Snap Inc. (SNAP)

US — Communication Services Sector
Peers: TWLO  FVRR  SPOT  BIDU  PINS  GOOGL  META  GOOG 

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Key Metrics & Ratings

  • symbol SNAP
  • Rev/Share 3.3663
  • Book/Share 1.2355
  • PB 5.706
  • Debt/Equity 2.0257
  • CurrentRatio 3.884
  • ROIC -0.1092

 

  • MktCap 11913302015.0
  • FreeCF/Share 0.2343
  • PFCF 30.3618
  • PE -21.6139
  • Debt/Assets 0.5666
  • DivYield 0
  • ROE -0.2417

 

  • Rating D+
  • Score 1
  • Recommendation Strong Sell
  • P/E Score 1
  • DCF Score 1
  • P/B Score 1
  • D/E Score 1

Recent Analyst Ratings

Type Ticker Analyst Firm Previous Rating Current Rating Previous Price Target Current Price Target Date
Downgrade SNAP Citizens JMP Mkt Outperform Market Perform -- -- Aug. 6, 2025
Downgrade SNAP Guggenheim Buy Neutral -- -- Feb. 11, 2025
Reiterated SNAP Barclays -- Overweight -- -- Feb. 5, 2025
Downgrade SNAP Wells Fargo Overweight Equal Weight $15 $11 Feb. 5, 2025
Upgrade SNAP JMP Securities Market Perform Mkt Outperform -- $17 Oct. 23, 2024
Initiation SNAP B. Riley Securities -- Neutral -- $11 Sept. 20, 2024
Initiation SNAP Cantor Fitzgerald -- Neutral -- $8 Sept. 5, 2024

News

Snap: Buy The Dip - There Is Considerable Upside Potential
SNAP
Published: April 30, 2025 by: Seeking Alpha
Sentiment: Positive

Snap Inc. presents a significant asymmetrical investment opportunity with limited downside risk and substantial upside potential, potentially doubling to $18 within 12 months. Despite past poor performance, Snap's valuation is now exceptionally cheap, trading at around 17 times forward EPS with a PEG ratio of 0.38. Snap's DAUs and profitability are growing, suggesting the market is severely mispricing the stock, offering serious multi-bagger potential.

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image for news Snap: Buy The Dip - There Is Considerable Upside Potential
Snap was already struggling. Then came Trump's tariffs.
SNAP
Published: April 30, 2025 by: Business Insider
Sentiment: Negative

Snap fell 14% after it reported first-quarter earnings and said it wasn't sharing second-quarter guidance. Trade restrictions and changes to the de minimis exception are hurting Snap.

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image for news Snap was already struggling. Then came Trump's tariffs.
Should Investors Buy Snap Stock Before April 29?
SNAP
Published: April 29, 2025 by: The Motley Fool
Sentiment: Neutral

Snap (SNAP 3.92%) will deliver key insights to shareholders on April 29 that investors will not want to miss.

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image for news Should Investors Buy Snap Stock Before April 29?
Snap to Report Q1 Earnings: Key Metrics and Expectations to Watch
SNAP
Published: April 25, 2025 by: Zacks Investment Research
Sentiment: Positive

SNAP's Q1 revenues are likely to have benefited from Snapchat+ growth. However, operating costs are likely to have increased due to a shift in marketing expenses.

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image for news Snap to Report Q1 Earnings: Key Metrics and Expectations to Watch
Does SNAP's Launch of an AI Ad Format Signal a Buy for the Stock?
SNAP
Published: April 09, 2025 by: Zacks Investment Research
Sentiment: Positive

Snap makes continuous innovations in its advertising strategy, and its recent launch of an AI ad format presents a buy opportunity for investors in 2025.

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image for news Does SNAP's Launch of an AI Ad Format Signal a Buy for the Stock?
Meta, Snap, Reddit And Pinterest Slide As Tariffs Add To 'Digital Ads Volatility'
META, PINS, RDDT, SNAP
Published: April 03, 2025 by: Investors Business Daily
Sentiment: Negative

Meta stock and other social media players tumbled Thursday on concerns that tariffs will slow spending in digital advertising. The post Meta, Snap, Reddit And Pinterest Slide As Tariffs Add To 'Digital Ads Volatility' appeared first on Investor's Business Daily.

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image for news Meta, Snap, Reddit And Pinterest Slide As Tariffs Add To 'Digital Ads Volatility'
Snap: A Quiet Comeback Is Taking Shape
SNAP
Published: April 03, 2025 by: Seeking Alpha
Sentiment: Positive

SNAP is trading near a strong historical support level. I believe the narrative and recent growth surrounding this stock could lead to a turnaround this year. I'm projecting continued growth in direct response ads, especially from SMBs, fueled by better ad tools and a simplified experience. That said, I'd keep a close eye on the regulatory framework in the U.S. and Australia, which could slow growth in youth-driven ad verticals.

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image for news Snap: A Quiet Comeback Is Taking Shape
SNAP Falls 22% in a Year: Should You Buy, Sell or Hold the Stock?
SNAP
Published: March 19, 2025 by: Zacks Investment Research
Sentiment: Neutral

Snap advances in AR and benefits from advertising revenue growth, but competition and regional pressures suggest investors should wait for better entry points in 2025.

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image for news SNAP Falls 22% in a Year: Should You Buy, Sell or Hold the Stock?
Why Snap (SNAP) Dipped More Than Broader Market Today
SNAP
Published: March 04, 2025 by: Zacks Investment Research
Sentiment: Neutral

In the most recent trading session, Snap (SNAP) closed at $9.60, indicating a -1.74% shift from the previous trading day.

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image for news Why Snap (SNAP) Dipped More Than Broader Market Today
Later Announces Partnership with Snap Inc. Delivering the Industry's Most Comprehensive Integration for Social and Influencer Marketing
SNAP
Published: February 27, 2025 by: PRNewsWire
Sentiment: Neutral

BOSTON , Feb. 27, 2025 /PRNewswire/ -- Later, a leader in influencer marketing and social media management software and services, today announces a partnership with Snap Inc. (NYSE: SNAP), that redefines creator partnerships and content publishing on Snapchat. The collaboration introduces two key capabilities through Snapchat's APIs: discovery of creator profiles within Later's influencer marketing platform, and automated content scheduling and posting through Later's social media management platform.

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image for news Later Announces Partnership with Snap Inc. Delivering the Industry's Most Comprehensive Integration for Social and Influencer Marketing
Snap Announces Pricing of Upsized Offering of $1.5 Billion of Senior Notes Due 2033
SNAP
Published: February 11, 2025 by: Business Wire
Sentiment: Neutral

SANTA MONICA, Calif.--(BUSINESS WIRE)--Snap Inc. (NYSE: SNAP) announced today the pricing of $1.5 billion aggregate principal amount of 6.875% senior notes due 2033, or the notes, in a private offering that is exempt from the registration requirements of the Securities Act of 1933, as amended, or the Securities Act. The sale of the notes is expected to close on February 14, 2025, subject to customary closing conditions. The notes will be senior unsecured obligations of Snap and will be fully an.

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image for news Snap Announces Pricing of Upsized Offering of $1.5 Billion of Senior Notes Due 2033

About Snap Inc. (SNAP)

  • IPO Date 2017-03-02
  • Website https://www.snap.com
  • Industry Internet Content & Information
  • CEO Evan T. Spiegel
  • Employees 5061

Snap Inc. operates as a camera company in North America, Europe, and internationally. The company offers Snapchat, a camera application with various functionalities, such as Camera, Communication, Snap Map, Stories, and Spotlight that enable people to communicate visually through short videos and images. It also provides Spectacles, an eyewear product that connects with Snapchat and captures photos and video from a human perspective; and advertising products, including AR ads and Snap ads comprises a single image or video ads, story ads, collection ads, dynamic ads, and commercials. The company was formerly known as Snapchat, Inc. and changed its name to Snap Inc. in September 2016. Snap Inc. was founded in 2010 and is headquartered in Santa Monica, California.