ServiceNow, Inc. (NOW)
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Start Your Free Trial NowKey Metrics & Ratings
- symbol NOW
- Rev/Share 12.7796
- Book/Share 12.4774
- PB 8.3567
- Debt/Equity 0.2471
- CurrentRatio 0.9462
- ROIC 0.0898
- MktCap 109066420000.0
- FreeCF/Share 4.4042
- PFCF 23.8344
- PE 61.9774
- Debt/Assets 0.123
- DivYield 0
- ROE 0.1542
- Rating B
- Score 3
- Recommendation Neutral
- P/E Score 1
- DCF Score 4
- P/B Score 1
- D/E Score 2
Recent Analyst Ratings
| Type | Ticker | Analyst Firm | Previous Rating | Current Rating | Previous Price Target | Current Price Target | Date |
|---|---|---|---|---|---|---|---|
| Reiterated | NOW | BMO Capital Markets | -- | Outperform | $175 | $170 | Jan. 29, 2026 |
| Reiterated | NOW | BMO Capital Markets | -- | Outperform | $230 | $175 | Jan. 21, 2026 |
| Resumed | NOW | Goldman | -- | Buy | -- | $205 | Jan. 12, 2026 |
| Upgrade | NOW | Arete | Neutral | Buy | -- | $200 | Jan. 6, 2026 |
| Resumed | NOW | BTIG Research | -- | Buy | -- | $1000 | Dec. 17, 2025 |
| Upgrade | NOW | Guggenheim | Sell | Neutral | -- | -- | Dec. 16, 2025 |
| Downgrade | NOW | KeyBanc Capital Markets | Sector Weight | Underweight | -- | $775 | Dec. 15, 2025 |
| Initiation | NOW | Macquarie | -- | Neutral | -- | $860 | Nov. 25, 2025 |
| Reiterated | NOW | BMO Capital Markets | -- | Outperform | $1160 | $1150 | Oct. 30, 2025 |
| Upgrade | NOW | Morgan Stanley | Equal Weight | Overweight | -- | $1250 | Sept. 24, 2025 |
News
3 High-Growth Stocks To By In February
Published: February 23, 2026 by: 24/7 Wall Street
Sentiment: Positive
Long-term buy and hold investing sounds great. Indeed, some of the best returns of all time, from some of the greatest investors who have ever lived (ahem, Warren Buffett) have come from buying large positions in solid companies, and holding these positions for very long periods of time.
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Sell… Sell… Sell… Another Eight Companies Insiders Are Exiting
Published: February 22, 2026 by: InvestorPlace
Sentiment: Negative
Last week, I warned that insiders in two key industries were selling unusual amounts of their company's stock.
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'Dramatic downside' risk in some software stocks still, says VantageRock's Avery Sheffield
Published: February 20, 2026 by: CNBC Television
Sentiment: Negative
AverySheffield, Vantage Rock, joins 'Closing Bell' to talk the state of software stocks and the impact of today's tariff ruling.
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Beaten-down software stocks RingCentral and Five9 rally as earnings quell some AI concerns
Published: February 20, 2026 by: CNBC
Sentiment: Positive
RingCentral and Five9 rallied on the back of strong fourth-quarter results, bucking the recent downtrend in software stocks. Both customer service software firms said AI has helped their businesses and boosted bookings and revenues.
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ServiceNow, Inc. (NOW) is Attracting Investor Attention: Here is What You Should Know
Published: February 18, 2026 by: Zacks Investment Research
Sentiment: Positive
ServiceNow (NOW) has been one of the stocks most watched by Zacks.com users lately. So, it is worth exploring what lies ahead for the stock.
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Palo Alto shares sink 8%, CEO defends cybersecurity's position as AI hits software stocks
Published: February 18, 2026 by: CNBC
Sentiment: Negative
Palo Alto Networks CEO Nikesh Arora defended the company's strategy and tried to differentiate itself from the AI threat facing software stocks. The cybersecurity company topped Wall Street's fiscal second-quarter estimates but issued lackluster earnings guidance for the current period.
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Got $5,000? 5 Tech Stocks to Buy and Hold for the Long Term
Published: February 18, 2026 by: The Motley Fool
Sentiment: Neutral
AI disruption fears are driving a sell-off across the tech sector. That has created some nice deals for some essential hardware and software leaders.
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Why ServiceNow (NOW) is a Top Growth Stock for the Long-Term
Published: February 17, 2026 by: Zacks Investment Research
Sentiment: Positive
Whether you're a value, growth, or momentum investor, finding strong stocks becomes easier with the Zacks Style Scores, a top feature of the Zacks Premium research service.
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10 Cheapest S&P 500 Software Stocks Ranked After The Recent Repricing
Published: February 13, 2026 by: Seeking Alpha
Sentiment: Neutral
SaaS stocks near 52-week lows may present selective opportunities for disciplined, long-term investors. A quality screen highlights large-cap names with strong ROA and improving valuation metrics. Adobe and FICO rank highest under a modified Magic Formula framework.
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Beaten-Down Software Stocks Are Still Good Buys, Despite Investors' AI Fears
Published: February 12, 2026 by: Morningstar
Sentiment: Neutral
#Softwarestocks #AITrade #StockPicks Two top picks from Morningstar analysts. Watch the full episode on Investing Insights: Beyond AI: Are Quantum Stocks the Next Big Thing in Tech Investing?
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ServiceNow's Product Expansion Gains Pace: More Growth Ahead?
Published: February 11, 2026 by: Zacks Investment Research
Sentiment: Positive
NOW's product surge - Now Assist, Raptor and more - fuels big enterprise wins and AI-driven growth, setting up durable revenue expansion ahead.
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Software Stocks Look Primed for a Short Squeeze
Published: February 11, 2026 by: Barrons
Sentiment: Positive
Heavy short interest and stabilizing prices could spark a near-term rally—even as long-term AI fears linger.
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AI Disruption Overblown! 4 Software Stocks to Buy on the Dip
Published: February 11, 2026 by: MarketBeat
Sentiment: Neutral
Software stocks got hammered in 2025 and early 2026 because of AI disruption fears. However, as legitimate as the concern may be, the corresponding sell-off was driven by emotions.
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Software companies' business models are 'under assault' from AI
Published: February 10, 2026 by: Yahoo Finance
Sentiment: Negative
Software stocks have been pummeled on worries that AI will start eating into their business. EMJ Capital founder and president Eric Jackson says he is "very bullish" on AI, but that the sell-off in legacy software stocks is "real" with the space seeing a "repricing.
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AI disruption fears create buying chance in US software stocks, strategists say
Published: February 10, 2026 by: Reuters
Sentiment: Positive
The severity of the pullback in software stocks in recent days, driven by fears of advances in artificial intelligence disrupting the industry, has created opportunities for investors to position for a rebound in higher-quality stocks, strategists at JP Morgan said.
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ServiceNow's Massive Fall: Analysts Eye +70% Gains Amid AI Risks
Published: February 10, 2026 by: MarketBeat
Sentiment: Neutral
So far, 2026 has been a bad time to be a software stock. The iShares Expanded Tech-Software Sector ETF BATS: IGV is a good proxy for software industry performance.
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Why there are 'real concerns' for some software stocks
Published: February 10, 2026 by: Yahoo Finance
Sentiment: Negative
Catalyst Funds chief investment officer and senior portfolio manager David Miller and Marketgauge.com chief strategist Michele Schneider join Morning Brief host Julie Hyman to share some of their top stock picks in the healthcare sector. To watch more expert insights and analysis on the latest market action, check out more Morning Brief here: https://finance.yahoo.com/videos/series/morning-brief/ #youtube #tech #ai #stocks About Yahoo Finance: Yahoo Finance provides free stock ticker data, up-to-date news, portfolio management resources, comprehensive market data, advanced tools, and more information to help you manage your financial life.
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ServiceNow: Rising From The Ashes Of The SaaSpocalypse
Published: February 10, 2026 by: Seeking Alpha
Sentiment: Positive
ServiceNow is the connecting layer for enterprises, as it employs its CMDB and CSDM technology to ensure companies can keep track of their operations. The firm's AI Control Tower and RaptorDB Pro products saw contract values rise substantially, as customers continue to seek out solutions for governance and scaling related to AI. ServiceNow's recent acquisitions show the company is on a path towards becoming a single platform that will help firms with both cybersecurity and orchestration of AI agents.
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5 Top Software Stocks Investors Can Buy Now (APP, PLTR, HOOD, CRM, NOW)
Published: February 09, 2026 by: Zacks Investment Research
Sentiment: Negative
Software stocks, long viewed as some of the market's most attractive business models, have been hit hard in recent months as investor concerns around artificial intelligence and large language models intensified. The selloff has been significant, with the iShares Expanded Tech-Software Sector ETF ( IGV ), a widely followed proxy for the software space, falling more than 20% over that stretch.
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3 Reasons to Hold ServiceNow Stock Despite a 42% Decline in 3 Months
Published: February 09, 2026 by: Zacks Investment Research
Sentiment: Negative
NOW shares are down nearly 42% in three months, but accelerating AI adoption, growing partnerships and a discounted valuation support a hold case.
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3 Massive Buybacks That Map the Market's Mood in 2026
Published: February 09, 2026 by: MarketBeat
Sentiment: Positive
Some of the biggest stocks in the technology and consumer staples sectors are kicking off 2026 with notable buyback announcements. This includes Western Digital NASDAQ: WDC, one of the market's best-performing names of 2025.
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Stockbroker bullish on Salesforce and ServiceNow with "software Armageddon" trade said to be overdone
Published: February 09, 2026 by: Proactive Investors
Sentiment: Positive
Wedbush has moved to re-plant its flag in battered enterprise software, arguing the recent sell-off in Salesforce Inc and ServiceNow Inc has overshot reality as investors fret about AI disrupting traditional SaaS economics. The broker said the pair of big-cap enterprise software stocks were caught in what it views as an exaggerated “software Armageddon” trade, with the market “baking in a doomsday scenario” for software names.
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Wall Street Roundup: Risk Off
Published: February 06, 2026 by: Seeking Alpha
Sentiment: Negative
Risk-off sentiment is driving sharp sell-offs in Bitcoin and major software stocks, with investors reallocating away from stretched tech valuations. AI-driven CapEx arms race at Alphabet (GOOGL) and Amazon (AMZN) is sparking concerns about profitability and sector disruption, despite strong revenue growth.
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The SaaSpocalypse Has Cut These Stocks In Half
Published: February 05, 2026 by: 24/7 Wall Street
Sentiment: Neutral
Once upon a time, horse-drawn carriages were the primary means of transportation for those who did not ride horses themselves.
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ServiceNow, Inc. (NOW) Is a Trending Stock: Facts to Know Before Betting on It
Published: February 04, 2026 by: Zacks Investment Research
Sentiment: Positive
Zacks.com users have recently been watching ServiceNow (NOW) quite a bit. Thus, it is worth knowing the facts that could determine the stock's prospects.
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Blackfoot Communications Selects Aria Systems to Support ServiceNow-Based Transformation
Published: February 03, 2026 by: Business Wire
Sentiment: Neutral
SAN FRANCISCO--(BUSINESS WIRE)--Aria Systems, the leader in AI-powered billing automation, today announces that Blackfoot Communications, a Montana-based communications service provider (CSP), has selected Aria to modernize its billing operations as it consolidates its technology stack onto the ServiceNow AI Platform. The solution will be implemented by global systems integrator Prodapt. Founded in 1954, Blackfoot Communications delivers high-speed fiber internet, VoIP, cloud collaboration, net.
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These software stocks could rise as much as 75%. But is now the time to buy?
Published: February 02, 2026 by: Market Watch
Sentiment: Positive
ServiceNow, Shopify and Twilio are stocks that appear to stand out in this beaten-down sector, but some believe it's too soon to buy.
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ServiceNow Stock Meltdown: Time To Panic?
Published: January 30, 2026 by: Forbes
Sentiment: Negative
Over almost three months from late October to January, ServiceNow (NOW)'s stock fell 37%, despite modest revenue growth. Concerns regarding AI disruption, a cautious outlook for FY26, and an aggressive acquisition strategy shook investor confidence, overshadowing earnings and share repurchase initiatives.
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ServiceNow (NOW) is a Top-Ranked Growth Stock: Should You Buy?
Published: January 30, 2026 by: Zacks Investment Research
Sentiment: Positive
The Zacks Style Scores offers investors a way to easily find top-rated stocks based on their investing style. Here's why you should take advantage.
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NOW Q4 Earnings Beat Estimates, Revenues Rise Y/Y, Shares Fall
Published: January 29, 2026 by: Zacks Investment Research
Sentiment: Positive
ServiceNow's Q4 earnings jump 26% and top estimates, but shares slide despite strong AI traction and a bullish 2026 outlook.
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About ServiceNow, Inc. (NOW)
- IPO Date 2012-06-29
- Website https://www.servicenow.com
- Industry Software - Application
- CEO William R. McDermott
- Employees 26293