ServiceNow, Inc. (NOW)

US — Technology Sector
Peers: INTU  APP  UBER  SHOP  AMAT  ANET  QCOM  CRM  LRCX  PANW 

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Key Metrics & Ratings

  • symbol NOW
  • Rev/Share 12.1798
  • Book/Share 10.8663
  • PB 14.2053
  • Debt/Equity 0.2125
  • CurrentRatio 1.0632
  • ROIC 0.0992

 

  • MktCap 160192161498.0
  • FreeCF/Share 3.8058
  • PFCF 40.473
  • PE 92.7408
  • Debt/Assets 0.1102
  • DivYield 0
  • ROE 0.1649

 

  • Rating B+
  • Score 3
  • Recommendation Neutral
  • P/E Score 2
  • DCF Score 4
  • P/B Score 2
  • D/E Score 3

Recent Analyst Ratings

Type Ticker Analyst Firm Previous Rating Current Rating Previous Price Target Current Price Target Date
Resumed NOW BTIG Research -- Buy -- $1000 Dec. 17, 2025
Upgrade NOW Guggenheim Sell Neutral -- -- Dec. 16, 2025
Downgrade NOW KeyBanc Capital Markets Sector Weight Underweight -- $775 Dec. 15, 2025
Initiation NOW Macquarie -- Neutral -- $860 Nov. 25, 2025
Reiterated NOW BMO Capital Markets -- Outperform $1160 $1150 Oct. 30, 2025
Upgrade NOW Morgan Stanley Equal Weight Overweight -- $1250 Sept. 24, 2025
Reiterated NOW BMO Capital Markets -- Outperform $1150 $1160 July 24, 2025
Downgrade NOW Erste Group Buy Hold -- -- July 23, 2025
Initiation NOW DA Davidson -- Buy -- $1150 June 25, 2025
Reiterated NOW BMO Capital Markets -- Outperform $1025 $1150 May 14, 2025

News

ServiceNow to acquire cybersecurity startup Armis for $7.75B
NOW
Published: December 23, 2025 by: TechCrunch
Sentiment: Positive

Enterprise software company ServiceNow agreed to acquire a nine-year-old cybersecurity startup, Armis, for $7.75 billion in cash.

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image for news ServiceNow to acquire cybersecurity startup Armis for $7.75B
ServiceNow stock: Armis deal seen more than tripling its market opportunity
NOW
Published: December 23, 2025 by: Invezz
Sentiment: Positive

ServiceNow (NYSE: NOW) investors may be concerned with the company spending $7.75 billion on buying Armis, but its CEO remains confident the deal will prove positive in the long run.

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image for news ServiceNow stock: Armis deal seen more than tripling its market opportunity
ServiceNow to Buy Cybersecurity Company Armis for $7.75 Billion
NOW
Published: December 23, 2025 by: Barrons
Sentiment: Positive

The all-cash deal to acquire cybersecurity company is expected to close in the second half of 2026.

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image for news ServiceNow to Buy Cybersecurity Company Armis for $7.75 Billion
ServiceNow to Acquire Armis for About $7.75 Billion
NOW
Published: December 23, 2025 by: WSJ
Sentiment: Positive

ServiceNow agreed to acquire cybersecurity startup Armis for about $7.75 billion in cash in a move intended to take advantage of growing demand for AI security.

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image for news ServiceNow to Acquire Armis for About $7.75 Billion
ServiceNow acquiring cybersecurity startup Armis for nearly $8 billion
NOW
Published: December 23, 2025 by: CNBC
Sentiment: Positive

ServiceNow will acquire cybersecurity startup Armis in a $7.75 billion deal expected to close next year. The enterprise software company said the deal will bolster its cybersecurity capabilities in the age of artificial intelligence.

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image for news ServiceNow acquiring cybersecurity startup Armis for nearly $8 billion
ServiceNow to buy cybersecurity startup Armis for $7.75 billion
NOW
Published: December 23, 2025 by: Reuters
Sentiment: Positive

ServiceNow has agreed to buy cybersecurity startup Armis for $7.75 billion in cash, the companies said on Tuesday, as the enterprise software maker looks to attract new customers amid growing risks of cyberattacks.

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image for news ServiceNow to buy cybersecurity startup Armis for $7.75 billion
ServiceNow acquires Armis for $7.75 billion as it bets big on cybersecurity for AI
NOW
Published: December 23, 2025 by: Market Watch
Sentiment: Positive

The deal expands ServiceNow's reach into cybersecurity as it aims to create an ‘AI control tower.'

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image for news ServiceNow acquires Armis for $7.75 billion as it bets big on cybersecurity for AI
ServiceNow to acquire Armis to expand cyber exposure and security across the full attack surface in IT, OT, and medical devices for companies, governments, and critical infrastructure worldwide
NOW
Published: December 23, 2025 by: Business Wire
Sentiment: Neutral

SANTA CLARA, Calif.--(BUSINESS WIRE)--ServiceNow (NYSE: NOW), the AI control tower for business reinvention, today entered into an agreement to acquire Armis for $7.75 billion in cash. Armis, a leader in cyber exposure management and cyber-physical security, manages cyber risk across the full attack surface in IT, operational technology (OT), medical devices, and other environments for companies, governments, and critical infrastructure worldwide. The acquisition will expand ServiceNow's securi.

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image for news ServiceNow to acquire Armis to expand cyber exposure and security across the full attack surface in IT, OT, and medical devices for companies, governments, and critical infrastructure worldwide
LDOS or NOW: Which Is the Better Value Stock Right Now?
LDOS, NOW
Published: December 18, 2025 by: Zacks Investment Research
Sentiment: Neutral

Investors interested in stocks from the Computers - IT Services sector have probably already heard of Leidos (LDOS) and ServiceNow (NOW). But which of these two stocks offers value investors a better bang for their buck right now?

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image for news LDOS or NOW: Which Is the Better Value Stock Right Now?
ServiceNow, Inc. (NOW) Is a Trending Stock: Facts to Know Before Betting on It
NOW
Published: December 18, 2025 by: Zacks Investment Research
Sentiment: Positive

ServiceNow (NOW) has received quite a bit of attention from Zacks.com users lately. Therefore, it is wise to be aware of the facts that can impact the stock's prospects.

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image for news ServiceNow, Inc. (NOW) Is a Trending Stock: Facts to Know Before Betting on It
ServiceNow: This Selloff Is A Gift
NOW
Published: December 18, 2025 by: Seeking Alpha
Sentiment: Positive

ServiceNow remains a high-conviction buy for 2026, with a reiterated price target of $1,183, representing 55% upside from current levels. NOW's Q3 FY25 results exceeded expectations, with strong enterprise customer momentum and cRPO growth, supporting robust forward revenue and margin projections. Concerns over the potential $7B Armis acquisition center on steep valuation, financing risks, and possible margin compression, but strategic fit is compelling for AI platform ambitions.

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image for news ServiceNow: This Selloff Is A Gift
ServiceNow: Buy The Dip In NOW Stock?
NOW
Published: December 17, 2025 by: Forbes
Sentiment: Negative

ServiceNow stock (NYSE: NOW) dropped 11% on Monday after the company announced its planned $7 billion acquisition of Armis. The development triggered an analyst downgrade and unsettled investors.

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image for news ServiceNow: Buy The Dip In NOW Stock?
Here's Why ServiceNow (NOW) is a Strong Growth Stock
NOW
Published: December 16, 2025 by: Zacks Investment Research
Sentiment: Positive

Wondering how to pick strong, market-beating stocks for your investment portfolio? Look no further than the Zacks Style Scores.

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image for news Here's Why ServiceNow (NOW) is a Strong Growth Stock
Is ServiceNow (NOW) a Buy as Wall Street Analysts Look Optimistic?
NOW
Published: December 16, 2025 by: Zacks Investment Research
Sentiment: Positive

When deciding whether to buy, sell, or hold a stock, investors often rely on analyst recommendations. Media reports about rating changes by these brokerage-firm-employed (or sell-side) analysts often influence a stock's price, but are they really important?

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image for news Is ServiceNow (NOW) a Buy as Wall Street Analysts Look Optimistic?
ServiceNow Stock Plunges to Lead S&P 500 Decliners on Monday. Here's Why.
NOW
Published: December 15, 2025 by: Investopedia
Sentiment: Neutral

Shares of ServiceNow (NOW) sank Monday following a report the the AI-driven enterprise software provider was close to purchasing Internet of Things security startup Armis for as much as $7 billion.

Read More
image for news ServiceNow Stock Plunges to Lead S&P 500 Decliners on Monday. Here's Why.
Why ServiceNow's stock is sinking toward its worst day in 11 months
NOW
Published: December 15, 2025 by: Market Watch
Sentiment: Negative

The stock drop reflects concerns that ServiceNow could get more acquisitive in a bid to ignite growth.

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image for news Why ServiceNow's stock is sinking toward its worst day in 11 months
ServiceNow reportedly in talks to acquire Armis for $7B
NOW
Published: December 15, 2025 by: Proactive Investors
Sentiment: Positive

ServiceNow Inc (NYSE:NOW, XETRA:4S0) is reportedly in advanced discussions to acquire cybersecurity firm Armis in a deal valued at approximately $7 billion, according to a Bloomberg report. Neither company has confirmed the talks.

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image for news ServiceNow reportedly in talks to acquire Armis for $7B
ServiceNow Stock Sinks on Potential Acquisition, Downgrade
NOW
Published: December 15, 2025 by: Schaeffers Research
Sentiment: Negative

Shares of ServiceNow Inc (NYSE:NOW) are sharply lower this morning, after reports that the software name is in talks to acquire cybersecurity startup Armis for $7 billion as early as this week.

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image for news ServiceNow Stock Sinks on Potential Acquisition, Downgrade
Veeam Partners with ServiceNow to Power Data Resilience Processes and Workflows
NOW
Published: December 09, 2025 by: Business Wire
Sentiment: Neutral

SEATTLE--(BUSINESS WIRE)-- #DataProtection--Veeam App helps organizations orchestrate and manage data protection for critical assets through ServiceNow, strengthening resilience and compliance.

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image for news Veeam Partners with ServiceNow to Power Data Resilience Processes and Workflows
Can Workflow Adoption Drive NOW Stock in 2026 Post 25% Drop?
NOW
Published: December 05, 2025 by: Zacks Investment Research
Sentiment: Negative

ServiceNow stock struggles amid slowing growth, but AI traction and new partnerships may shape a stronger 2026.

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image for news Can Workflow Adoption Drive NOW Stock in 2026 Post 25% Drop?
NOW's Veza Buyout Expands Portfolio: What's Ahead for the Stock?
NOW
Published: December 04, 2025 by: Zacks Investment Research
Sentiment: Positive

ServiceNow boosts its security stack with the Veza acquisition to govern AI identity access and cut enterprise risk exposure.

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image for news NOW's Veza Buyout Expands Portfolio: What's Ahead for the Stock?
Investors Heavily Search ServiceNow, Inc. (NOW): Here is What You Need to Know
NOW
Published: December 04, 2025 by: Zacks Investment Research
Sentiment: Positive

Recently, Zacks.com users have been paying close attention to ServiceNow (NOW). This makes it worthwhile to examine what the stock has in store.

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image for news Investors Heavily Search ServiceNow, Inc. (NOW): Here is What You Need to Know
G vs. NOW: Which Stock Should Value Investors Buy Now?
G, NOW
Published: December 01, 2025 by: Zacks Investment Research
Sentiment: Positive

Investors with an interest in Computers - IT Services stocks have likely encountered both Genpact (G) and ServiceNow (NOW). But which of these two stocks is more attractive to value investors?

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image for news G vs. NOW: Which Stock Should Value Investors Buy Now?
Why Is ServiceNow (NOW) Down 14.1% Since Last Earnings Report?
NOW
Published: November 28, 2025 by: Zacks Investment Research
Sentiment: Negative

ServiceNow (NOW) reported earnings 30 days ago. What's next for the stock?

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image for news Why Is ServiceNow (NOW) Down 14.1% Since Last Earnings Report?
MSFT vs. NOW: Which Cloud Software Provider Offers More Upside?
MSFT, NOW
Published: November 24, 2025 by: Zacks Investment Research
Sentiment: Positive

ServiceNow's AI control tower and workflow automation offer superior upside compared with Microsoft's diversified model. NOW's YTD decline offers superior upside potential.

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image for news MSFT vs. NOW: Which Cloud Software Provider Offers More Upside?
NOW Deepens Partnership With MSFT: Can it Drive Top-Line Growth?
NOW
Published: November 21, 2025 by: Zacks Investment Research
Sentiment: Neutral

ServiceNow deepens its Microsoft integrations, extending AI governance and workflow reach across Copilot, Foundry, GitHub, and Agent 365.

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image for news NOW Deepens Partnership With MSFT: Can it Drive Top-Line Growth?
ServiceNow Stock Just Got 35% Cheaper, Are You Buying?
NOW
Published: November 20, 2025 by: Forbes
Sentiment: Positive

ServiceNow (NOW) stock could be an attractive purchase at this time. Why is that?

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image for news ServiceNow Stock Just Got 35% Cheaper, Are You Buying?
Here is What to Know Beyond Why ServiceNow, Inc. (NOW) is a Trending Stock
NOW
Published: November 19, 2025 by: Zacks Investment Research
Sentiment: Positive

ServiceNow (NOW) has been one of the stocks most watched by Zacks.com users lately. So, it is worth exploring what lies ahead for the stock.

Read More
image for news Here is What to Know Beyond Why ServiceNow, Inc. (NOW) is a Trending Stock
ServiceNow Advances Enterprise AI through Seamless Integrations with Microsoft, Enabling Collaboration, Orchestration, and Governance
NOW
Published: November 18, 2025 by: Business Wire
Sentiment: Neutral

SAN FRANCISCO--(BUSINESS WIRE)--ServiceNow advances enterprise AI through seamless integrations with Microsoft, enabling collaboration, orchestration, and governance.

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image for news ServiceNow Advances Enterprise AI through Seamless Integrations with Microsoft, Enabling Collaboration, Orchestration, and Governance
G or NOW: Which Is the Better Value Stock Right Now?
G, NOW
Published: November 11, 2025 by: Zacks Investment Research
Sentiment: Positive

Investors interested in stocks from the Computers - IT Services sector have probably already heard of Genpact (G) and ServiceNow (NOW). But which of these two stocks presents investors with the better value opportunity right now?

Read More
image for news G or NOW: Which Is the Better Value Stock Right Now?

About ServiceNow, Inc. (NOW)

  • IPO Date 2012-06-29
  • Website https://www.servicenow.com
  • Industry Software - Application
  • CEO William R. McDermott
  • Employees 26293

ServiceNow, Inc. provides enterprise cloud computing solutions that defines, structures, consolidates, manages, and automates services for enterprises worldwide. It operates the Now platform for workflow automation, artificial intelligence, machine learning, robotic process automation, performance analytics, electronic service catalogs and portals, configuration management systems, data benchmarking, encryption, and collaboration and development tools. The company also provides information technology (IT) service management applications; IT service management product suite for enterprise's employees, customers, and partners; IT business management product suite; IT operations management product that connects a customer's physical and cloud-based IT infrastructure; IT Asset Management to automate IT asset lifecycles; and security operations that connects with internal and third party. In addition, it offers governance, risk, and compliance product to manage risk and resilience; human resources, legal, and workplace service delivery products; safe workplace applications; customer service management product; and field service management applications. Further, it provides App Engine product; IntegrationHub enables application to extend workflows; and professional, industry solutions, and customer support services. It serves government, financial services, healthcare, telecommunications, manufacturing, IT services, technology, oil and gas, education, and consumer products through direct sales team and resale partners. It has a strategic partnership with Celonis to help customers identify and prioritize processes that are suitable for automation. The company was formerly known as Service-now.com and changed its name to ServiceNow, Inc. in May 2012. The company was founded in 2004 and is headquartered in Santa Clara, California.