
Zeta (ZETA) reported earnings 30 days ago. What's next for the stock?
Zeta Global Holdings Corp. (Ticker: ZETA) is a U.S. technology company that operates an AI-powered, data-driven marketing cloud platform designed to help enterprises understand, acquire, grow, and retain customers. Its software combines consumer intelligence with marketing automation tools—using advanced analytics and machine learning to deliver personalized campaigns across channels like email, social media, web, video, and more. Founded in 2007 and headquartered in New York, it serves clients across various industries and is traded on the New York Stock Exchange under the ticker ZETA.
| Revenue (TTM) | $1.57B |
| Gross Profit (TTM) | $934.32M |
| EBITDA | $115.94M |
| Operating Margin | 3.82% |
| Return on Equity | -0.27% |
| Return on Assets | 2.60% |
| Revenue/Share (TTM) | $6.71 |
| Book Value | $3.70 |
| Price-to-Book | 8.85 |
| Price-to-Sales (TTM) | 4.97 |
| EV/Revenue | 5.15 |
| EV/EBITDA | 107.68 |
| Quarterly Earnings Growth (YoY) | -51.10% |
| Quarterly Revenue Growth (YoY) | 43.50% |
| Shares Outstanding | $225.62M |
| Float | $222.38M |
| % Insiders | 1.85% |
| % Institutions | 87.34% |
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Zeta (ZETA) reported earnings 30 days ago. What's next for the stock?

Investors with an interest in Technology Services stocks have likely encountered both Gen Digital (GEN) and Zeta Global Holdings (ZETA). But which of these two companies is the best option for those looking for undervalued stocks?

Zeta Global's AI-led adoption, rising customer spend and Marigold synergies support growth, while channel mix and agency exposure warrant caution.

Athena AI superusers grow four times faster, while comprehensive adopters generate roughly 70% of Zeta's total revenue. Superscale customers increased 17% to 197, while ARPU rose 17% to $1.8 million as cross-selling accelerated. Adjusted EBITDA grew 56% to $92 million, while free cash flow surged 73% as operating leverage strengthened.

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Zeta Global NYSE: ZETA executives outlined the company's strategy to consolidate marketing technology tools, expand adoption of its artificial intelligence products and pursue joint-selling opportunities through partnerships during KeyBanc's Technology Leadership Forum in Park City, Utah.

Zeta Global's customer growth, AI adoption and cash generation are improving, but its premium valuation and execution risks leave less room for error.

Zeta Global surges 12.9% as strong Q2 growth, higher 2026 guidance and rising AI adoption offset margin, integration and timing risks.

NEW YORK--(BUSINESS WIRE)---- $ZETA--Zeta Global Appoints Leah Pope as Chief Marketing Officer to Lead Next Phase of Growth.

Zeta Global's Q2 revenues jump 43.5% as AI adoption, customer growth, and platform usage fuel results and a stronger outlook for 2026.
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