The Clorox Company (CLX)
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- symbol CLX
- Rev/Share 55.5747
- Book/Share 0.2878
- PB -123.3142
- Debt/Equity -25.736
- CurrentRatio 0.7363
- ROIC 0.2187
- MktCap 15462232208.0
- FreeCF/Share 6.3979
- PFCF 19.8743
- PE 20.4163
- Debt/Assets 0.5731
- DivYield 0.039
- ROE 15.0249
- Rating B-
- Score 3
- Recommendation Neutral
- P/E Score 3
- DCF Score 4
- P/B Score 1
- D/E Score 1
Recent Analyst Ratings
| Type | Ticker | Analyst Firm | Previous Rating | Current Rating | Previous Price Target | Current Price Target | Date |
|---|---|---|---|---|---|---|---|
| Upgrade | CLX | BNP Paribas Exane | Underperform | Neutral | -- | -- | Feb. 11, 2026 |
| Reiterated | CLX | Barclays | -- | Underweight | $118 | $112 | Oct. 1, 2025 |
| Upgrade | CLX | Wells Fargo | Underweight | Equal Weight | -- | $157 | Jan. 7, 2025 |
| Upgrade | CLX | Jefferies | Hold | Buy | $174 | $187 | Oct. 1, 2024 |
News
Barron's 100 Sustainable Dividend Dogs Fetch 1 Ideal February Buy Of 31 "Safer" Picks
Published: February 17, 2026 by: Seeking Alpha
Sentiment: Positive
Barron's 2025 Top 100 Sustainable Companies, ranked via Calvert's ESG metrics, highlight dividend-paying 'dogs' with strong yield and potential upside. Yield-based analysis identifies Robert Half, Regions Financial, and others as offering dividends exceeding share prices, with Regions uniquely 'safer' by free cash flow. Analyst forecasts suggest 17.46%–42.16% net gains for select ESG 'dogs' by February 2027, with average risk 12% below the market.
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Clorox's 5% Yield Dominates Consumer Staples: Can It Continue?
Published: February 12, 2026 by: 24/7 Wall Street
Sentiment: Positive
The Clorox Company just paid investors $1.24 per share on February 13, 2026, marking the latest payment in a 48-year streak of consecutive dividend increases.
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Q2 Deep Dive: Evaluating Clorox's Financial and Operating Metrics
Published: February 12, 2026 by: Zacks Investment Research
Sentiment: Positive
CLX posts mixed Q2 as sales beat but earnings miss, with International and Health & Wellness strength offset by Household and Lifestyle weakness.
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Why Investors Need to Take Advantage of These 2 Consumer Staples Stocks Now
Published: February 06, 2026 by: Zacks Investment Research
Sentiment: Positive
Why investors should use the Zacks Earnings ESP tool to help find stocks that are poised to top quarterly earnings estimates.
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Clorox: Solid Q2 Results And Cheap Valuation MakesThis Defensive Dividend Stock A Strong Buy
Published: February 06, 2026 by: Seeking Alpha
Sentiment: Positive
Clorox offers a resilient, AI-resistant business model with leading brands and strong pricing power, trading at a compelling 19x 2026 earnings. Recent Q2 results showed a revenue beat and full-year EPS guidance of $5.95-$6.30, with management highlighting upcoming product innovations and margin expansion. The $2.25B GOJO acquisition is set to enhance CLX's portfolio and distribution, with anticipated cost and revenue synergies post-June 2026 closing.
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Clorox Q2 Earnings Miss Estimates, Lower Organic Sales Hurt
Published: February 04, 2026 by: Zacks Investment Research
Sentiment: Negative
CLX posts mixed Q2 FY26 results as earnings miss estimates, sales decline year over year and ERP-related pressures weigh on performance.
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Can Clorox Deliver a Q2 Earnings Beat Despite Cost Headwinds?
Published: January 30, 2026 by: Zacks Investment Research
Sentiment: Neutral
CLX's Q2 results may reflect revenue and EPS declines as inflation-driven cost pressures and ERP disruptions weigh on margins despite brand strength.
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Procter & Gamble vs. Clorox: Which Household Name Is Worth Watching?
Published: January 28, 2026 by: Zacks Investment Research
Sentiment: Positive
PG's scale and brand strength anchor stability, while CLX's focused execution, improving momentum and discounted valuation stand out amid near-term pressures.
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Analysts Estimate Clorox (CLX) to Report a Decline in Earnings: What to Look Out for
Published: January 27, 2026 by: Zacks Investment Research
Sentiment: Negative
Clorox (CLX) doesn't possess the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.
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Will Clorox (CLX) Beat Estimates Again in Its Next Earnings Report?
Published: January 26, 2026 by: Zacks Investment Research
Sentiment: Positive
Clorox (CLX) has an impressive earnings surprise history and currently possesses the right combination of the two key ingredients for a likely beat in its next quarterly report.
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Clorox Q2 Preview: Private Label Pressure Clouds The Outlook
Published: January 21, 2026 by: Seeking Alpha
Sentiment: Negative
The Clorox Company is going to report its fiscal Q2 results soon. A shipment headwind and slowing consumption weigh on the quarter's outlook. The focus point is in CLX's outlook past Q2. The company guides growth reacceleration for H2, but growing private label penetration poses a clear threat. Weak growth is already priced in. I estimate CLX stock to have a fair value of $113.
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10 Undervalued Dividend Stocks for 2026
Published: January 19, 2026 by: Morningstar
Sentiment: Positive
#StockPicks #DividendStocks #DividendInvesting Morningstar's Chief US Market Strategist shares his current dividend-paying picks. The 10 Best Dividend Stocks https://www.morningstar.com/stocks/10-best-dividend-stocks 00:00:00 Introduction 00:00:23 Verizon Communications VZ 00:01:08 Kraft Heinz KHC 00:02:05 Entergy Transfer ET 00:02:52 Healthpeak DOC 00:03:54 Realty Income O 00:04:49 Duke Energy DUK 00:05:54 Alliant Energy LNT 00:06:13 Why UPS, KEY, and LYB Are at Risk in 2026 00:08:35 Mondelez International MDLZ 00:09:34 Clorox CLX 00:10: 49 Devon Energy DVN Watch more from Morningstar: 3 Dividend Stocks for January 2026 https://youtu.be/hjcOfdscHnA?si=WeB-l6Hu5AGzv-AO 5 Stocks to Buy in January 2026 https://www.youtube.com/live/gsMbqNrp4GY?si=frBRfJeES__pnLCK 10 Top Dividend Stocks for 2025 https://youtu.be/1t9zi6L9yXw?si=0YP-qUidnPPKZEc_ Follow Morningstar on …
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Why Clorox Stock Remains Worth Holding in Your Portfolio Now?
Published: January 16, 2026 by: Zacks Investment Research
Sentiment: Neutral
CLX stays a solid hold as brand strength, ERP-driven efficiencies and innovation offset cautious consumers, competition and near-term sales pressure.
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A New Way to Stop Allergens: Introducing Clorox™ PURE™ Allergen Neutralizer
Published: January 13, 2026 by: PRNewsWire
Sentiment: Neutral
Clorox enters the air care category with a groundbreaking line of daily allergen neutralizers to manage common household allergens like pollen, dust mite matter and pet dander ¹. OAKLAND, Calif.
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Best Dividend Aristocrats For January 2026
Published: December 31, 2025 by: Seeking Alpha
Sentiment: Positive
The ProShares S&P 500 Dividend Aristocrat ETF (NOBL) underperformed SPY in 2025, gaining 7.2% versus SPY's 18.42%. Despite average underperformance, select Aristocrats like CAH (+74.18%), ALB (+66.90%), and CHRW (+61.22%) delivered strong double-digit returns. Dividend growth for the Aristocrats slowed to 5.52% in 2025, down from 5.78% in 2024, with 68 of 69 raising payouts.
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Clorox's 5% Yield Looks Solid but One Metric Deserves Attention
Published: December 30, 2025 by: 24/7 Wall Street
Sentiment: Positive
Clorox ( NYSE:CLX ) operates household brands including Clorox bleach, Glad trash bags, Burt's Bees, Hidden Valley, and Fresh Step cat litter.
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Is the Options Market Predicting a Spike in The Clorox Stock?
Published: December 26, 2025 by: Zacks Investment Research
Sentiment: Neutral
Investors need to pay close attention to CLX stock based on the movements in the options market lately.
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1 Top High-Yield Dividend Stock I'd Buy Without Hesitation in December
Published: December 19, 2025 by: The Motley Fool
Sentiment: Neutral
A string of problems has dragged Clorox's stock down. The company is finally showing signs of a rebound, led by an impressive return on invested capital.
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Will Clorox's Pricing Power Hold as Consumer Elasticity Tightens?
Published: December 16, 2025 by: Zacks Investment Research
Sentiment: Negative
CLX tests its pricing power as consumers trade down, promotions rise, and margins stay under pressure in a tightening demand environment.
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Clorox's Brand Investments Are Up: Will They Translate to Growth?
Published: December 12, 2025 by: Zacks Investment Research
Sentiment: Neutral
CLX leans on heavier brand investment and new product launches to rebuild momentum as ERP-related disruptions weigh on near-term sales.
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FROM NAUGHTY TO NICE: KINGSFORD™ CHRISTMAS COAL BRINGS HOLIDAY CHEER TO THE GRILL
Published: December 11, 2025 by: PRNewsWire
Sentiment: Neutral
Fans can enter for a chance to win a FREE bag of Christmas Coal for their naughty list ahead of the holidays Key Highlights at a Glance: What It Is: Christmas Coal is a limited-edition, festive 4-lb. Kingsford Original Charcoal bag designed for holiday gifting.
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Why Is Clorox (CLX) Down 4.1% Since Last Earnings Report?
Published: December 03, 2025 by: Zacks Investment Research
Sentiment: Negative
Clorox (CLX) reported earnings 30 days ago. What's next for the stock?
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The Clorox Company (CLX) Presents at Morgan Stanley Global Consumer & Retail Conference 2025 Transcript
Published: December 02, 2025 by: Seeking Alpha
Sentiment: Neutral
The Clorox Company (CLX) Presents at Morgan Stanley Global Consumer & Retail Conference 2025 Transcript
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5 Must-Own Dividend Aristocrats That Can Weather a Coming Big Sell-Off
Published: November 21, 2025 by: 24/7 Wall Street
Sentiment: Negative
The recent high-velocity sell-off may be a preview of what's to come this year or in 2026.
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Clorox Launches Free Holiday Gift of Clean: Complimentary In-Home Cleaning Service and Essential Product Bundle for Shoppers
Published: November 12, 2025 by: PRNewsWire
Sentiment: Neutral
Holiday shoppers can claim a free Clorox Gift of Clean—including a 2-hour in-home cleaning service powered by Angi and a bundle of Clorox's most popular cleaning products—while supplies last. OAKLAND, Calif.
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Clorox: ERP Overhang Eases, Defense Appeal Remains, But Outlook Still Uncertain
Published: November 06, 2025 by: Seeking Alpha
Sentiment: Negative
The Clorox Company (CLX) is rated "Hold" with a 12-month price target of $120, implying a 10% upside excluding dividends. CLX faces headwinds from ERP transition, declining sales, and margin pressure, but most negatives appear priced in, limiting further downside risk. Management expects ERP challenges to ease after FY2026, potentially unlocking innovation, cost optimization, and margin recovery for CLX.
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HIDDEN VALLEY RANCH® TURNS TINY NYC APARTMENT INTO THE ULTIMATE POP-UP RESTAURANT EXPERIENCE
Published: November 05, 2025 by: PRNewsWire
Sentiment: Neutral
The Brand's First-Ever Pop-Up Restaurant Proves that with Hidden Valley Ranch Seasoning, Big Kitchens Aren't Necessary to Cook Like a Pro OAKLAND, Calif. , Nov. 5, 2025 /PRNewswire/ -- Hidden Valley® Ranch, the brand known for delicious, versatile condiments and seasonings, is taking its craveworthy obsession to New York City with a one-of-a-kind pop-up restaurant, serving bold flavor from one of the Big Apple's tiny kitchens.
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Clorox Q1 Earnings Beat Estimates, Organic Sales Fall 17% Y/Y
Published: November 04, 2025 by: Zacks Investment Research
Sentiment: Positive
CLX posts Q1 earnings and sales above estimates despite steep year-over-year declines tied to its U.S. ERP transition.
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Clorox Q1: There Are Concerns Beyond Transitory ERP Weakness
Published: November 04, 2025 by: Seeking Alpha
Sentiment: Negative
The Clorox Company reported very weak fiscal Q1 results. The company's ERP-related disruption caused most of the quarter's weakness. CLX's underlying consumption has also been weak. A weak consumer has caused below-usual category growth and competitive pressure from lower-cost substitutes. The quarter causes more cautious growth estimates for Clorox as the company struggles to grow market share and maintain pricing.
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Clorox Q1 Earnings Preview: Can It Beat Estimates Amid Headwinds?
Published: October 30, 2025 by: Zacks Investment Research
Sentiment: Neutral
CLX braces for a tough Q1 as ERP transition, inventory reductions and macro headwinds weigh on sales and margins.
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About The Clorox Company (CLX)
- IPO Date 1983-03-21
- Website https://www.thecloroxcompany.com
- Industry Household & Personal Products
- CEO Linda J. Rendle
- Employees 7400