Alphabet Inc. (GOOG)

US — Communication Services Sector
Peers: GOOGL  TWLO  SNAP  BIDU  META  PINS  TCEHY 

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Key Metrics & Ratings

  • symbol GOOG
  • Rev/Share 30.6384
  • Book/Share 29.9386
  • PB 6.4098
  • Debt/Equity 0.098
  • CurrentRatio 1.9037
  • ROIC 0.2421

 

  • MktCap 2326047294109.0
  • FreeCF/Share 5.5047
  • PFCF 34.8586
  • PE 20.1276
  • Debt/Assets 0.0708
  • DivYield 0.0042
  • ROE 0.3431

 

  • Rating A-
  • Score 4
  • Recommendation Buy
  • P/E Score 2
  • DCF Score 4
  • P/B Score 1
  • D/E Score 4

Recent Analyst Ratings

Type Ticker Analyst Firm Previous Rating Current Rating Previous Price Target Current Price Target Date
Reiterated GOOG Pivotal Research Group -- Buy $225 $245 July 24, 2025
Initiation GOOG Scotiabank -- Sector Outperform -- $212 Oct. 11, 2024
Initiation GOOG Pivotal Research Group -- Buy -- $215 Oct. 1, 2024

News

Ellerbroek: Tariffs Risk to A.I. Growth, NVDA, GOOGL & MSFT Top Picks
GOOG, GOOGL, MSFT, NVDA
Published: May 23, 2025 by: Schwab Network
Sentiment: Neutral

"The less we're talking about tariffs, the more optimistic I am," argues Jed Ellerbroek. He sees promise in A.I.

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image for news Ellerbroek: Tariffs Risk to A.I. Growth, NVDA, GOOGL & MSFT Top Picks
Alphabet Is Wiping Out The AI Competition
GOOG, GOOGL
Published: May 23, 2025 by: Seeking Alpha
Sentiment: Positive

Alphabet's all-in AI strategy—Gemini models, custom TPUs, and unmatched product integration—delivers scale and innovation no rival can match. Gemini 2.5 and new AI features are driving explosive user engagement, lowering costs, and boosting Google's core businesses, especially Search and Cloud. Financial momentum is robust: double-digit revenue growth, record margins, and strong cash flow, yet Alphabet trades at a discount to peers.

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image for news Alphabet Is Wiping Out The AI Competition
The Man Who ‘A.G.I.-Pilled' Google
GOOG, GOOGL
Published: May 23, 2025 by: NYTimes
Sentiment: Neutral

Demis Hassabis, the chief executive of Google DeepMind, says that “we're quite close” to human-level artificial intelligence. After that, all bets are off.

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image for news The Man Who ‘A.G.I.-Pilled' Google
Alphabet's stock is charging even higher. Here's how Google's AI bets are resonating.
GOOG, GOOGL
Published: May 22, 2025 by: Market Watch
Sentiment: Positive

Shares of the Google parent company rallied into a second session, with some investors more encouraged about the company's competitiveness in AI

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image for news Alphabet's stock is charging even higher. Here's how Google's AI bets are resonating.
Google's Character.AI Deal Reportedly Draws Antitrust Attention
GOOG, GOOGL
Published: May 22, 2025 by: PYMNTS
Sentiment: Negative

The Department of Justice is reportedly probing whether a Google artificial intelligence (AI) deal violates antitrust law. At issue is Google's agreement with chatbot maker Character.AI to use that company's AI technology, Bloomberg News reported Thursday (May 22), citing sources familiar with the matter.

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image for news Google's Character.AI Deal Reportedly Draws Antitrust Attention
Google's AI Proves It's Boosting, Not Disrupting, Legacy Ad Monetization: Analyst
GOOG, GOOGL
Published: May 22, 2025 by: Benzinga
Sentiment: Positive

Goldman Sachs analyst Eric Sheridan maintained a Buy rating on Alphabet Inc GOOG GOOGL with a price forecast of $220 on Thursday.

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image for news Google's AI Proves It's Boosting, Not Disrupting, Legacy Ad Monetization: Analyst
Google faces fresh antitrust probe over Character.AI deal
GOOG, GOOGL
Published: May 22, 2025 by: Proactive Investors
Sentiment: Negative

Alphabet Inc (NASDAQ:GOOG)'s Google is facing a new Department of Justice (DOJ) investigation, which is probing if the search giant violated antitrust laws through a deal with Character.AI, a popular AI chatbot company. Per a Bloomberg report citing people with knowledge of the matter, the investigation is focused on whether Google structured the agreement to bypass formal government merger reviews.

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image for news Google faces fresh antitrust probe over Character.AI deal
Google faces new DOJ antitrust probe over partnership with AI startup: report
GOOG, GOOGL
Published: May 22, 2025 by: New York Post
Sentiment: Negative

Google reportedly faces a fresh Justice Department probe over whether it violated antitrust law through its partnership with artificial intelligence chatbot firm Character.AI.

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image for news Google faces new DOJ antitrust probe over partnership with AI startup: report
Alphabet Gets JPMorgan's Vote of Confidence After Google I/O
GOOG, GOOGL
Published: May 22, 2025 by: MarketBeat
Sentiment: Neutral

Alphabet Inc. NASDAQ: GOOGL has had a bumpy ride in 2025. While peers continue to ride the AI wave and outperform the market, Alphabet has struggled to keep up.

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image for news Alphabet Gets JPMorgan's Vote of Confidence After Google I/O
The Big 3: GOOGL, MAA, MGM
GOOG, GOOGL
Published: May 22, 2025 by: Schwab Network
Sentiment: Positive

@brownreport's Jason Brown says he's cautious for the market's short-term trading action but bullish on long-term prospects. On his Big 3, he talks about Alphabet's (GOOGL) new A.I.

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image for news The Big 3: GOOGL, MAA, MGM
Google is teaming up with Warby Parker to develop AI powered smart glasses
GOOG, GOOGL, WRBY
Published: May 22, 2025 by: CNBC Television
Sentiment: Positive

Warby Parker co-founders and co-CEOs Neil Blumenthal and Dave Gilboa discuss the company's partnership with Google to develop smart glasses powered by AI.

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image for news Google is teaming up with Warby Parker to develop AI powered smart glasses
GOOGL Moves on A.I. and WDAY Trade Ahead of Earnings
GOOG, GOOGL, WDAY
Published: May 22, 2025 by: Schwab Network
Sentiment: Positive

The Daily Trader features two example options trades in two tech names on the move. First, Kevin Hincks discusses Alphabet (GOOGL) after recent investor day headlines have the stock on the run higher.

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image for news GOOGL Moves on A.I. and WDAY Trade Ahead of Earnings
Alphabet hits near three-month high on new AI updates
GOOG, GOOGL
Published: May 22, 2025 by: Reuters
Sentiment: Positive

Alphabet shares jumped 4% on Thursday, rising for a second straight day, as investors cheered the Google parent's artificial intelligence updates including the rolling out of "AI Mode" to all its U.S. users.

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image for news Alphabet hits near three-month high on new AI updates
Google Must Win at Artificial Intelligence or Its Search Business Could Crumble. Does This Make Alphabet an AI Stock to Buy?
GOOG, GOOGL
Published: May 22, 2025 by: The Motley Fool
Sentiment: Negative

In the past year, Google parent Alphabet (GOOGL 3.98%) (GOOG 3.58%) lost two key antitrust cases targeted at its search engine and advertising businesses. But the tech giant can appeal these defeats, so they aren't the greatest threat Alphabet faces.

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image for news Google Must Win at Artificial Intelligence or Its Search Business Could Crumble. Does This Make Alphabet an AI Stock to Buy?
California and Google to make a media fund for the floundering news industry
GOOG, GOOGL
Published: May 22, 2025 by: TechXplore
Sentiment: Positive

An East Bay Democrat in the state Legislature announced the details on May 21 of a hard-fought partnership between California and Google to kick financial assistance toward the state's news media, an industry that shrunk dramatically in the digital age.

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image for news California and Google to make a media fund for the floundering news industry
Ads pressured to evolve as AI changes Google search
GOOG, GOOGL
Published: May 22, 2025 by: TechXplore
Sentiment: Neutral

As Google races to lead in artificial intelligence, it faces the challenge of making sure the technology doesn't slow its profit-pumping advertising engine.

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image for news Ads pressured to evolve as AI changes Google search
Waymo's co-CEO on 10 million driverless rides and Tesla's coming robotaxi challenge
GOOG, GOOGL, TSLA
Published: May 21, 2025 by: CNBC Television
Sentiment: Positive

Alphabet's self-driving unit Waymo may not be as loud as Tesla in the autonomous vehicle race, but co-CEO Tekedra Mawakana says that Waymo is the only company that's operating fully driverless rides at scale - most recently notching 10 million autonomous rides. CNBC's Deirdre Bosa sits down with her in an exclusive interview at the Google I/O developer conference on Tuesday.

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image for news Waymo's co-CEO on 10 million driverless rides and Tesla's coming robotaxi challenge
Siddell: Good Time to be "Fully Invested," Mag 7 Stays Resilient
AAPL, AMZN, GOOG, GOOGL, META, MSFT, NVDA, TSLA
Published: May 21, 2025 by: Schwab Network
Sentiment: Positive

Ed Siddell believes now is the time for investors to participate in the markets. He sees financials gaining traction once Congress approves the tax bill currently being debated in D.C.

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image for news Siddell: Good Time to be "Fully Invested," Mag 7 Stays Resilient
Google, Xreal Debut Smart Glasses With Android OS
GOOG, GOOGL
Published: May 21, 2025 by: Bloomberg Technology
Sentiment: Positive

Chi Xu, founder and CEO of Xreal, discusses the company's new deal with Google for smart glasses that can rival Meta's upcoming eyewear. He joins Ed Ludlow on “Bloomberg Technology.

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image for news Google, Xreal Debut Smart Glasses With Android OS
GOOGL A.I. Mode's Self-Disruption to Search
GOOG, GOOGL
Published: May 21, 2025 by: Schwab Network
Sentiment: Negative

Critics of Alphabet (GOOGL) said the company was late entering the A.I. space compared to its Mag 7 peers.

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image for news GOOGL A.I. Mode's Self-Disruption to Search
Stocks and bonds sell off, Google's new AI products and the tech trade, Toll Brothers tops estimates
GOOG, GOOGL, TOL
Published: May 21, 2025 by: Yahoo Finance
Sentiment: Negative

Catalyst anchor Madison Mills reports on today's market movers on May 21, 2025. Stocks fall after 6 days of gains.

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image for news Stocks and bonds sell off, Google's new AI products and the tech trade, Toll Brothers tops estimates
Google brings ads to AI search in ChatGPT battle
GOOG, GOOGL
Published: May 21, 2025 by: TechXplore
Sentiment: Positive

Google said Wednesday it is beginning to weave advertisements into its new AI Mode for online search, a strategic move to counter the challenge posed by ChatGPT as the primary source for online answers.

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image for news Google brings ads to AI search in ChatGPT battle
Alphabet pushes deeper into AI with full Search rollout, smart glasses reveal
GOOG, GOOGL
Published: May 21, 2025 by: Proactive Investors
Sentiment: Positive

Alphabet Inc (NASDAQ:GOOG) is accelerating its artificial intelligence strategy with the full US rollout of “AI Mode” in Google Search and the unveiling of Android-powered smart glasses. According to analysts at Bank of America, the moves, announced at Google's annual I/O developer conference, are a sign the company is shifting from AI integration to offense and showcase Alphabet's confidence in its AI capabilities and the monetization potential of its large language models (LLMs), particularly the Gemini platform.

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image for news Alphabet pushes deeper into AI with full Search rollout, smart glasses reveal
Top Stock Movers Now: UnitedHealth, Wolfspeed, Alphabet, and More
GOOG, GOOGL, UNH, WOLF
Published: May 21, 2025 by: Investopedia
Sentiment: Neutral

U.S. equities were mixed at midday as the market watched developments in Washington on the Republicans' tax cut and spending bill. The Dow Jones Industrial Average and S&P 500 declined, while the Nasdaq was up.

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image for news Top Stock Movers Now: UnitedHealth, Wolfspeed, Alphabet, and More
Alphabet Shares Cross Above 200 DMA
GOOG, GOOGL
Published: May 21, 2025 by: Forbes
Sentiment: Positive

In trading on Wednesday, shares of Alphabet crossed above their 200 day moving average of $170.86, changing hands as high as $171.73 per share. Alphabet Inc shares are currently trading up about 4.6% on the day.

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image for news Alphabet Shares Cross Above 200 DMA
D.A. Davidson's Gil Luria: This one thing could unlock value for Google in major way
GOOG, GOOGL
Published: May 21, 2025 by: CNBC Television
Sentiment: Positive

Gil Luria, D.A. Davidson analyst, joins CNBC's 'Squawk on the Street' to discuss why a "big bang breakup" could unlock value for Google, outlooks on the company's search and AI business, and more.

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image for news D.A. Davidson's Gil Luria: This one thing could unlock value for Google in major way
Google Brings AI Mode to Search
GOOG, GOOGL
Published: May 21, 2025 by: Bloomberg Technology
Sentiment: Positive

Alphabet's Google announces changes to its search engine as it tries to stay competitive with rivals in AI. Liz Reid, VP and Head of Search at Google, talks with Bloomberg's Jackie Davalos about the changes and why this isn't the end of blue links.

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image for news Google Brings AI Mode to Search
Google Bringing Products to Market Faster, Alphabet CEO Says
GOOG, GOOGL
Published: May 21, 2025 by: Bloomberg Technology
Sentiment: Positive

Alphabet Inc.'s Chief Executive Officer Sundar Pichai said Google will bring products to market faster to keep pace with new rivals in the artificial intelligence age. “We want to get our best models into your hands,” Pichai said Tuesday at the company's developer conference in Mountain View, California, “so we are shipping faster than ever.

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image for news Google Bringing Products to Market Faster, Alphabet CEO Says
Sergey Brin points to where Google Glasses failed — and what Android XR gets right
GOOG, GOOGL
Published: May 21, 2025 by: CNBC
Sentiment: Positive

Google co-founder Sergey Brin on Tuesday said he's learned from his "mistakes" since the failed Google Glass launch in 2013. The Alphabet company announced new partnerships with Warby Parker and others for its "Android XR" headset operating system at the Google I/O annual developer conference Tuesday.

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image for news Sergey Brin points to where Google Glasses failed — and what Android XR gets right
GOOGL, MSFT and META Forecast – AI Stocks a Bit Mixed in Premarket Trading
GOOG, GOOGL, META, MSFT
Published: May 21, 2025 by: FXEmpire
Sentiment: Positive

The three AI related stocks in this analysis all look a bit mixed at the moment, although they have all enjoyed significant strength as of late. At this point, it looks like we are trying to work off some kind of froth.

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image for news GOOGL, MSFT and META Forecast – AI Stocks a Bit Mixed in Premarket Trading

About Alphabet Inc. (GOOG)

  • IPO Date 2004-08-19
  • Website https://abc.xyz
  • Industry Internet Content & Information
  • CEO Sundar Pichai
  • Employees 185719

Alphabet Inc. offers various products and platforms in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment provides products and services, including ads, Android, Chrome, devices, Gmail, Google Drive, Google Maps, Google Photos, Google Play, Search, and YouTube. It is also involved in the sale of apps and in-app purchases and digital content in the Google Play and YouTube; and devices, as well as in the provision of YouTube consumer subscription services. The Google Cloud segment offers infrastructure, cybersecurity, databases, analytics, AI, and other services; Google Workspace that include cloud-based communication and collaboration tools for enterprises, such as Gmail, Docs, Drive, Calendar, and Meet; and other services for enterprise customers. The Other Bets segment sells healthcare-related and internet services. The company was incorporated in 1998 and is headquartered in Mountain View, California.