NIKE, Inc. (NKE)

US — Consumer Cyclical Sector
Peers: SBUX  SE  ORLY  ABNB  RCL  MAR  RACE  MELI  ROST  AZO 

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Key Metrics & Ratings

  • symbol NKE
  • Rev/Share 31.4506
  • Book/Share 9.121
  • PB 7.1692
  • Debt/Equity 0.8213
  • CurrentRatio 2.1903
  • ROIC 0.105

 

  • MktCap 96659068061.0
  • FreeCF/Share 2.0378
  • PFCF 32.1233
  • PE 33.3523
  • Debt/Assets 0.2963
  • DivYield 0.0246
  • ROE 0.2116

 

  • Rating B
  • Score 3
  • Recommendation Neutral
  • P/E Score 2
  • DCF Score 3
  • P/B Score 1
  • D/E Score 1

Recent Analyst Ratings

Type Ticker Analyst Firm Previous Rating Current Rating Previous Price Target Current Price Target Date
Upgrade NKE Wells Fargo Equal Weight Overweight -- $75 Nov. 13, 2025
Initiation NKE BTIG Research -- Buy -- $100 Oct. 15, 2025
Upgrade NKE KeyBanc Capital Markets Sector Weight Overweight -- $90 Oct. 2, 2025
Reiterated NKE Telsey Advisory Group -- Market Perform $70 $75 Sept. 23, 2025
Upgrade NKE RBC Capital Mkts Sector Perform Outperform -- $90 Sept. 18, 2025
Upgrade NKE TD Cowen Hold Buy -- $85 Sept. 10, 2025
Upgrade NKE JP Morgan Neutral Overweight -- $93 July 28, 2025
Downgrade NKE DZ Bank Buy Hold -- $76 July 10, 2025
Upgrade NKE Argus Hold Buy -- $85 July 1, 2025
Reiterated NKE Needham -- Buy $66 $78 June 27, 2025

News

Why It's So Difficult for Robots to Make Your Nike Sneakers
NKE
Published: April 21, 2025 by: WSJ
Sentiment: Negative

The shoe giant's effort to find alternatives to Asian factories that churn out a dazzling variety of its sneakers is a cautionary tale.

Read More
image for news Why It's So Difficult for Robots to Make Your Nike Sneakers
Why It's So Difficult for Robots to Make Your Nike Sneakers
NKE
Published: April 21, 2025 by: WSJ
Sentiment: Negative

The shoe giant's effort to find alternatives to Asian factories that churn out a dazzling variety of its sneakers is a cautionary tale.

Read More
image for news Why It's So Difficult for Robots to Make Your Nike Sneakers
NIKE's Jordan Air Rev Brings Flight Lock System to Aid Golfers' Move
NKE
Published: April 15, 2025 by: Zacks Investment Research
Sentiment: Neutral

NKE's Jordan Brand Air Rev comes up with Flight Lock technology to bring a customizable system of containment to aid golfers.

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image for news NIKE's Jordan Air Rev Brings Flight Lock System to Aid Golfers' Move
StockX CEO on Nike getting back to its basics
NKE
Published: April 14, 2025 by: Bloomberg Markets and Finance
Sentiment: Positive

Nike is showing "promising signs" says StockX CEO Greg Schwartz of the retailer "starting to put better product into market, hopefully starting this next chapter as they return to innovation, better collaborations, more scarcity product"

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image for news StockX CEO on Nike getting back to its basics
These 5 Stocks Crashed as Tariff Reality Hits the Market
BOOT, DECK, HAS, MAT, NKE
Published: April 10, 2025 by: The Motley Fool
Sentiment: Negative

The market's wild recovery on Wednesday afternoon was driven by President Donald Trump temporarily pausing tariff increases on countries all around the world, except China. A 10% blanket tariff will still be in place, but the bigger tariffs that were expected to hit countries like Vietnam, Cambodia, and Indonesia, where many shoes and kids toys are made, will be in place.

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image for news These 5 Stocks Crashed as Tariff Reality Hits the Market
NIKE Vs lululemon: Which Apparel Retailer is a Promising Bet?
LULU, NKE
Published: April 10, 2025 by: Zacks Investment Research
Sentiment: Positive

Leading brands NIKE Inc. NKE and lululemon athletica inc. LULU continue to strive for dominance in the competitive sportswear and apparel market.

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image for news NIKE Vs lululemon: Which Apparel Retailer is a Promising Bet?
ADDYY vs. NKE: Which Stock Should Value Investors Buy Now?
ADDYY, NKE
Published: April 08, 2025 by: Zacks Investment Research
Sentiment: Positive

Investors interested in stocks from the Shoes and Retail Apparel sector have probably already heard of Adidas AG (ADDYY) and Nike (NKE). But which of these two stocks offers value investors a better bang for their buck right now?

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image for news ADDYY vs. NKE: Which Stock Should Value Investors Buy Now?
Trade Tracker: Bryn Talkington buys Nike
NKE
Published: April 04, 2025 by: CNBC Television
Sentiment: Positive

Bryn Talkington, managing partner at Requisite Capital Management, joins CNBC's "Halftime Report" to explain why she's buying Nike as the market plummets.

Read More
image for news Trade Tracker: Bryn Talkington buys Nike
1 Ideal Buy From 23 "Safer" April Dividend Dogs In 50 Fortune World's Most Admired Companies (FWMAC)
AXP, BAC, BLK, DAL, GS, JNJ, JPM, JWN, KO, LLY, MS, NKE, NVO, PEP, PFE, SINGY, TGT, TM, UPS
Published: April 04, 2025 by: Seeking Alpha
Sentiment: Positive

1 Ideal Buy From 23 "Safer" April Dividend Dogs In 50 Fortune World's Most Admired Companies (FWMAC)

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image for news 1 Ideal Buy From 23 "Safer" April Dividend Dogs In 50 Fortune World's Most Admired Companies (FWMAC)
Why Nike Stock Plummeted 15% Earlier This Week -- but Is Now Rebounding
NKE
Published: April 04, 2025 by: The Motley Fool
Sentiment: Positive

Shares of Nike (NKE 3.87%), the world's most popular shoe and apparel brand, dropped 15% earlier this week but have recovered some of these losses as of noon ET on Friday, according to data provided by S&P Global Market Intelligence.

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image for news Why Nike Stock Plummeted 15% Earlier This Week -- but Is Now Rebounding
Why Nike shares are bucking the market trend with a 5% gain on Friday
NKE
Published: April 04, 2025 by: Invezz
Sentiment: Positive

Nike shares recovered on Friday after President Donald Trump suggested a possible agreement with Vietnam to reduce recently announced tariffs. The stock was up around 5% in late-morning trading.

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image for news Why Nike shares are bucking the market trend with a 5% gain on Friday
Nike Stock Sinks to 6-Year Low After Tariff Announcements
NKE
Published: April 03, 2025 by: Schaeffers Research
Sentiment: Negative

Nike Inc (NYSE:NKE) stock is under heavy pressure following President Donald Trump's sweeping tariff announcement.

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image for news Nike Stock Sinks to 6-Year Low After Tariff Announcements
Unfortunate News for Nike Stock Investors
NKE
Published: April 03, 2025 by: The Motley Fool
Sentiment: Positive

Nike's (NKE -11.95%) management team told investors the turnaround would take longer than expected.

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image for news Unfortunate News for Nike Stock Investors
Here's why apparel stocks like Deckers, Lululemon and Nike are sprinting lower
DECK, LULU, NKE
Published: April 03, 2025 by: Market Watch
Sentiment: Negative

Shares of Lululemon Athletica Inc., Deckers Outdoor Corp. and Nike Inc. were among the steepest decliners among S&P 500 companies caught up in Thursday's steep premarket selloff, as Wall Street grappled with the impact of President Donald Trump's tariffs.

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image for news Here's why apparel stocks like Deckers, Lululemon and Nike are sprinting lower
Fear Creates Fortunes: Grab These 7 Blue-Chip Bargains Today
A, CSX, JBHT, NKE, OMC, PPG, TGT
Published: April 03, 2025 by: Seeking Alpha
Sentiment: Positive

Fear at extremes: Investor and consumer sentiment is near historic lows, signaling a high-probability buying opportunity, historically followed by strong 12-month gains. Economic reality check: Real-time economic indicators show GDP growth of more than 2%, despite widespread recession fears, highlighting a disconnect between sentiment and fundamentals. Inflation truth vs. hype: Real-time data shows inflation is falling, contradicting consumer fears and demonstrating that stagflation panic may be premature.

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image for news Fear Creates Fortunes: Grab These 7 Blue-Chip Bargains Today
How much Nike, Adidas and Puma source from Asian countries including Vietnam
ADDYY, NKE
Published: April 03, 2025 by: Market Watch
Sentiment: Negative

Apparel makers reliant on Asian sourcing got hammered on Thursday, slammed by President Donald Trump's hefty new round of tariffs.

Read More
image for news How much Nike, Adidas and Puma source from Asian countries including Vietnam
Nike Stock Trades at a Once-in-a-Decade Valuation. Is It a Buy?
NKE
Published: April 03, 2025 by: The Motley Fool
Sentiment: Neutral

Athletic apparel giant Nike (NKE 0.40%) has already completed three quarters for its fiscal 2025 and results haven't been great. Through the fiscal third quarter of 2025, revenue is down 9% from the same three quarters of fiscal 2024.

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image for news Nike Stock Trades at a Once-in-a-Decade Valuation. Is It a Buy?
Shares in sportswear brands Nike, Adidas and Puma slide after tariffs hit Vietnam
ADDYY, NKE
Published: April 03, 2025 by: Reuters
Sentiment: Negative

Shares in Nike, Adidas and Puma dropped sharply on Thursday after U.S. President Donald Trump imposed a raft of new tariffs, including on Vietnam, Indonesia, and China, key sourcing markets for the sportswear companies.

Read More
image for news Shares in sportswear brands Nike, Adidas and Puma slide after tariffs hit Vietnam
Nike poised for a major comeback, analysts say
NKE
Published: March 28, 2025 by: Proactive Investors
Sentiment: Positive

Nike Inc (NYSE:NKE, ETR:NKE) is poised for a major comeback, according to Jefferies analysts who recently issued a "Buy" rating for the company with a price target of $115. This represents a potential upside of approximately 75% from its current share price of $65.80.

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image for news Nike poised for a major comeback, analysts say
Strategically Building A $100,000 Dividend Portfolio For Attractive Income And Strong Risk-Adjusted Returns
AAPL, AMZN, ARCC, BAC, BBSEY, BEP, BHP, BLK, BTI, CNQ, GOOG, GOOGL, HDV, JNJ, JPM, KO, LIN, MA, MAIN, MO, MSFT, NEE, NKE, O, PBR
Published: March 26, 2025 by: Seeking Alpha
Sentiment: Positive

The Dividend Income Accelerator Portfolio focuses on financially healthy companies with strong balance sheets, aiming to generate sustainable dividend income and reduce portfolio volatility. Recent additions like Canadian Natural Resources and NextEra Energy enhance dividend growth potential and diversify sector allocation, reducing Financials Sector concentration. The portfolio boasts a Weighted Average Dividend Yield [FWD] of 3.98% and a 5-Year Weighted Average Dividend Growth Rate [CAGR] of 7.82%, ensuring attractive income and growth.

Read More
image for news Strategically Building A $100,000 Dividend Portfolio For Attractive Income And Strong Risk-Adjusted Returns
Near a 7-Year Low, Is Nike Finally Too Cheap to Ignore?
NKE
Published: March 26, 2025 by: The Motley Fool
Sentiment: Negative

Nike (NKE -1.16%) stock is up just a few percentage points from its seven-year low -- a low that came during the worst of the pandemic-induced sell-off in 2020 when Nike stock fell below $63 per share for one day, only to rebound 15.2% the next day.

Read More
image for news Near a 7-Year Low, Is Nike Finally Too Cheap to Ignore?
3 Shoes & Retail Apparel Stocks in Focus as Cost Pressures Loom
ADDYY, BIRK, NKE
Published: March 25, 2025 by: Zacks Investment Research
Sentiment: Neutral

The Shoes & Retail Apparel industry thrives on innovation, demand and digital growth, benefiting NKE, ADDYY and BIRK, but faces rising costs and reinvestment challenges.

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image for news 3 Shoes & Retail Apparel Stocks in Focus as Cost Pressures Loom
NIKE's Slump Deepens After Weak Q3 Results: Is the 6% Drop a Red Flag?
NKE
Published: March 25, 2025 by: Zacks Investment Research
Sentiment: Negative

NKE's Q3 results and a soft Q4 outlook due to the looming effects of new tariffs and a shifting market landscape call for a cautious investment approach.

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image for news NIKE's Slump Deepens After Weak Q3 Results: Is the 6% Drop a Red Flag?
Nike Stock: Is the Worst Over?
NKE
Published: March 24, 2025 by: The Motley Fool
Sentiment: Neutral

Investors hoping for a turnaround at Nike (NKE -1.06%) will have to wait longer.

Read More
image for news Nike Stock: Is the Worst Over?
Nike shares plunge after sneaker giant warns sales could fall by double digits
NKE
Published: March 21, 2025 by: New York Post
Sentiment: Negative

The sneaker giant has lost 5% of its value so far this year — following a 30% plunge in 2024.

Read More
image for news Nike shares plunge after sneaker giant warns sales could fall by double digits
NIKE Q3 Earnings Beat Estimates, Digital Revenues Down 15% Y/Y
NKE
Published: March 21, 2025 by: Zacks Investment Research
Sentiment: Positive

NKE posts better-than-expected results in third-quarter fiscal 2025. Revenues at NIKE Direct were down 12% on a reported basis.

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image for news NIKE Q3 Earnings Beat Estimates, Digital Revenues Down 15% Y/Y
Nike Turnaround Hits Snags Amid Inventory Reset, Tariffs
NKE
Published: March 21, 2025 by: Bloomberg Markets and Finance
Sentiment: Negative

Nike's turnaround effort is facing challenges due to inventory clearance and the impact of the growing trade war. Kim Bhasin has more on "Bloomberg Open Interest.

Read More
image for news Nike Turnaround Hits Snags Amid Inventory Reset, Tariffs
Nike Stock Plummets on Dismal Forecast, Bear Notes
NKE
Published: March 21, 2025 by: Schaeffers Research
Sentiment: Negative

Brushing off a fiscal third-quarter earnings and revenue beat, Nike Inc (NYSE:NKE) was last seen down 7.7% to trade at $66.30, after saying it expects sales to decline sharply in the fiscal fourth quarter due to restructuring efforts, lackluster consumer confidence, as well as tariffs.

Read More
image for news Nike Stock Plummets on Dismal Forecast, Bear Notes
Nike is starting to show green-shoots with innovation, says Piper Sandler's Andrea Andreeva
NKE
Published: March 21, 2025 by: CNBC Television
Sentiment: Positive

Andrea Andreeva, Piper Sandler analyst, joins CNBC's 'Squawk on the Street' to discuss the bull case for Nike, when the stock will start to show signs of a turnaround, and more.

Read More
image for news Nike is starting to show green-shoots with innovation, says Piper Sandler's Andrea Andreeva
Nike Stock Slides as Analyst Says Turnaround Will 'Take Time'
NKE
Published: March 21, 2025 by: Investopedia
Sentiment: Negative

Shares of Nike (NKE) tumbled Friday after the company delivered disappointing revenue guidance the day before, with several analysts opting to lower their price targets.

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image for news Nike Stock Slides as Analyst Says Turnaround Will 'Take Time'

About NIKE, Inc. (NKE)

  • IPO Date 1980-12-02
  • Website https://investors.nike.com
  • Industry Apparel - Footwear & Accessories
  • CEO Elliott J. Hill
  • Employees 79400

NIKE, Inc., together with its subsidiaries, designs, develops, markets, and sells men's, women's, and kids athletic footwear, apparel, equipment, and accessories worldwide. The company provides athletic and casual footwear, apparel, and accessories under the Jumpman trademark; and casual sneakers, apparel, and accessories under the Converse, Chuck Taylor, All Star, One Star, Star Chevron, and Jack Purcell trademarks. In addition, it sells a line of performance equipment and accessories comprising bags, socks, sport balls, eyewear, timepieces, digital devices, bats, gloves, protective equipment, and other equipment for sports activities under the NIKE brand; and various plastic products to other manufacturers. The company markets apparel with licensed college and professional team, and league logos, as well as sells sports apparel. Additionally, it licenses unaffiliated parties to manufacture and sell apparel, digital devices, and applications and other equipment for sports activities under NIKE-owned trademarks. The company sells its products to footwear stores; sporting goods stores; athletic specialty stores; department stores; skate, tennis, and golf shops; and other retail accounts through NIKE-owned retail stores, digital platforms, independent distributors, licensees, and sales representatives. The company was formerly known as Blue Ribbon Sports, Inc. and changed its name to NIKE, Inc. in 1971. NIKE, Inc. was founded in 1964 and is headquartered in Beaverton, Oregon.