Alphabet Inc. (GOOGL)

US — Technology Sector
Peers: MSFT  META  AAPL  TSM  NVDA  AVGO  CSCO  FLEX  MGIC  GRMN 

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Key Metrics & Ratings

  • symbol GOOGL
  • Rev/Share 31.8945
  • Book/Share 32.0095
  • PB 9.629
  • Debt/Equity 0.0871
  • CurrentRatio 1.7473
  • ROIC 0.2322

 

  • MktCap 3719485221888.0
  • FreeCF/Share 6.0857
  • PFCF 50.5695
  • PE 29.9808
  • Debt/Assets 0.0628
  • DivYield 0.0027
  • ROE 0.35

 

  • Rating A-
  • Score 4
  • Recommendation Buy
  • P/E Score 2
  • DCF Score 4
  • P/B Score 1
  • D/E Score 3

Recent Analyst Ratings

Type Ticker Analyst Firm Previous Rating Current Rating Previous Price Target Current Price Target Date
Reiterated GOOGL Guggenheim -- Buy $330 $375 Dec. 1, 2025
Initiation GOOGL BNP Paribas Exane -- Outperform -- $355 Nov. 24, 2025
Upgrade GOOGL Loop Capital Hold Buy -- $320 Nov. 18, 2025
Reiterated GOOGL KeyBanc Capital Markets -- Overweight $265 $300 Oct. 27, 2025
Reiterated GOOGL Stifel -- Buy $222 $292 Oct. 24, 2025
Reiterated GOOGL Bernstein -- Market Perform $210 $260 Oct. 23, 2025
Reiterated GOOGL BofA Securities -- Buy $252 $280 Oct. 20, 2025
Initiation GOOGL HSBC Securities -- Buy -- $285 Oct. 7, 2025
Initiation GOOGL Mizuho -- Outperform -- $295 Sept. 30, 2025
Reiterated GOOGL Truist -- Buy $225 $285 Sept. 22, 2025

News

Alphabet: The AI Powerhouse Driving Markets Into 2026
GOOG, GOOGL
Published: October 13, 2025 by: MarketBeat
Sentiment: Positive

Alphabet NASDAQ: GOOGL has reasserted its dominance in the global technology landscape, emerging from a period of competitive and regulatory turbulence stronger than ever.

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image for news Alphabet: The AI Powerhouse Driving Markets Into 2026
US-China tariff tensions create buying opportunity for tech stocks: Wedbush
AMZN, GOOG, GOOGL, META, MSFT, NVDA, PLTR
Published: October 10, 2025 by: Proactive Investors
Sentiment: Neutral

Tech shares came under pressure Friday following renewed US-China tensions after President Donald Trump threatened a “massive increase” in tariffs and hinted at canceling a planned meeting with Chinese President Xi Jinping. The remarks, posted on Trump's Truth Social account, came in response to Beijing's announcement that it will tighten restrictions on rare earth exports effective December 1.

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image for news US-China tariff tensions create buying opportunity for tech stocks: Wedbush
UK watchdog targets Google's 'strategic' role in search ads and a competitive market
GOOG, GOOGL
Published: October 10, 2025 by: TechXplore
Sentiment: Negative

Britain's antitrust watchdog on Friday labeled Google a "strategic" player in the online search advertising market, paving the way for regulators to force the company to change its business practices to ensure more competition in that market.

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image for news UK watchdog targets Google's 'strategic' role in search ads and a competitive market
"Drug of Monetization:" How Profits Can Accelerate GOOGL Innovation
GOOG, GOOGL
Published: October 10, 2025 by: Schwab Network
Sentiment: Positive

Alphabet (GOOGL) has experienced a surge in its stock price after lagging through most of 2025. Wedbush's Scott Devitt adds that Alphabet's backdrop has improved "significantly" from a consumer sentiment and technological standpoint but won't be surprised to see a cooldown in price action.

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image for news "Drug of Monetization:" How Profits Can Accelerate GOOGL Innovation
UK slaps Google Search with special market status, making way for stricter regulations
GOOG, GOOGL
Published: October 10, 2025 by: TechCrunch
Sentiment: Negative

The United Kingdom's Competition and Markets Authority (CMA) on Friday designated Google with a special status in the market for online search that would enable the regulator to enforce stricter regulations.

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image for news UK slaps Google Search with special market status, making way for stricter regulations
Affirm Supports Google's AP2 Protocol to Embed BNPL in Agentic Commerce
AFRM, GOOG, GOOGL
Published: October 09, 2025 by: PYMNTS
Sentiment: Positive

Buy now, pay later (BNPL) provider Affirm said Thursday (Oct. 9) that it supports Google's Agent Payments Protocol (AP2), an open, payment-agnostic protocol developed to support agent-led payments across platforms. Affirm's support of AP2 will help embed BNPL into agentic commerce, the company said in a press release.

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image for news Affirm Supports Google's AP2 Protocol to Embed BNPL in Agentic Commerce
Google says 'dozens of organizations' affected by Oracle-linked hacking campaign
GOOG, GOOGL, ORCL
Published: October 09, 2025 by: Reuters
Sentiment: Negative

Alphabet-owned Google said dozens of companies have been affected by an ambitious hacking campaign that targeted Oracle's suite of business products.

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image for news Google says 'dozens of organizations' affected by Oracle-linked hacking campaign
Google Introduces AI-Powered Conversational Platform for Enterprises
GOOG, GOOGL
Published: October 09, 2025 by: PYMNTS
Sentiment: Positive

Google has introduced an artificial intelligence-powered conversational platform designed for the workplace.

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image for news Google Introduces AI-Powered Conversational Platform for Enterprises
Google launches new platform to compete in enterprise AI market
GOOG, GOOGL
Published: October 09, 2025 by: Proactive Investors
Sentiment: Positive

Google has unveiled a new AI platform, Gemini Enterprise, targeting the growing enterprise AI productivity tools market. The company said the platform is designed to help businesses automate complex tasks and generate content, integrating a range of AI capabilities into a single interface for employees across departments.

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image for news Google launches new platform to compete in enterprise AI market
Google launches Gemini Enterprise AI platform for business clients
GOOG, GOOGL
Published: October 09, 2025 by: Reuters
Sentiment: Positive

Alphabet's Google on Thursday launched a new AI platform for business customers called Gemini Enterprise, as the tech giant ramps up efforts to capture more corporate clients with its artificial intelligence tools.

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image for news Google launches Gemini Enterprise AI platform for business clients
Google adds limits to 'Work from Anywhere' policy that began during Covid
GOOG, GOOGL
Published: October 08, 2025 by: CNBC
Sentiment: Negative

Google is placing new limits on its popular "Work From Anywhere" policy, which it established during the Covid pandemic. According to internal documents viewed by CNBC, a single WFA day will now count as a full week.

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image for news Google adds limits to 'Work from Anywhere' policy that began during Covid
Google to invest 5 billion euros in Belgium, creating 300 jobs
GOOG, GOOGL
Published: October 08, 2025 by: Reuters
Sentiment: Positive

U.S. tech giant Google announced on Wednesday plans to invest 5 billion euros ($5.80 billion) in Belgium, which the compay said would create a further 300 jobs in the country.

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image for news Google to invest 5 billion euros in Belgium, creating 300 jobs
Here is What to Know Beyond Why Alphabet Inc. (GOOGL) is a Trending Stock
GOOG, GOOGL
Published: October 08, 2025 by: Zacks Investment Research
Sentiment: Positive

Recently, Zacks.com users have been paying close attention to Alphabet (GOOGL). This makes it worthwhile to examine what the stock has in store.

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image for news Here is What to Know Beyond Why Alphabet Inc. (GOOGL) is a Trending Stock
Investors Heavily Search Alphabet Inc. (GOOG): Here is What You Need to Know
GOOG, GOOGL
Published: October 08, 2025 by: Zacks Investment Research
Sentiment: Positive

Alphabet (GOOG) has received quite a bit of attention from Zacks.com users lately. Therefore, it is wise to be aware of the facts that can impact the stock's prospects.

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image for news Investors Heavily Search Alphabet Inc. (GOOG): Here is What You Need to Know
3 Genius Ways to Invest in Quantum Computing and Artificial Intelligence (AI)
GOOG, GOOGL, NVDA, TSM
Published: October 08, 2025 by: The Motley Fool
Sentiment: Negative

Right now, artificial intelligence (AI) investing is all the rage. AI hyperscalers are spending billions of dollars on AI computing equipment, and that trend doesn't appear to be slowing anytime soon.

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image for news 3 Genius Ways to Invest in Quantum Computing and Artificial Intelligence (AI)
Bill Ackman's Bet On Google Pays Off: Up $830 Million Since Q2
GOOG, GOOGL
Published: October 07, 2025 by: Benzinga
Sentiment: Positive

Legendary investor Bill Ackman made a big bet on Alphabet Inc (NASDAQ:GOOG)(NASDAQ:GOOGL), picking the company as one of the winners in the artificial intelligence space. The initial stake and increased position size in Alphabet have paid off nicely for Ackman in recent months.

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image for news Bill Ackman's Bet On Google Pays Off: Up $830 Million Since Q2
Alphabet's stock could soar as Google's Gemini AI gets a TikTok-style makeover
GOOG, GOOGL
Published: October 07, 2025 by: Market Watch
Sentiment: Positive

A potential redesign of Gemini could boost user engagement and serve as the next catalyst for Alphabet's already-hot stock.

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image for news Alphabet's stock could soar as Google's Gemini AI gets a TikTok-style makeover
Wall Street analyst updates Google stock price
GOOG, GOOGL
Published: October 07, 2025 by: Finbold
Sentiment: Positive

A Wall Street analyst is projecting upside potential for Alphabet (NASDAQ: GOOGL) stock, citing the company's advancements in artificial intelligence.

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image for news Wall Street analyst updates Google stock price
Here's A Better Pick Than GOOGL Stock
GOOG, GOOGL, META
Published: October 07, 2025 by: Forbes
Sentiment: Neutral

GOOGL stock is up 32% this year, benefiting from a stock rerating post-regulatory victory on its Chrome browser and strong tailwinds from AI demand. Despite this impressive performance, we believe that its peer, META stock, is now a more compelling investment choice.

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image for news Here's A Better Pick Than GOOGL Stock
U.S. v. Google: What Each Side Argued for Fixing Google's Ad Tech Monopoly
GOOG, GOOGL
Published: October 06, 2025 by: NYTimes
Sentiment: Negative

The Justice Department and Google wrapped up a two-week hearing that could have a major effect on online advertising.

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image for news U.S. v. Google: What Each Side Argued for Fixing Google's Ad Tech Monopoly
2 Artificial Intelligence Stocks You Can Buy and Hold for the Next Decade
GOOG, GOOGL, NVDA
Published: October 06, 2025 by: The Motley Fool
Sentiment: Positive

Artificial intelligence (AI) looks poised to remain one of the biggest investment themes for the next decade, and the megacap tech companies that have already been benefiting from it are likely to be some of the biggest winners from here. Two that I view as particularly good stocks to buy now and hold for the next decade are Nvidia (NVDA -1.65%) and Alphabet (GOOGL 0.89%) (GOOG 0.84%).

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image for news 2 Artificial Intelligence Stocks You Can Buy and Hold for the Next Decade
Google and Amazon are turning your home into the next AI battlefront
AMZN, GOOG, GOOGL
Published: October 03, 2025 by: CNBC Television
Sentiment: Positive

CNBC's MacKenzie Sigalos reports on Google's move to embed Gemini AI across its home devices, as tech giants rush to make voice the next major interface for AI.

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image for news Google and Amazon are turning your home into the next AI battlefront
Alphabet's Implied EPS Growth Expectations: Realistic Or Bubble?
GOOG, GOOGL
Published: October 03, 2025 by: Seeking Alpha
Sentiment: Neutral

Alphabet Inc. is priced for 11.48% real EPS growth over 10 years, a rate that is below historical performance but roughly in line with consensus estimates. Alphabet's premium valuation reflects strong competitive advantages in Search, AI, and Cloud, but GOOG faces risks from AI disruption and regulatory headwinds. Alphabet's reward-to-risk profile is challenging. Given the current valuation, GOOGL stock could perform poorly even if robust real long-term EPS is achieved.

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image for news Alphabet's Implied EPS Growth Expectations: Realistic Or Bubble?
Indian ministers push domestic alternatives to Google, Microsoft apps amid strained US ties
GOOG, GOOGL, MSFT
Published: October 03, 2025 by: Reuters
Sentiment: Positive

Three cabinet colleagues of Indian Prime Minister Narendra Modi are promoting use of apps by domestic rivals to Google Maps, WhatsApp and Microsoft, in the strongest backing yet for "Made in India" products amid trade tension with the United States.

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image for news Indian ministers push domestic alternatives to Google, Microsoft apps amid strained US ties
Alphabet's Next Trillion-Dollar Opportunity Could Be AI
GOOG, GOOGL
Published: October 02, 2025 by: Seeking Alpha
Sentiment: Positive

Alphabet remains a buy, with core businesses justifying a market cap well above $2 trillion. GOOGL's Search, YouTube, and Cloud segments are conservatively valued, yet still support significant upside, with Cloud showing rapid margin growth. AI could add nearly $1 trillion in market cap over the next decade, with multiple monetization avenues and strong enterprise potential.

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image for news Alphabet's Next Trillion-Dollar Opportunity Could Be AI
CRWV vs. GOOGL: Which AI Infrastructure Stock Is the Better Buy Now?
CRWV, GOOG, GOOGL
Published: October 02, 2025 by: Zacks Investment Research
Sentiment: Positive

CRWV's explosive growth and OpenAI contracts face off against GOOGL's scale, diversification and financial strength in the AI infrastructure race.

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image for news CRWV vs. GOOGL: Which AI Infrastructure Stock Is the Better Buy Now?
Alphabet Prepares to Sell Life Sciences Unit Verily
GOOG, GOOGL
Published: October 02, 2025 by: PYMNTS
Sentiment: Neutral

Alphabet has been preparing for two years to sell its life sciences unit, Verily, a company executive told a court Thursday (Oct. 2).

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image for news Alphabet Prepares to Sell Life Sciences Unit Verily
All Cap Investing With Kirk Spano
AAPL, ASTS, DIA, F, GLD, GOOG, GOOGL, META, MSFT, NVDA, PFE, PLTR, QQQ, RKLB, SPY, TSLA
Published: October 01, 2025 by: Seeking Alpha
Sentiment: Neutral

Kirk Spano runs Margin of Safety Investing and shares what this moment means for all cap investors. Stock picking and options strategies like covered calls and cash-secured puts to generate income and manage risk.

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image for news All Cap Investing With Kirk Spano
Google just cut staff in its Cloud unit
GOOG, GOOGL
Published: October 01, 2025 by: Business Insider
Sentiment: Negative

Google's Cloud unit had staff cuts on Monday, Business Insider has learned. Staff working on user experience projects were primarily affected.

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image for news Google just cut staff in its Cloud unit
YouTube settles WHOPPING $24M Trump lawsuit
GOOG, GOOGL
Published: September 30, 2025 by: Fox Business
Sentiment: Neutral

FOX Business' Cheryl Casone discusses new details in the Michigan Mormon Church shooting, Health and Human Services banning Harvard from receiving federal funding and YouTube agreeing to settle their lawsuit with President Donald Trump. #fox #media #breakingnews #us #usa #new #news #breaking #foxbusiness #youtube #trump #donaldtrump #lawsuit #settlement #michigan #church #mormon #shooting #crime #crimenews #crimestory #criminal #police #harvard #education #health #government #hhs #funding #ban

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image for news YouTube settles WHOPPING $24M Trump lawsuit

About Alphabet Inc. (GOOGL)

  • IPO Date 2004-08-19
  • Website https://www.abc.xyz
  • Industry Internet Content & Information
  • CEO Sundar Pichai
  • Employees 185719

Alphabet Inc. provides various products and platforms in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment offers products and services, including ads, Android, Chrome, hardware, Gmail, Google Drive, Google Maps, Google Photos, Google Play, Search, and YouTube. It is also involved in the sale of apps and in-app purchases and digital content in the Google Play store; and Fitbit wearable devices, Google Nest home products, Pixel phones, and other devices, as well as in the provision of YouTube non-advertising services. The Google Cloud segment offers infrastructure, platform, and other services; Google Workspace that include cloud-based collaboration tools for enterprises, such as Gmail, Docs, Drive, Calendar, and Meet; and other services for enterprise customers. The Other Bets segment sells health technology and internet services. The company was founded in 1998 and is headquartered in Mountain View, California.