding to Baltimore, Pittsburgh and St. Louis with manual test drives
GOOG, GOOGL
Published: December 03, 2025 by: CNBC
Sentiment: Positive

Waymo on Wednesday said humans will begin test driving the Alphabet-owned company's robotaxi vehicles in Baltimore, Pittsburgh and St. Louis. The Alphabet-owned company is now either operating its robotaxis, planning to launch service or is starting to test its vehicles in 26 markets.

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image for news Waymo expanding to Baltimore, Pittsburgh and St. Louis with manual test drives
Amazon Rushes Out Latest AI Chip to Take On Nvidia, Google
AMZN, GOOG, GOOGL, NVDA
Published: December 02, 2025 by: Bloomberg Markets and Finance
Sentiment: Positive

Amazon.com Inc.'s cloud unit raced to get the latest version of its artificial intelligence chip to market, renewing efforts to sell hardware capable of rivaling products from Nvidia Corp. and Google. Bloomberg's Mandeep Singh joins to discuss with Paul Sweeney and Alex Semenova.

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image for news Amazon Rushes Out Latest AI Chip to Take On Nvidia, Google

About Alphabet Inc. (GOOG)

  • IPO Date 2004-08-19
  • Website https://abc.xyz
  • Industry Internet Content & Information
  • CEO Sundar Pichai
  • Employees 185719

Alphabet Inc. offers various products and platforms in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment provides products and services, including ads, Android, Chrome, devices, Gmail, Google Drive, Google Maps, Google Photos, Google Play, Search, and YouTube. It is also involved in the sale of apps and in-app purchases and digital content in the Google Play and YouTube; and devices, as well as in the provision of YouTube consumer subscription services. The Google Cloud segment offers infrastructure, cybersecurity, databases, analytics, AI, and other services; Google Workspace that include cloud-based communication and collaboration tools for enterprises, such as Gmail, Docs, Drive, Calendar, and Meet; and other services for enterprise customers. The Other Bets segment sells healthcare-related and internet services. The company was incorporated in 1998 and is headquartered in Mountain View, California.