Amazon.com, Inc. (AMZN)

US — Consumer Cyclical Sector
Peers: BABA  RERE  LQDT  GME  CASY  RVLV  RH  TLF  TSCO  EBAY 

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Key Metrics & Ratings

  • symbol AMZN
  • Rev/Share 64.7677
  • Book/Share 34.6291
  • PB 6.4356
  • Debt/Equity 0.3664
  • CurrentRatio 1.0086
  • ROIC 0.1177

 

  • MktCap 2376782309937.0
  • FreeCF/Share 0.9893
  • PFCF 225.0741
  • PE 31.1028
  • Debt/Assets 0.186
  • DivYield 0
  • ROE 0.2362

 

  • Rating B+
  • Score 3
  • Recommendation Neutral
  • P/E Score 3
  • DCF Score 2
  • P/B Score 1
  • D/E Score 2

Recent Analyst Ratings

Type Ticker Analyst Firm Previous Rating Current Rating Previous Price Target Current Price Target Date
Reiterated AMZN BofA Securities -- Buy $272 $303 Oct. 31, 2025
Reiterated AMZN Barclays -- Overweight $275 $300 Oct. 31, 2025
Reiterated AMZN Canaccord Genuity -- Buy $280 $300 Oct. 31, 2025
Reiterated AMZN Wells Fargo -- Overweight $280 $292 Oct. 31, 2025
Reiterated AMZN Telsey Advisory Group -- Outperform $265 $300 Oct. 31, 2025
Reiterated AMZN Monness Crespi & Hardt -- Buy $275 $300 Oct. 31, 2025
Reiterated AMZN Citizens JMP -- Mkt Outperform $285 $300 Oct. 31, 2025
Reiterated AMZN Pivotal Research Group -- Buy $285 $300 Oct. 31, 2025
Reiterated AMZN Citigroup -- Buy $270 $320 Oct. 31, 2025
Reiterated AMZN JP Morgan -- Overweight $265 $305 Oct. 31, 2025

News

How digital price tags could change the future of grocery shopping
AMZN, KR
Published: October 03, 2025 by: CNBC
Sentiment: Positive

The rising popularity of electronic shelf labels in U.S. grocery stores could pave the way for dynamic pricing in brick-and-mortar food retailers.

Read More
image for news How digital price tags could change the future of grocery shopping
Amazon internal review found its AI tool Q fell 'significantly' behind rivals on accuracy in its first year
AMZN
Published: October 03, 2025 by: Business Insider
Sentiment: Negative

Amazon's Q Business AI tool faced accuracy issues in its first year. The tool struggled with data processing and conversational flow, drawing customer complaints.

Read More
image for news Amazon internal review found its AI tool Q fell 'significantly' behind rivals on accuracy in its first year
Amazon to resume drone delivery following crash in Arizona
AMZN
Published: October 02, 2025 by: TechCrunch
Sentiment: Neutral

Amazon will restart its drone delivery service in Arizona beginning Friday as two federal agencies continue to investigate a crash that occurred earlier this week.

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image for news Amazon to resume drone delivery following crash in Arizona
Amazon Bets On $5 Private-Label Groceries To Win Over Inflation-Weary Shoppers
AMZN
Published: October 01, 2025 by: Forbes
Sentiment: Positive

Amazon is consolidating its grocery brands into a $5-and-under essentials line, betting that value staples can attract cost-conscious shoppers and finally give it traction in the notoriously low margin grocery business.

Read More
image for news Amazon Bets On $5 Private-Label Groceries To Win Over Inflation-Weary Shoppers
Amazon, Palo Alto Networks — and 36 more hot stock picks from Deutsche Bank
AMZN, DB, PANW
Published: October 01, 2025 by: Market Watch
Sentiment: Positive

Deutsche Bank's list of fourth-quarter high-conviction picks also includes 2025 laggards like Visa and standouts like Lam Research that could have more room to rally.

Read More
image for news Amazon, Palo Alto Networks — and 36 more hot stock picks from Deutsche Bank
Amazon Stock Could Bounce Back Toward Record Highs
AMZN
Published: October 01, 2025 by: Schaeffers Research
Sentiment: Positive

Big tech giant Amazon.com Inc (NASDAQ:AMZN) just staged a short-term pullback after brushing up against the $240 region, home to its Feb. 4 record high of $242.52.

Read More
image for news Amazon Stock Could Bounce Back Toward Record Highs
AMZN Seeks to Up A.I. Game Through Alexa+ at Devices Event
AMZN
Published: October 01, 2025 by: Schwab Network
Sentiment: Positive

When it comes to Amazon's (AMZN) timeline for A.I. innovation, Olivier Blanchard argues that "they're there" already.

Read More
image for news AMZN Seeks to Up A.I. Game Through Alexa+ at Devices Event
Marvell Stock Is Downgraded. Future Sales to Amazon and Microsoft Are Uncertain.
AMZN, MRVL, MSFT
Published: October 01, 2025 by: Barrons
Sentiment: Negative

TD Cowen cuts its recommendation on Marvell stock to Hold from Buy and reduces its price target to $85 from $90.

Read More
image for news Marvell Stock Is Downgraded. Future Sales to Amazon and Microsoft Are Uncertain.
Kolmar Korea Presents "K-Beauty Success Roadmap" in Amazon Beauty in Seoul
AMZN
Published: October 01, 2025 by: PRNewsWire
Sentiment: Neutral

Official manufacturing sponsor of Amazon Beauty in Seoul 2025, attracting over 3,000 online and offline participants Vice Chairman Sang-Hyun Yoon emphasizes the evolution toward blockbuster products as the key driver of K-Beauty's global success SEOUL, South Korea , Oct. 1, 2025 /PRNewswire/ -- Kolmar Korea, a leading global ODM(Original Development Manufacturing) company, joined forces with Amazon to present a strategic roadmap for the worldwide expansion of K-Beauty. The company underscored that differentiated competitiveness built on technological expertise is the central element of K-Beauty's global success, capturing the attention of the industry.

Read More
image for news Kolmar Korea Presents "K-Beauty Success Roadmap" in Amazon Beauty in Seoul
Amazon Stock (NASDAQ: AMZN) Price Prediction and Forecast 2025-2030 for October 1
AMZN
Published: October 01, 2025 by: 24/7 Wall Street
Sentiment: Negative

Shares of Amazon.com Inc. (NASDAQ: AMZN) lost 0.41% over the past five trading sessions after losing 5.56%% the five prior, bringing the stock's year-to-date loss to 0.39%.

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image for news Amazon Stock (NASDAQ: AMZN) Price Prediction and Forecast 2025-2030 for October 1
Amazon.com, Inc. (AMZN) Is a Trending Stock: Facts to Know Before Betting on It
AMZN
Published: October 01, 2025 by: Zacks Investment Research
Sentiment: Positive

Amazon (AMZN) has been one of the stocks most watched by Zacks.com users lately. So, it is worth exploring what lies ahead for the stock.

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image for news Amazon.com, Inc. (AMZN) Is a Trending Stock: Facts to Know Before Betting on It
Amazon launches Amazon Grocery brand for price conscious consumers
AMZN
Published: October 01, 2025 by: Proactive Investors
Sentiment: Positive

Amazon.com Inc (NASDAQ:AMZN) announced on Wednesday the launch of Amazon Grocery, a new private label brand featuring more than 1,000 food items rated 4 stars or higher. The eCommerce giant said the food selection includes everything from milk and olive oil to fresh produce, meat and seafood, with most products priced under $5.

Read More
image for news Amazon launches Amazon Grocery brand for price conscious consumers
If I Could Only Buy and Hold a Single Stock, This Would Be It
AMZN
Published: October 01, 2025 by: The Motley Fool
Sentiment: Positive

In this video, I will discuss recent updates regarding Amazon (AMZN -0.38%) and explain why this remains one of my highest-conviction stocks. Watch the short video to learn more, consider subscribing, and click the special offer link below.

Read More
image for news If I Could Only Buy and Hold a Single Stock, This Would Be It
Amazon Updates Its Echo, Kindle and Fire TV Products
AMZN
Published: October 01, 2025 by: Bloomberg Markets and Finance
Sentiment: Neutral

Amazon announced product updates for Echo, Kindle, Fire TV and Ring cameras on Tuesday. Mark Gurman explains what's new -------- More on Bloomberg Television and Markets Like this video?

Read More
image for news Amazon Updates Its Echo, Kindle and Fire TV Products
Nice-To-Haves: Amazon And Top Consumer Discretionary Stocks For Q4
AMZN
Published: October 01, 2025 by: Seeking Alpha
Sentiment: Positive

The consumer discretionary sector remains resilient, driven by robust GDP growth, rising incomes, and strong spending among top earners. Top five Q4 picks: Amazon.com, Laureate Education, Carnival, Red Robin, and ATRenew, all rated Strong Buy. AMZN leads with accelerating profitability and Prime-fueled holiday momentum. CCL and RRGB benefit from strong leisure and dining demand.

Read More
image for news Nice-To-Haves: Amazon And Top Consumer Discretionary Stocks For Q4
Amazon touts Alexa+ AI features, new devices
AMZN
Published: September 30, 2025 by: CNBC Television
Sentiment: Positive

CNBC's MacKenzie Sigalos reports on Amazon's new devices that have been revamped with Alexa+, the company's personal assistant powered by generative artificial intelligence.

Read More
image for news Amazon touts Alexa+ AI features, new devices
Leostream Enhances Amazon WorkSpaces Core Managed Instances with Flexible Desktop Virtualization in the Cloud
AMZN
Published: September 30, 2025 by: Business Wire
Sentiment: Neutral

BOSTON--(BUSINESS WIRE)--Leostream Corporation, creator of the world-leading Leostream® Remote Desktop Access Platform, today announced support for Amazon WorkSpaces Core Managed Instances, enabling organizations greater flexibility, options, and power to deploy and manage virtual desktops on AWS infrastructure. With this integration, AWS customers can deliver multiple OS flavors, GPU-accelerated workloads, multi-user sessions, and more from Leostream's powerful Remote Desktop Access Platform.

Read More
image for news Leostream Enhances Amazon WorkSpaces Core Managed Instances with Flexible Desktop Virtualization in the Cloud
Amazon's new Echo devices designed for Alexa+ start at $99
AMZN
Published: September 30, 2025 by: CNBC
Sentiment: Positive

Amazon on Tuesday unveiled a slew of new smart speakers and voice-activated displays that are revamped with Alexa+, its personal assistant that's powered by generative artificial intelligence. Amazon Devices & Services Senior Vice President Panos Panay speaks during an Amazon Devices launch event in New York City, U.S., February 26, 2025.

Read More
image for news Amazon's new Echo devices designed for Alexa+ start at $99
Amazon Prime Video teams up with FanDuel for real-time betting updates during NBA games
AMZN, FLUT
Published: September 30, 2025 by: CNBC
Sentiment: Positive

Amazon Prime Sports is teaming up with FanDuel to expand its partnership and bring betting capabilities front and center during NBA games streamed on Prime Video this season. Bettors will be able to link their FanDuel accounts to their Prime Video profiles and see how their wagers are playing out in real time.

Read More
image for news Amazon Prime Video teams up with FanDuel for real-time betting updates during NBA games
Amazon was late to the AI party. Here's how the stock can make a comeback.
AMZN
Published: September 30, 2025 by: Market Watch
Sentiment: Positive

An industry shift from AI training to inference is about to become a major tailwind for Amazon Web Services

Read More
image for news Amazon was late to the AI party. Here's how the stock can make a comeback.
Ring founder 'backs the blue,' says AI is helping Amazon-owned doorbell unit fight crime
AMZN
Published: September 30, 2025 by: CNBC
Sentiment: Positive

In April, Jamie Siminoff returned to Ring, the company he founded 12 years ago that's been part of Amazon since 2018. Siminoff is unapologetically pro-police and says Ring's technology can help law enforcement fight crime.

Read More
image for news Ring founder 'backs the blue,' says AI is helping Amazon-owned doorbell unit fight crime
Amazon: Earn A 10% Yield Selling Options On This Retail/Cloud Juggernaut
AMZN
Published: September 30, 2025 by: Seeking Alpha
Sentiment: Positive

Amazon (AMZN) remains a Buy due to its strong growth, dominant retail and cloud businesses, and international expansion potential. AMZN trades at a premium to the S&P 500, but selling out-of-the-money put options can generate nearly 10% annualized yield while keeping the options of securing shares at a discount. Recent results show robust revenue and profit growth in both retail and AWS segments, and continued investments are expected to drive long-term gains.

Read More
image for news Amazon: Earn A 10% Yield Selling Options On This Retail/Cloud Juggernaut
Amazon: A Great Business That Deserves Further Upside
AMZN
Published: September 30, 2025 by: Seeking Alpha
Sentiment: Positive

Amazon.com, Inc. remains a compelling Buy due to robust growth in both e-commerce and AWS cloud computing segments. AMZN's latest quarter saw revenue rise 13.3% and net income jump to $18.16 billion, with strong cash flow and expanding margins. AWS continues to drive future upside, benefiting from industry growth and massive investments in AI and cloud infrastructure.

Read More
image for news Amazon: A Great Business That Deserves Further Upside
Fertitta Entertainment Selects Amazon Business for Key Business Purchasing Needs
AMZN
Published: September 30, 2025 by: Business Wire
Sentiment: Neutral

SEATTLE--(BUSINESS WIRE)--Amazon (NASDAQ: AMZN) today announced that Fertitta Entertainment has added Amazon Business, the company's online business-to-business store, to its business purchasing strategy. Fertitta Entertainment is a leading dining, entertainment, hospitality and gaming corporation, with approximately 600 locations nationwide, including iconic brands like Golden Nugget Casinos, Morton's Steakhouse, Bubba Gump Shrimp Co., and Rainforest Café. Amazon Business is a strategic partne.

Read More
image for news Fertitta Entertainment Selects Amazon Business for Key Business Purchasing Needs
It's Amazon's turn to show off new devices: All eyes on Alexa+, Echo and Kindle
AMZN
Published: September 30, 2025 by: CNBC
Sentiment: Positive

Amazon is hosting a devices launch event on Tuesday, where it's expected to unveil new hardware. The event, which could showcase the latest in Alexa+, Echo and Kindle, is slated to kick off at 10 a.m.

Read More
image for news It's Amazon's turn to show off new devices: All eyes on Alexa+, Echo and Kindle
Will Amazon Stock Keep Rebounding This Year?
AMZN
Published: September 29, 2025 by: Zacks Investment Research
Sentiment: Positive

As the worst performer of the Mag 7 this year, investors may be wondering if Amazon stock is being overlooked at the moment.

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image for news Will Amazon Stock Keep Rebounding This Year?
Majority Of Amazon's $2.5 Billion FTC Settlement Is Tax Deductible
AMZN
Published: September 29, 2025 by: Forbes
Sentiment: Neutral

The Federal Trade Commission is proud of its record-breaking settlement with Amazon over allegations that the company enrolled millions of consumers in Prime subscriptions without their consent, and that Amazon then made it difficult for consumers to cancel their Prime membership. The FTC is requiring Amazon to pay a $1 billion civil penalty, plus provide $1.5 billion in refunds back to consumers harmed by what the FTC has characterized as Amazon's deceptive Prime enrollment practices.

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image for news Majority Of Amazon's $2.5 Billion FTC Settlement Is Tax Deductible
Why the Hertz-Amazon deal poses threats to auto dealers
AMZN, HTZ
Published: September 29, 2025 by: CNBC
Sentiment: Neutral

Hertz wants to sell more of its cars directly to consumers and is teaming up with Amazon to list its vehicles. But used car dealers said the partnership poses threats to their business model.

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image for news Why the Hertz-Amazon deal poses threats to auto dealers
Amazon Will Cough Up $2.5 Billion for 'Tricking' People Into Amazon Prime Subscriptions
AMZN
Published: September 26, 2025 by: CNET
Sentiment: Negative

The FTC lawsuit against Amazon ends with one of the costliest consumer protection settlements in US history.

Read More
image for news Amazon Will Cough Up $2.5 Billion for 'Tricking' People Into Amazon Prime Subscriptions
Amazon's $2.5 Billion FTC Settlement Rattles Subscription Marketers
AMZN
Published: September 26, 2025 by: Forbes
Sentiment: Negative

Marketers in the $208 billion U.S. subscription economy have been put on notice after Amazon settled a Federal Trade Commission suit against what the FTC termed “deceptive” practices to sign up customers for Prime memberships and making it “exceedingly” difficult to cancel subscriptions.

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image for news Amazon's $2.5 Billion FTC Settlement Rattles Subscription Marketers

About Amazon.com, Inc. (AMZN)

  • IPO Date 1997-05-15
  • Website https://www.amazon.com
  • Industry Specialty Retail
  • CEO Andrew R. Jassy
  • Employees 1560000

Amazon.com, Inc. engages in the retail sale of consumer products and subscriptions through online and physical stores in North America and internationally. The company operates through three segments: North America, International, and Amazon Web Services (AWS). Its products offered through its stores include merchandise and content purchased for resale; and products offered by third-party sellers The company also manufactures and sells electronic devices, including Kindle, Fire tablets, Fire TVs, Rings, Blink, eero, and Echo; and develops and produces media content. In addition, it offers programs that enable sellers to sell their products in its stores; and programs that allow authors, musicians, filmmakers, Twitch streamers, skill and app developers, and others to publish and sell content. Further, the company provides compute, storage, database, analytics, machine learning, and other services, as well as fulfillment, advertising, and digital content subscriptions. Additionally, it offers Amazon Prime, a membership program. The company serves consumers, sellers, developers, enterprises, content creators, and advertisers. Amazon.com, Inc. was incorporated in 1994 and is headquartered in Seattle, Washington.