Cricut, Inc. designs and markets a creativity platform that enables users to turn ideas into professional-looking handmade products in the United States, Europe, and internationally. The company is headquartered in South Jordan, Utah.
| Revenue (TTM) | $689.79M |
| Gross Profit (TTM) | $400.29M |
| EBITDA | $111.75M |
| Operating Margin | 30.30% |
| Return on Equity | 25.90% |
| Return on Assets | 10.30% |
| Revenue/Share (TTM) | $3.22 |
| Book Value | $1.76 |
| Price-to-Book | 3.28 |
| Price-to-Sales (TTM) | 1.67 |
| EV/Revenue | 1.349 |
| EV/EBITDA | 6.58 |
| Quarterly Earnings Growth (YoY) | 69.40% |
| Quarterly Revenue Growth (YoY) | -9.20% |
| Shares Outstanding | $54.66M |
| Float | $46.05M |
| % Insiders | 9.31% |
| % Institutions | 56.04% |
Volatility is currently expanding
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Here is how Cricut, Inc. (CRCT) and Recruit Holdings Co., Ltd. (RCRUY) have performed compared to their sector so far this year.
Cricut, Inc. delivered Q2 2026 results with revenue down 9.2% but significant profitability gains and strong platform growth. CRCT's high-margin Platform segment saw revenue rise to $85M and segment profits reach $79M, driven by increased active users and ARPU. Management's platform-first strategy, AI enhancements, and new product launches are driving engagement, monetization, and long-term value creation.
Cricut, Inc. (CRCT) Q2 2026 Earnings Call Transcript
Over 3.1 million Paid Subscribers, up 3% over Q2 2025 Q2 2026 revenue of $156.3 million, down 9% compared to Q2 2025 Net income of $39.1 million , up 59% compared to Q2 2025 Recurring semi-annual dividend of $0.10 per share paid in July 2026 SOUTH JORDAN, Utah, Aug. 04, 2026 (GLOBE NEWSWIRE) -- Cricut, Inc. (“Cricut”) (NASDAQ: CRCT), the creative technology company that has brought a connected platform for making to millions of users worldwide, today announced financial results for its second quarter ended June 30, 2026. “We were pleased with the progress we made executing against our strategic priorities in the second quarter,” said Ashish Arora, Chief Executive Officer of Cricut.
A Media Snippet accompanying this announcement is available by clicking on this link. SOUTH JORDAN, Utah, July 28, 2026 (GLOBE NEWSWIRE) -- Cricut®, Inc. (NASDAQ: CRCT) today announced Cricut AutoPress™ 2 – 15 in x 15 in, the next evolution of its automatic heat press line and their most powerful, easy-to-use heat press yet.
SOUTH JORDAN, Utah, July 14, 2026 (GLOBE NEWSWIRE) -- Cricut, Inc. (“Cricut”) (NASDAQ: CRCT), the creative technology company that has brought a connected platform for making to millions of users worldwide, today announced it will report its financial results for the second quarter ended June 30, 2026 after the U.S. markets close on Tuesday, August 4, 2026. Cricut management will host a conference call and webcast to discuss the results that afternoon at 3:00 p.m. Mountain Time (5:00 p.m. Eastern Time).
Cricut is in turnaround mode, with a soft 'buy' rating justified by attractive valuation and a strong net cash position. Despite declining product revenue, CRCT's platform segment drives high-margin growth, with an 89% margin and rising paid subscribers offsetting active customer declines. Management is investing in both hardware innovation and software enhancements, including AI-driven tools and a new DTF service to deepen customer engagement.
Cricut, Inc. (CRCT) Q1 2026 Earnings Call Transcript
Over 3 million Paid Subscribers, up 3% over Q1 2025 Q1 2026 revenue of $159.5 million, down 2% compared to Q1 2025 Net income of $20.3 million , down 15% compared to Q1 2025 Recurring semi-annual dividend of $0.10 per share to be paid in July 2026 SOUTH JORDAN, Utah, May 05, 2026 (GLOBE NEWSWIRE) -- Cricut, Inc. (“Cricut”) (NASDAQ: CRCT), the creative technology company that has brought a connected platform for making to millions of users worldwide, today announced financial results for its first quarter ended March 31, 2026. “We were pleased with our profitability, growth in platform revenue, and growth in global machine sell-out units,” said Ashish Arora, Chief Executive Officer of Cricut.
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