Alphabet Inc. (GOOGL)

US — Technology Sector
Peers: MSFT  META  AAPL  TSM  NVDA  AVGO  CSCO  FLEX  MGIC  GRMN 

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Key Metrics & Ratings

  • symbol GOOGL
  • Rev/Share 31.8945
  • Book/Share 32.0095
  • PB 9.4491
  • Debt/Equity 0.0871
  • CurrentRatio 1.7473
  • ROIC 0.2322

 

  • MktCap 3649975667420.9995
  • FreeCF/Share 6.0857
  • PFCF 49.6244
  • PE 29.4205
  • Debt/Assets 0.0628
  • DivYield 0.0027
  • ROE 0.35

 

  • Rating A-
  • Score 4
  • Recommendation Buy
  • P/E Score 2
  • DCF Score 4
  • P/B Score 1
  • D/E Score 3

Recent Analyst Ratings

Type Ticker Analyst Firm Previous Rating Current Rating Previous Price Target Current Price Target Date
Reiterated GOOGL Guggenheim -- Buy $330 $375 Dec. 1, 2025
Initiation GOOGL BNP Paribas Exane -- Outperform -- $355 Nov. 24, 2025
Upgrade GOOGL Loop Capital Hold Buy -- $320 Nov. 18, 2025
Reiterated GOOGL KeyBanc Capital Markets -- Overweight $265 $300 Oct. 27, 2025
Reiterated GOOGL Stifel -- Buy $222 $292 Oct. 24, 2025
Reiterated GOOGL Bernstein -- Market Perform $210 $260 Oct. 23, 2025
Reiterated GOOGL BofA Securities -- Buy $252 $280 Oct. 20, 2025
Initiation GOOGL HSBC Securities -- Buy -- $285 Oct. 7, 2025
Initiation GOOGL Mizuho -- Outperform -- $295 Sept. 30, 2025
Reiterated GOOGL Truist -- Buy $225 $285 Sept. 22, 2025

News

Tech is getting a boost from AI ad tools. Some companies are being left behind
GOOGL, META, PINS, RDDT, SNAP, GOOG
Published: August 08, 2025 by: CNBC
Sentiment: Positive

A key takeaway from tech earnings was the impact of artificial intelligence on digital advertising. Meta and Alphabet both reported sales and earnings that beat Wall Street's expectations, and Reddit reported strong second-quarter sales of $500 million.

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image for news Tech is getting a boost from AI ad tools. Some companies are being left behind
Alphabet (GOOGL) Boasts Earnings & Price Momentum: Should You Buy?
GOOG, GOOGL
Published: August 08, 2025 by: Zacks Investment Research
Sentiment: Positive

Finding strong, market-beating stocks with a positive earnings outlook becomes easier with the Focus List, a top feature of the Zacks Premium portfolio service.

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image for news Alphabet (GOOGL) Boasts Earnings & Price Momentum: Should You Buy?
Google Says Hackers Stole Customer Info in Salesforce Data Breach
GOOG, GOOGL
Published: August 06, 2025 by: PYMNTS
Sentiment: Negative

Google says some customer information was stolen in a recent data breach. Writing on its blog Tuesday evening (Aug. 5), the tech giant's Threat Intelligence Group said one of its Salesforce database systems, used to house contact information and related notes for small and medium-sized businesses, was breached by a hacking group known as ShinyHunters.

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image for news Google Says Hackers Stole Customer Info in Salesforce Data Breach
Google commits $1 billion for AI training at US universities
GOOG, GOOGL
Published: August 06, 2025 by: Reuters
Sentiment: Positive

Alphabet's Google on Wednesday announced a three-year, $1 billion commitment to provide artificial intelligence training and tools to U.S. higher education institutions and nonprofits.

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image for news Google commits $1 billion for AI training at US universities
Google's AI coding agent Jules is now out of beta
GOOG, GOOGL
Published: August 06, 2025 by: TechCrunch
Sentiment: Positive

Google on Wednesday launched its AI coding agent, Jules, out of beta, just over two months after its public preview debut in May.

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image for news Google's AI coding agent Jules is now out of beta
Waymo's Expansion Spooks Uber — Is Lyft The Smarter AV Play?
GOOG, GOOGL, LYFT, UBER
Published: August 05, 2025 by: Benzinga
Sentiment: Negative

When Alphabet Inc‘s GOOGL GOOG Waymo announced a robotaxi rollout in Dallas via Avis without Uber Technologies Inc UBER, investors got nervous, sending Uber shares into a mini tailspin. But while Uber scurried, LYFT Inc LYFT quietly stuck to its playbook: smart partnerships, controlled risk, and expansion without drama.

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image for news Waymo's Expansion Spooks Uber — Is Lyft The Smarter AV Play?
Adtech company OpenX sues Google, accusing it of anticompetitive tactics that 'crippled' its growth
GOOG, GOOGL
Published: August 04, 2025 by: Business Insider
Sentiment: Negative

OpenX has sued Google for anticompetitive practices in the digital advertising market. The adtech company alleged that Google's tactics "crippled competitors like OpenX at every turn.

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image for news Adtech company OpenX sues Google, accusing it of anticompetitive tactics that 'crippled' its growth
Google removes over 50 DEI groups from a list of groups it helps fund
GOOG, GOOGL
Published: August 04, 2025 by: TechCrunch
Sentiment: Negative

Google has removed the names of more than 50 DEI groups from a list of companies to which it substantially contributes, according to a new watchdog report and as reported by CNBC.

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image for news Google removes over 50 DEI groups from a list of groups it helps fund
Google agrees to curb power use for AI data centers to ease strain on US grid when demand surges
GOOG, GOOGL
Published: August 04, 2025 by: Reuters
Sentiment: Neutral

Google has signed agreements with two U.S. electric utilities to reduce its AI data center power consumption during times of surging demand on the grid, the company said on Monday, as energy-intensive AI use outpaces power supplies.

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image for news Google agrees to curb power use for AI data centers to ease strain on US grid when demand surges
Google has dropped more than 50 DEI-related organizations from its funding list
GOOG, GOOGL
Published: August 01, 2025 by: CNBC
Sentiment: Negative

Google has dropped 58 organizations from its government affairs funding list that used terms related to diversity, according to a new report from the Tech Transparency Project. The dropped groups had mission statements that included the words "diversity, "equity," "inclusion," or "race," "activism," and "women.

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image for news Google has dropped more than 50 DEI-related organizations from its funding list
Alphabet Gains Momentum as Sentiment on Wall Street Improves
GOOG, GOOGL
Published: August 01, 2025 by: MarketBeat
Sentiment: Positive

Alphabet NASDAQ: GOOGL has been under a microscope this year, with investors closely watching its progress in AI and cloud and ongoing questions about competitive threats. But its recent quarterly earnings have helped ease many of those concerns.

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image for news Alphabet Gains Momentum as Sentiment on Wall Street Improves
Google loses appeal in lawsuit filed by ‘Fortnite' maker Epic Games as app store verdict upheld
GOOG, GOOGL
Published: July 31, 2025 by: New York Post
Sentiment: Neutral

A judge ordered Google in October to restore competition by allowing users to download rival app stores within its Play store and by making Play's app catalog available to those competitors, among other reforms.

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image for news Google loses appeal in lawsuit filed by ‘Fortnite' maker Epic Games as app store verdict upheld
Google loses appeal over app store overhaul in Epic Games case
GOOG, GOOGL
Published: July 31, 2025 by: TechCrunch
Sentiment: Negative

Google lost its appeal of a judge's court order requiring the tech giant to revamp its app store in an antitrust case filed by Fortnite maker Epic Games, Reuters reported on Thursday.

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image for news Google loses appeal over app store overhaul in Epic Games case
Tech giants are ramping up AI spending and debt loads
AMZN, CRWV, GOOG, GOOGL, META, MSFT
Published: July 31, 2025 by: CNBC Television
Sentiment: Positive

CNBC's Kristina Partsinevelos joins 'Money Movers' to discuss the AI race shifting to credit markets.

Read More
image for news Tech giants are ramping up AI spending and debt loads
Google loses appeal over app store reforms in Epic Games case
GOOG, GOOGL
Published: July 31, 2025 by: Reuters
Sentiment: Negative

Alphabet's Google on Thursday failed to persuade a U.S. appeals panel to overturn a jury verdict and federal court order requiring the technology giant to revamp its app store Play.

Read More
image for news Google loses appeal over app store reforms in Epic Games case
Here's Why Alphabet (GOOGL) is a Strong Momentum Stock
GOOG, GOOGL
Published: July 31, 2025 by: Zacks Investment Research
Sentiment: Positive

Whether you're a value, growth, or momentum investor, finding strong stocks becomes easier with the Zacks Style Scores, a top feature of the Zacks Premium research service.

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image for news Here's Why Alphabet (GOOGL) is a Strong Momentum Stock
AMZN, AAPL and GOOGL Forecast – Tech Stocks Continue to Look for Earnings Momentum
AAPL, AMZN, GOOG, GOOGL
Published: July 31, 2025 by: FXEmpire
Sentiment: Positive

Two of the three stocks in this analysis have earnings calls after the bell on Thursday, as the markets continue to look for a higher move. At this point in time, the markets continue to look for higher levels in general.

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image for news AMZN, AAPL and GOOGL Forecast – Tech Stocks Continue to Look for Earnings Momentum
I like Meta as a stock, don't love it, prefer Google, says Evercore ISI's Mark Mahaney
GOOG, GOOGL, META
Published: July 30, 2025 by: CNBC Television
Sentiment: Neutral

Mark Mahaney, Evercore ISI head of internet research, joins 'The Exchange' to discuss Meta ahead of the company reporting its earnings.

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image for news I like Meta as a stock, don't love it, prefer Google, says Evercore ISI's Mark Mahaney
Final Trades: Dell, Tradeweb Markets and Alphabet
DELL, GOOG, GOOGL, TW
Published: July 30, 2025 by: CNBC Television
Sentiment: Neutral

The Investment Committee give you their top stocks to watch for the second half.

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image for news Final Trades: Dell, Tradeweb Markets and Alphabet
Google to invest $6 billion in southern India data centre, sources say
GOOG, GOOGL
Published: July 30, 2025 by: Reuters
Sentiment: Positive

Google will invest $6 billion to develop a 1-gigawatt data centre and its power infrastructure in the southern Indian state of Andhra Pradesh in the Alphabet unit's first such investment in India, government sources said on Wednesday.

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image for news Google to invest $6 billion in southern India data centre, sources say
Alphabet: Search Dominance, Cloud Growth, And Upside Potential
GOOG, GOOGL
Published: July 30, 2025 by: Seeking Alpha
Sentiment: Positive

Google is evolving into a diversified tech powerhouse, with Gemini and the Google Cloud Platform driving enterprise adoption of next generation technology. Core businesses like Search and YouTube ads continue to grow at a double digit pace, with Shorts and visual search adding new revenue streams. Heavy capital expenditures are weighing on free cash flow generation in the near term but are incredibly important for the company's success over the long run.

Read More
image for news Alphabet: Search Dominance, Cloud Growth, And Upside Potential
Google says it will sign EU's AI code of practice
GOOG, GOOGL
Published: July 30, 2025 by: TechCrunch
Sentiment: Positive

Google has confirmed it will sign the European Union's general purpose AI code of practice, a voluntary framework that aims to help AI developers implement processes and systems to comply with the bloc's AI Act.

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image for news Google says it will sign EU's AI code of practice
The Web Is Changing: Is Google Changing Fast Enough?
GOOG, GOOGL
Published: July 30, 2025 by: Seeking Alpha
Sentiment: Neutral

Google Search grows 12% YoY, resilient despite AI-driven zero-click searches rising to 69% and a 22% drop in news site traffic. So, why does GOOGL trade at a discount? I think it's because the company is stuck in "defense" mode. The market wants to see less dependency on Search. Google Cloud (31% YoY growth) and Subscriptions (20% YoY growth) are promising but would need 6.9 years to match Search in size. YouTube grows at the same rates of Search.

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image for news The Web Is Changing: Is Google Changing Fast Enough?
Google joins EU code for powerful AI models rebuffed by Meta
GOOG, GOOGL, META
Published: July 30, 2025 by: TechXplore
Sentiment: Positive

Google on Wednesday said it would join the likes of ChatGPT-maker OpenAI and sign the EU's set of recommendations for the most powerful artificial intelligence models that has been rebuffed by Meta.

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image for news Google joins EU code for powerful AI models rebuffed by Meta
Big Tech split? Google to sign EU's AI guidelines despite Meta snub
GOOG, GOOGL, META
Published: July 30, 2025 by: CNBC
Sentiment: Neutral

Google said Wednesday that it would sign the EU AI code of practice. The code provides guidance on how to meet the requirements of the EU's landmark AI Act.

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image for news Big Tech split? Google to sign EU's AI guidelines despite Meta snub
Google won't say if UK secretly demanded a backdoor for user data
GOOG, GOOGL
Published: July 29, 2025 by: TechCrunch
Sentiment: Negative

The U.K. government is reportedly backing down from its earlier demand that Apple builds a secret backdoor allowing its authorities access to customer data worldwide, following a harsh rebuke from the U.S. government.

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image for news Google won't say if UK secretly demanded a backdoor for user data
GGLL: Great Way To Take Advantage Of Gains On Alphabet But Be Wary Of The Risks
GOOG, GOOGL
Published: July 29, 2025 by: Seeking Alpha
Sentiment: Positive

Alphabet's strong earnings and aggressive AI/cloud investments reinforce its leadership and growth prospects, making it an attractive underlying asset for tactical trades. Alphabet's ongoing efforts to improve government relations could unlock future regulatory and partnership advantages, potentially benefiting the stock. GGLL, as a 2x leveraged ETF, amplifies both gains and losses, making it highly sensitive to volatility and unsuitable for long-term holding.

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image for news GGLL: Great Way To Take Advantage Of Gains On Alphabet But Be Wary Of The Risks
Is Most-Watched Stock Alphabet Inc. (GOOG) Worth Betting on Now?
GOOG, GOOGL
Published: July 29, 2025 by: Zacks Investment Research
Sentiment: Positive

Recently, Zacks.com users have been paying close attention to Alphabet (GOOG). This makes it worthwhile to examine what the stock has in store.

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image for news Is Most-Watched Stock Alphabet Inc. (GOOG) Worth Betting on Now?
Is Trending Stock Alphabet Inc. (GOOGL) a Buy Now?
GOOG, GOOGL
Published: July 29, 2025 by: Zacks Investment Research
Sentiment: Positive

Alphabet (GOOGL) has been one of the stocks most watched by Zacks.com users lately. So, it is worth exploring what lies ahead for the stock.

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image for news Is Trending Stock Alphabet Inc. (GOOGL) a Buy Now?
Cash App opens up to Apple Pay and Google Pay for the first time
AAPL, GOOG, GOOGL
Published: July 29, 2025 by: CNBC
Sentiment: Positive

Block-owned payments platform Cash App launched a new peer-to-peer platform called Pools. Pools lets users take group payments via Cash App, Apple Pay, or Google Pay.

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image for news Cash App opens up to Apple Pay and Google Pay for the first time

About Alphabet Inc. (GOOGL)

  • IPO Date 2004-08-19
  • Website https://www.abc.xyz
  • Industry Internet Content & Information
  • CEO Sundar Pichai
  • Employees 185719

Alphabet Inc. provides various products and platforms in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment offers products and services, including ads, Android, Chrome, hardware, Gmail, Google Drive, Google Maps, Google Photos, Google Play, Search, and YouTube. It is also involved in the sale of apps and in-app purchases and digital content in the Google Play store; and Fitbit wearable devices, Google Nest home products, Pixel phones, and other devices, as well as in the provision of YouTube non-advertising services. The Google Cloud segment offers infrastructure, platform, and other services; Google Workspace that include cloud-based collaboration tools for enterprises, such as Gmail, Docs, Drive, Calendar, and Meet; and other services for enterprise customers. The Other Bets segment sells health technology and internet services. The company was founded in 1998 and is headquartered in Mountain View, California.